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Senior Digital Marketer

Global Accelerator
Full-time
On-site
Zagreb, Zagreb, Grad, Croatia
🌐 Digital Marketing
πŸ“Œ Core Information πŸ”Ή Job Title: Senior Digital Marketer πŸ”Ή Company: Global Accelerator πŸ”Ή Location: Zagreb, Croatia πŸ”Ή Job Type: On-site πŸ”Ή Category: Marketing πŸ”Ή Date Posted: May 30, 2025 πŸš€ Job Overview Key aspects of this role include: - Developing accurate forecasts and executing high-level strategies to drive business growth for clients. - Maintaining clear communication with clients and ensuring alignment with performance forecasts. - Collaborating with a team of strategists to manage client accounts and deliver exceptional results. - Working in a fast-paced, dynamic environment that requires strong organizational skills and the ability to manage multiple tasks. - Contributing to the continuous improvement of the company's systems and processes. ASSUMPTION: This role requires a strong background in digital marketing, data analysis, and client communication. The ideal candidate will have experience working with forecasting systems and media acquisition strategies. The role involves both strategic planning and hands-on execution, requiring a well-rounded skill set. πŸ“‹ Key Responsibilities βœ… Develop accurate forecasts and execute high-level strategies to drive business growth for clients. βœ… Maintain clear communication with clients, ensuring alignment with performance forecasts. βœ… Collaborate with a team of strategists to manage client accounts and deliver exceptional results. βœ… Contribute to the continuous improvement of the company's systems and processes. βœ… Manage, align, and work with team members of your pod, including Google strategist, creative strategist, and email strategist. βœ… Organize, prioritize, and manage multiple tasks with great attention to detail. βœ… Upkeep data integrity of your clients across Statlas and execute the Prophet system for your clients. βœ… Build growth forecasts for your clients, including building a growth map using the Prophet system, data analysis, and marketing calendar alignment. βœ… Make tactical deconstructions and actualize projections each day to adjust them to meet KPIs. βœ… Combine data analysis and feedback from clients to develop strategic plans for the future. βœ… When it’s time to pivot, be among the first early adopters and take a lead in situations that present any obstacle to execution. βœ… Implement tests in your accounts in an effort to beat your best-performing campaigns. βœ… Ensure you are within a 5% delta to the forecast, daily alignment with the client vs the forecast and strategy, and above benchmark client satisfaction rate feedback. βœ… Follow the Prophet system execution to 100% within the timeline required, and deliver all work based on the timeline assigned with optimal quality and attention to detail. βœ… Ensure client satisfaction levels above benchmark rates, aligning daily on forecasts to exceed client expectations. βœ… Adhere to rigorous quality standards in client feedback, forecasting, media buying decisions, and system execution. βœ… Meet all deadlines and budget requirements, ensuring timely and on-target performance. βœ… Contribute valuable ideas to team discussions and company-wide content production. ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to manage multiple tasks effectively. The ideal candidate will have experience working with forecasting systems and media acquisition strategies. The role involves both strategic planning and hands-on execution, requiring a well-rounded skill set. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, Statistics, or a related field. Experience: - Proven experience (2-5 years) in digital marketing, with a strong focus on data analysis and forecasting. - Experience working with media acquisition strategies and client communication. - Familiarity with e-commerce and a passion for driving business growth. Required Skills: - Proficiency in data analysis tools, such as Google Sheets. - Strong communication and presentation skills. - Ability to work independently and manage multiple tasks. - Experience with forecasting systems and media acquisition strategies. - Fluency in English. Preferred Skills: - Experience with the Prophet system or similar forecasting tools. - Familiarity with Statlas or similar data management platforms. - Knowledge of marketing automation tools. ASSUMPTION: The ideal candidate will have a strong background in digital marketing, data analysis, and client communication. Experience working with forecasting systems and media acquisition strategies is essential for this role. πŸ’° Compensation & Benefits Salary Range: - First month: $2,000 - Second month: $4,000 - Third month (on average): $7,000 a month - 1st Year Annual Range: $64,000-$76,000 - 2nd Year Annual Range: $100,000-$120,000 Benefits: - Growth, transparency, and fairness in career development. - Progress is clearly defined, depending primarily on experience with the system and quality of execution against it. - Fairness and transparency are prioritized, with access to a weekly performance dashboard and pay transparency for all team members. - My Commitment to You: You will work harder, learn more than ever before, and β€œmake more than you ever have.” You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so, you will have an incredible opportunity for rapid career progression. We will continue to provide you mentorship through every step of your development in the role and promotion from it, then continue to provide feedback against the expectation and evaluate against it. Working Hours: - Full-time (40 hours per week) πŸ“Œ Applicant Insights πŸ” Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us β€” or hire us to build it for you β€” we have a solution to meet your business where it’s at. Each of our services is part of a greater whole β€” that covers everything from strategy and data to acquisition and retention. Company Specialties: - Digital Sales - Digital Marketing - Digital Advertising - Understanding Brands - Identifying Brands Consumers - Discovering Who Influences Brand Consumers - Producing Engaging Content - Establishing Target Distribution - Creating Simple Transaction Flow - content production - Media Buying - Facebook Advertising - Growth Marketing - Email Marketing - Google Advertising - Instagram Advertising - Marketing, and Advertising Company Website: http://commonthreadco.com πŸ“Š Role Analysis Career Level: Mid-level Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program. Work Arrangement: On-site, fully remote with the ability to pick your schedule, embracing autonomy as a core value. Growth Opportunities: - Rapid career progression based on performance and quality of work. - Opportunities for promotion to Senior Strategist after the first 12 months. - Access to mentorship and feedback throughout the role and promotion process. ASSUMPTION: This role offers significant growth opportunities for the right candidate. With a clear path for progression and access to mentorship, the ideal candidate will be eager to learn, grow, and take on new challenges. 🌍 Location & Work Environment Office Type: On-site, with the ability to pick your schedule. Office Location(s): 3011 S Croddy Way, Santa Ana, California 92704, US; 511 W 25th St, New York, NY 10001, US Geographic Context: - Santa Ana, California: A suburban city in Orange County, California, with a population of around 335,000. It is known for its mild Mediterranean climate and various attractions, such as the Discovery Science Center and the Bowers Museum of Cultural Art. - New York, New York: The most populous city in the United States, with a population of over 8.4 million. It is known for its diverse culture, iconic landmarks, and vibrant arts scene. Work Schedule: Flexible, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. ASSUMPTION: The ideal candidate will be comfortable working in an on-site environment with flexible scheduling and a strong focus on personal growth and accountability. πŸ’Ό Interview & Application Insights Typical Process: 1. Submit your application through the provided link. 2. Complete a skills assessment. 3. Participate in a phone or video screening. 4. Attend an on-site or virtual interview with the hiring manager. 5. Complete a final interview with the team. Key Assessment Areas: - Data analysis and forecasting skills. - Communication and presentation skills. - Problem-solving abilities. - Cultural fit and alignment with company values. Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role. - Showcase your data analysis and forecasting skills in your application materials. - Prepare for behavioral interview questions that focus on your problem-solving abilities and cultural fit. ATS Keywords: Digital Marketing, Data Analysis, Forecasting, Media Acquisition, Client Communication, Strategic Planning, Problem Solving, Creativity, Autonomy, Feedback Integration, Presentation Skills, E-commerce, Critical Thinking, Team Collaboration, Continuous Improvement, Resourcefulness ASSUMPTION: The interview process will focus on assessing the candidate's data analysis and forecasting skills, as well as their cultural fit and alignment with the company's values. The ideal candidate will be able to demonstrate strong problem-solving abilities and a strategic mindset. πŸ› οΈ Tools & Technologies - Google Sheets - Prophet system or similar forecasting tools - Statlas or similar data management platforms - Marketing automation tools (e.g., HubSpot, Marketo) - Project management tools (e.g., Asana, Trello) - Communication and collaboration tools (e.g., Slack, Microsoft Teams) ASSUMPTION: The ideal candidate will have experience working with data analysis tools, forecasting systems, and marketing automation platforms. Familiarity with project management and communication tools is also beneficial. πŸ‘” Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers. - Unimpeachable Character: Embodies a character that inspires pride in both personal and professional associations. Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation. Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset. Values constructive feedback and integrates it, understanding nothing great is built without feedback. - Competitive Greatness: Performs at their best when it matters most, The Enjoyment of Hard Challenges. Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources. Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required. Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle. Work Style: - The ideal candidate will be self-motivated, resourceful, and able to work independently with minimal supervision. - Strong communication and collaboration skills are essential for working effectively with team members and clients. - A strategic mindset and the ability to think critically are crucial for developing accurate forecasts and executing high-level strategies. - The ideal candidate will be comfortable working in a fast-paced, dynamic environment and able to manage multiple tasks effectively. Self-Assessment Questions: - How do you align with the company's value of being an autodidact, and how does this contribute to your personal and professional growth? - How do you handle feedback, and how have you integrated it into your work in the past? - How do you approach challenges, and can you provide an example of a time when you exceeded expectations despite facing obstacles? ASSUMPTION: The ideal candidate will be able to demonstrate a strong alignment with the company's values and a commitment to continuous learning and improvement. They will also be able to provide concrete examples of their ability to handle feedback and overcome challenges. ⚠️ Potential Challenges - The role requires a strong background in digital marketing, data analysis, and client communication, which may be challenging for candidates without relevant experience. - The fast-paced, dynamic work environment may be overwhelming for candidates who prefer a more structured or predictable work environment. - The role involves both strategic planning and hands-on execution, which may require candidates to wear multiple hats and adapt to changing priorities. - The on-site work arrangement may not be suitable for candidates who prefer a remote or hybrid work environment. πŸ“ˆ Similar Roles Comparison - Senior Digital Marketing Manager: This role focuses more on strategic planning and less on hands-on execution. It may be a better fit for candidates with strong strategic planning skills but less experience in data analysis and forecasting. - Digital Marketing Analyst: This role focuses more on data analysis and less on strategic planning and client communication. It may be a better fit for candidates with strong data analysis skills but less experience in strategic planning and client communication. - Client Success Manager: This role focuses more on client communication and less on data analysis and strategic planning. It may be a better fit for candidates with strong communication skills but less experience in data analysis and strategic planning. ASSUMPTION: The ideal candidate will have a well-rounded skill set that includes strong data analysis, strategic planning, and client communication skills. They will also be comfortable working in a fast-paced, dynamic environment and adaptable to changing priorities. πŸ“ Sample Projects - Developing a comprehensive data analysis report to identify trends and opportunities for a client's e-commerce business. - Creating a detailed forecast for a client's marketing campaign, including budget allocation, channel mix, and expected ROI. - Collaborating with a cross-functional team to execute a high-impact marketing campaign, driving measurable results for a client. ASSUMPTION: The ideal candidate will have experience working on data analysis projects, developing forecasts, and executing marketing campaigns. They will also be comfortable working in a collaborative environment and contributing to team projects. ❓ Key Questions to Ask During Interview - Can you describe a time when you had to adapt to a significant change in a project or client's needs? How did you handle it, and what was the outcome? - How do you approach data analysis, and can you walk me through your process for developing insights and making data-driven decisions? - Can you provide an example of a time when you had to communicate complex data insights to a non-technical stakeholder? How did you ensure they understood the implications of your findings? - How do you stay up-to-date with the latest trends and best practices in digital marketing and data analysis? - Can you describe a time when you had to pivot your strategy due to new information or changing circumstances? How did you approach it, and what was the outcome? - How do you handle feedback, especially when it challenges your assumptions or requires you to change your approach? ASSUMPTION: The ideal candidate will be able to provide concrete examples of their ability to adapt to changing circumstances, communicate complex data insights, and integrate feedback into their work. They will also be able to demonstrate a strong commitment to continuous learning and improvement. πŸ“Œ Next Steps for Applicants To apply for this position: 1. Submit your application through the provided link. 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role. 3. Prepare for a skills assessment and phone or video screening. 4. Attend an on-site or virtual interview with the hiring manager. 5. Complete a final interview with the team. 6. Follow up with the hiring manager one week after your final interview to express your continued interest in the position. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.