📌 Core Information
🔹 Job Title: Senior Global Web Content Manager
🔹 Company: Philips
🔹 Location: Cambridge, MA
🔹 Job Type: Hybrid (3 days on-site)
🔹 Category: Health Systems Businesses
🔹 Date Posted: 2025-07-10
🔹 Experience Level: 5+ years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Driving global web management capability to support Philips' web experience across health systems businesses.
- Collaborating with various departments to ensure a unified and harmonious end-to-end customer experience.
- Leveraging content optimization best practices and search engine optimization to increase search engine visibility and conversion.
- Monitoring and analyzing website traffic, user engagement, customer NPS, and other metrics to measure the success of the web and content experience.
- Staying up-to-date with the latest web innovations and AI to create and enhance a web experience fit for the future.
ASSUMPTION: This role requires a strong understanding of web content management, digital marketing, and customer experience. The ideal candidate will have experience working with global teams and be comfortable using data-driven insights to inform decision-making.
📋 Key Responsibilities
✅ Drive global web content management capability to work with health system businesses to understand audience engagement needs on the web and recommend web updates to meet those needs.
✅ Collaborate with business digital teams and marcom on content strategy that aligns with the company's goals and target audience, from a web optimization perspective.
✅ Thoughtfully leverage the latest in web innovation and AI to create and enhance a web experience fit for the future, supporting the entire end-to-end customer journey.
✅ Strategically identify how other channels in the digital ecosystem should integrate with the web experience to maximize impact.
✅ Monitor and analyze website traffic, user engagement, customer NPS, and other metrics to measure the success of the web and content experience.
ASSUMPTION: The ideal candidate will have experience in web content management, digital marketing, and customer experience. They should be comfortable working with data and using it to inform decision-making.
🎯 Required Qualifications
Education: Bachelor's OR Master's Degree in Marketing Management, Digital Marketing, Ecommerce Management, Business Administration, E-Commerce Management or equivalent.
Experience: 5+ years of experience in the digital marketing space, inclusive of web strategy and execution.
Required Skills:
- Familiarity and experience with web conversion optimization, Search Engine Optimization, and an understanding of how digital marketing campaigns rely on and interact with the web.
- Proven ability to drive global web management capability and collaborate with various departments.
- Strong analytical skills and data-driven mindset with experience in decision making.
- Excellent communication and stakeholder management skills.
Preferred Skills:
- Experience working with global teams.
- Fluency in multiple languages.
ASSUMPTION: While not explicitly stated, proficiency in relevant software tools (e.g., content management systems, analytics platforms) would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $135,240 to $216,384 (Philips Transparency Details)
Benefits:
- Generous PTO
- 401k (up to 7% match)
- HSA (with company contribution)
- Stock purchase plan
- Education reimbursement
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is specific to the Cambridge, MA location. Actual base pay offered may vary depending on multiple factors, including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: Philips operates in the health technology sector, focusing on improving people's health and well-being through meaningful innovation. They aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
Company Size: Philips is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Philips was founded in 1891 and has since transformed into a focused leader in health technology.
Company Description:
- Philips sees healthcare as a connected whole, helping people to live healthily, prevent disease, and recover at home in the community.
- The company aims to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.
- Philips innovates for people with the belief that there's always a way to make life better.
Company Specialties:
- Healthcare
- Medical Devices
- Health systems
- Cardiology
- Healthtech
- Oncology
- Respiratory
- Fertility and pregnancy
- Connected Care
Company Website: Philips Website
ASSUMPTION: Philips' focus on improving people's health and well-being makes it an attractive employer for individuals passionate about making a positive impact.
📊 Role Analysis
Career Level: This role is at the senior level, indicating significant experience and expertise in the field.
Reporting Structure: The Senior Global Web Content Manager will report directly to the Global Head of Web Management.
Work Arrangement: This role is hybrid, requiring on-site presence for 3 days per week.
Growth Opportunities:
- Potential to grow into a leadership role within the global web management team.
- Opportunities to work on high-impact projects that align with Philips' mission to improve lives worldwide.
- Chance to gain experience working with global teams and stakeholders.
ASSUMPTION: Given Philips' focus on innovation and growth, there are likely numerous opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: Philips' Cambridge, MA office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 1740 Highway 286, Monroeville, PA 15146, US
Geographic Context:
- The Cambridge, MA area is known for its vibrant tech industry and offers numerous networking opportunities.
- The region has a high cost of living but also offers competitive salaries and benefits packages.
- Cambridge is home to several prestigious universities, providing access to a diverse talent pool.
Work Schedule: The work schedule is full-time, with on-site presence required for 3 days per week.
ASSUMPTION: The hybrid work arrangement offers flexibility while still providing opportunities for in-person collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the global web management team
- Final interview with the Global Head of Web Management
Key Assessment Areas:
- Web content management and digital marketing expertise
- Data analysis and decision-making skills
- Communication and stakeholder management abilities
- Cultural fit with Philips' mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your experience with web content management, digital marketing, and customer experience.
- Demonstrate your understanding of Philips' mission and how your skills and experience align with the company's goals.
ATS Keywords: Web Content Management, Digital Marketing, Customer Experience, Global Team Collaboration, Data-Driven Decision Making, Web Optimization, Search Engine Optimization
ASSUMPTION: Philips uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application get noticed by the system.
🛠️ Tools & Technologies
- Content Management Systems (e.g., Adobe Experience Manager, Sitecore, WordPress)
- Analytics Platforms (e.g., Google Analytics, Adobe Analytics, Mixpanel)
- SEO Tools (e.g., SEMrush, Ahrefs, Moz)
- Project Management Software (e.g., Asana, Jira, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on Philips' internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Performance-driven
- Integrity
Work Style:
- Data-driven
- Agile and adaptable
- Global mindset
- Strong communication and collaboration skills
Self-Assessment Questions:
- Do I have a strong understanding of web content management and digital marketing, with a proven track record of driving global web management capability?
- Am I comfortable working with data and using it to inform decision-making?
- Do I thrive in a collaborative, innovative environment and enjoy working with global teams?
ASSUMPTION: Philips values employees who are customer-centric, innovative, collaborative, and performance-driven. Candidates who align with these values are more likely to succeed in the role and the company's culture.
⚠️ Potential Challenges
- The role requires a strong understanding of web content management, digital marketing, and customer experience, which may present a steep learning curve for candidates new to the field.
- Working with global teams may present communication and time zone challenges.
- The hybrid work arrangement may require additional flexibility and self-motivation.
- The high cost of living in the Cambridge, MA area may present financial challenges for some candidates.
ASSUMPTION: While these challenges exist, Philips offers competitive salaries and benefits packages, as well as opportunities for professional development and career advancement to help employees overcome them.
📈 Similar Roles Comparison
- This role is unique in its focus on driving global web management capability for a health technology company.
- Similar roles in other industries may have a broader focus on digital marketing or e-commerce, rather than web content management specifically.
- Career paths for this role may include progression into leadership positions within the global web management team or related fields within Philips.
ASSUMPTION: While this role is unique, it offers numerous opportunities for professional development and career advancement within Philips and the broader health technology industry.
📝 Sample Projects
- Developing and implementing a global web content management strategy to improve audience engagement and conversion rates.
- Collaborating with global teams to create and launch a new website or microsite for a specific health system business or product line.
- Analyzing website traffic and user engagement data to identify trends and opportunities for optimization and improvement.
ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the work required for this role.
❓ Key Questions to Ask During Interview
- Can you describe the global web management team and how this role fits within the organization?
- How does this role collaborate with other departments, such as marketing, product development, and customer service?
- What are the key priorities for this role in the first 90 days?
- How does Philips support the professional development and career advancement of its employees?
- What are the biggest challenges facing the global web management team, and how can this role help address them?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the organization and its priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Philips Careers website.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for your interview by researching Philips' mission, values, and recent projects.
- If selected, be prepared to provide examples of your web content management, digital marketing, and customer experience work.
- Follow up with the hiring manager one week after your interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
