📌 Core Information
🔹 Job Title: Senior Design & Content Specialist (FTC)
🔹 Company: CarTrawler
🔹 Location: Dublin, Ireland
🔹 Job Type: Fixed Term Contract
🔹 Category: Marketing & Creative
🔹 Date Posted: April 24, 2025
🔹 Experience Level: Mid-Senior level (3-5 years)
🔹 Remote Status: On-site (Dublin office)
🚀 Job Overview
Key aspects of this role include:
- Creating visually compelling digital assets and engaging content to enhance user experience and drive marketing performance
- Developing cohesive digital campaigns and collaborating with cross-functional teams to align with brand strategy and business objectives
- Managing multiple design projects from conception to completion, ensuring high standards of quality and adherence to deadlines
- Monitoring performance of digital assets and optimizing content based on data insights and user feedback
ASSUMPTION: This role requires a strong background in digital design and multimedia content creation, with a focus on visual storytelling and user experience. The ideal candidate will have experience working in a fast-paced, collaborative environment and be comfortable managing multiple projects simultaneously.
📋 Key Responsibilities
✅ Digital Design and Creative Development:
- Support the design and creation of high-quality digital assets, including graphics, videos, motion graphics, and interactive media
- Design UI elements and visual content for websites, landing pages, email campaigns, and social media platforms, ensuring consistency with brand guidelines
- Apply design thinking to create visually engaging content for loyalty programs and CRM campaigns, using innovative techniques to increase user engagement
✅ Content Creation:
- Develop multimedia content, such as animations and video clips, to support digital marketing initiatives and product promotions
- Create visually engaging presentations and collateral that effectively communicate product capabilities and marketing messages
- Enable digital marketing teams to utilise copy creation tools and self-serve solutions from existing or new content banks
✅ Cross-Functional Collaboration:
- Collaborate with cross-functional teams, including product designers, developers, and marketers, to create visually compelling and cohesive digital content
- Work closely with marketing teams to align visual assets with campaign objectives and overall brand strategy
✅ Project Management and Execution:
- Manage multiple design projects from conception to completion, ensuring adherence to deadlines and high standards of quality
- Utilise project management tools to track progress, coordinate with stakeholders, and maintain clear communication on deliverables and timelines
✅ Optimization and Performance Monitoring:
- Monitor the performance of digital assets across different channels and use data insights to refine design strategies and enhance engagement
- Conduct A/B testing and gather user feedback to optimise visual content and improve user experience
✅ Compliance and Brand Alignment:
- Ensure all design and content outputs comply with corporate branding guidelines and regulatory requirements across different markets
ASSUMPTION: This role requires a strong understanding of UX/UI principles and how visual design impacts user experience. The ideal candidate will be proficient in Adobe Creative Suite and have experience working with various design tools and project management software.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design, Multimedia, or a related field (or equivalent experience)
Experience: 3-5 years of experience in digital design, with a strong portfolio showcasing expertise in visual design, motion graphics, and multimedia content
Required Skills:
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Strong understanding of UX/UI principles
- Excellent communication skills, with the ability to present and articulate design concepts to various stakeholders
- Strong project management skills, with the ability to manage multiple projects and collaborate effectively with cross-functional teams
- Ability to stay updated with the latest digital design trends and apply them to create innovative visual content
Preferred Skills:
- Experience in the travel or e-commerce industry
- Experience with video editing, animation, and interactive design
- Figma design experience is preferable
- Knowledge of data-driven design and content optimisation based on analytics
ASSUMPTION: While not explicitly stated, experience with data-driven design and content optimisation based on analytics would be beneficial for this role. Additionally, experience with Figma or other design tools would be an asset.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per annum (AI estimate based on market rates for similar roles in Dublin)
Benefits:
- Health insurance
- Dental insurance
- Pension plan
- Life assurance
- Income protection
- Employee assistance program
- Flexible working hours
- 25 days annual leave
Working Hours: Full-time (39 hours per week, Monday to Friday)
ASSUMPTION: The salary range provided is an AI estimate based on market rates for similar roles in Dublin. The actual salary may vary depending on the candidate's experience and skills. Benefits information is based on typical benefits offered by companies of similar size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: CarTrawler is a leading global B2B provider of car rental and mobility solutions to the travel industry. They specialise in global ground transportation distribution, travel technology, data science, and conversion optimization.
Company Size: CarTrawler has 201-500 employees, which means applicants can expect a mid-sized company structure with opportunities for collaboration and growth.
Founded: CarTrawler was founded in 2004 and has since grown to become a major player in the global travel industry.
Company Description:
- CarTrawler's end-to-end technology platform expands its airline and travel partners' offering to their customers, creating substantial ancillary revenue opportunities.
- The company provides unrivalled breadth and depth of content worldwide, including car rental, private airport transfer, and ride-hailing services.
- CarTrawler creates innovative, data-led solutions for some of the largest travel brands in the world, including United Airlines, American Express, easyJet, Alaska Airlines, SWISS, Hotels.com, and Emirates.
Company Specialties:
- Global Ground Transportation Distribution
- Travel technology
- Data Science
- Conversion optimization
Company Website: http://www.cartrawler.com
ASSUMPTION: CarTrawler's focus on data-driven solutions and collaboration with major travel brands suggests that the ideal candidate for this role will have experience working with data and be comfortable working in a dynamic, global environment.
📊 Role Analysis
Career Level: This role is at the mid-senior level, requiring a strong background in digital design and multimedia content creation, as well as experience working in a fast-paced, collaborative environment.
Reporting Structure: The Senior Design & Content Specialist will report directly to the Marketing & Supply Campaigns Manager.
Work Arrangement: This role is on-site, based in CarTrawler's Dublin office. However, the company offers flexible working hours and remote work options for some roles, so there may be opportunities for flexibility in this position as well.
Growth Opportunities:
- As CarTrawler continues to grow and expand its offerings, there may be opportunities for the successful candidate to take on additional responsibilities or move into a management role.
- The company's focus on data-driven solutions and innovation suggests that there may be opportunities for professional development and skill-building in this area.
- CarTrawler's global presence and partnerships with major travel brands may also present opportunities for international travel or relocation.
ASSUMPTION: Given CarTrawler's focus on data-driven solutions and innovation, the ideal candidate for this role will have experience working with data and be comfortable using data to inform design decisions.
🌍 Location & Work Environment
Office Type: CarTrawler's Dublin office is a modern, open-plan workspace with a collaborative and dynamic atmosphere.
Office Location(s): Classon House, Dundrum Business Park, Dundrum Road, Dublin 14, Dublin, Ireland
Geographic Context:
- Dublin is the capital and largest city of Ireland, with a vibrant cultural scene, historic landmarks, and a thriving tech industry.
- The Dundrum area is a popular residential and commercial district, with a wide range of amenities, shops, and restaurants nearby.
- CarTrawler's office is located in a modern business park with easy access to public transportation and nearby parking facilities.
Work Schedule: The standard work schedule for this role is Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break. However, CarTrawler offers flexible working hours and remote work options for some roles, so there may be opportunities for flexibility in this position as well.
ASSUMPTION: While the role is on-site, CarTrawler's flexible work arrangements and focus on work-life balance suggest that the ideal candidate will be comfortable working in a dynamic, collaborative environment with opportunities for remote work and flexible hours.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- Design challenge or portfolio review
- On-site or virtual interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Design skills and portfolio
- Communication and presentation skills
- Project management and organisational skills
- Cultural fit and alignment with company values
- Problem-solving and critical thinking skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant design experience and skills
- Include a link to your portfolio or attach samples of your work
- Be prepared to discuss your design process and how you approach projects
- Research CarTrawler's company culture and values, and be ready to explain how your skills and experience make you a good fit for the role
ATS Keywords: Digital Design, Creative Development, Content Creation, Cross-Functional Collaboration, Project Management, Adobe Creative Suite, UX/UI Principles, Communication Skills, Data-Driven Design, Video Editing, Animation, Interactive Design, Figma, Multimedia Content, Brand Alignment
ASSUMPTION: CarTrawler's focus on data-driven solutions and innovation suggests that the ideal candidate for this role will have experience working with data and be comfortable using data to inform design decisions. Additionally, the company's emphasis on collaboration and cross-functional teamwork suggests that the ideal candidate will be a strong communicator and team player.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Figma (preferred)
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: While not explicitly stated, experience with Figma or other design tools would be an asset for this role. Additionally, experience with data analysis and visualization tools would be beneficial for a role that requires data-driven design and content optimisation.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Data-driven
- Accountable
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and analytical
- Results-focused and accountable
Self-Assessment Questions:
- Do you have experience working with data to inform design decisions?
- Are you comfortable working in a dynamic, collaborative environment with opportunities for remote work and flexible hours?
- Do you have experience working with cross-functional teams to create visually compelling and cohesive digital content?
ASSUMPTION: CarTrawler's focus on data-driven solutions and collaboration with major travel brands suggests that the ideal candidate for this role will have experience working with data and be comfortable working in a dynamic, global environment.
⚠️ Potential Challenges
- Managing multiple design projects simultaneously, with tight deadlines and high standards of quality
- Keeping up with the latest digital design trends and applying them to create innovative visual content
- Working effectively with cross-functional teams, including product designers, developers, and marketers, to create visually compelling and cohesive digital content
- Monitoring the performance of digital assets across different channels and using data insights to refine design strategies and enhance engagement
ASSUMPTION: While this role offers a unique opportunity to work with a leading global B2B provider of car rental and mobility solutions, it also presents challenges in terms of managing multiple projects simultaneously and keeping up with the latest digital design trends. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and be able to manage multiple projects simultaneously.
📈 Similar Roles Comparison
- This role is similar to a Senior Digital Designer or Multimedia Content Specialist role, but with a focus on creating visually compelling digital assets and engaging content that enhances user experience and drives marketing performance
- Unlike other similar roles, this position requires experience working with data to inform design decisions and a strong understanding of UX/UI principles
- Career progression in this role may lead to opportunities in management, data-driven design, or other related fields within the travel or e-commerce industry
ASSUMPTION: While this role is similar to other senior digital design or multimedia content specialist roles, it requires a unique combination of skills and experience, including experience working with data to inform design decisions and a strong understanding of UX/UI principles. The ideal candidate will have experience working with data and be comfortable using data to inform design decisions.
📝 Sample Projects
- Developing a series of animated videos to promote CarTrawler's car rental services for a major airline partner
- Creating a visually engaging presentation to showcase CarTrawler's mobility solutions at an industry conference
- Designing a user-friendly interface for CarTrawler's customer-facing website, with a focus on enhancing user experience and driving conversions
ASSUMPTION: These sample projects are intended to illustrate the types of projects that the successful candidate might work on in this role. The ideal candidate will have experience working on similar projects and be able to provide examples of their work that demonstrate their skills and experience in digital design and multimedia content creation.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a design project from conception to completion?
- How does CarTrawler use data to inform design decisions and optimise content performance?
- What opportunities are there for professional development and growth within the design team and the company as a whole?
- How does CarTrawler support work-life balance and flexible working arrangements for its employees?
- What is the company's approach to collaboration and cross-functional teamwork, and how does this role fit into that dynamic?
ASSUMPTION: These questions are intended to help the candidate better understand the role, the company culture, and the opportunities for professional development and growth. The ideal candidate will be curious and engaged, asking thoughtful questions that demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://jobs.lever.co/cartrawler/afbb5f79-5498-4f4a-96de-d3a7235eb14d
- Tailor your resume and cover letter to highlight your relevant design experience and skills, including any experience working with data to inform design decisions
- Include a link to your portfolio or attach samples of your work that demonstrate your skills and experience in digital design and multimedia content creation
- Prepare for a design challenge or portfolio review as part of the interview process
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
