🔹 Job Title: Senior Copywriter - Marketing Creative
🔹 Company: DICK'S Sporting Goods
🔹 Location: Remote - Pennsylvania
🔹 Job Type: Full-Time
🔹 Category: Marketing & Advertising
🔹 Date Posted: June 25, 2025
🔹 Experience Level: 5-7 Years
🔹 Remote Status: Remote (Pennsylvania)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of creativity, collaboration, and strategic thinking to ensure all communications align with the approved brand vision and drive campaign messaging from concept to rollout.
✅ Design, develop, and produce creative collateral, including advertising, email, direct mail, tabs, catalog, and in-store signing
✅ Align creative development to overall marketing strategy by driving copy strategy in individual campaigns
✅ Partner with the Copy Lead to drive testing strategies and campaigns to optimize copy and ensure consistent brand voice
✅ Take lead in cross-functional partnerships and presenting creative to management
ASSUMPTION: The role involves a high degree of autonomy and requires strong self-motivation, time management, and organizational skills to manage multiple projects and deadlines.
Education: Bachelor's Degree in Journalism, English, or Communications
Experience: 5-7 years of experience in copywriting, with a preference for experience in SEO copywriting, online content creation, native advertising, or sponsored content
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in creative writing, a passion for sports, and a deep understanding of the DICK'S Sporting Goods brand will be well-suited for this role.
Salary Range: $67,100 - $109,000 per year. This is part of a competitive total rewards package that could include other components such as incentive, equity, and benefits. Individual pay is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations.
Benefits:
Working Hours: Full-time, with a flexible work schedule that may include some evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
Industry: DICK'S Sporting Goods operates in the retail industry, specializing in sporting goods and equipment. The company competes in a competitive market, requiring strong branding and marketing efforts to differentiate itself from competitors.
Company Size: DICK'S Sporting Goods is a large organization with over 10,000 employees, providing ample opportunities for growth and collaboration. As a large company, it offers a structured work environment with established processes and procedures.
Founded: 1948, in Pittsburgh, Pennsylvania. The company has since grown to become one of the largest sporting goods retailers in the United States.
Company Description:
Company Specialties:
Company Website: http://www.dickssportinggoods.jobs/
ASSUMPTION: Working at DICK'S Sporting Goods offers opportunities to collaborate with a diverse team of professionals, gain exposure to various aspects of the retail industry, and contribute to the company's mission of inspiring and equipping athletes.
Career Level: This role is a senior-level position within the marketing department, requiring a high degree of expertise and experience in copywriting and creative development.
Reporting Structure: The Senior Copywriter reports directly to the Manager of Creative and Design and collaborates with designers, marketing planning teams, and other cross-functional partners.
Work Arrangement: This role is remote, with a flexible work schedule that may include some evenings and weekends as needed. The ideal candidate should be self-motivated, able to manage their time effectively, and maintain strong communication with their team and stakeholders.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop their skills, take on new challenges, and make a meaningful impact on the company's marketing efforts.
Office Type: Remote, with the option to work from home or a co-working space
Office Location(s): Pennsylvania, United States
Geographic Context:
Work Schedule: Full-time, with a flexible work schedule that may include some evenings and weekends as needed
ASSUMPTION: Working remotely in Pennsylvania offers a unique blend of urban and rural environments, with a strong sports culture and ample opportunities for outdoor activities and recreation.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Copywriting, Marketing, Advertising, Creative Development, Brand Voice, Campaign Strategy, Project Management, Collaboration, Testing Strategies, Best Practices, SEO, Content Creation, Native Advertising, Sponsored Content
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their creativity, strategic thinking, and strong communication skills throughout the interview process.
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. The ideal candidate should be willing to learn and adapt to new tools and platforms as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with DICK'S Sporting Goods' values and work style will be well-suited for this role and thrive in the company's collaborative and innovative work environment.
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a commitment to continuous learning and improvement.
ASSUMPTION: Candidates with experience in retail or e-commerce marketing and a passion for sports will find this role to be a strong fit for their skills and interests.
ASSUMPTION: These sample projects demonstrate the breadth and depth of the responsibilities associated with this role and the opportunity to make a meaningful impact on the company's marketing efforts.
ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the expectations for success in this position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.