📌 Core Information
🔹 Job Title: Senior Executive, Marketing
🔹 Company: ST Engineering Group
🔹 Location: Digital Hub, SG
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning and executing engaging events
- Managing digital marketing campaigns
- Creating sales collateral and internal communications
- Collaborating with various departments and stakeholders
- Working in an agile and fast-paced environment
ASSUMPTION: This role requires a high level of organization, multitasking, and communication skills to manage multiple projects and stakeholders effectively.
📋 Key Responsibilities
✅ Event Execution and Management: Plan and execute engaging events from concept to post-event analysis, ensuring alignment with corporate and business objectives. Collaborate with internal and external parties and business partners to ensure seamless event execution. Analyze performance for each event or campaign to track achievement of success metrics and determine areas for improvement.
✅ Digital Marketing and Campaign Management: Develop comprehensive and engaging website content for our solutions and products, ensuring that all webpages are consistently updated with the latest information to maintain accuracy and relevance. Assist in creating and managing digital campaigns across social media, email marketing, SEO/SEM, and digital content platforms. Analyze campaign performance using tools like Google Analytics and social insights to refine tactics and boost ROI. Collaborate with designers and content teams to develop compelling assets (videos, blogs, infographics).
✅ Sales Enablement and Content Creation: Craft sales collateral (presentations, case studies, videos, brochures) that align with brand messaging and drive conversions. Collaborate with the various business leaders to drive the development of marketing content, demo scripts, and customer case studies.
✅ Internal Communication and Marketing Support: Develop a comprehensive internal communications plan to deliver the company’s strategic messages and provide all employees with regular news and information of the business and organization. Manage the creation and production of the company internal communication portal and ensure timely production and dissemination of content. Collaborate cross-functionally with other departments and communicate effectively with internal and external stakeholders. Ensure governance of ST Engineering brand voice and visual guidelines on customer-facing marketing/media assets. Assist in other ad-hoc marketing-related tasks as assigned.
ASSUMPTION: This role requires strong project management, communication, and collaboration skills to manage multiple responsibilities and stakeholders effectively.
🎯 Required Qualifications
Education: Degree in Marketing, Business, or related fields
Experience: 3-5 years of relevant working experience in Marketing
Required Skills:
- Strong verbal and written communication skills
- Creative, enthusiastic, hands-on professional with effective planning, coordination, and project management skills
- Ability to multi-task and work under pressure in a fast-paced working environment
- Both a good team player and strong contributor
Preferred Skills:
- Experience in the technology industry
- Proficiency in using marketing automation tools
ASSUMPTION: Candidates with experience in the technology industry and proficiency in marketing automation tools may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: SGD 7,000 - 10,000 per month (Estimated based on industry standards for mid-senior level marketing roles in Singapore)
Benefits:
- Competitive remuneration and comprehensive benefits package
- An environment where you will be working on cutting-edge technologies and architectures
- Safe space where diverse perspectives are valued, and everyone’s unique contributions are celebrated
- Meaningful work and projects that make a difference in people’s lives
- A fun, passionate, and collaborative workplace
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level marketing roles in Singapore. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Engineering Services
Company Size: 10,001+ employees (Large enterprise)
Founded: 1967 (Over 55 years ago)
Company Description:
- ST Engineering is a global technology, defence, and engineering group with offices across Asia, Europe, the Middle East, and the U.S., serving customers in more than 100 countries.
- The Group uses technology and innovation to solve real-world problems and improve lives through its diverse portfolio of businesses across the aerospace, smart city, defence, and public security segments.
- Headquartered in Singapore, ST Engineering ranks among the largest companies listed on the Singapore Exchange.
Company Specialties:
- Aerospace
- Land Systems
- Marine
- Engineering
- Technology
- Innovation
- Defence
- Smart Cities
- Robotics
- Public Security
- Digital Technologies
- Aviation
- Artificial Intelligence
- and Cybersecurity
Company Website: https://www.stengg.com
ASSUMPTION: ST Engineering is a large, established company with a diverse range of businesses and a global presence. This provides opportunities for career growth and exposure to various industries and technologies.
📊 Role Analysis
Career Level: Mid-Senior level (Experienced professional)
Reporting Structure: This role reports directly to the Head of Marketing or a similar senior marketing leader.
Work Arrangement: On-site (Full-time)
Growth Opportunities:
- Potential career progression to a marketing management role or a similar leadership position within the marketing department or other business units.
- Opportunities to work on high-impact projects and gain exposure to various industries and technologies.
- Access to training and development programs to enhance skills and advance career growth.
ASSUMPTION: As a mid-senior level role in a large enterprise, there are ample opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): Digital Hub, SG
Geographic Context:
- The Digital Hub is located in the heart of Singapore’s tech ecosystem, providing easy access to public transportation and amenities.
- Singapore is a multicultural city-state known for its business-friendly environment, high quality of life, and excellent infrastructure.
- The city has a tropical rainforest climate with uniform temperatures throughout the year.
Work Schedule: Full-time (40 hours per week) with flexible working hours and remote work options available for certain roles and teams.
ASSUMPTION: The Digital Hub location provides a convenient and vibrant work environment, with easy access to public transportation and amenities. The city's multicultural atmosphere and high quality of life make it an attractive place to live and work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Communication skills (verbal and written)
- Project management and organizational skills
- Creativity and problem-solving abilities
- Industry-specific knowledge and marketing expertise
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your past marketing campaigns, events, or content creation projects to showcase your capabilities.
- Research the company and its marketing efforts to demonstrate your understanding of their brand and industry.
- Practice common marketing interview questions and brush up on your industry knowledge.
ATS Keywords: Marketing, Events, Digital Marketing, Campaign Management, Sales Enablement, Content Creation, Internal Communication, Project Management, Marketing Executive, Marketing Manager, Marketing Specialist
ASSUMPTION: As a large enterprise, ST Engineering may use Applicant Tracking Systems (ATS) to manage job applications. Including relevant keywords in your resume and application materials can help your application stand out and increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- Social media platforms (e.g., LinkedIn, Facebook, Twitter)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
- SEO/SEM tools (e.g., Google Analytics, SEMrush)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: As a marketing role in a large enterprise, you may be expected to use various marketing automation, social media, email marketing, SEO/SEM, content creation, and project management tools to manage campaigns and projects effectively.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Value Creation
- Courage
- Commitment
- Compassion
Work Style:
- Agile and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Innovative and open to new ideas
- Adaptable and resilient in the face of change
Self-Assessment Questions:
- Do you align with ST Engineering’s core values, and how have you demonstrated these values in your past roles?
- Are you comfortable working in an agile and fast-paced environment, and how have you managed multiple projects and priorities in previous roles?
- How do you approach collaboration and teamwork, and can you provide examples of successful team projects you’ve led or contributed to?
ASSUMPTION: ST Engineering places a strong emphasis on cultural fit and alignment with its core values. Candidates who demonstrate a strong understanding and commitment to these values will have a better chance of success in the hiring process.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders in a fast-paced environment can be challenging and stressful at times.
- Working in a large enterprise may require navigating complex organizational structures and politics.
- The company’s global presence and diverse portfolio of businesses may present unique challenges and complexities in marketing efforts.
- The competitive nature of the engineering and technology industries may require continuous learning and adaptation to stay relevant and effective.
ASSUMPTION: As a mid-senior level marketing role in a large enterprise, there may be unique challenges and complexities that require strong project management, communication, and adaptability skills to navigate effectively.
📈 Similar Roles Comparison
- Compared to other marketing roles in the engineering and technology industries, this role may require a broader range of skills and experience due to the company’s diverse portfolio of businesses and global presence.
- As a mid-senior level role, this position may have more responsibilities and expectations than entry-level or junior marketing roles, but it also offers more opportunities for career growth and development.
- Working in a large enterprise may provide more resources and support for marketing efforts compared to smaller companies or startups, but it may also come with more bureaucracy and red tape.
ASSUMPTION: When comparing this role to similar positions in the industry, it is essential to consider the unique aspects of ST Engineering’s business portfolio, global presence, and organizational structure.
📝 Sample Projects
- Planning and executing a successful industry conference or trade show, including vendor management, logistics, and on-site event management.
- Developing and implementing a comprehensive digital marketing campaign, including SEO/SEM strategies, social media content, email marketing, and lead generation tactics.
- Creating a series of engaging sales collateral, including presentations, case studies, and videos, to support the sales team’s efforts and drive conversions.
ASSUMPTION: These sample projects are designed to showcase the candidate’s ability to manage complex marketing initiatives, collaborate with various stakeholders, and achieve tangible results in a fast-paced environment.
❓ Key Questions to Ask During Interview
- What are the most significant marketing challenges facing the company in the next 12-24 months, and how can this role help address them?
- How does the marketing team collaborate with other departments and business units to ensure effective marketing support and alignment with business objectives?
- What opportunities are there for career growth and development within the marketing department or other business units?
- How does the company support work-life balance for its employees, particularly in a fast-paced and demanding role like this one?
- What are the most important qualities and skills the hiring manager is looking for in a successful candidate for this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company, and it provides an opportunity to assess the fit between your career goals and the organization’s expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, emphasizing your marketing expertise and project management abilities.
- Prepare examples of your past marketing campaigns, events, or content creation projects to showcase your capabilities during the interview process.
- Research the company and its marketing efforts to demonstrate your understanding of their brand and industry, and to identify potential opportunities for improvement and innovation.
- Follow up with the hiring manager or HR representative one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
