Senior Executive - Social Media

📌 Core Information

🔹 Job Title: Senior Executive - Social Media

🔹 Company: Chain Reaction

🔹 Location: Dubai, Dubai, United Arab Emirates

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-07-28

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing social media strategies aligned with clients' needs
• Maintaining and enhancing clients' online presence and engagement
• Collaborating with internal teams to deliver high-quality work
• Serving as a liaison between the agency and clients, ensuring client satisfaction
• Analyzing social media metrics to evaluate content and campaign success

ASSUMPTION: This role requires a balance of creativity, data analysis, and client management skills. The ideal candidate will have a strong understanding of the luxury automotive market and be passionate about cars.

📋 Key Responsibilities

✅ Understanding client needs, objectives, and expectations, and communicating them effectively within the organization

✅ Implementing a social media strategy for always-on brand communication in line with marketing goals

✅ Tracking and analyzing social media metrics to evaluate content and campaign success and make data-driven decisions

✅ Maintaining active social media presence, posting regularly to social networks

✅ Managing and maintaining the brands social media presence on various platforms

✅ Collaborating with internal teams to deliver high-quality work and exceed client expectations

ASSUMPTION: This role involves a mix of strategic planning, creative content development, and data analysis. The ideal candidate will be comfortable with all these aspects.

🎯 Required Qualifications

Education: Bachelor’s degree in Communication, Marketing, or a related field.

Experience: At least 2 years of agency experience, preferably within the automotive industry

Required Skills:

• Strong understanding of the luxury automotive market
• Deep understanding of all social media platforms
• Strong sense of creativity - ability to come up with ideas for campaigns and write creative captions
• Ability to compile key information for reporting purposes
• Proficient in Microsoft Office tools (Powerpoint, Excel, Word)

Preferred Skills:

• Fluency in Arabic
• Experience with social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Given the industry-specific nature of this role, candidates with a strong passion for cars and understanding of the luxury automotive market will be highly valued.

💰 Compensation & Benefits

Salary Range: AED 25,000 - 35,000 per month (Based on experience and industry standards)

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Performance-based bonuses

Working Hours: Full-time, 40 hours per week. Flexible hours may be required based on project deadlines.

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Dubai. Benefits may vary based on the company's current policies.

📌 Applicant Insights

🔍 Company Context

Industry: Chain Reaction is a regional digital marketing agency specializing in advertising services. They operate in a competitive market with both local and international players.

Company Size: With 51-200 employees, Chain Reaction offers a mid-sized company environment where employees can have a significant impact on the organization's success.

Founded: Chain Reaction was founded in 2010 and has since grown to become a leading digital marketing agency in the MENA region.

Company Description:

• Chain Reaction is an award-winning digital marketing agency based in GCC and Levant
• They develop bespoke digital strategies to help clients achieve their growth goals
• Their services include online advertising, SEO, content marketing, social media, influencer marketing, and more

Company Specialties:

• Digital Marketing
• Social Media Management
• Content Creation
• Data Analysis

Company Website: chainreaction.ae

ASSUMPTION: Chain Reaction's focus on local flavor and integrated solutions sets it apart in the competitive digital marketing landscape.

📊 Role Analysis

Career Level: This role is at the senior executive level, indicating significant responsibility and decision-making authority.

Reporting Structure: The Senior Executive - Social Media will report directly to the Head of Social Media or a similar role within the agency.

Work Arrangement: This is an on-site role, requiring the candidate to be based in Dubai and work from the agency's office.

Growth Opportunities:

• Progression to a management role within the social media department
• Expansion into other areas of digital marketing within the agency
• Potential to work on international accounts and gain global experience

ASSUMPTION: Given the agency's growth and expansion plans, there are opportunities for career progression within the organization.

🌍 Location & Work Environment

Office Type: Chain Reaction's Dubai office is located in Dubai Production City, offering a modern and collaborative work environment.

Office Location(s): Meaisem St, Unit D62, Dubai Production City, Dubai, AE

Geographic Context:

• Dubai is a major global hub for business and tourism, offering a multicultural environment
• The UAE has a thriving automotive industry, providing ample opportunities for growth and innovation
• Dubai's time zone (Gulf Standard Time, UTC+4) may require some flexibility in working hours to accommodate international clients

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility based on project demands.

ASSUMPTION: The Dubai office offers a dynamic and multicultural work environment, with opportunities to work on international accounts.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• In-person interview with the hiring manager and/or team members
• Final interview with the Head of Social Media or a similar role

Key Assessment Areas:

• Understanding of the luxury automotive market
• Social media strategy development and implementation
• Data analysis and reporting skills
• Client management and communication skills
• Creativity and problem-solving abilities

Application Tips:

• Tailor your resume to highlight your experience in the automotive industry and social media management
• Prepare examples of successful social media campaigns you've worked on or ideas for improving existing campaigns
• Demonstrate your understanding of the luxury automotive market and its unique challenges
• Showcase your data analysis skills and ability to draw insights from social media metrics

ATS Keywords: Social Media Strategy, Content Creation, Client Relationship Management, Data Analysis, Communication Skills, Teamwork, Creativity, Automotive Industry Knowledge, Luxury Automotive Market Understanding, Organization, Proactive Attitude, Microsoft Office, Social Media Platforms Knowledge

ASSUMPTION: The interview process will focus on assessing the candidate's industry knowledge, strategic thinking, creativity, and data analysis skills.

🛠️ Tools & Technologies

• Microsoft Office Suite (Powerpoint, Excel, Word)
• Social media management platforms (Hootsuite, Buffer, etc.)
• Data analysis tools (Google Analytics, Social Media Analytics, etc.)
• Project management tools (Asana, Trello, etc.)

ASSUMPTION: The ideal candidate will be comfortable using a range of tools and technologies to streamline their work and improve efficiency.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Trust
• Mutual Growth

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with diverse teams and clients?
• Do you have a strong sense of creativity and innovation?
• Are you able to manage multiple projects and deadlines effectively?

ASSUMPTION: Chain Reaction values candidates who are innovative, trustworthy, and committed to mutual growth. They seek employees who can thrive in a collaborative and dynamic work environment.

⚠️ Potential Challenges

• The luxury automotive market can be highly competitive and demanding
• Managing client expectations and ensuring client satisfaction can be challenging
• Keeping up with the latest social media trends and algorithm changes requires continuous learning
• Working with international clients may require flexibility in working hours

ASSUMPTION: The ideal candidate will be able to navigate these challenges effectively and use them as opportunities for growth and learning.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Social Media Strategist position in other advertising agencies
• However, the focus on the luxury automotive market and the senior executive level set this role apart
• Career progression may involve moving into a management or director role within the social media department or expanding into other areas of digital marketing

ASSUMPTION: While this role shares similarities with other social media positions, its focus on the luxury automotive market and senior executive level make it unique.

📝 Sample Projects

• Developing a social media strategy for a luxury car launch campaign
• Analyzing social media metrics to identify trends and optimize content performance
• Managing a team to create and execute a social media calendar for multiple clients

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role, from strategic planning to data analysis and team management.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the luxury automotive market currently, and how does this role address them?
• How does Chain Reaction support the professional development and growth of its employees?
• What is the typical career path for someone in this role, and what opportunities exist for growth and progression?
• How does Chain Reaction ensure a positive work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?

ASSUMPTION: These questions will help the candidate better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your experience in the automotive industry and social media management
• Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
• Prepare examples of successful social media campaigns you've worked on or ideas for improving existing campaigns
• Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.