📌 Core Information
🔹 Job Title: Senior Digital Content Editor
🔹 Company: Informa Group Plc.
🔹 Location: Boulder, Colorado, United States
🔹 Job Type: Full-time
🔹 Category: Digital Content, Editing
🔹 Date Posted: 2025-06-24
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and publishing optimized, high-value content for New Hope Network and Nutrition Business Journal.
- Collaborating with teams to develop and execute new premium content and subscription strategies.
- Analyzing subscription and performance metrics to inform premium content strategies.
- Monitoring digital trends and audience behavior to identify new premium content opportunities.
- Managing premium content workflows, including overseeing freelance contributors, deadlines, user-paid platforms, and quality standards.
ASSUMPTION: This role requires a strong understanding of the natural products industry and its trends, as well as experience in B2B media or publishing.
📋 Key Responsibilities
✅ Develop and publish optimized, high-value content for New Hope Network and Nutrition Business Journal, aligning with audience needs and organizational goals.
✅ Conceive, report, and write monthly longform articles for Nutrition Business Journal.
✅ Conduct in-depth reporting and write key Nutrition Business Journal reports.
✅ Collaborate with teams to develop and execute on new premium content and subscription strategies.
✅ Analyze subscription and performance metrics to inform premium content strategies.
✅ Track and report performance of digital content and social media, providing insights to improve strategies.
✅ Work with the Nutrition Business Journal managing editor to manage premium content workflows, including overseeing freelance contributors, deadlines, user-paid platforms, and quality standards.
✅ Monitor digital trends and audience behavior to identify new premium content opportunities.
ASSUMPTION: This role requires strong editing and writing skills, with experience creating SEO-driven content.
🎯 Required Qualifications
Education: Bachelor’s degree in journalism, communications, or digital media, or equivalent experience.
Experience: At least seven years of experience in publishing, preferably in B2B media or the natural products industry.
Required Skills:
- Excellent written and verbal communication skills.
- Ability to analyze industry data and develop high-value content.
- Content strategy expertise.
- SEO and other digital engagement best practices.
Preferred Skills:
- Experience with content management systems (CMS).
- Familiarity with the natural products industry.
ASSUMPTION: While not explicitly stated, proficiency in using relevant software and tools (e.g., CMS, SEO tools) is expected.
💰 Compensation & Benefits
Salary Range: $75,000 - $80,000 USD, depending on experience.
Benefits:
- 401k Match
- Health Insurance
- Vision Insurance
- Dental Insurance
- Parental Leave
- Employee Stock Purchase Plan
- Paid Time Off
- Volunteer Days
- Training and Learning Opportunities
- Wellbeing Support
Working Hours: Full-time, typically 40 hours per week.
ASSUMPTION: The salary range provided is based on industry standards for a senior digital content editor role in the Boulder, CO area.
📌 Applicant Insights
🔍 Company Context
Industry: Informa Group Plc. operates in the information services industry, focusing on academic publishing, marketing services, data & intelligence, and events.
Company Size: Informa Group Plc. has over 10,000 employees globally, providing a large and diverse work environment.
Founded: Informa Group Plc. was founded in 1998 and has since grown to become a leading international events, digital services, and academic knowledge business.
Company Description:
- Informa champions specialists working in academic and business-to-business markets, connecting people with knowledge to help them learn more, know more, and do more.
- The company serves various specialist markets, including Pharma, Medical, and Biotech; Tech; Natural Products; Beauty & Aesthetics; Finance; Research and Advanced Learning, among others.
- Informa is headquartered in the UK and is a member of the UK’s FTSE 100 group of public companies.
Company Specialties:
- Academic Publishing
- Marketing Services
- Data & Intelligence
- Digital events
- Exhibitions
- Specialist content
- Research
- Consultancy
- Digital services
- Lead generation
- B2B markets
- Academic markets
Company Website: Informa Group Plc.
ASSUMPTION: Informa Group Plc. is a large, international company with a diverse range of brands and markets, offering numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in digital content creation and strategy.
Reporting Structure: The Senior Digital Content Editor reports directly to the Managing Editor of Nutrition Business Journal and works closely with other editorial and content teams.
Work Arrangement: This role is based in Boulder, CO, with a hybrid or on-site work arrangement expected.
Growth Opportunities:
- Potential to expand the role’s scope and influence as the digital content strategy evolves.
- Opportunities to work with various brands and markets within Informa Group Plc.
- Access to training and learning opportunities to develop new skills and advance one’s career.
ASSUMPTION: This role offers opportunities for growth and development within the company, as well as the chance to work with a diverse range of brands and markets.
🌍 Location & Work Environment
Office Type: Informa Group Plc.’s Boulder office is a collaborative and dynamic workspace, fostering innovation and creativity.
Office Location(s): 5541 Central Ave, Boulder, Colorado 80301, United States
Geographic Context:
- Boulder, Colorado, is known for its vibrant natural products industry, providing ample opportunities for networking and industry insights.
- The city offers a high quality of life, with numerous outdoor activities, cultural attractions, and a thriving food scene.
- Boulder is located near Denver, providing easy access to a major international airport and additional employment opportunities.
Work Schedule: The work schedule is typically Monday through Friday, with flexibility for remote work arrangements as needed.
ASSUMPTION: The Boulder office provides a collaborative and engaging work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company’s careers portal.
- Phone or video screening with the hiring manager or HR representative.
- In-depth interview with the managing editor and other team members.
- Final interview with the senior editorial director.
- Background check and offer extension.
Key Assessment Areas:
- Writing and editing skills, with a focus on SEO-driven content.
- Industry knowledge and understanding of the natural products market.
- Content strategy expertise and ability to analyze industry data.
- Collaboration and teamwork skills, with the ability to work effectively with various teams and stakeholders.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Provide examples of your writing and editing work, with a focus on SEO-driven content and industry-specific pieces.
- Demonstrate your understanding of the natural products industry and its trends in your application materials.
ATS Keywords: Senior Digital Content Editor, B2B Media, Natural Products Industry, SEO, Content Strategy, Publishing, Editing, Writing
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on relevant experience and skills in digital content creation and strategy.
🛠️ Tools & Technologies
- Content Management Systems (CMS)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Industry-specific research tools (e.g., GNPD, Euromonitor)
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: Proficiency in using relevant software and tools is expected for this role, with a focus on content management systems and SEO tools.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Collaborative
- Innovative
- Accountable
- Respectful
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Creative and strategic
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a strong understanding of the natural products industry and its trends?
- Are you comfortable working in a collaborative, data-driven environment?
- Do you have experience creating SEO-driven content and developing content strategies?
ASSUMPTION: Informa Group Plc. values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and accountability.
⚠️ Potential Challenges
- The role may require working with tight deadlines and managing multiple projects simultaneously.
- The natural products industry is subject to rapid change and evolution, requiring adaptability and continuous learning.
- The Boulder office may have a fast-paced and dynamic work environment, which may not suit all working styles.
- The role may require occasional travel to industry events and conferences.
ASSUMPTION: While this role offers numerous opportunities for growth and development, it also presents challenges that require adaptability, resilience, and strong time management skills.
📈 Similar Roles Comparison
- This role differs from other digital content editor positions in its focus on the natural products industry and the requirement for content strategy expertise.
- Compared to other B2B media roles, this position offers a unique opportunity to work with a diverse range of brands and markets within Informa Group Plc.
- Career paths for this role may include advancing to a managing editor or editorial director position, or transitioning to a content strategy or digital marketing role within the company.
ASSUMPTION: This role offers a unique combination of industry-specific content creation and strategy development, with ample opportunities for career growth and development within the company.
📝 Sample Projects
- Developing and executing a content strategy for a new premium subscription offering for New Hope Network.
- Conducting in-depth research and writing a comprehensive report on the state of the natural products industry for Nutrition Business Journal.
- Collaborating with the Nutrition Business Journal team to create and launch a new podcast series, focusing on industry trends and insights.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for this role, with a focus on content strategy development, industry research, and collaboration with various teams.
❓ Key Questions to Ask During Interview
- Can you describe the current content strategy for New Hope Network and Nutrition Business Journal, and how this role fits into that strategy?
- How does the editorial team collaborate with other departments, such as marketing and sales, to develop and execute content strategies?
- What are the most pressing challenges facing the natural products industry, and how does this role address those challenges through content?
- What opportunities are there for growth and development within this role and the company?
- How does the company support work-life balance and employee well-being?
ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, while also providing valuable insights into the work environment and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Informa Group Plc. careers portal.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on SEO-driven content and industry-specific examples.
- Prepare examples of your writing and editing work, demonstrating your ability to create high-quality, optimized content.
- Follow up with the hiring manager or HR representative one week after submitting your application to express your interest in the role and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
