📌 Core Information
🔹 Job Title: Senior Demand Generation Manager
🔹 Company: ClickHouse
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-21
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Strategizing and executing integrated marketing campaigns targeting the Enterprise market segment.
- Building intent-based outbound campaigns leveraging buying intent signals.
- Evolving the product-led-sales strategy to drive pipeline and MRR from ClickHouse Cloud signups and trial users.
- Collaborating with various teams to develop partner marketing activities and automated sales funnels.
- Analyzing demand funnel and campaign performance data to optimize programs and communicate results to stakeholders.
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work cross-functionally with various teams.
📋 Key Responsibilities
✅ Strategize and execute integrated campaigns primarily targeting the Enterprise market segment, taking ownership of the campaign implementation process including planning, strategy, and execution.
✅ Build intent-based outbound campaigns leveraging buying intent signals on our website, open-source community, and 3rd party sources.
✅ Evolve our product-led-sales strategy to drive pipeline and MRR from ClickHouse Cloud signups and trial users, collaborating with growth, product, operations, and sales teams.
✅ Collaborate with the partnerships team to develop partner marketing activities, primarily with AWS, Google Cloud, and Microsoft Azure.
✅ Own lead and pipeline metrics, continuously analyzing demand funnel and campaign performance data, deriving insights, optimizing programs, and clearly communicating results to key stakeholders.
✅ Stay up to date with industry trends, competitor activities, and emerging technologies in our space, identifying new demand generation opportunities and innovative approaches.
ASSUMPTION: This role requires strong project management skills, the ability to multitask, and a data-driven approach to decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: Minimum of 6 years of experience in demand generation or growth within the database or developer tooling space. Bonus if you have experience at a company with an open-source product.
Required Skills:
- Proven track record of developing and executing successful demand generation campaigns, resulting in measurable lead generation and revenue growth.
- Proficiency in Salesforce and Marketo. Prefer experience in intent-based selling tools like Common Room.
- Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Excellent written and verbal communication skills. Demonstrated ability to create engaging content targeting developers.
- Strong project management and organizational skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
Preferred Skills:
- Experience with open-source products or communities.
- Familiarity with SQL and data analysis tools.
ASSUMPTION: Candidates with experience in the database or developer tooling space and a strong understanding of open-source communities will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $134,000 - $175,000 USD (New York Area / San Francisco Area) | $115,000 - $156,000 USD (General US Remote) | $121,000 - $156,000 USD (Los Angeles, CA / Washington, DC) | $121,000 - $156,000 USD (Seattle, WA)
Benefits:
- Flexible work environment - ClickHouse is a distributed company offering remote-first work to all employees.
- Employer contributions towards your healthcare.
- Equity in the company - Every new team member who joins our company receives stock options.
- Flexible time off in the US, generous entitlement in all countries.
- A $500 home office setup if you’re a remote employee.
- Employee-driven international mobility - we enable you to relocate internationally if you wish (within certain countries and timelines and subject to role requirements, time zones, and work permit considerations).
Working Hours: Full-time position with a standard workweek of 40 hours.
ASSUMPTION: The salary range provided is based on the company's pay transparency statement and is subject to change. The benefits listed are based on the company's job posting and may be subject to change or variation based on the employee's location and role.
📌 Applicant Insights
🔍 Company Context
Industry: ClickHouse operates in the Software Development industry, focusing on open-source, column-oriented OLAP database management systems for real-time analytics.
Company Size: ClickHouse is a mid-sized company with 201-500 employees, offering a dynamic and collaborative work environment.
Founded: ClickHouse was founded in 2021 and is headquartered in Palo Alto, California, with additional offices in Amsterdam, The Netherlands.
Company Description:
- ClickHouse is an open-source, column-oriented OLAP database management system that allows users to generate analytical reports using SQL queries in real-time.
- The technology works 100-1000x faster than traditional database management systems, processing hundreds of millions to over a billion rows and tens of gigabytes of data per server per second.
- ClickHouse has a widespread user base around the globe and has received praise for its reliability, ease of use, and fault tolerance.
Company Specialties:
- Open-source database management systems
- Real-time analytics
- Column-oriented OLAP
- Fault-tolerant architecture
Company Website: https://www.clickhouse.com
ASSUMPTION: ClickHouse is a rapidly growing company with a strong focus on innovation and customer success. Its open-source nature fosters a collaborative and community-driven culture.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a strategic mindset and proven experience in demand generation or growth within the database or developer tooling space.
Reporting Structure: The Senior Demand Generation Manager will report directly to the VP of Marketing or a similar role.
Work Arrangement: This role is remote-friendly, with the option to work from one of ClickHouse's offices or remotely from anywhere in the United States.
Growth Opportunities:
- As ClickHouse continues to grow, there will be opportunities for the Senior Demand Generation Manager to take on additional responsibilities and advance their career within the marketing organization.
- The successful candidate will have the opportunity to shape the company's demand generation strategy and make a significant impact on its growth.
ASSUMPTION: This role offers a unique opportunity to join a fast-growing company and make a significant impact on its marketing strategy and growth.
🌍 Location & Work Environment
Office Type: ClickHouse has offices in Palo Alto, California, and Amsterdam, The Netherlands, with a remote-friendly work environment.
Office Location(s): Palo Alto, California, and Amsterdam, The Netherlands
Geographic Context:
- The United States offers a diverse range of professional opportunities and a large talent pool for the Senior Demand Generation Manager to draw from.
- The remote-friendly work environment allows for greater flexibility and work-life balance.
- The United States is home to a significant portion of ClickHouse's user base, making it an ideal location for this role.
Work Schedule: Full-time position with a standard workweek of 40 hours, with the option for flexible hours and remote work.
ASSUMPTION: The remote-friendly work environment at ClickHouse offers candidates the opportunity to work from anywhere in the United States, with the option to visit the company's offices as needed.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Technical assessment or case study
- Final round interviews with the hiring manager and other team members
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Analytical skills and data-driven decision-making
- Communication and presentation skills
- Collaboration and teamwork skills
- Cultural fit and alignment with ClickHouse's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your experience with demand generation campaigns, intent-based outbound strategies, and product-led-sales plays.
- Showcase your understanding of ClickHouse's technology and its unique value proposition.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and ability to work collaboratively with cross-functional teams.
ATS Keywords: Demand Generation, Growth Marketing, Campaign Management, Salesforce, Marketo, Data Analysis, Project Management, Communication, Content Creation, Collaboration, Lead Generation, Revenue Growth, Intent-Based Selling, Product-Led Sales, Market Research, Community Engagement
ASSUMPTION: The interview process at ClickHouse is designed to assess the candidate's strategic thinking, analytical skills, and cultural fit, with a strong focus on the candidate's ability to drive results and make an impact on the company's growth.
🛠️ Tools & Technologies
- Salesforce
- Marketo
- Common Room (intent-based selling tool)
- SQL and data analysis tools
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The Senior Demand Generation Manager will be expected to have proficiency in Salesforce and Marketo, with experience in intent-based selling tools like Common Room being a plus.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous learning
- Collaboration and teamwork
- Transparency and open communication
- Accountability and results-driven
Work Style:
- Agile and adaptable
- Data-driven and analytical
- Strategic and forward-thinking
- Collaborative and team-oriented
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment, and are you comfortable with ambiguity and change?
- Are you comfortable working remotely and collaborating with a distributed team?
- Do you have a strong customer focus and a passion for understanding and solving customer problems?
- Are you comfortable making data-driven decisions and using data to inform your strategies?
- Do you have a proven track record of driving results and making an impact in a similar role?
ASSUMPTION: ClickHouse values candidates who are adaptable, data-driven, and results-focused, with a strong customer-centric mindset and a passion for innovation.
⚠️ Potential Challenges
- The Senior Demand Generation Manager will need to quickly ramp up and make an impact in a fast-growing, dynamic environment.
- The role requires a high level of strategic thinking, analytical skills, and the ability to work cross-functionally with various teams.
- The Senior Demand Generation Manager will need to stay up to date with industry trends, competitor activities, and emerging technologies in the database and developer tooling space.
- The role may require occasional travel to ClickHouse's offices or industry events.
ASSUMPTION: The Senior Demand Generation Manager will need to be proactive, adaptable, and comfortable with change in order to succeed in this role.
📈 Similar Roles Comparison
- Compared to other demand generation roles, this position offers a unique opportunity to work with an open-source technology and shape the company's demand generation strategy.
- ClickHouse's focus on real-time analytics and fault-tolerant architecture sets it apart from other database management systems, offering a unique value proposition for the Senior Demand Generation Manager to leverage.
- As a mid-sized company, ClickHouse offers a more intimate and collaborative work environment compared to larger enterprises, with ample opportunities for growth and impact.
ASSUMPTION: This role offers a unique blend of strategic thinking, analytical skills, and the opportunity to work with an innovative, open-source technology in a dynamic and collaborative work environment.
📝 Sample Projects
- Developing and executing a targeted campaign to drive adoption among enterprise-level developers and data engineers.
- Building an intent-based outbound strategy to capitalize on buying signals from ClickHouse's open-source community and 3rd party sources.
- Evolving ClickHouse Cloud's product-led-sales strategy to drive MRR and pipeline growth through targeted onboarding and engagement campaigns.
ASSUMPTION: These sample projects illustrate the strategic and innovative nature of the Senior Demand Generation Manager's role at ClickHouse, focusing on driving adoption, engagement, and revenue growth.
❓ Key Questions to Ask During Interview
- Can you describe the current demand generation strategy and how this role fits into that plan?
- How does ClickHouse approach collaboration and communication between marketing, sales, and product teams?
- What are the biggest challenges facing the demand generation function at ClickHouse, and how can this role address them?
- How does ClickHouse support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These interview questions are designed to assess the company's demand generation strategy, team dynamics, and growth opportunities, as well as the candidate's fit for the role and the company's culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on demand generation campaigns, intent-based outbound strategies, and product-led-sales plays.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and ability to work collaboratively with cross-functional teams.
- If selected for an interview, be prepared to discuss your experience with demand generation campaigns, intent-based outbound strategies, and product-led-sales plays, as well as your understanding of ClickHouse's technology and its unique value proposition.
- Follow up with the ClickHouse HR team within one week of your interview to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
