Senior Executive, Product Marketing (2yrs Contract)

📌 Core Information

🔹 Job Title: Senior Executive, Product Marketing (2yrs Contract)

🔹 Company: Samsung Electronics

🔹 Location: Mapletree Business City, Singapore, Singapore

🔹 Job Type: Contract

🔹 Category: Marketing

🔹 Date Posted: 2025-04-14

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing the end-to-end product lifecycle for assigned TV categories
• Driving product launches and sustaining sales and market share
• Collaborating with cross-functional teams to execute promotional strategies
• Analyzing consumer trends and competitor landscapes for informed decision-making

ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and analytical skills to succeed in a dynamic and competitive market.

📋 Key Responsibilities

✅ Product Ownership: Manage end-to-end product lifecycle including forecasting, pricing, channel strategy, and ensure positive contribution towards key KPIs for assigned TV category.

✅ Market Intelligence: Analyze consumer trends, competitor landscape, and conduct regular competitor product benchmarking to measure price index. Define winning product strategies with Senior PM.

✅ Launch Management: Drive product launches with full accountability for timelines, positioning, pricing, and develop go-to-market plans.

✅ Drive Sell-out: Monitor sales situation and initiate programs to sustain sales and market share.

✅ Cross-Functional Collaboration: Partner with sales, trade marketing, and marketing communications teams to execute promotional strategies and campaigns.

✅ Promotion Management: Work closely with functional teams to allocate marketing expenses and sales allowance according to business needs and monitor actual expenditure.

✅ Online Drive: Work closely with the online team to build campaigns and improvement plans to achieve online sales targets.

✅ Demand Planning & managing SCM KPIs: Work with Key Account Managers towards the achievement of sales targets and ensure timely demand forecast to meet targets. Manage accurate sell-in/out forecast, healthy channel WOS, and aging inventory.

✅ Business Health: Ensure detailed P&L management for all promotion requests.

✅ Ad Hoc duties and reporting: Perform any other duties and reporting as required.

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management, execution, and analytical skills to succeed in a fast-paced environment.

🎯 Required Qualifications

Education: Minimum Bachelor's degree, preferably in Business Management / Marketing

Experience: 2-4 years of experience in marketing/product management in consumer electronics or fast-moving industries

Required Skills:

• Commercial acumen
• Analytical mindset
• Passion for technology and innovation
• Good business planning, project management, and execution skills
• Good communication, presentation, and interpersonal skills
• Ability to thrive in a fast-paced environment

Preferred Skills:

• Experience in the consumer electronics industry
• Fluency in multiple languages

ASSUMPTION: Candidates with relevant industry experience and a strong analytical background are likely to be more successful in this role.

💰 Compensation & Benefits

Salary Range: SGD 8,000 - 12,000 per month (Estimated, based on industry standards for similar roles and experience levels)

Benefits:

• Medical and dental insurance
• Retirement benefits
• Employee discounts on Samsung products
• Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: The salary range is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Consumer Electronics and Appliances

Company Size: Large (501-1,000 employees)

Founded: 1938 (Global headquarters in Suwon, South Korea)

Company Description:

• Samsung Electronics is a multinational electronics company headquartered in South Korea
• It is one of the world's largest information technology companies by revenue
• Samsung Electronics operates in various sectors, including consumer electronics, IT, and mobile communications

Company Specialties:

• Consumer electronics
• Semiconductors
• Telecommunications

Company Website: http://www.samsung.com/fr/business

ASSUMPTION: Samsung Electronics is a well-established company with a strong global presence and a diverse range of products and services.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Senior Product Manager

Work Arrangement: On-site, with flexibility for remote work

Growth Opportunities:

• Potential career progression to Senior Product Manager or other senior roles within the marketing department
• Opportunities to work on high-profile projects and gain experience in a dynamic and competitive market
• Access to professional development opportunities and training programs

ASSUMPTION: This role offers strong growth potential for candidates with the right skills and experience, as well as the opportunity to work for a well-established company with a global presence.

🌍 Location & Work Environment

Office Type: Modern, multi-story office building with on-site amenities

Office Location(s): Mapletree Business City, Singapore, Singapore

Geographic Context:

• Singapore is a global commerce hub with a multicultural population and a strong focus on technology and innovation
• The office is located in a business park with easy access to public transportation and nearby amenities
• The city-state has a tropical climate with high temperatures and humidity year-round

Work Schedule: Standard office hours (9:00 AM - 6:00 PM), with flexibility for remote work

ASSUMPTION: The work environment is modern and professional, with a strong focus on collaboration and innovation. The location offers easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and/or team members
• Final round interview with senior leadership

Key Assessment Areas:

• Problem-solving skills
• Analytical thinking
• Communication and presentation skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant experience and achievements in your resume, with a focus on consumer electronics or fast-moving industries
• Tailor your cover letter to demonstrate your passion for technology and innovation, as well as your understanding of the role and its requirements
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, analytical thinking, and communication skills

ATS Keywords: Product Ownership, Market Intelligence, Launch Management, Cross-Functional Collaboration, Promotion Management, Online Drive, Demand Planning, P&L Management, Analytical Mindset, Project Management, Communication Skills, Presentation Skills, Interpersonal Skills, Business Planning, Sales Management, Consumer Electronics, Fast-Moving Industries

ASSUMPTION: The application process is likely to be competitive, with a strong focus on assessing candidates' problem-solving skills, analytical thinking, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Data analysis tools (e.g., Excel, Google Analytics)
• Project management tools (e.g., Asana, Trello)
• Marketing automation tools (e.g., Marketo, HubSpot)

ASSUMPTION: The tools and technologies required for this role are standard for the marketing industry and can be learned or improved upon with relevant experience.

👔 Cultural Fit Considerations

Company Values:

• People
• Excellence
• Change
• Integrity

Work Style:

• Collaborative
• Innovative
• Results-driven

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong analytical mindset and a passion for technology and innovation?

ASSUMPTION: Samsung Electronics values a collaborative, innovative, and results-driven work environment. Candidates who are comfortable working in a fast-paced, dynamic environment and have a strong analytical mindset are likely to be a good fit for this role.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a more structured work environment
• The role requires a strong analytical mindset and the ability to make data-driven decisions, which may be challenging for candidates who are more creatively inclined
• The role involves collaborating with cross-functional teams, which may require strong communication and interpersonal skills to navigate different perspectives and priorities
• The role is based in Singapore, which may present cultural or logistical challenges for candidates who are not familiar with the city-state

ASSUMPTION: The potential challenges of this role are related to the fast-paced, dynamic work environment, the requirement for strong analytical skills, and the need to collaborate effectively with cross-functional teams.

📈 Similar Roles Comparison

• This role is similar to other product marketing roles in the consumer electronics industry, but may differ in terms of the specific products or categories managed, as well as the level of autonomy and responsibility
• The role may also be compared to other marketing or product management roles in fast-moving industries, such as consumer goods or retail
• Career progression in this role may involve moving into senior marketing or management positions within the company

ASSUMPTION: This role is similar to other product marketing roles in the consumer electronics industry, but may differ in terms of the specific products or categories managed, as well as the level of autonomy and responsibility.

📝 Sample Projects

• Developing a go-to-market strategy for a new TV product launch
• Conducting a competitive analysis of rival TV products and pricing strategies
• Managing the end-to-end product lifecycle for an assigned TV category, including forecasting, pricing, and channel strategy

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that may be required in this role, but may vary depending on the specific products or categories managed.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing organization?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company approach cross-functional collaboration and decision-making?
• What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?

ASSUMPTION: These interview questions are designed to provide insight into the role, the team, and the company culture, as well as to assess the candidate's fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and achievements in consumer electronics or fast-moving industries
• Write a cover letter that demonstrates your passion for technology and innovation, as well as your understanding of the role and its requirements
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, analytical thinking, and communication skills
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.