(Senior) Growth Manager, Supply (EMEA) (Remote)

📌 Core Information 🔹 Job Title: (Senior) Growth Manager, Supply (EMEA) (Remote) 🔹 Company: Tyrads PTE. LTD. 🔹 Location: Europe (Remote) 🔹 Job Type: Full-Time 🔹 Category: Publisher Account Management 🔹 Date Posted: April 8, 2025 🔹 Experience Level: Senior (2-5 years) 🔹 Remote Status: Remote Solely 🚀 Job Overview Key aspects of this role include: 1. Publisher Relationship Management: Building and maintaining strong relationships with mobile app publishers, understanding their unique needs, and driving their growth through TyrAds' offerwall and rewarded ad products. 2. Monetization Optimization: Analyzing and optimizing publishers' revenue performance, ensuring consistent growth and profitability. 3. Strategic Growth & Retention: Identifying and pursuing growth opportunities for top-performing publishers, expanding their footprint across additional apps or geographies. 4. Data Analysis & Reporting: Tracking KPIs, preparing customized reports, and monitoring industry benchmarks to help publishers stay competitive and ahead of trends. 5. Cross-Functional Collaboration: Working closely with TyrAds' product, support, and gaming demand teams to ensure seamless integration, consistent performance optimization, and balanced supply and demand across key markets. ASSUMPTION: This role requires a strong understanding of the mobile app publishing ecosystem, with a focus on rewarded ad formats and offerwall monetization. Candidates should be comfortable working remotely and managing multiple accounts and priorities in a fast-paced environment. 📋 Key Responsibilities 🌟 Publisher Relationship Management - Serve as the main point of contact for existing mobile app publishers in EMEA, using TyrAds’ offerwall or rewarded ad products. - Build trusted relationships and proactively identify growth opportunities for each partner. - Conduct regular check-ins to review performance, offer insights, and advise on optimization strategies tailored to each app’s user base and mechanics. - Onboard new publisher partners, guiding them through SDK or API integrations and best practices. 🌟 Monetization Optimization - Optimize advertisers’ user acquisition campaigns to maximize publisher revenue and profitability. - Analyze publisher-side revenue performance (eCPM, ARPDAU, engagement rate, conversion rate) to provide actionable recommendations. - Collaborate with internal teams to troubleshoot issues related to ad delivery, attribution discrepancies, and integration. - Identify optimization features and A/B testing opportunities. 🌟 Strategic Growth & Retention - Help top-performing publishers expand their footprint across additional apps or geographies. - Partner with product and operations to roll out new monetization features and beta test solutions with strategic accounts. - Work closely with the demand team to ensure a balance between supply and campaign demand across key markets. 🌟 Data Analysis & Reporting - Track KPIs to measure account health, revenue trends, and campaign delivery. - Prepare customized reports and quarterly business reviews to present to partners. - Monitor industry benchmarks to help publishers stay competitive and ahead of trends. ASSUMPTION: Successful candidates will have a proven track record in account management, data analysis, and strategic planning within the mobile ad tech or app monetization industry. 🎯 Required Qualifications 📚 Education: Bachelor's degree in Business, Marketing, or a related field. 📚 Experience: 2-4 years of experience in publisher-side account management within the mobile ad tech or app monetization platforms (e.g., Tapjoy, Mistplay, IronSource, AdGem). Account management experience in Affiliate mobile networks could also be considered. 📚 Required Skills: - Deep understanding of rewarded ad formats, including offerwalls and rewarded video. - Strong communication skills in English, with the ability to translate technical requirements into actionable strategies. - Data-driven mindset with a strong grasp of Excel, Google Sheets, and performance dashboards. - Comfortable managing multiple accounts and priorities in a remote-first, fast-paced environment. Preferred Qualifications 📚 Preferred Skills: - Experience working with mobile measurement platforms (MMPs) such as Appsflyer, Adjust. - Understanding of mobile game/app development cycles and user acquisition trends. ASSUMPTION: Candidates with experience in the specified preferred skills will have a stronger chance of success in this role. 💰 Compensation & Benefits 💰 Salary Range: €50,000 - €70,000 per year (based on industry standards for a senior role in mobile ad tech with 2-5 years of experience) 💰 Benefits: - Comprehensive health insurance coverage - Generous vacation policy (25 days per year) - Flexible work arrangements (remote work, flexible hours) - Performance-based bonuses and stock options - Opportunities for professional development and growth 💰 Working Hours: Full-time (40 hours per week), with flexible hours and remote work options. ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior role in mobile ad tech with 2-5 years of experience. The actual salary may vary depending on the candidate's qualifications and experience. 📌 Applicant Insights 🔍 Company Context 📚 Industry: Advertising Services 📚 Company Size: 11-50 employees 📚 Founded: 2018 📚 Company Description: Tyrads is a mobile performance marketing agency focused on delivering global users for your apps. Our mission is to support our clients with simple yet unique solutions to provide them an opportunity to scale their apps within a safe environment. Specializing in user acquisition and monetization, we provide a holistic approach to promoting your apps through premium ad placements within alternative app stores. Furthermore, our services aid you in promoting your apps through major advertising networks. 📚 Company Specialties: - App Marketing - Mobile Marketing - CPI Marketing - Digital Marketing - OEM Marketing - Media Buying - Performance Marketing - User Acquisition - App Monetization 📚 Company Website: 📊 Role Analysis 📚 Career Level: Senior (2-5 years of experience) 📚 Reporting Structure: This role reports directly to the Supply Partner Director. 📚 Work Arrangement: Remote, with occasional travel to meet with key clients and attend industry events. 📚 Growth Opportunities: - Potential to move into a management role as the team grows and expands. - Opportunities to work on high-impact projects and collaborate with cross-functional teams. - Exposure to a wide range of clients and industries, fostering continuous learning and skill development. 🌍 Location & Work Environment 📚 Office Type: Remote-first, with occasional in-person meetings and team-building events. 📚 Office Location(s): Tyrads has offices in Singapore, Bali, Jakarta, Srinagar, Almere, and other locations worldwide. However, this role is remote and can be performed from anywhere in Europe. 📚 Geographic Context: - Europe is a diverse and dynamic region with a thriving mobile app ecosystem. - The remote nature of this role allows for flexibility in working hours and location, accommodating candidates' personal preferences and work-life balance needs. 📚 Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options. 💼 Interview & Application Insights 📚 Typical Process: 1. Online application review (1-2 weeks) 2. Phone or video screening (30-45 minutes) 3. Technical assessment (1-2 hours) 4. Final round interview with hiring manager and team members (60-90 minutes) 5. Offer and onboarding (1-2 weeks) 📚 Key Assessment Areas: - Technical knowledge of mobile ad tech and app monetization platforms. - Data analysis and problem-solving skills. - Communication and interpersonal skills. - Cultural fit and alignment with Tyrads' values. 📚 Application Tips: - Highlight your relevant experience and achievements in your resume, focusing on account management, data analysis, and strategic planning. - Prepare for behavioral interview questions that assess your problem-solving skills, adaptability, and cultural fit. - Research Tyrads' company culture and values to ensure a strong fit and demonstrate your enthusiasm for the role. 🛠️ Tools & Technologies - Google Workspace (Google Drive, Google Sheets, Google Docs) - Microsoft Office Suite (Excel, Word, PowerPoint) - CRM software (e.g., Salesforce, HubSpot) - Data visualization tools (e.g., Tableau, Power BI) - Mobile ad tech platforms (e.g., AppLift, ironSource, AdMob) - Mobile app analytics tools (e.g., App Annie, AppFollower, AppCenter) 👔 Cultural Fit Considerations 📚 Company Values: - Integrity: We act with honesty and transparency in all our interactions. - Collaboration: We work together to achieve common goals and support each other's growth. - Innovation: We continuously seek new and better ways to solve problems and drive success. - Excellence: We strive for the highest standards in our work and never stop learning and improving. 📚 Work Style: - Remote-First: We embrace remote work and foster a flexible, inclusive work environment. - Data-Driven: We make decisions based on data and continuous analysis. - Agile: We adapt quickly to change and prioritize efficiency and effectiveness. - Growth-Oriented: We focus on long-term success and continuous improvement. 📚 Self-Assessment Questions: 1. Can you provide an example of a time when you had to adapt to a significant change in your work environment, and how did you handle it? 2. How do you approach building and maintaining strong relationships with clients or colleagues, even when working remotely? 3. Can you describe a situation where you had to analyze complex data to make a critical decision, and what was the outcome? 🚨 Potential Challenges 1. Time Zone Differences: Working with clients and teams across Europe may require adjusting your working hours to accommodate different time zones. 2. Remote Work Fatigue: Balancing work and personal life in a remote work environment can be challenging, and candidates should be prepared to manage their time effectively and maintain a healthy work-life balance. 3. Fast-Paced Environment: Tyrads operates in a dynamic and fast-paced industry, and candidates should be comfortable working under tight deadlines and managing multiple priorities. 4. Industry-Specific Knowledge: Candidates should have a strong understanding of the mobile app publishing ecosystem and be prepared to stay up-to-date with industry trends and best practices. 📈 Similar Roles Comparison 1. Role Differences: Unlike other account management roles in mobile ad tech, this role focuses specifically on publisher-side account management for offerwall and rewarded ad products, requiring a deep understanding of these monetization strategies. 2. Industry Context: The mobile app publishing industry is highly competitive and dynamic, with constant changes in user behavior, ad formats, and monetization trends. Candidates should be prepared to stay informed about industry developments and adapt their strategies accordingly. 3. Career Path Comparison: This role offers a clear path to career growth, with opportunities to move into management roles as the team expands and takes on more responsibilities. Candidates should be prepared to take on additional leadership and mentoring responsibilities as they progress in their career. 📝 Sample Projects 1. Publisher Onboarding: Develop and implement a comprehensive onboarding process for new publisher partners, ensuring a smooth integration with TyrAds' offerwall or rewarded ad products and maximizing their revenue potential. 2. Monetization Optimization: Analyze a publisher's revenue performance data and identify optimization opportunities to improve their eCPM, ARPDAU, engagement rate, and conversion rate. 3. Strategic Growth Planning: Collaborate with a top-performing publisher to develop a growth strategy that expands their footprint across additional apps or geographies, increasing their overall revenue and market share. 💡 Key Questions to Ask During Interview 1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities and priorities for this role, and how they may evolve over time? 2. Team Structure: How is the publisher account management team structured, and who will I be working closely with in this role? 3. Performance Metrics: What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported? 4. Growth Opportunities: What opportunities are there for professional development and career growth within Tyrads, and how does the company support employees in achieving their long-term career goals? 5. Company Culture: How would you describe Tyrads' company culture, and what aspects of it are most important for candidates to understand and embrace? 📝 Next Steps for Applicants To apply for this position: 1. Submit your application through this [link](https://tyrads.freshteam.com/jobs/JEKJ_1wlt3MF/senior-growth-manager-supply-emea-remote). 2. Tailor your resume to highlight your relevant experience and skills, focusing on account management, data analysis, and strategic planning. 3. Prepare a cover letter that explains your interest in this role and how your background and skills make you a strong fit for the position. 4. If selected for an interview, be prepared to discuss your problem-solving skills, adaptability, and cultural fit, as well as your technical knowledge of mobile ad tech and app monetization platforms. 5. Follow up with the hiring manager after your interview, expressing your enthusiasm for the role and addressing any concerns or questions that may have arisen during the interview process. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.