📌 Core Information
🔹 Job Title: Senior Director, Marketing
🔹 Company: Jimmy Choo
🔹 Location: NY Metro Area
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-22
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading regional marketing strategies across the Americas
- Collaborating with global and local teams to execute 360 marketing campaigns
- Driving seasonal marketing strategies tailored to support company and consumer priorities
- Managing retail and wholesale marketing, CRM, and event initiatives
- Analyzing campaign performance and reporting on results
ASSUMPTION: This role requires a strategic yet hands-on marketing leader with a deep understanding of brand-building and commercial performance.
📋 Key Responsibilities
✅ Support VP of Marketing and Communications in planning and implementing 360 marketing campaigns
✅ Drive seasonal marketing strategies tailored to support company and consumer priorities
✅ Lead development and execution of retail marketing plans in both full-price and outlet stores
✅ Support the Wholesale department in planning, developing, and executing the Americas Wholesale marketing strategy
✅ Develop and implement CRM strategies for stores in partnership with the Global CRM team
✅ Conduct research and monitor regional competitor activities to support benchmarking and strategic planning
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and cross-functional collaboration.
🎯 Required Qualifications
Education: Bachelor’s Degree
Experience: Minimum of 10 years marketing experience within the luxury industry
Required Skills:
- Proven leadership and communication skills
- Strong organizational and time management skills
- Proficiency in Excel, PowerPoint, Word, SAP, and Fashion GPS
- Influential network within fashion, creative, and social circles
Preferred Skills:
- Experience in luxury retail marketing
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in marketing, with a focus on luxury retail, and demonstrate exceptional leadership and communication skills.
💰 Compensation & Benefits
Salary Range: $160,000.00 - $185,000.00 per year
Benefits:
- Generous Paid Time Off & Holiday Schedule
- Summer Fridays
- Internal mobility across Versace, Jimmy Choo and Michael Kors
- Cross-brand Discount
- Exclusive Employee Sales
- Fav 5 Cards (MK Discount for friends and family)
- 401k Match
- Paid Parental Leave
- Thrive Wellness Program
- Commuter Benefits
- Gym Discounts
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a senior marketing role in the luxury retail sector in the NY Metro Area.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion
Company Size: 10,001+ employees
Founded: 1996 (Jimmy Choo)
Company Description:
- Jimmy Choo is a global luxury fashion brand offering shoes, bags, and accessories
- Part of Capri Holdings Limited, which also includes Versace and Michael Kors
- Known for its iconic red-carpet presence and timeless aesthetic
Company Specialties:
- Luxury footwear and accessories
- Global retail presence
- Celebrity collaborations and red-carpet events
Company Website: capriholdings.com
ASSUMPTION: Jimmy Choo is a well-established luxury fashion brand with a strong global presence and a reputation for high-quality products and celebrity endorsements.
📊 Role Analysis
Career Level: Senior Director
Reporting Structure: Reports directly to the VP of Marketing and Communications
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential internal mobility across Versace, Jimmy Choo, and Michael Kors brands
- Opportunities to work on global marketing campaigns and collaborate with international teams
- Chance to develop and mentor junior marketing team members
ASSUMPTION: This role offers opportunities for professional growth within the Capri Holdings Limited group and the chance to work on high-profile marketing campaigns.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): NY Metro Area
Geographic Context:
- NY Metro Area includes New York City, its surrounding boroughs, and nearby suburban areas
- Access to major transportation hubs and cultural attractions
- Diverse and vibrant fashion industry with numerous luxury retail brands
Work Schedule: Monday - Friday, 9:00 AM - 5:30 PM, with flexibility for project needs
ASSUMPTION: The NY Metro Area offers a dynamic and fast-paced work environment with ample opportunities for professional growth and networking within the luxury fashion industry.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the VP of Marketing and Communications
Key Assessment Areas:
- Marketing strategy and campaign development
- Leadership and team management skills
- Industry knowledge and luxury retail experience
- Communication and presentation skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the luxury retail industry and Jimmy Choo's brand
- Prepare examples of successful marketing campaigns you've led and their results
ATS Keywords: Marketing strategy, luxury retail, campaign development, leadership, team management, industry knowledge, communication skills
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' marketing expertise, leadership skills, and industry knowledge.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- SAP
- Fashion GPS
- CRM software (e.g., Salesforce, Zoho CRM)
- Marketing automation tools (e.g., Mailchimp, HubSpot)
ASSUMPTION: Familiarity with industry-standard marketing tools and software is expected for this role.
👔 Cultural Fit Considerations
Company Values:
- Craftsmanship and attention to detail
- Innovation and creativity
- Collaboration and teamwork
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Focus on results and performance-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a proven track record of driving results and meeting business objectives?
ASSUMPTION: Jimmy Choo values candidates who are adaptable, results-driven, and able to thrive in a fast-paced, collaborative work environment.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Balancing global brand guidelines with regional market needs
- Collaborating effectively with remote and international teams
- Adapting to changes in the luxury retail market and consumer behavior
ASSUMPTION: This role may present challenges related to time management, cross-functional collaboration, and adapting to market changes.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on regional marketing strategies for the Americas
- Jimmy Choo's luxury retail background may require more tailored marketing approaches compared to other brands
- This role offers opportunities for internal mobility within the Capri Holdings Limited group
ASSUMPTION: This role is unique in its focus on regional marketing strategies for the luxury retail sector and offers opportunities for professional growth within the Capri Holdings Limited group.
📝 Sample Projects
- Developing and executing a seasonal marketing campaign for a new product launch
- Conducting market research and analyzing competitor activities to inform strategic planning
- Managing event logistics and coordinating with vendors and partners for successful execution
ASSUMPTION: Sample projects for this role may involve campaign development, market research, and event management, with a focus on driving results and meeting business objectives.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- How does Jimmy Choo support work-life balance for its employees?
- What opportunities are there for professional growth and development within the company?
- How does Jimmy Choo approach sustainability and social responsibility in its business practices?
- What is the company's long-term vision for the marketing department and this role?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
