📌 Core Information
🔹 Job Title: Senior Digital Creative Designer (Graphic-Focused)
🔹 Company: Astro
🔹 Location: Bangsar South, Kuala Lumpur, Malaysia
🔹 Job Type: Full-Time
🔹 Category: Entertainment Providers
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Conceptualizing and producing high-quality static and animated designs
- Maintaining and enhancing brand identity across all digital touchpoints
- Collaborating with various teams to understand project briefs and ensure timely delivery
- Contributing to creative brainstorming sessions and pitching innovative visual ideas
- Assisting in creating basic motion graphics or video edits to complement larger multimedia campaigns
ASSUMPTION: This role requires a strong creative individual with a solid background in graphic design and experience working in a digital marketing environment. Familiarity with video/motion skills and digital ad formats is beneficial but not required.
📋 Key Responsibilities
✅ Creative Conceptualization & Design: Conceptualize and produce high-quality static and animated designs (banners, social posts, infographics) while maintaining and enhancing brand identity across all digital touchpoints.
✅ Video & Motion Support: Assist in creating basic motion graphics or video edits to complement larger multimedia campaigns, ensuring video/motion assets align with overall brand direction and campaign messaging.
✅ Collaboration & Coordination: Partner with Marketing, Product, and other teams to understand project briefs, target audiences, and KPIs. Present design concepts and incorporate feedback from stakeholders. Coordinate timelines to deliver projects on schedule.
✅ AI Generative Prompt Experience (Nice-to-Have): Leverage AI-driven tools (e.g., generative art, text-to-image) to explore new creative possibilities and stay abreast of emerging technologies to integrate relevant innovations into design workflows.
✅ Performance Optimization & Analysis: Monitor creative performance metrics and apply insights to enhance future designs. Conduct A/B testing on visuals and iterate based on data-driven feedback.
✅ Project Management & Leadership: Manage multiple projects simultaneously, balancing priorities and deadlines. Communicate progress and roadblocks proactively to stakeholders. Foster a collaborative and creative environment that pushes design boundaries.
ASSUMPTION: The role requires strong organizational skills, the ability to manage multiple projects simultaneously, and excellent communication skills to collaborate effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design, Visual Arts, or a related field.
Experience: 4+ years of professional design experience, ideally in an agency or in-house digital marketing team.
Required Skills:
- Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- Familiarity with design principles, layout, color theory, and typography
- Basic video/motion skills and an understanding of digital ad formats
Preferred Skills:
- Experience with After Effects/Premiere Pro
- AI generative prompt experience
ASSUMPTION: Candidates with a strong portfolio showcasing their design skills and experience working on digital marketing campaigns will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Senior Digital Creative Designer in Kuala Lumpur, the estimated salary range is RM 8,000 - RM 12,000 per month. This range may vary depending on the candidate's experience and skills.
Benefits:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Access to workshops, training, and networking events (if any)
- Culture that values innovation, user-centric thinking, and continuous learning
Working Hours: Full-time position with standard office hours (Monday - Friday, 9:00 AM - 6:00 PM). Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills. The benefits package is subject to change and may be confirmed during the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: Astro operates in the entertainment providers industry, offering a wide range of content and entertainment services, including TV, OTT, radio, digital, and commerce platforms.
Company Size: Astro has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Astro was founded in 1996 and has since grown to become Malaysia's leading content and entertainment company.
Company Description:
- Astro is Malaysia's leading content and entertainment company, serving 5.6 million homes, 8,000 enterprises, 17.5 million weekly radio listeners, and 14.0 million digital monthly unique visitors across its TV, radio, digital, and commerce platforms.
- The company offers a wide range of services, including home satellite television, content, consumer digital, streaming, e-commerce, esports, radio, digital media, and production.
- Astro is committed to delivering high-quality content and innovative entertainment experiences to its customers.
Company Specialties:
- Home Satellite Television
- Content
- Consumer Digital
- Streaming
- E-Commerce
- Esports
- Radio
- Digital Media
- Production
Company Website: http://www.astro.com.my/careers
ASSUMPTION: Astro's extensive range of services and platforms provide numerous opportunities for creative designers to work on diverse and high-visibility projects.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and experience in digital creative design.
Reporting Structure: The Senior Digital Creative Designer will report directly to the Creative Director or Head of Creative Services and work closely with various teams, including Marketing, Product, and other creative departments.
Work Arrangement: This is an on-site position, requiring the candidate to work from Astro's office in Bangsar South, Kuala Lumpur. However, there may be opportunities for flexible work arrangements, such as working from home occasionally, depending on the company's policies and the candidate's performance.
Growth Opportunities:
- Astro offers opportunities for career advancement within the company, such as taking on leadership roles or moving into management positions.
- The company provides access to workshops, training, and networking events to help employees develop their skills and advance their careers.
- Working on diverse and high-visibility projects allows designers to expand their portfolios and gain valuable experience.
ASSUMPTION: Astro's large size and diverse range of services provide ample opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Astro's office in Bangsar South is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): All Asia Broadcast Centre, Technology Park Malaysia, Bukit Jalil, Kuala Lumpur, 57000, MY
Geographic Context:
- Bangsar South is a bustling commercial district in Kuala Lumpur, offering easy access to public transportation, shopping, dining, and entertainment options.
- The office is located in the heart of Kuala Lumpur's tech and media hub, providing ample opportunities for networking and collaboration with industry professionals.
- Kuala Lumpur has a tropical rainforest climate, with temperatures typically ranging from 23°C to 33°C (73°F to 91°F) throughout the year.
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM - 6:00 PM, with a one-hour lunch break. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The modern and collaborative work environment at Astro's Bangsar South office is designed to inspire creativity and facilitate teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Creative test or portfolio review
- On-site or video interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Creative portfolio and design skills
- Problem-solving abilities and attention to detail
- Communication and presentation skills
- Collaboration and teamwork skills
- Understanding of Astro's brand and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experience for this role.
- Prepare a strong portfolio showcasing your design skills, creativity, and versatility.
- Research Astro's brand and company culture to demonstrate your understanding and enthusiasm for the role.
- Prepare questions to ask during the interview to show your interest in the role and company.
ATS Keywords: Adobe Creative Cloud, Graphic Design, Digital Marketing, Brand Identity, Video Editing, Motion Graphics, Collaboration, Project Management, A/B Testing, Creativity, Teamwork
ASSUMPTION: Astro's recruitment process is designed to assess the candidate's creative skills, cultural fit, and alignment with the company's values and brand.
🛠️ Tools & Technologies
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- After Effects/Premiere Pro (beneficial)
- AI generative prompt tools (nice-to-have)
ASSUMPTION: Familiarity with the Adobe Creative Cloud suite and basic video/motion skills are essential for this role. Experience with AI generative prompt tools is a plus but not required.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Astro values creativity, continuous learning, and pushing boundaries to deliver cutting-edge entertainment experiences.
- Collaboration: Astro fosters a collaborative work environment, encouraging teamwork and cross-functional collaboration to drive success.
- Customer-centricity: Astro is committed to understanding and meeting the needs of its customers, delivering high-quality content and services that exceed expectations.
Work Style:
- Astro's work environment is dynamic, fast-paced, and creative, requiring employees to be adaptable, proactive, and results-driven.
- The company encourages initiative, innovation, and a customer-focused mindset.
- Astro values diversity, inclusion, and a culture of respect, where employees are empowered to bring their unique perspectives and ideas to the table.
Self-Assessment Questions:
- Do you have a strong portfolio showcasing your graphic design skills and versatility?
- Are you comfortable working in a dynamic, fast-paced environment and managing multiple projects simultaneously?
- Do you have strong communication and presentation skills, and are you comfortable collaborating with various teams to understand project briefs and deliver high-quality designs?
ASSUMPTION: Candidates who align with Astro's values, work style, and cultural fit will be more likely to succeed in this role and contribute to the company's continued success.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and balancing priorities and deadlines may be challenging for some candidates.
- Working in a fast-paced, dynamic environment may require adaptability and the ability to thrive under pressure.
- Collaborating with various teams and stakeholders may require strong communication and interpersonal skills.
- The role may require occasional overtime to meet project deadlines, which could impact work-life balance.
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and excellent communication skills.
📈 Similar Roles Comparison
- Compared to related roles, such as Digital Art Director or Senior Graphic Designer, this role places a greater emphasis on video and motion skills and AI generative prompt experience.
- In the entertainment providers industry, Astro's role offers a unique opportunity to work on high-visibility digital campaigns and shape the company's online presence.
- Career progression in this role may lead to leadership or management positions within the creative department or other areas of the business.
ASSUMPTION: This role offers a unique blend of creative, strategic, and leadership opportunities within the entertainment providers industry.
📝 Sample Projects
- Developing a comprehensive brand identity guide for a new streaming service, including logo design, color palette, typography, and visual style.
- Creating a series of animated social media graphics to promote an upcoming TV show or movie release, incorporating motion graphics and video editing skills.
- Designing and implementing a responsive website redesign for an existing entertainment platform, ensuring optimal user experience across various devices and screen sizes.
ASSUMPTION: These sample projects demonstrate the range of creative and technical skills required for this role and the diverse range of projects a Senior Digital Creative Designer at Astro may work on.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the creative department and how this role fits into the broader organization?
- How does Astro support the professional growth and development of its employees, particularly within the creative department?
- What are the key priorities for this role in the first 90 days, and how will my performance be measured and evaluated?
- How does Astro foster a culture of innovation and creativity, and what initiatives are in place to encourage continuous learning and skill development?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in this environment?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and company and provides valuable information to help you make an informed decision about your career.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experience for this role, emphasizing your graphic design skills, creativity, and versatility.
- Prepare a strong portfolio showcasing your design skills, creativity, and versatility. Include examples of your best work, demonstrating your ability to conceptualize and produce high-quality static and animated designs while maintaining brand identity.
- Research Astro's brand and company culture to demonstrate your understanding and enthusiasm for the role. Prepare questions to ask during the interview to show your interest in the company and the role.
- Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
