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Senior Director Data & Digital Marketing

Artefact
Full-time
On-site
Remote
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Director Data & Digital Marketing

πŸ”Ή Company: Artefact

πŸ”Ή Location: Stationsplein 32, 3511 ED Utrecht

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: 2025-05-26

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Shaping and advancing Artefact's Data & Digital Marketing offerings
  • Leading client and project teams to support top executives in transforming their businesses
  • Building high-performing teams and driving P&L responsibility
  • Creating real impact with clients by winning pitches and securing engagements
  • Acting as an ambassador of Artefact at events and profiling oneself as an expert

ASSUMPTION: This role requires a strategic vision and commercial acumen to ensure Artefact remains at the forefront of the market in terms of innovative products and digital services.

πŸ“‹ Key Responsibilities

βœ… Shape and advance Artefact's Data & Digital Marketing offerings at the Utrecht office

βœ… Lead client and project teams to support top executives in transforming their businesses

βœ… Build high-performing teams and drive P&L responsibility

βœ… Create real impact with clients by winning pitches and securing engagements

βœ… Oversee the delivery of client projects to ensure they reap all the benefits and business value

βœ… Build partnerships with Tech Partners and actively work on joint business goals

βœ… Act as an ambassador of Artefact at events and profile oneself as an expert

ASSUMPTION: This role requires strong leadership, communication, and analytical skills to succeed.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)

Experience: 10+ years of experience in digital advertising, with a focus on professional services and/or custom solutions business in digital or consumer-tech

Required Skills:

  • Proven track record in marketing and sales in a digital agency
  • Extensive experience with digital marketing and being a frontrunner in new developments
  • Strong analytical skills with the ability to translate data into actionable insights
  • Excellent written and oral communication skills in both Dutch and English

Preferred Skills:

  • Experience in professional services and/or custom solutions business in digital or consumer-tech
  • Pragmatic, hands-on, and result-oriented approach with strong drive and energy
  • Ability to inspire and empower people, with empathy for the stakeholder field

ASSUMPTION: Candidates should have a strong background in digital advertising and a proven track record in building high-performing teams.

πŸ’° Compensation & Benefits

Salary Range: €120,000 - €160,000 per year (based on experience and industry standards for a Senior Director role in the Netherlands)

Benefits:

  • Competitive rewards package, including a competitive salary and bonus structure, pension, phone & travel reimbursements, remote work allowance, and a Urban Sportclub membership discount
  • Learning and development opportunities, including a team of passionate digital consultants always ready to help each other
  • Culture of celebration with regular team events, fun activities, and a collaborative spirit
  • Work-life balance with a hybrid work environment that allows flexibility
  • Fuel you day with a delicious and healthy lunch provided daily with an extensive organic buffet
  • Weekly unwind with a weekly massage session from the office physiotherapist
  • Centrally located office next to the station for easy commuting
  • Career growth opportunities with a focus on continuous learning and internal promotions

Working Hours: 40 hours per week, with flexibility for a hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Director role in the Netherlands. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Business Consulting and Services, with a focus on data marketing, digital marketing, eCommerce, AI technology, data science, MLOps, and generative AI

Company Size: 1,001-5,000 employees, providing opportunities for growth and collaboration

Founded: 2016, with a strong focus on data-driven solutions and digital transformation

Company Description:

  • Artefact is a leading global consulting company dedicated to accelerating the adoption of data and AI to positively impact people and organizations
  • The company specializes in data transformation and data marketing to drive tangible business results across the entire enterprise value chain
  • Artefact operates in 23 countries and partners with 1,000 clients, including 300 major brands like Samsung, L'OrΓ©al, Orange, and Sanofi

Company Specialties:

  • Data Marketing
  • Digital Marketing
  • eCommerce
  • AI Technology
  • Data Science
  • MLOps
  • Generative AI
  • Data & AI Consulting

Company Website: www.artefact.com

ASSUMPTION: Artefact's global presence and expertise in data-driven solutions make it an attractive employer for candidates seeking to grow in the data and digital marketing fields.

πŸ“Š Role Analysis

Career Level: Senior Director, with the opportunity to shape and advance Artefact's Data & Digital Marketing offerings

Reporting Structure: This role reports directly to the regional management team and works closely with cross-functional teams to deliver client projects

Work Arrangement: Hybrid, with a balance between remote work and on-site collaboration at the Utrecht office

Growth Opportunities:

  • As Artefact continues to grow, there will be opportunities for the successful candidate to take on additional responsibilities and advance their career within the company
  • The company's focus on learning and development provides ample opportunities for professional growth

ASSUMPTION: This role offers a unique opportunity for a senior-level candidate to make a significant impact on Artefact's Data & Digital Marketing offerings and grow within the company.

🌍 Location & Work Environment

Office Type: Modern and centrally located office in Utrecht, with easy access to public transportation

Office Location(s): Stationsplein 32, 3511 ED Utrecht

Geographic Context:

  • Utrecht is a vibrant city in the Netherlands, known for its rich history, cultural attractions, and bustling nightlife
  • The city is well-connected by public transportation, making it an attractive location for both local and international candidates
  • Utrecht offers a high quality of life, with a mix of urban and green spaces, as well as a diverse range of housing options

Work Schedule: 40 hours per week, with flexibility for a hybrid work arrangement

ASSUMPTION: The central location of Artefact's Utrecht office and the city's vibrant atmosphere make it an appealing work environment for candidates.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and/or team members
  • Final round interview with senior leadership
  • Job offer and onboarding

Key Assessment Areas:

  • Cultural fit and alignment with Artefact's values
  • Strategic vision and commercial acumen
  • Leadership and team-building skills
  • Analytical skills and ability to translate data into actionable insights
  • Communication skills and ability to engage with clients and stakeholders

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your past achievements in digital advertising and team leadership
  • Research Artefact's company culture and values to demonstrate your fit for the role

ATS Keywords: Digital Advertising, Leadership, Strategic Vision, Commercial Acumen, Team Building, Client Engagement, Marketing, Sales, Digital Marketing, Analytical Skills, Partnership Building, Communication, Empathy, Entrepreneurship, Collaboration, Inspiration

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should tailor their materials to highlight their relevant experience and skills.

πŸ› οΈ Tools & Technologies

  • Google Marketing Platform (GMP)
  • Google Cloud Platform (GCP)
  • Microsoft Advertising
  • Meta Ads Manager
  • LinkedIn Campaign Manager
  • Data visualization and analytics tools (e.g., Tableau, Power BI)

ASSUMPTION: Candidates should have experience with relevant digital advertising platforms and tools to succeed in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision making
  • Collaboration and teamwork
  • Continuous learning and innovation
  • Client-centric approach
  • Integrity and transparency

Work Style:

  • Entrepreneurial and proactive
  • Results-oriented and pragmatic
  • Strong communication and interpersonal skills
  • Ability to work in a dynamic and fast-paced environment

Self-Assessment Questions:

  • How do you align with Artefact's data-driven approach to decision making?
  • Can you provide an example of a time when you successfully led a team to achieve a significant business outcome?
  • How do you stay up-to-date with the latest trends and developments in digital advertising?

ASSUMPTION: Candidates should assess their fit with Artefact's company culture and values, as well as their ability to thrive in a dynamic and fast-paced work environment.

⚠️ Potential Challenges

  • Managing a team remotely and ensuring their engagement and productivity
  • Balancing multiple client projects and priorities
  • Keeping up with the latest trends and developments in digital advertising and marketing technology
  • Navigating a large and complex organization

ASSUMPTION: Candidates should be prepared to address these potential challenges and demonstrate their ability to succeed in a fast-paced and dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other senior marketing roles in its focus on data-driven decision making and digital advertising
  • Artefact's global presence and expertise in data-driven solutions set it apart from other consulting firms
  • Career progression in this role may lead to opportunities in other regions or areas of the business

ASSUMPTION: Candidates should research similar roles and consider their fit with Artefact's unique offerings and culture.

πŸ“ Sample Projects

  • Developing and executing a comprehensive digital advertising strategy for a major client
  • Leading a team to implement a data governance framework for a global enterprise
  • Conducting a competitive analysis and market research to inform a client's digital marketing strategy

ASSUMPTION: Candidates should be prepared to discuss their experience with relevant projects and provide specific examples of their achievements.

❓ Key Questions to Ask During Interview

  • How does Artefact support the professional development of its employees?
  • Can you describe the team structure and dynamics for this role?
  • How does Artefact approach work-life balance for its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does Artefact measure the success of its Data & Digital Marketing offerings?

ASSUMPTION: Candidates should prepare thoughtful questions to demonstrate their interest in the role and company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your past achievements in digital advertising and team leadership
  • Research Artefact's company culture and values to demonstrate your fit for the role
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.