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Senior FP&A Marketing Manager

DigiCert
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior FP&A Marketing Manager

πŸ”Ή Company: DigiCert

πŸ”Ή Location: United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 24, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing the annual marketing budget and forecasting marketing initiatives
  • Evaluating the effectiveness of marketing campaigns and programs
  • Collaborating with various teams to align strategies and share financial data
  • Working closely with the Head of Sales FP&A to establish key performance metrics and understand the ROI of the Marketing Org
  • Building a strong correlation between marketing targets and topline ARR targets

ASSUMPTION: This role requires a high level of financial acumen and strategic thinking to drive marketing performance and growth.

πŸ“‹ Key Responsibilities

βœ… Financial Planning: Develop and manage the annual marketing budget, including monitoring spending and performance against financial targets.

βœ… Forecasting: Create quarterly and annual forecasts for marketing initiatives, analyzing trends and market conditions to provide insights into decision-making.

βœ… Performance Analysis: Evaluate the effectiveness of marketing campaigns and programs, providing detailed reports and recommendations for optimizing ROI.

βœ… Top of Funnel Model: Understand and forecast the marketing funnel, setting targets to help sales reach their NNACV targets.

βœ… Collaboration: Work closely with marketing teams to support strategic initiatives, ensuring budgetary resources align with marketing goals and objectives.

βœ… Reporting: Prepare comprehensive financial reports, dashboards, and presentations for senior management, highlighting key metrics and financial insights.

βœ… Process Improvement: Identify opportunities for enhancing financial processes within the marketing department, implementing best practices in budgeting and reporting.

βœ… Cross-functional Engagement: Partner with sales, product, and finance teams to align strategies and share relevant financial data that supports overall business growth.

ASSUMPTION: This role requires a strong understanding of marketing strategies and a solid grasp of financial concepts to drive data-driven decision-making.

🎯 Required Qualifications

Education: BA/BS degree in Business, Business Analytics, Finance, or related field.

Experience: 8+ years of experience in finance, investment banking, management consulting, strategy and operations, or related experience driving monetization growth.

Required Skills:

  • Advanced Microsoft Excel, Word, and PowerPoint skills
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation skills
  • Ability to work independently and in a team environment
  • Proven ability to manage multiple projects and meet deadlines

Preferred Skills:

  • Anaplan, NetSuite, Tableau, Salesforce experience
  • Experience in the marketing or tech industry
  • Familiarity with marketing funnel metrics and KPIs

ASSUMPTION: Candidates with experience in marketing or a related field, as well as proficiency in relevant software tools, will be at an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $150,000 - $200,000 per year (based on industry standards for a senior marketing finance role in the United States)

Benefits:

  • Competitive benefits package for full-time employees
  • Equal Opportunity employer committed to diversity in its workforce

Working Hours: 40 hours per week, with flexibility for remote work not specified

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: DigiCert operates in the computer and network security industry, focusing on digital trust and online security solutions.

Company Size: DigiCert has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: DigiCert was founded in 2003 and has since grown to become a leading provider of digital trust solutions, serving 90% of Fortune 500 companies.

Company Description:

  • DigiCert is the leading provider of digital trust, offering solutions that help engage online with confidence, knowing data and connections are secure.
  • The company specializes in enterprise solutions, software security, identity management, IoT, DNS, and quantum cryptography.
  • DigiCert is trusted around the globe by individuals, businesses, governments, and 90% of Fortune 500 companies.

Company Specialties:

  • Internet Security
  • SSL Certificates
  • Extended Validation SSL
  • Internet of Things
  • EV SSL Certificates
  • Website Security
  • Managed PKI
  • Certificate Management
  • Device Certificates
  • Mobile Certificates
  • Encryption Technology
  • Identity Assurance
  • and Digital Trust

Company Website: https://www.digicert.com

ASSUMPTION: DigiCert's focus on digital trust and security makes it an attractive employer for candidates interested in these fields.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and experience in marketing finance.

Reporting Structure: The role reports directly to the Head of Sales FP&A and collaborates with various marketing teams and other departments.

Work Arrangement: The role is on-site, with no specific information provided about remote work flexibility.

Growth Opportunities:

  • Potential to advance within the finance or marketing departments as the company grows
  • Opportunities to work on strategic projects and influence marketing strategies
  • Chance to develop skills in marketing finance and gain exposure to various aspects of the business

ASSUMPTION: This role offers growth opportunities for candidates looking to expand their skills and advance their careers in marketing finance.

🌍 Location & Work Environment

Office Type: DigiCert's headquarters is located in Lehi, Utah, with additional offices worldwide.

Office Location(s): 2801 North Thanksgiving Way, Suite 500, Lehi, Utah 84043, US

Geographic Context:

  • Lehi, Utah, is part of the Salt Lake City metropolitan area, offering a mix of urban and suburban living
  • The area is known for its tech industry, providing ample networking opportunities
  • Lehi has a semi-arid climate with four distinct seasons

Work Schedule: The work schedule is not specified, but the role is on-site with standard business hours expected.

ASSUMPTION: Candidates should be comfortable working in an on-site environment and be prepared to commute to the office regularly.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • On-site or virtual interview with the hiring manager and team members
  • Final interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Financial acumen and analytical skills
  • Strategic thinking and problem-solving abilities
  • Communication and presentation skills
  • Cultural fit and alignment with DigiCert's values
  • Experience in marketing finance or a related field

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Be prepared to discuss your approach to marketing finance and your understanding of marketing strategies
  • Research DigiCert's industry and competitors to demonstrate your knowledge of the market
  • Prepare questions to ask the interviewer about the role, team, and company culture

ATS Keywords: Marketing Finance, Financial Planning, Forecasting, Performance Analysis, Marketing Budget, Marketing Strategy, Cross-functional Collaboration, Data-driven Decision Making, Marketing ROI

ASSUMPTION: Applicants should focus on demonstrating their financial acumen and strategic thinking throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Microsoft Excel, Word, and PowerPoint
  • Anaplan, NetSuite, Tableau, Salesforce (preferred)
  • Marketing automation and analytics tools (e.g., Marketo, Google Analytics)

ASSUMPTION: Proficiency in Microsoft Office Suite and familiarity with marketing automation tools will be essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Integrity
  • Accountable

Work Style:

  • Data-driven and analytical
  • Strategic and forward-thinking
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-focused and action-oriented

Self-Assessment Questions:

  • How do you approach working with various teams to align strategies and share financial data?
  • Can you provide an example of a time when you identified opportunities for enhancing financial processes within a marketing department?
  • How do you stay up-to-date with industry trends and best practices in marketing finance?

ASSUMPTION: Candidates should assess their fit with DigiCert's values and work style to ensure a successful and fulfilling career in this role.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with evolving priorities
  • Managing multiple projects and deadlines simultaneously
  • Collaborating effectively with various teams and stakeholders
  • Adapting to changes in marketing strategies and budget allocations
  • Keeping up with industry trends and best practices in marketing finance

ASSUMPTION: Applicants should be prepared to navigate these challenges and thrive in a dynamic, collaborative work environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior marketing finance roles, this position offers a unique blend of strategic and analytical responsibilities
  • DigiCert's focus on digital trust and security sets it apart from other companies in the marketing industry
  • This role provides an opportunity to work in a mid-sized company with ample growth potential

ASSUMPTION: Applicants should consider their career goals and preferences when comparing this role to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and implementing a new marketing budgeting process to improve accuracy and efficiency
  • Creating a comprehensive marketing dashboard to track key performance indicators and ROI
  • Conducting a thorough analysis of marketing funnel metrics to optimize marketing spend and maximize revenue

ASSUMPTION: These sample projects illustrate the strategic and analytical nature of the role and the impact it can have on marketing performance.

❓ Key Questions to Ask During Interview

  • How does this role collaborate with the marketing and sales teams to drive business growth?
  • What are the most significant challenges facing the marketing department, and how can this role address them?
  • How does DigiCert support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does DigiCert measure the success of its marketing initiatives, and what metrics are most important to track?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company and team dynamics.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the interview by researching DigiCert's industry and competitors, and practicing your responses to common interview questions
  • Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications
  • If selected for the final round, be prepared to provide references and complete a background check

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.