📌 Core Information
🔹 Job Title: (Senior) Growth Manager, Supply (South Korea) (Remote)
🔹 Company: Tyrads PTE. LTD.
🔹 Location: South Korea (Remote)
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Managing relationships with mobile app publishers in South Korea
- Optimizing ad performance and revenue growth
- Collaborating with internal teams for seamless integration and issue resolution
- Expanding publisher footprint across additional apps or geographies
- Monitoring industry benchmarks and providing competitive insights
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and a deep understanding of the mobile ad tech industry, with a focus on the South Korean market.
📋 Key Responsibilities
✅ Serve as the main point of contact for existing mobile app publishers in South Korea, guiding them through SDK or API integrations and best practices
✅ Conduct regular check-ins to review performance, offer insights, and advise on optimization strategies tailored to each app’s user base and mechanics
✅ Optimize advertisers’ user acquisition campaigns to maximize publisher revenue and profitability
✅ Analyze publisher-side revenue performance to provide actionable recommendations for growth
✅ Collaborate with internal teams to troubleshoot issues related to ad delivery, attribution discrepancies, and integration
✅ Identify optimization features and A/B testing opportunities to enhance publisher revenue
✅ Help top-performing publishers expand their footprint across additional apps or geographies
✅ Partner with product and operations to roll out new monetization features and beta test solutions with strategic accounts
✅ Monitor industry benchmarks to help publishers stay competitive and ahead of trends
ASSUMPTION: Successful candidates will have a proven track record in publisher-side account management, with a strong focus on data-driven decision making and strategic growth.
🎯 Required Qualifications
Education: Not specified
Experience: 2-4 years of experience in publisher-side account management within the mobile ad tech or app monetization platforms
Required Skills:
- Proven experience managing Korean accounts in an international environment
- Deep understanding of rewarded ad formats, including offerwalls and rewarded video
- Strong communication skills in English, with the ability to translate technical requirements into actionable strategies
- Data-driven mindset with a strong grasp of Excel, Google Sheets, and performance dashboards
- Comfortable managing multiple accounts and priorities in a remote-first, fast-paced environment
Preferred Skills:
- Experience working with mobile measurement platforms (MMPs) such as Appsflyer, Adjust
- Understanding of mobile game/app development cycles and user acquisition trends
ASSUMPTION: Candidates with experience in affiliate mobile networks may also be considered for this role.
💰 Compensation & Benefits
Salary Range: Not specified (Industry standard range: $60,000 - $90,000 USD per year, based on experience level and location)
Benefits:
- Health insurance and other benefits (specific details not provided)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. Actual compensation may vary based on the candidate's experience and Tyrads' internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 11-50 employees (Small to medium-sized company with a lean, agile structure)
Founded: 2018 (Young, growing company with a focus on innovation and adaptability)
Company Description:
- Tyrads is a mobile performance marketing agency focused on delivering global users for your apps
- Specializing in user acquisition and monetization, Tyrads provides a holistic approach to promoting your apps through premium ad placements within alternative app stores
- The company aims to support clients with simple yet unique solutions to provide them an opportunity to scale their apps within a safe environment
Company Specialties:
- App Marketing
- Mobile Marketing
- CPI Marketing
- Digital Marketing
- OEM Marketing
- Media Buying
- Performance Marketing
- User Acquisition
- and App Monetization
Company Website: http://tyrads.com/
ASSUMPTION: Tyrads' focus on user acquisition and monetization makes it an attractive choice for app developers looking to expand their reach and maximize revenue.
📊 Role Analysis
Career Level: Mid-level (Requires 2-5 years of experience in publisher-side account management)
Reporting Structure: Reports directly to the Supply Partner Director, with close collaboration with product, support, and gaming demand teams
Work Arrangement: Remote (with the flexibility to work from anywhere in South Korea)
Growth Opportunities:
- Potential advancement to a senior role or management position as the company and team expand
- Opportunities to work on high-impact projects and contribute to Tyrads' growth and success
- Chance to gain experience in a fast-paced, dynamic environment with a global client base
ASSUMPTION: This role offers a unique opportunity for candidates to grow both personally and professionally in a rapidly evolving industry.
🌍 Location & Work Environment
Office Type: Remote (No physical office, with all work conducted online)
Office Location(s): South Korea (with the flexibility to work from anywhere in the country)
Geographic Context:
- South Korea has a thriving mobile app market, with a high concentration of gaming and non-gaming apps
- The country's strong internet infrastructure and high smartphone penetration make it an ideal location for mobile app marketing
- South Korea's unique cultural landscape and language present both opportunities and challenges for app developers and marketers
Work Schedule: Full-time (40 hours per week, with flexible hours to accommodate different time zones and client needs)
ASSUMPTION: Working remotely in South Korea requires strong self-motivation, time management skills, and the ability to thrive in a distributed team environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Tyrads careers page
- Phone or video screening to assess communication skills and cultural fit
- Technical assessment or case study to evaluate problem-solving skills and industry knowledge
- Final round interview with the hiring manager and relevant team members
Key Assessment Areas:
- Communication skills and English proficiency
- Industry-specific knowledge and experience with mobile ad tech
- Problem-solving skills and strategic thinking
- Cultural fit and adaptability to Tyrads' remote work environment
Application Tips:
- Highlight relevant experience and achievements in publisher-side account management
- Tailor your resume to emphasize skills and experiences most relevant to this role
- Prepare for behavioral interview questions that focus on your ability to manage accounts, optimize performance, and collaborate effectively
- Research Tyrads' company culture and values to demonstrate your fit and enthusiasm for the role
ATS Keywords: Publisher Management, Monetization Optimization, Data Analysis, Account Management, Communication Skills, Performance Optimization, SDK Integration, A/B Testing, User Acquisition, Mobile Ad Tech, Korean Market, Excel, Google Sheets, Troubleshooting, Strategic Growth, Industry Benchmarking
ASSUMPTION: Tyrads' hiring process is designed to assess candidates' technical skills, industry knowledge, and cultural fit, with a strong emphasis on communication and problem-solving abilities.
🛠️ Tools & Technologies
- Excel and Google Sheets for data analysis and reporting
- Performance dashboards and analytics tools (specific tools not mentioned)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
- Project management tools (e.g., Asana, Trello)
- Mobile app analytics platforms (e.g., App Annie, AppFollower)
ASSUMPTION: Tyrads' use of industry-standard tools and technologies ensures that candidates with relevant experience will be familiar with the required tools for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation and adaptability
- Data-driven decision making
- Collaboration and teamwork
- Customer-centric approach
- Continuous learning and improvement
Work Style:
- Agile and dynamic, with a focus on quick decision-making and execution
- Remote-first, with a strong emphasis on communication and collaboration
- Results-driven, with a focus on performance and continuous improvement
- Open and inclusive, with a culture of feedback and growth
Self-Assessment Questions:
- How do you align with Tyrads' value of continuous learning and improvement in your approach to account management?
- How comfortable are you working in a remote-first environment, and how do you ensure effective communication and collaboration with team members and clients?
- How do your personal work style and preferences fit with Tyrads' dynamic, results-driven culture?
ASSUMPTION: Tyrads' company culture emphasizes innovation, data-driven decision making, and strong communication skills, making it an attractive choice for candidates who thrive in dynamic, fast-paced environments.
⚠️ Potential Challenges
- Managing multiple accounts and priorities in a remote-first, fast-paced environment
- Navigating the unique cultural landscape and language barriers of the South Korean market
- Keeping up with the rapidly evolving mobile ad tech industry and its best practices
- Balancing the needs and expectations of multiple stakeholders, including publishers, advertisers, and internal teams
ASSUMPTION: Successful candidates will have strong time management skills, cultural sensitivity, and the ability to adapt to change in a fast-paced environment.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on the South Korean market and the requirement for strong communication skills in English and Korean
- Industry-specific context: The mobile ad tech industry is highly competitive and dynamic, with a strong emphasis on data-driven decision making and continuous innovation
- Career path comparison: This role offers a unique opportunity for candidates to gain experience in a fast-paced, global environment and potentially advance to senior or management positions as the company grows
ASSUMPTION: Candidates should be prepared to work in a dynamic, competitive environment and adapt to the unique challenges and opportunities presented by the South Korean market.
📝 Sample Projects
- Developing and implementing a comprehensive onboarding process for new publishers in the South Korean market
- Optimizing ad performance for a high-growth gaming app, resulting in a 30% increase in revenue within the first quarter
- Collaborating with the product team to roll out a new monetization feature, leading to a 20% increase in publisher revenue across the board
ASSUMPTION: Successful candidates will have a proven track record of driving results and growth in publisher-side account management, with a strong focus on data-driven decision making and strategic growth.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics of the Supply Account Management team?
- How does Tyrads support the professional development and growth of its employees?
- Can you provide an example of a successful account management strategy implemented by Tyrads in the South Korean market?
- How does Tyrads approach collaboration and knowledge sharing between regional teams?
- What are the key performance indicators (KPIs) used to measure the success of publisher accounts, and how are they tracked and reported?
ASSUMPTION: Candidates should prepare thoughtful, insightful questions that demonstrate their understanding of the role, the company, and the industry, and their eagerness to contribute to Tyrads' success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant experience in publisher-side account management, with a strong focus on the South Korean market and mobile ad tech
- Prepare a cover letter that explains your interest in this role and how your skills and experiences make you a strong fit for the position
- If applicable, include examples of your past projects or achievements that demonstrate your ability to drive results and growth in publisher-side account management
- Follow up with Tyrads' hiring team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
