π Core Information
πΉ Job Title: Senior Copywriter (pharma agency exp req)
πΉ Company: EVERSANA INTOUCH
πΉ Location: New York, NY, USA
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: 2025-07-17
πΉ Experience Level: Mid-Senior level (5-10 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creating compelling and persuasive content for pharmaceutical and healthcare marketing campaigns
- Deep understanding of the pharmaceutical industry and regulatory requirements
- Collaborating with cross-functional teams to bring messages to life across multiple digital channels
- Crafting creative solutions for complex medical information
- Contributing to a culture that values diversity, equity, and inclusion
ASSUMPTION: This role requires a strong background in copywriting, excellent communication skills, and the ability to work collaboratively with various teams. The ideal candidate will have a passion for improving patient lives and a commitment to staying up-to-date with industry trends and regulations.
π Key Responsibilities
β
Curious: Thirst for knowledge about the problem, science, solutions, and target audience to drive action
β
Empathetic: Compassion for patients and targets to create work that makes a difference
β
Thoughtful: Strategic and craftsmanship to marry clinical understanding with creative inspiration in a heavily regulated industry
β
A team player: Collaborate with various departments to bring messages to life across multiple digital channels
β
A go-getter: Proactive and driven to power through creative solutions even when time is limited
β
Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias
ASSUMPTION: The responsibilities listed above are essential for success in this role. However, the specific tasks and priorities may evolve based on the team's needs and the projects at hand.
π― Required Qualifications
Education: Bachelor's degree in marketing, advertising, or a related field (or equivalent in education + experience)
Experience: 6+ years of writing experience in marketing, advertising, or a related field
Required Skills:
- Proven track record of creating conceptual work and smart digital executions
- Expertise in writing medically accurate copy
- Experience working on complex projects with internal and external account and creative teams
- Ability to editorialize complicated information and craft engaging headlines
- Strong digital landscape knowledge, from strategy development to banners to sites to SEO
Preferred Skills:
- Portfolio featuring a mix of conceptual work, digital executions, and email content samples
ASSUMPTION: While the required qualifications provide a solid foundation for success, the ideal candidate will also possess a strong work ethic, attention to detail, and a commitment to continuous learning and improvement.
π° Compensation & Benefits
Salary Range: $76,000 - $113,000 per year (anticipated base salary range for this position)
Benefits:
Working Hours: Full-time position with standard business hours (40 hours/week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: EVERSANA INTOUCH is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. They provide next-generation creative and media services, enterprise solutions, and data analytics services for clients.
Company Size: EVERSANA INTOUCH is part of EVERSANA, a pioneer in next-generation commercial services with over 1,000 employees. As a mid-sized company, applicants can expect a collaborative and dynamic work environment with opportunities for growth and development.
Founded: EVERSANA INTOUCH was founded as part of EVERSANA in 2021, building on the success of its parent company's innovative commercial services.
Company Description:
- EVERSANA INTOUCH combines world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies
- Their eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International
- The company embraces diversity in backgrounds and experiences, fostering an inclusive culture that prioritizes patient lives and client success
Company Specialties:
- Life science marketing
- Branding and advertising
- Brand launches
- Strategic planning
- Creative services
- Market access and medical communications
- Consulting services
- Digital transformation and technology strategy
- Omnichannel marketing and media planning/buying
- Innovation services and data analytics
- Market research and social media
- Film, video, and animation
- Search engine marketing and web/mobile development
Company Website: eversanaintouch.com
ASSUMPTION: EVERSANA INTOUCH's extensive range of services and expertise make it an attractive choice for candidates seeking a dynamic and challenging role in the healthcare industry.
π Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: The Senior Copywriter will report directly to the Creative Director and collaborate with various internal and external teams, including account management, strategy, and production teams.
Work Arrangement: On-site position with the opportunity to collaborate with remote team members and clients.
Growth Opportunities:
- Progression to a leadership role, such as Associate Creative Director or Creative Director
- Expansion of skills and expertise through working on diverse projects and mentorship opportunities
- Potential to work on global campaigns and contribute to the company's international growth
ASSUMPTION: The Senior Copywriter role offers a unique opportunity for candidates to grow both personally and professionally within a dynamic and innovative agency setting.
π Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort
Office Location(s): 469 7th Ave, 10th floor, New York, NY 10018, USA
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous entertainment, dining, and recreational options
- The office is conveniently located in Midtown Manhattan, with easy access to public transportation and nearby amenities
- The city's fast-paced environment can be both challenging and rewarding, with ample opportunities for professional growth and networking
Work Schedule: Standard business hours (9:00 AM - 5:00 PM, Monday - Friday) with flexibility for occasional remote work or adjusted hours as needed
ASSUMPTION: New York City's dynamic and multicultural environment provides an ideal backdrop for a creative professional seeking to make a significant impact in the healthcare industry.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Creative brief and portfolio review with the Creative Director
- Final interview with the Creative Director and other key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Portfolio and creative brief review
- Communication and collaboration skills
- Industry knowledge and regulatory understanding
- Problem-solving and strategic thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a comprehensive portfolio showcasing your best work, with a focus on conceptual work, digital executions, and email content samples
- Be ready to discuss your thought process behind your creative decisions and how you've adapted to different industries or audiences
- Research EVERSANA INTOUCH's company culture and values to demonstrate your fit and enthusiasm for the role
ATS Keywords: Copywriter, Senior Copywriter, Pharma, Healthcare, Advertising, Marketing, Digital, Medical Writing, Creative, Conceptual, Portfolio, Collaboration, Teamwork, Problem Solving, Strategic Thinking, Patient-Centered, Regulatory, Compliance
ASSUMPTION: The interview process for this role will be comprehensive and competitive, with a strong focus on assessing the candidate's creative skills, industry knowledge, and cultural fit.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Project management tools (e.g., Asana, Trello, JIRA)
- Content management systems (e.g., WordPress, Drupal)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: The tools and technologies listed above are commonly used in the advertising and marketing industry. However, the specific tools required may vary depending on the projects and campaigns the candidate works on.
π Cultural Fit Considerations
Company Values:
- Patient Minded: Act with the patient's best interest in mind
- Client Delight: Own every client experience and its impact on results
- Take Action: Be empowered and empower others to act now
- Grow Talent: Own your development and invest in the development of others
- Win Together: Passionately connect with anyone, anywhere, anytime to achieve results
- Communication Matters: Speak up to create transparent, thoughtful, and timely dialogue
- Embrace Diversity: Create an environment of awareness and respect
- Always Innovate: Be bold and creative in everything you do
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to feedback
- Proactive and self-motivated
- Creative and strategic thinker
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do you demonstrate empathy and compassion for patients and targets in your work?
- Can you provide an example of a time when you had to translate complex medical information into engaging and accessible content?
- How do you balance creativity with regulatory compliance in your writing?
- Describe your experience working with cross-functional teams to bring messages to life across multiple digital channels
- How do you stay up-to-date with industry trends and regulations in the pharmaceutical industry?
ASSUMPTION: Candidates who align with EVERSANA INTOUCH's company values and work style will be more likely to succeed in this role and contribute to the company's mission and culture.
β οΈ Potential Challenges
- Working in a heavily regulated industry may require additional time and effort to ensure compliance with regulatory guidelines
- The fast-paced and dynamic nature of the advertising and marketing industry may present challenges in managing multiple projects and deadlines
- Collaborating with remote team members and clients may require strong communication and time management skills
- New York City's competitive job market may present challenges in finding suitable housing and navigating the city's cost of living
ASSUMPTION: The potential challenges listed above are common to many roles in the advertising and marketing industry, particularly in a dynamic and fast-paced environment like New York City. However, the rewards and opportunities for growth and development can outweigh these challenges for the right candidate.
π Similar Roles Comparison
- Compared to other Senior Copywriter roles, this position offers a unique opportunity to work on a wide range of pharmaceutical and healthcare marketing campaigns, with a strong focus on regulatory compliance and patient-centered content
- EVERSANA INTOUCH's extensive range of services and expertise set it apart from other agencies, providing candidates with a more comprehensive and well-rounded work experience
- Career progression in this role may lead to leadership opportunities, such as Associate Creative Director or Creative Director, with the potential to work on global campaigns and contribute to the company's international growth
ASSUMPTION: The Senior Copywriter role at EVERSANA INTOUCH offers a unique and attractive opportunity for candidates seeking to make a significant impact in the healthcare industry, with a strong focus on patient-centered content and regulatory compliance.
π Sample Projects
- Developing a comprehensive brand strategy and creative campaign for a newly launched pharmaceutical product, including print and digital advertising, social media content, and patient education materials
- Creating engaging and informative content for a medical device company's website, including product descriptions, patient testimonials, and educational resources
- Writing and designing email newsletters and promotional materials for a healthcare organization's patient advocacy program, with a focus on accessibility and inclusivity
ASSUMPTION: The sample projects listed above are intended to provide a sense of the types of work the Senior Copywriter may be involved in at EVERSANA INTOUCH. However, the specific projects and campaigns will vary depending on the company's client roster and industry trends.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the creative department?
- How does the agency support the professional development and growth of its employees?
- What are the most challenging and rewarding aspects of working on pharmaceutical and healthcare marketing campaigns?
- How does the agency approach diversity, equity, and inclusion in its hiring and internal processes?
- What are the key priorities and goals for the creative department in the coming year?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role, the team, and the company culture, ultimately leading to a more informed decision about accepting the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the SmartRecruiters job posting
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a comprehensive portfolio showcasing your best work, with a focus on conceptual work, digital executions, and email content samples
- Be ready to discuss your thought process behind your creative decisions and how you've adapted to different industries or audiences
- Research EVERSANA INTOUCH's company culture and values to demonstrate your fit and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.