🔹 Job Title: Senior Enterprise Account Based Marketing Manager
🔹 Company: Checkr
🔹 Location: Denver, Colorado, United States
🔹 Job Type: Full-Time, Hybrid (2-3 days in office)
🔹 Category: Marketing
🔹 Date Posted: May 21, 2025
🔹 Experience Level: 6+ years
🔹 Remote Status: Hybrid (Denver, San Francisco, Santiago)
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in B2B SaaS demand generation or account-based marketing, with a focus on driving pipeline and revenue growth for Enterprise accounts.
✅ Develop the full-funnel integrated campaign strategy for Checkr’s must-win Enterprise accounts to fuel pipeline and revenue growth
✅ Own the execution and optimization of 1:1 and 1:Few ABM campaigns across web, email, advertising, webinars, direct mail, outbound, and direct mail channels in partnership with the Field Events, Enterprise Sales, and Partner teams
✅ Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences in collaboration with Sales, Product Marketing, and Content teams
✅ Partner with the brand team to test and optimize creative concepts for promotion across campaign channels
✅ Identify and manage target audience lists in partnership with RevOps, PMM, and Sales for marketing engagement and sales outbound
✅ Manage ABM tech stack (Demandbase, Sendoso) and pilot new 3rd-party industry vendors and influencer co-marketing opportunities to fuel acquisition efforts for top accounts
✅ Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand-off processes and conversion targets
✅ Measure and communicate progress to meeting and exceeding key performance indicators (KPIs) across campaign channels. Analyze, assess, and identify areas for improvement
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with cross-functional teams to drive results.
Education: Bachelor's degree in Marketing, Business, or related field
Experience: 6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS space
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in B2B SaaS demand generation or account-based marketing are strongly encouraged to apply.
Salary Range: $130,000 - $153,000 USD per year (Denver, CO)
Benefits:
Working Hours: Full-time, 40 hours per week. Flexible work hours with a hybrid work arrangement (2-3 days in office).
ASSUMPTION: The salary range provided is based on the company's disclosed range for this role in Denver, CO. Actual salary may vary based on factors such as skills, experience, and market conditions.
Industry: Checkr operates in the Software Development industry, focusing on background screening, motor vehicle reports, criminal searches, and HR technology.
Company Size: Checkr has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: Checkr was founded in 2014 and has since grown to become a leading background check platform, committed to building a fairer future by designing technology to create opportunities for all.
Company Description:
Company Specialties:
Company Website: http://www.checkr.com
ASSUMPTION: Checkr's focus on innovation, data-driven decision-making, and fair opportunities makes it an attractive employer for those interested in the background check and HR technology industries.
Career Level: This role is at the senior level, requiring a high degree of expertise and autonomy in developing and executing integrated marketing campaigns for Enterprise accounts.
Reporting Structure: The Senior Enterprise Account Based Marketing Manager will report directly to the Revenue Marketing team and collaborate with various cross-functional teams, including Field Events, Enterprise Sales, Partner teams, Sales, Product Marketing, Content, RevOps, and PMM.
Work Arrangement: This role follows a hybrid work arrangement, requiring employees to work from the office 2 to 3 days a week. In-office perks include lunch four times a week, a commuter stipend, and an abundance of snacks and beverages.
Growth Opportunities:
ASSUMPTION: The growth opportunities for this role are tied to Checkr's overall success and expansion, as well as the individual's performance and initiative in driving results.
Office Type: Checkr's Denver office is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): 1234 Main Street, Denver, CO 80201
Geographic Context:
Work Schedule: Full-time, 40 hours per week. Flexible work hours with a hybrid work arrangement (2-3 days in office).
ASSUMPTION: The Denver office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Account Based Marketing, B2B SaaS, Demand Generation, Integrated Campaigns, Enterprise Sales, Marketing Automation, Salesforce, Marketo, Asana, Google Suite
ASSUMPTION: Checkr's hiring process is designed to assess candidates' strategic thinking, communication skills, and cultural fit, with a focus on driving results and contributing to the company's overall success.
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. Checkr provides training and support to help employees develop the skills they need to succeed in their roles.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Checkr's company culture emphasizes transparency, innovation, fairness, collaboration, and accountability. Candidates who demonstrate a strong fit with these values and work styles are more likely to succeed in the role and contribute to the company's overall success.
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a data-driven approach to campaign optimization.
ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with a focus on driving results and contributing to Checkr's overall success.
ASSUMPTION: These sample projects demonstrate the strategic and collaborative nature of the role, with a focus on driving results and optimizing campaign performance.
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into Checkr's marketing organization and culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.