Senior Director HCP Marketing, Gastroenterology

📌 Core Information

🔹 Job Title: Senior Director HCP Marketing, Gastroenterology

🔹 Company: Sanofi

🔹 Location: Cambridge, MA

🔹 Job Type: Full-Time

🔹 Category: Pharmaceuticals

🔹 Date Posted: July 14, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading the US strategic business direction for EoE HCP Promotion
• Ensuring differentiation from the competition
• Overseeing national HCP marketing programs
• Coordinating cross-functional execution across the organization
• Acting as a sponsor and ally for inclusion and diversity

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the pharmaceutical industry and gastroenterology field.

📋 Key Responsibilities

✅ Address key insights and proactively identify customer needs to establish Dupixent as the standard of care in EOE

✅ Lead performance management, including development of Sr. Leadership performance updates and coordination of performance review meeting activities

✅ Implement targeting, segmentation, and Omni-channel strategies

✅ Coordinate global teams on HCP Marketing strategy and tactical roadmap elements

✅ Develop unbranded/branded campaigns and messaging based on customer insights

✅ Oversee national HCP marketing programs

✅ Drive innovative marketing platforms, leverage digital technology, and develop customer support solutions

✅ Interface with medical, regulatory, and legal teams to create marketing materials

✅ Manage advertising agency partner and other vendors to ensure execution towards objectives

✅ Contribute to the congress strategy for EoE

✅ Support the development and management of the Dupixent EoE HCP marketing budget

✅ Partner across functions and therapeutic areas to enhance Dupixent’s overall value proposition

✅ Comply with all forms of legal and statutory regulation within the domain of responsibility

ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong project management skills to ensure successful execution of marketing strategies.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 8-10+ years of relevant healthcare or pharmaceutical industry experience

Required Skills:

• Strategic marketing expertise
• Cross-functional leadership experience
• Product/brand management experience
• Commercial and business acumen
• Relationship management and conflict resolution skills
• Data-driven decision-making abilities
• Global experience (a plus)

Preferred Skills:

• Experience in specialty care and Gastroenterology
• Prior international assignment experience

ASSUMPTION: Candidates with a strong background in specialty care and Gastroenterology, strategic marketing, and cross-functional leadership will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: $202,500.00 - $292,500.00 per year

Benefits:

• Health Care
• Wellness Programs
• Parental Leave

Working Hours: Full-time, up to 30% travel (conferences, congresses, etc.)

ASSUMPTION: The salary range provided is based on industry standards for similar roles and experience levels in the pharmaceutical industry.

📌 Applicant Insights

🔍 Company Context

Industry: Sanofi is a global healthcare company focused on transforming the lives of people with immune challenges, rare diseases, and other serious conditions.

Company Size: Sanofi is a large organization with over 10,000 employees in the US alone.

Founded: Sanofi was founded in 1973 and has since grown into one of the world's leading pharmaceutical companies.

Company Description:

• Sanofi is committed to transforming the lives of people with immune challenges, rare diseases, and other serious conditions.
• The company pursues progress in science to make a real impact on patients' lives worldwide.
• Sanofi's talented teams work together to revolutionize treatment, continually improve products, understand unmet needs, and connect communities.

Company Specialties:

• Pharmaceutical Manufacturing
• Biopharmaceuticals
• Rare Diseases
• Immune Disorders

Company Website: sanofi.us

ASSUMPTION: Sanofi's large size and global presence offer employees opportunities for growth and development, as well as exposure to diverse perspectives and experiences.

📊 Role Analysis

Career Level: Senior Director

Reporting Structure: This role reports to the US Head of Marketing for Gastroenterology and may have team members reporting to them.

Work Arrangement: This role is on-site, with up to 30% travel required for conferences, congresses, and other business-related activities.

Growth Opportunities:

• Potential for career advancement within Sanofi's marketing department or other divisions
• Opportunities to work on diverse brands and therapeutic areas
• Chance to develop leadership and management skills by overseeing team members

ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.

🌍 Location & Work Environment

Office Type: Sanofi's Cambridge, MA office is a collaborative and innovative workspace designed to foster creativity and productivity.

Office Location(s): Cambridge, MA

Geographic Context:

• Cambridge is a city in Massachusetts, known for its rich history, vibrant culture, and strong academic institutions.
• The city is located near Boston, offering easy access to the city's amenities and attractions.
• Cambridge has a diverse and multicultural population, providing a rich and inclusive work environment.

Work Schedule: Full-time, with up to 30% travel required

ASSUMPTION: The Cambridge office provides a dynamic and engaging work environment, with access to a diverse range of cultural and recreational activities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-depth behavioral interviews with cross-functional stakeholders
• Final interview with the US Head of Marketing for Gastroenterology

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Leadership and team management abilities
• Cross-functional collaboration and communication skills
• Industry and therapeutic area knowledge

Application Tips:

• Highlight relevant experience and achievements in strategic marketing, cross-functional leadership, and product/brand management
• Tailor your resume and cover letter to emphasize your fit for this specific role and company
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work collaboratively

ATS Keywords: Strategic Marketing, Cross-Functional Leadership, Product Management, Commercial Acumen, Relationship Management, Data Analysis, Digital Technology, Campaign Development, Performance Management, Customer Insights, Regulatory Compliance, Diversity and Inclusion, Market Research, Advertising Management, Budget Management

ASSUMPTION: Sanofi's application process is designed to assess candidates' strategic thinking, leadership, and cross-functional collaboration skills, as well as their industry and therapeutic area knowledge.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce)
• Marketing automation tools (e.g., Marketo, Pardot)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the marketing campaigns and projects the candidate works on.

👔 Cultural Fit Considerations

Company Values:

• Patient-centricity
• Integrity
• Responsibility
• Innovation
• Teamwork

Work Style:

• Collaborative and cross-functional
• Data-driven and strategic
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you thrive in a collaborative, cross-functional work environment?
• Are you comfortable working with large datasets and using data to inform strategic decisions?
• Can you adapt your approach and strategies based on changing market conditions and customer needs?

ASSUMPTION: Sanofi values candidates who are patient-centric, innovative, and collaborative, with a strong commitment to integrity and responsibility.

⚠️ Potential Challenges

• Managing multiple stakeholders and cross-functional teams
• Balancing strategic planning with day-to-day tactical execution
• Keeping up with industry trends and regulatory changes
• Adapting to a dynamic and fast-paced work environment

ASSUMPTION: This role may present challenges related to managing multiple stakeholders, balancing strategic and tactical responsibilities, and keeping up with industry trends and regulatory changes.

📈 Similar Roles Comparison

• This role differs from other marketing roles in its focus on the Gastroenterology therapeutic area and the need to establish Dupixent as the standard of care in EOE
• Sanofi's size and global presence offer opportunities for career growth and development not available at smaller organizations
• This role may have more responsibility for cross-functional coordination and stakeholder management than similar roles at other companies

ASSUMPTION: This role offers unique opportunities and challenges compared to similar marketing roles at other companies, due to Sanofi's size, global presence, and focus on the Gastroenterology therapeutic area.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to increase Dupixent's market share in the EOE space
• Collaborating with cross-functional teams to create and launch a new customer support program for Dupixent patients
• Conducting market research to identify unmet needs and opportunities in the Gastroenterology therapeutic area

ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and data-driven nature of the work required for this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does Sanofi support the professional development and growth of its marketing employees?
• What are the key priorities for this role in the first 90 days?
• How does Sanofi approach diversity, equity, and inclusion in its marketing strategies and initiatives?
• What is the typical career path for someone in this role at Sanofi?

ASSUMPTION: These interview questions are designed to provide insight into the role's dynamics, Sanofi's culture, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role and company
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work collaboratively
• Research Sanofi's company culture and values to demonstrate your fit and alignment with the organization
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.