Senior Creative Lead

📌 Core Information

🔹 Job Title: Senior Creative Lead

🔹 Company: Informa Group Plc.

🔹 Location: Riyadh, Ar Riyāḑ, Saudi Arabia

🔹 Job Type: Full-time

🔹 Category: Marketing & Creative

🔹 Date Posted: April 7, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site (with remote work on Sundays)

🚀 Job Overview

Key aspects of this role include:

• Leading creative efforts and managing projects end-to-end
• Collaborating with agencies on creative briefs
• Developing brand guidelines and master creative guidelines
• Managing and mentoring a creative team
• Working with design tools such as Adobe Illustrator, InDesign, Canva, and Photoshop

ASSUMPTION: This role requires a balance of strong leadership skills and hands-on design expertise to effectively guide the creative team and deliver high-quality projects.

📋 Key Responsibilities

✅ Lead creative efforts and manage projects end-to-end, from concept to delivery

✅ Collaborate with agencies on creative briefs, providing guidance and feedback

✅ Prepare mood boards and concept evaluations for events, products, or brands

✅ Develop and maintain brand guidelines and master creative guidelines

✅ Manage and mentor a creative team, fostering a collaborative and innovative environment

✅ Communicate effectively with stakeholders, both internally and externally

ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively.

🎯 Required Qualifications

Education: Not specified (assumed relevant degree or equivalent experience)

Experience: Minimum 9 to 10 years in Design and managing a Creative Team

Required Skills:

• Proven experience in design, with a strong portfolio showcasing creative briefs, mood boards, and brand guidelines
• Familiarity with design tools such as Adobe Illustrator, InDesign, Canva, and Photoshop
• Excellent communication and leadership skills
• Ability to work independently and manage multiple projects
• Fluency in English

Preferred Skills:

• Experience working with international teams
• Familiarity with the events industry
• Bilingual or multilingual

ASSUMPTION: While not explicitly stated, a background in the events industry or relevant experience in a similar role would be beneficial for this position.

💰 Compensation & Benefits

Salary Range: Not specified (assumed competitive with industry standards for a senior creative role in Riyadh)

Benefits:

• Medical Insurance for individual and family
• Annual leave – 25 days
• Remote working on Sundays
• Working anywhere – 1 month every year
• School fees contribution, 40,000 SAR per child per year (up to a max of three children)
• Wellbeing Benefits
• Family visa costs (up to a max of three children)
• Individual annual flight allowance for expats

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated to be competitive with industry standards for a senior creative role in Riyadh, Saudi Arabia. The benefits package is comprehensive and designed to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: Informa Group Plc. operates in the information services industry, focusing on academic publishing, marketing services, data & intelligence, digital events, exhibitions, specialist content, research, consultancy, digital services, lead generation, and B2B markets.

Company Size: Informa Group Plc. is a large company with over 10,000 employees worldwide. This size offers opportunities for growth and career advancement within the organization.

Founded: Informa Group Plc. was founded in 1998 and is headquartered in London, UK.

Company Description:

• Informa champions specialists working in academic and business-to-business markets, connecting people with knowledge to help them learn more, know more, and do more.
• The company serves various specialist markets through its brands, such as Arab Health, CPhI, EBD, Enterprise Connect, AI Summit, GDC, New Hope Network, Vitafoods, Natural Products Expo, SuperReturn International, Finovate, IGM, Routledge, and F1000.
• Informa is a leading international events, digital services, and academic knowledge business, listed on the London Stock Exchange and a member of the UK’s FTSE 100 group of public companies.

Company Specialties:

• Academic Publishing
• Marketing Services
• Data & Intelligence
• Digital events
• Exhibitions
• Specialist content
• Research
• Consultancy
• Digital services
• Lead generation
• B2B markets
• Academic markets

Company Website: www.informa.com

ASSUMPTION: Informa Group Plc. is a well-established company with a strong global presence, offering opportunities for career growth and development within its various business segments.

📊 Role Analysis

Career Level: Senior (management level with significant experience)

Reporting Structure: The Senior Creative Lead will report to the Creative Director and may oversee a team of designers.

Work Arrangement: On-site with remote work on Sundays and the option to work anywhere for one month every year.

Growth Opportunities:

• Potential to advance to a Creative Director role or other leadership positions within the company
• Opportunities to work on diverse projects and expand skillset
• possibility to relocate internationally with the company

ASSUMPTION: This role offers strong growth potential within the organization, with opportunities to develop leadership skills and take on more responsibilities over time.

🌍 Location & Work Environment

Office Type: Modern, professional office environment with remote work options

Office Location(s): Riyadh, Ar Riyāḑ, Saudi Arabia

Geographic Context:

• Riyadh is the capital and largest city of Saudi Arabia, with a population of over 7 million people.
• The city offers a mix of traditional and modern attractions, with a growing cultural scene and numerous historical sites.
• Riyadh has a hot desert climate, with temperatures often exceeding 40°C (104°F) in the summer months.

Work Schedule: Full-time (40 hours per week) with remote work on Sundays and the option to work anywhere for one month every year.

ASSUMPTION: Riyadh offers a dynamic and multicultural work environment, with a mix of traditional and modern experiences for expats and locals alike. The work arrangement provides flexibility and the opportunity to maintain a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Creative test or portfolio review
• Interview with the Creative Director or hiring manager
• Final interview or discussion with the senior leadership team

Key Assessment Areas:

• Design skills and portfolio quality
• Leadership and management abilities
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare a strong portfolio showcasing your design skills and creative briefs
• Research the company and its brands to demonstrate your understanding of their business and market position
• Be prepared to discuss your design process and thought behind your creative decisions

ATS Keywords: Senior Creative Lead, Design, Creative Briefs, Mood Boards, Brand Guidelines, Adobe Illustrator, Adobe InDesign, Canva, Photoshop, Web Design, GIFs, Animated Banners, Events, Marketing Services, B2B Markets

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on design skills and leadership abilities. Applicants should be prepared to demonstrate their expertise and cultural fit throughout the interview process.

🛠️ Tools & Technologies

• Adobe Illustrator
• Adobe InDesign
• Canva
• Photoshop

ASSUMPTION: Familiarity with these design tools is essential for this role, as they are industry-standard and widely used in creative agencies and in-house design teams.

👔 Cultural Fit Considerations

Company Values:

• Informa champions specialists working in academic and business-to-business markets
• The company connects people with knowledge to help them learn more, know more, and do more
• Informa is a leading international events, digital services, and academic knowledge business

Work Style:

• Collaborative and innovative
• Focused on delivering high-quality projects and exceeding client expectations
• Results-driven and deadline-oriented

Self-Assessment Questions:

• Do you have experience working with creative briefs and managing creative teams?
• Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
• Do you have strong communication skills and the ability to collaborate effectively with stakeholders at all levels?

ASSUMPTION: Informa Group Plc. values creativity, collaboration, and a results-driven work ethic. Applicants should be able to demonstrate their alignment with these values and their ability to thrive in a fast-paced, dynamic work environment.

⚠️ Potential Challenges

• Managing a team remotely, with some members working on-site and others working from home
• Balancing multiple projects and deadlines, with a focus on quality and attention to detail
• Adapting to a new work environment and culture, with a mix of local and international colleagues
• Navigating the unique cultural and social norms of working in Saudi Arabia

ASSUMPTION: These challenges can be overcome with strong leadership skills, effective communication, and a willingness to adapt and learn in a new environment.

📈 Similar Roles Comparison

• Compared to other senior creative roles, this position offers a unique opportunity to work in the events industry, with a focus on digital events and exhibitions
• The role requires a strong understanding of the events market and the ability to create visually appealing and engaging content for various events and brands
• Career progression in this role may involve moving into a creative director or other leadership position within the company

ASSUMPTION: This role offers a unique blend of creative and leadership responsibilities, with a focus on the events industry. Applicants should be prepared to demonstrate their understanding of the events market and their ability to create visually appealing and engaging content for various events and brands.

📝 Sample Projects

• Developing a comprehensive creative brief and mood board for a new tech event, including branding, web design, and promotional materials
• Creating a series of animated banners and GIFs for an upcoming healthcare conference, showcasing the event's key features and benefits
• Designing and implementing a new brand identity for an established B2B market, including brand guidelines and a comprehensive style guide

ASSUMPTION: These sample projects demonstrate the range of creative and leadership responsibilities required for this role, with a focus on the events industry and digital marketing.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall creative strategy for the company's events and brands?
• What opportunities are there for professional development and growth within the creative team?
• How does the company support work-life balance for its employees, particularly those working remotely?
• What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those initiatives?

ASSUMPTION: These questions demonstrate a proactive and engaged approach to the role, with a focus on understanding the company's creative strategy, growth opportunities, and commitment to diversity, equity, and inclusion.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a strong portfolio showcasing your design skills and creative briefs
• Research the company and its brands to demonstrate your understanding of their business and market position
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.