π Core Information
πΉ Job Title: Senior Creative Producer (all genders)
πΉ Company: JustPlay
πΉ Location: Berlin, Germany
πΉ Job Type: Full-time
πΉ Category: Entertainment Providers
πΉ Date Posted: May 7, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (with flexible work arrangements)
π Job Overview
Key aspects of this role include:
- Developing innovative ad concepts and strategies to grow JustPlay's user base
- Managing and leading end-to-end production of video ads, ensuring high-quality output
- Collaborating closely with the User Acquisition team to optimize ad performance
- Providing constructive feedback and guidance to team members and external collaborators
- Working in a dynamic, international, and enthusiastic team environment
ASSUMPTION: This role requires a creative and strategic mindset, with a strong focus on data-driven decision making. The ideal candidate will have experience in creative marketing or advertising production and be comfortable managing teams and multiple projects.
π Key Responsibilities
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Develop compelling and innovative ad concepts and strategies informed by data analytics and personal creativity
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Provide creative concepts in detailed briefs for actors, editors, designers, and other stakeholders
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Manage and lead end-to-end production of video ads, ensuring the final output meets the company's quality standards and objectives
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Collaborate closely with the User Acquisition team to ensure alignment and optimize ad performance
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Provide constructive feedback and guidance to team members and external collaborators to enhance creative quality
ASSUMPTION: The role involves a mix of creative and strategic thinking, project management, and team leadership. Successful candidates will be able to balance these aspects effectively.
π― Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Advertising, or a related discipline) or equivalent experience
Experience: 3+ years of professional experience in creative marketing or advertising production
Required Skills:
- Proven experience in managing and mentoring teams within a creative environment
- Experience leading ad campaigns from concept through to successful execution
- Proficiency in tools like Adobe Creative Suite, Figma, and other video/graphic design software
- Ability to handle multiple projects simultaneously
- Ability to interpret data to drive creative decisions
- Clear and confident communication in English, both written and spoken
Preferred Skills:
- Experience in the gaming or entertainment industry
- Fluency in additional languages
ASSUMPTION: While specific industry experience is not required, familiarity with the gaming or entertainment sector may be beneficial for understanding the target audience and market trends.
π° Compensation & Benefits
Salary Range: β¬50,000 - β¬70,000 per year (based on experience and industry standards for a Senior Creative Producer role in Berlin)
Benefits:
- Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
- Employee Stock Options through the Virtual Share Option Program (VSOP)
- Mental health support through free personal coaching with nilo.health
- Competitive personal development budget of up to β¬2,000/year for training, conferences, workshops, etc., and free language courses with Chatterbug
- 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly β¬50 tax-free internet contribution for Germany-based employees
- State-of-the-art equipment, including MacBook or Windows options
- Relocation package, including visa support for those who need it
- Engaging and diverse work environment with over 25 nationalities working from 19 different locations
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is an estimate based on industry standards for a Senior Creative Producer role in Berlin. The benefits package is comprehensive and designed to support employee well-being, professional development, and work-life balance.
π Applicant Insights
π Company Context
Industry: JustPlay operates in the entertainment providers sector, focusing on rewarded gaming and user engagement
Company Size: JustPlay has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: JustPlay was founded in 2020, making it a relatively new and rapidly growing company
Company Description:
- JustPlay is a worldwide gaming loyalty platform operator and publisher
- The company enables free-to-play mobile game players to get rewarded for their hobby
- JustPlay launched in the US in 2020 and has since become one of the leading loyalty rewards apps in the world
Company Specialties:
- Rewarded gaming
- User engagement and retention
- Loyalty programs and rewards
Company Website: JustPlay
ASSUMPTION: JustPlay's focus on rewarded gaming and user engagement makes it an attractive option for creative professionals looking to make an impact in the gaming industry.
π Role Analysis
Career Level: Senior level, with opportunities for growth and leadership within the creative team
Reporting Structure: This role reports directly to the Head of Creative and works closely with the User Acquisition team
Work Arrangement: On-site with flexible work arrangements, including options for digital nomads, occasional office visitors, or regular office-goers
Growth Opportunities:
- Potential to grow into a leadership role within the creative team
- Opportunities to work on diverse projects and campaigns
- Access to professional development resources and training
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership skills and make a meaningful impact on the company's creative output.
π Location & Work Environment
Office Type: JustPlay's headquarters is located in a vibrant and central area of Berlin, with easy access to public transportation
Office Location(s): Monbijouplatz 5, 10178 Berlin, Germany
Geographic Context:
- Berlin is a multicultural city with a thriving tech and gaming industry
- The city offers a high quality of life, with numerous cultural attractions, green spaces, and a vibrant nightlife
- Berlin is well-connected by public transportation, making it easy to commute to the office
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: JustPlay's office location in Berlin provides a dynamic and engaging work environment, with easy access to cultural attractions and a thriving gaming industry.
πΌ Interview & Application Insights
Typical Process:
- Initial screening call to discuss the role and assess cultural fit
- Creative challenge or case study presentation to demonstrate problem-solving skills and creative thinking
- Final interview with the Head of Creative to discuss career goals, expectations, and alignment with the company's mission
Key Assessment Areas:
- Creativity and innovation in ad concept development
- Project management and leadership skills
- Data-driven decision making and strategic thinking
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio showcasing your creative work and achievements
- Research JustPlay's mission, values, and company culture to demonstrate your alignment and enthusiasm for the role
ATS Keywords: Creative Producer, Ad Concepts, Ad Production, User Acquisition, Team Management, Adobe Creative Suite, Figma, Video Design, Graphic Design, Data Interpretation, English Communication
ASSUMPTION: JustPlay's interview process is designed to assess candidates' creative problem-solving skills, strategic thinking, and cultural fit. Applicants should be prepared to demonstrate their abilities through creative challenges and case studies.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Premiere Pro, After Effects)
- Figma
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with industry-standard creative and project management tools is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and teamwork
- Flexible and adaptable approach to problem-solving
- Results-driven and focused on user engagement and retention
Self-Assessment Questions:
- How do you approach creative problem-solving, and can you provide an example from your previous experience?
- How do you interpret and use data to inform your creative decisions?
- How do you manage and mentor teams within a creative environment?
ASSUMPTION: JustPlay values candidates who are creative, data-driven, collaborative, and adaptable, with a strong focus on user engagement and retention.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative and strategic thinking with project management responsibilities
- Working in a fast-paced and dynamic environment with tight deadlines
- Adapting to a rapidly growing and evolving company structure
ASSUMPTION: This role may present challenges related to project management, time management, and adaptability in a fast-paced environment. Successful candidates will be able to balance multiple priorities and thrive in a dynamic work environment.
π Similar Roles Comparison
- Compared to other Senior Creative Producer roles, this position offers a unique focus on rewarded gaming and user engagement
- Industry-specific context: JustPlay's focus on rewarded gaming sets it apart from traditional gaming companies, offering a unique opportunity to work on innovative and engaging user experiences
- Career path comparison: This role provides opportunities for growth and leadership within the creative team, with potential to advance to a management or director-level position
ASSUMPTION: While this role shares similarities with other Senior Creative Producer positions, its focus on rewarded gaming and user engagement makes it a unique and attractive opportunity for creative professionals looking to make an impact in the gaming industry.
π Sample Projects
- Developing a series of engaging and innovative ad campaigns to drive user acquisition and retention for a new mobile game launch
- Collaborating with the User Acquisition team to optimize ad performance and maximize return on investment (ROI)
- Managing the end-to-end production of video ads, from concept development to final output, ensuring high-quality standards and alignment with company objectives
ASSUMPTION: These sample projects illustrate the creative, strategic, and project management aspects of the Senior Creative Producer role at JustPlay.
β Key Questions to Ask During Interview
- How does JustPlay approach user acquisition and retention, and how does this role contribute to those efforts?
- Can you describe the team structure and dynamics within the creative department?
- How does JustPlay support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does JustPlay foster a culture of innovation and creativity within the company?
ASSUMPTION: These interview questions are designed to assess the company's priorities, culture, and opportunities for growth and development in this role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio showcasing your creative work and achievements
- Research JustPlay's mission, values, and company culture to demonstrate your alignment and enthusiasm for the role
- Follow up with a polite email one week after submission to confirm receipt and reiterate your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.