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Senior Creative (Copywriter)

Wasserman
Full-time
On-site
United Kingdom
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Creative (Copywriter)

πŸ”Ή Company: Wasserman

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Creative & Design

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Working closely with a Senior Art Director to produce impactful ideas and campaigns across various media
  • Managing multiple projects with varying deadlines
  • Collaborating with multidisciplinary teams to develop the best possible creative ideas
  • Mentoring junior team members and growing the multidisciplinary creative offering
  • Working with a wide range of clients, including sports talent, sports clubs, music talent, and brand ambassadors

ASSUMPTION: This role requires a high level of creativity, collaboration, and project management skills. The ideal candidate will have extensive experience in a creative agency and a strong portfolio of award-winning campaigns.

πŸ“‹ Key Responsibilities

βœ… Collaborate with an Art Director to create compelling copy for various campaigns and projects

βœ… Manage multiple projects simultaneously, ensuring deadlines are met and quality is maintained

βœ… Work with multidisciplinary teams, including creative, client services, and strategy, to develop creative ideas that meet project criteria

βœ… Gather and incorporate learnings and insights to make concise, relevant recommendations

βœ… Present ideas and campaigns with flair and pitch at all levels, from senior clients and new business to agency and creative leaders

βœ… Collaborate with senior creative team leaders, project management, designers, and producers to plan and execute production of ideas

βœ… Mentor junior team members and contribute to the growth of the multidisciplinary creative offering

βœ… Stay up-to-date with industry trends and new platforms, technologies, and innovations

ASSUMPTION: The role may involve working on pitches for new business, as well as managing existing client campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Creative Writing, Marketing, or a related discipline)

Experience: 7+ years of agency experience, with a focus on sports and entertainment

Required Skills:

  • Proven ability to develop award-winning creative campaigns
  • Proficiency in Adobe Photoshop and InDesign
  • Strong interpersonal skills and the ability to work effectively with the wider team during pitches and presentations
  • Cool and calm under pressure, with the ability to anticipate and solve problems
  • Ability to produce work to a high standard quickly and professionally, with attention to detail
  • Strong sense of responsibility and ownership, with a commitment to delivering best practice and value

Preferred Skills:

  • Experience working with social channels like TikTok and Instagram
  • Gaming experience
  • Experience working in creative partnerships
  • Interest in sports and a passion for brands

ASSUMPTION: While not explicitly stated, it is assumed that the candidate should have a strong portfolio demonstrating their creative skills and experience.

πŸ’° Compensation & Benefits

Salary Range: Β£50,000 - Β£70,000 per annum (Based on industry standards for a Senior Creative role in London)

Benefits:

  • Competitive benefits package
  • Opportunities for professional development and growth
  • Dynamic and vibrant global work environment

Working Hours: Full-time, with a standard workweek of 40 hours. Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Creative role in London. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Wasserman operates at the epicenter of sports, music, entertainment, and culture, serving talent, brands, and properties on a global scale.

Company Size: Wasserman has 1,001-5,000 employees worldwide, with a presence in 28 countries and more than 69 cities.

Founded: Wasserman was founded in 1998 and is headquartered in Los Angeles, California.

Company Description:

  • Wasserman serves as a trusted partner to iconic brands and rights holders, supporting business growth through all marketing disciplines
  • The company works with every major league, team, and venue, building meaningful connections between brands, properties, and fans
  • Wasserman's brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines

Company Specialties:

  • Talent Representation
  • Brands
  • Properties
  • Broadcast
  • Coaching
  • Digital Marketing
  • Sponsorships
  • Strategy & Planning
  • Research & Insights
  • Lifestyle
  • Multicultural
  • Social Media
  • Influencers
  • Media Rights
  • Artists

Company Website: www.teamwass.com

ASSUMPTION: Wasserman's global presence and diverse client base offer unique opportunities for creative professionals to work on a wide range of projects and campaigns.

πŸ“Š Role Analysis

Career Level: Senior

Reporting Structure: The Senior Creative (Copywriter) will report directly to the Creative Director and work closely with the Senior Art Director.

Work Arrangement: This role is on-site, with a standard workweek of 40 hours. Occasional overtime may be required to meet project deadlines.

Growth Opportunities:

  • Potential to mentor junior team members and contribute to the growth of the multidisciplinary creative offering
  • Opportunities to work on pitches for new business and manage existing client campaigns
  • Possibility to collaborate with senior creative team leaders, project management, designers, and producers on production planning and execution

ASSUMPTION: Wasserman's dynamic and vibrant global work environment provides ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: Wasserman's London office is located in the Aldwych area, offering a modern and collaborative work environment.

Office Location(s): Aldwych House, 7th Floor, London, UK WC2B 4HN

Geographic Context:

  • London is a major global city with a thriving creative industry, offering ample opportunities for networking and professional development
  • The Aldwych area is well-connected by public transportation, with easy access to major attractions and amenities
  • The office is located near the Strand, a bustling street known for its theaters, restaurants, and shops

Work Schedule: The standard workweek is 40 hours, with occasional overtime required to meet project deadlines.

ASSUMPTION: Wasserman's London office provides a modern and collaborative work environment, with ample opportunities for networking and professional development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • Creative test or portfolio review
  • On-site interview with the Creative Director and Senior Art Director
  • Final interview with the Managing Director

Key Assessment Areas:

  • Creativity and problem-solving skills
  • Collaboration and communication skills
  • Portfolio and work samples
  • Industry knowledge and trends
  • Alignment with Wasserman's company values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a strong portfolio showcasing your creative skills and experience
  • Research Wasserman and the role to demonstrate your understanding and enthusiasm for the opportunity
  • Be prepared to discuss your creative process and thought behind your work

ATS Keywords: Creative Ideation, Copywriting, Storytelling, Collaboration, Project Management, Presentation Skills, Mentorship, Problem Solving, Attention to Detail, Social Media, Digital Marketing, Creative Campaigns, Adobe Photoshop, Adobe InDesign, Gaming Experience, Creative Partnerships, Interest in Sports

ASSUMPTION: Wasserman's recruitment process is designed to assess the candidate's creativity, collaboration, and problem-solving skills, as well as their alignment with the company's values and culture.

πŸ› οΈ Tools & Technologies

  • Adobe Photoshop
  • Adobe InDesign
  • Microsoft Office Suite
  • Project management tools (e.g., Asana, Trello, or Jira)
  • Design and prototyping tools (e.g., Sketch, Figma, or Adobe XD)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and campaigns the candidate works on.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity
  • Collaboration
  • Integrity
  • Passion
  • Excellence

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on delivering high-quality work
  • Adaptable and open to feedback and growth

Self-Assessment Questions:

  • Do you thrive in a dynamic and fast-paced work environment?
  • Are you able to collaborate effectively with multidisciplinary teams to develop creative ideas that meet project criteria?
  • Do you have a strong sense of responsibility and ownership, with a commitment to delivering best practice and value?

ASSUMPTION: Wasserman's company values and work style emphasize creativity, collaboration, and a commitment to delivering high-quality work.

⚠️ Potential Challenges

  • The role may involve working on tight deadlines and managing multiple projects simultaneously
  • Candidates may need to adapt to a fast-paced and dynamic work environment
  • The role requires a high level of creativity and problem-solving skills, which can be challenging at times
  • Candidates may need to work outside of standard business hours to meet project deadlines

ASSUMPTION: Wasserman's dynamic and fast-paced work environment can present unique challenges for candidates, but also offers ample opportunities for professional growth and development.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Copywriter or Creative Director position in a creative agency or marketing department
  • However, this role is unique in its focus on sports, music, entertainment, and culture, as well as its global scope and diverse client base
  • Candidates with experience in a similar role may find the transition to Wasserman relatively seamless, but should still expect to adapt to the company's unique culture and work environment

ASSUMPTION: While this role is similar to other creative positions, its unique focus on sports, music, entertainment, and culture, as well as its global scope and diverse client base, sets it apart from other opportunities in the industry.

πŸ“ Sample Projects

  • Developing a creative campaign for a major sports league or team
  • Creating engaging social media content for a music artist or brand
  • Designing a marketing strategy for a global entertainment event or property

ASSUMPTION: Wasserman's diverse client base and global scope offer candidates the opportunity to work on a wide range of projects and campaigns, from sports and entertainment to lifestyle and multicultural marketing.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workflow and collaboration process between the creative team and other departments?
  • How does Wasserman support the professional growth and development of its creative team members?
  • What are the most challenging aspects of working on campaigns for sports, music, entertainment, and culture clients?
  • How does Wasserman approach diversity, equity, and inclusion in its creative work and company culture?
  • What opportunities are there for collaboration and knowledge-sharing with other Wasserman offices and teams around the world?

ASSUMPTION: Wasserman's dynamic and global work environment offers unique opportunities for professional growth and development, as well as collaboration and knowledge-sharing with other teams and offices around the world.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a strong portfolio showcasing your creative skills and experience
  • Research Wasserman and the role to demonstrate your understanding and enthusiasm for the opportunity
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.