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Senior Graphic Designer (Game Marketing)

Gameloft
Full-time
On-site
Ho Chi Minh City, Vietnam
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Graphic Designer (Game Marketing)

πŸ”Ή Company: Gameloft

πŸ”Ή Location: Ho Chi Minh City, Vietnam

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Game Development

πŸ”Ή Date Posted: August 8, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating high-quality 2D assets for marketing, in-game visuals, and branding
  • Collaborating with internal teams and stakeholders to meet creative expectations
  • Managing multiple projects and meeting tight deadlines in a fast-paced environment
  • Staying updated on industry trends and tools to enhance visual materials

ASSUMPTION: This role requires a strong artistic background and excellent communication skills to thrive in a collaborative, fast-paced environment.

πŸ“‹ Key Responsibilities

βœ… Create high-quality 2D assets for marketing, in-game visuals, user acquisition, branding, and ensure designs are optimized for both digital and print formats

βœ… Combine technical skills, creativity, and attention to detail to adapt to diverse styles and meet various project needs

βœ… Incorporate feedback from internal teams, leads, and licensors; quickly adapt to input from stakeholders across departments to meet creative expectations

βœ… Actively participate in meetings and contribute fresh ideas that shape the direction, tone, and narrative of 2D content

βœ… Follow IP and licensing guidelines while ensuring cohesive branding and visual consistency across all campaigns and platforms

βœ… Organize design files efficiently, deliver final assets in required formats, and support performance monitoring to optimize marketing visuals

βœ… Stay updated on industry trends and tools; proactively suggest creative solutions to enhance the impact and quality of visual materials

ASSUMPTION: This role requires a strong artistic background and excellent communication skills to thrive in a collaborative, fast-paced environment.

🎯 Required Qualifications

Education: Bachelor’s/College Degree in Graphic Design, Art, or Multimedia is recommended

Experience: 2-5 years of experience in graphic design, with a focus on game marketing or a related field

Required Skills:

  • Proficient in Adobe Photoshop and Illustrator (Web Pack)
  • Strong composition and layout abilities
  • Ability to manage the entire creative process independently from asset preparation to final delivery while following creative briefs
  • Fluent in English with excellent communication skills

Preferred Skills:

  • Experience with game-engine content workflows
  • Knowledge of Vietnamese language

ASSUMPTION: This role requires a strong artistic background and excellent communication skills to thrive in a collaborative, fast-paced environment.

πŸ’° Compensation & Benefits

Salary Range: Industry standard for a Senior Graphic Designer in Ho Chi Minh City, Vietnam, with 2-5 years of experience is approximately 25,000,000 - 35,000,000 VND per month. This estimate is based on market research and may vary depending on the candidate's skills and experience.

Benefits:

  • Hybrid working model
  • Dynamic workplace environment with over 18 nationalities
  • Well-being events and policies to support employees physically, mentally, and emotionally
  • Open-space office, cafeteria, terrace, and gaming area
  • Various training packages, including internal training, sponsorship training, and e-learning
  • Opportunities to collaborate and train with Gameloft worldwide experts and develop themselves
  • Attractive monthly salary alongside Tet and other performance bonuses
  • Minimum 12 days of paid annual leave, plus 5 days of paid sick leave, Christmas leave, birthday leave,...
  • 100% coverage of mandatory insurance and extra healthcare insurance
  • Monthly allowance to support lunch meals and working-from-home electricity and Internet bills
  • Other benefits from one of the best employers in Vietnam

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience. The benefits listed are subject to change and may be updated based on the company's policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Game Development

Company Size: 5,001-10,000 employees

Founded: 1999

Company Description:

  • Gameloft is a leading global publisher of digital and social games, with over 1.5 million new games downloaded every day
  • The company has a strong portfolio of top-grossing mobile games, including Asphalt, Order & Chaos, Modern Combat, and Dungeon Hunter
  • Gameloft partners with major rights holders, such as Universal, Illumination, Disney, Marvel, Hasbro, Fox Digital Entertainment, Mattel, and Ferrari, to create games based on their popular franchises
  • The company also offers gaming experiences for brands and carriers through Gameloft for brands and Gameloft Business Solutions

Company Specialties:

  • Mobile games
  • Games for phones
  • iPhone games
  • iPad games
  • Android games
  • Advertising
  • Cross-platform games
  • Technology
  • Smartphones
  • Apps
  • Programming
  • Gameplay
  • Gamification

Company Website: Gameloft

ASSUMPTION: Gameloft is a well-established company in the game development industry, with a strong portfolio of popular games and partnerships with major rights holders.

πŸ“Š Role Analysis

Career Level: Mid-level to Senior

Reporting Structure: This role reports directly to the Marketing Art Director or a similar position within the company's marketing department

Work Arrangement: Hybrid (2 days per week remote, 3 days per week on-site)

Growth Opportunities:

  • Potential career progression to Art Director or similar leadership roles within the marketing department
  • Opportunities to collaborate with and learn from experts in the game development industry
  • Chance to work on high-profile projects with major rights holders

ASSUMPTION: This role offers strong growth potential for candidates with the right skills and ambition.

🌍 Location & Work Environment

Office Type: Open-space office with a dynamic, multicultural environment

Office Location(s): 26 Ung Van Khiem, Thanh My Tay Ward, Ho Chi Minh City

Geographic Context:

  • Ho Chi Minh City is the largest city in Vietnam, with a population of over 9 million people
  • The city is known for its vibrant culture, rich history, and diverse culinary scene
  • Ho Chi Minh City is a major economic hub in Southeast Asia, with a strong focus on industries such as technology, finance, and tourism

Work Schedule: 08:30 AM - 06:00 PM, Monday - Friday

ASSUMPTION: Ho Chi Minh City offers a dynamic work environment with a mix of traditional and modern culture, as well as ample opportunities for personal and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Screening call (Only candidates whose qualifications align with the role will be contacted)
  • Test
  • Interview(s)
  • Offer

Key Assessment Areas:

  • Artistic skills and creativity
  • Communication and collaboration skills
  • Problem-solving abilities
  • Adaptability and flexibility
  • Industry-specific knowledge and trends awareness

Application Tips:

  • Highlight relevant artistic projects and achievements in your portfolio
  • Tailor your resume to emphasize skills and experiences relevant to this role
  • Prepare examples of your work that demonstrate your ability to create high-quality 2D assets for marketing and in-game visuals
  • Research Gameloft's portfolio of games and be prepared to discuss your favorite titles and why you would be a good fit for the company
  • Prepare questions to ask during the interview to demonstrate your interest in the role and the company

ATS Keywords: Graphic Design, Marketing, Game Development, Adobe Photoshop, Adobe Illustrator, 2D Assets, Branding, User Acquisition, In-game Visuals

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their artistic skills, communication abilities, and industry-specific knowledge.

πŸ› οΈ Tools & Technologies

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Creative Suite (Web Pack)
  • Game engines (e.g., Unity, Unreal Engine) - preferred but not required

ASSUMPTION: Familiarity with industry-standard graphic design tools and game engines is preferred for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for games and gaming culture
  • Creativity and innovation
  • Collaboration and teamwork
  • Customer focus and quality-driven approach
  • Continuous learning and improvement

Work Style:

  • Dynamic and fast-paced environment
  • Strong focus on collaboration and teamwork
  • Results-driven and deadline-oriented
  • Open and inclusive culture that values diversity and individual contributions

Self-Assessment Questions:

  • Do you have a strong passion for games and gaming culture?
  • Are you comfortable working in a dynamic, fast-paced environment with tight deadlines?
  • Do you thrive in collaborative, team-based settings?
  • Are you results-driven and focused on delivering high-quality work?
  • Do you embrace continuous learning and improvement?

ASSUMPTION: Candidates who align with Gameloft's company values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple projects and meeting tight deadlines in a fast-paced environment
  • Adapting to diverse styles and project needs while maintaining cohesive branding and visual consistency
  • Collaborating with internal teams, leads, and licensors to incorporate feedback and meet creative expectations
  • Staying updated on industry trends and tools to enhance the impact and quality of visual materials
  • Working in a hybrid environment, balancing remote and on-site work

ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and a customer-focused mindset.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Graphic Designer or Art Director position in the game development industry, with a focus on marketing and branding
  • However, this role is unique in its focus on game marketing and collaboration with major rights holders
  • Career progression in this role may lead to leadership positions within the marketing department or similar roles in other game development studios

ASSUMPTION: This role offers unique opportunities for candidates with the right skills and experience, with potential for career growth and development.

πŸ“ Sample Projects

  • Creating marketing materials for a new game launch, including social media graphics, posters, and in-game visuals
  • Developing branding guidelines for a game franchise, ensuring cohesive visual identity across all platforms and campaigns
  • Designing user acquisition materials, such as ads and promotional content, to drive player engagement and downloads

ASSUMPTION: These sample projects demonstrate the range of responsibilities and creative challenges faced by a Senior Graphic Designer in the game marketing field.

❓ Key Questions to Ask During Interview

  • Can you describe the creative process for a recent game marketing campaign and how my role would contribute to its success?
  • How does the marketing team collaborate with other departments, such as game development and publishing, to ensure cohesive branding and visual consistency?
  • What are the most challenging aspects of working on game marketing campaigns, and how can I best prepare to tackle them?
  • How does Gameloft support the professional development and growth of its employees, particularly in the marketing department?
  • What are the key priorities for this role in the first 30, 60, and 90 days, and how can I best prepare to meet these expectations?

ASSUMPTION: Asking thoughtful, industry-specific questions during the interview demonstrates your interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and portfolio to highlight relevant artistic projects and achievements
  • Prepare examples of your work that demonstrate your ability to create high-quality 2D assets for marketing and in-game visuals
  • Research Gameloft's portfolio of games and be prepared to discuss your favorite titles and why you would be a good fit for the company
  • Prepare questions to ask during the interview to demonstrate your interest in the role and the company
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.