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Senior Growth Product Manager | NYC Hybrid

Allara Health
Full-time
On-site
New York, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Growth Product Manager | NYC Hybrid

πŸ”Ή Company: Allara Health

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Medical Practices

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (3 days in NYC office)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving growth initiatives to expand Allara’s patient population and improve conversion rates
  • Collaborating with cross-functional teams to develop data-driven growth strategies
  • Executing a roadmap for activation and conversion
  • Deeply understanding user needs, conversion funnels, and market trends through user interaction and data analysis
  • Partnering with Engineering, Design, Marketing, and Operations to build scalable growth features

ASSUMPTION: This role requires a strong focus on data-driven decision-making and creative experimentation to unlock new growth opportunities.

πŸ“‹ Key Responsibilities

βœ… Deeply understand user needs, conversion funnels, and market trends through user interaction and data analysis

βœ… Partner closely with other product managers to create an exceptional and cohesive patient journey

βœ… Partnered with Engineering and Design to build scalable growth features, ensuring rapid iteration and clear success criteria

βœ… Define and execute a growth, conversion, and activation roadmap to expand our capabilities

βœ… Collaborate closely with our Growth team to drive increased patient volume

βœ… Develop and execute data-driven growth strategies and experiments across our patient acquisition funnel

βœ… Conduct analysis based on experiments and user data to develop actionable outcomes

βœ… Uncover key insights and opportunities by conducting thorough data analysis

ASSUMPTION: This role requires a high level of autonomy and the ability to thrive in a fast-paced, hypergrowth environment.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)

Experience: 5+ years of Product Management experience, with a focus on Growth

Required Skills:

  • Strong understanding of growth frameworks (e.g., AARRR)
  • Experience leveraging product analytics tools (such as Amplitude, Mixpanel, Segment, Looker)
  • Strong product sense and user empathy, with the ability to balance business objectives with user needs
  • Proven ability to solve complex problems and drive clear results
  • Strong analytical skills, including SQL, to extract insights from data and form hypotheses
  • Experienced in hypergrowth environments and aligning objectives with company goals
  • Proactive and results-oriented with a strong sense of ownership
  • Able to thrive in autonomous and high-responsibility roles
  • Exceptional collaborator with a proven ability to align and empower cross-functional teams

Preferred Skills:

  • Experience working on pricing
  • Experience in a technical role, making minor front-end changes
  • Experience working in a hypergrowth startup environment
  • Experience providing information to technical and non-technical stakeholders alike
  • Ability to recognize the benefits and limitations of the technical design of a feature and engage with engineering to make informed trade-off decisions

ASSUMPTION: While not explicitly stated, a Master's degree in a relevant field may be beneficial but not required for this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (Based on industry standards for Senior Product Managers with 5-10 years of experience in the NYC area)

Benefits:

  • Competitive salary with opportunities for advancement
  • Equity
  • Professional development and employee learning programs
  • Hybrid work arrangement (3 days in NYC office)
  • Unlimited PTO and 11 company holidays
  • Annual onsite in NYC
  • Medical, dental, and vision benefits
  • Health Savings Account (HSA) and Flexible Spending Account (FSA)
  • Long- and short-term disability coverage
  • Annual employee wellness stipend
  • 401(k) plan
  • Parental leave and family planning support benefits
  • Company-issued laptop
  • Annual work-from-home stipend
  • Commuter benefits (if applicable)
  • A collaborative, mission-driven culture focused on improving patient care

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the NYC area. Actual compensation may vary based on factors such as experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Allara Health operates in the Medical Practices industry, focusing on telemedicine for women's health. The market is competitive and growing, with a strong emphasis on innovation and patient-centered care.

Company Size: Allara Health is a small company with 11-50 employees. This size allows for a more intimate work environment and the opportunity to have a significant impact on the company's growth and success.

Founded: Allara Health was founded in 2020, making it a relatively new player in the market. Despite its young age, the company has already established itself as a leader in women's telemedicine.

Company Description:

  • Allara Health is a telemedicine platform delivering expert, multidisciplinary healthcare for women with hormonal conditions, covered by many insurance plans.
  • The platform pairs patients with a dedicated care team to provide expert medical guidance, nutrition and lifestyle coaching, and personalized treatment plans that go beyond the basics.
  • Allara Health is committed to addressing long-overlooked gaps in the healthcare system for women with hormonal health needs.

Company Specialties:

  • Telemedicine for women's health
  • Multidisciplinary care teams
  • Personalized treatment plans
  • Health equity and accessibility

Company Website: https://www.allarahealth.com/

ASSUMPTION: Allara Health's focus on women's health and telemedicine positions it well for growth in the coming years, as demand for accessible and personalized healthcare continues to rise.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, indicating significant experience and responsibility in driving growth and product development within the organization.

Reporting Structure: The Senior Growth Product Manager will likely report directly to the Head of Product or a similar executive role, given the strategic nature of the position.

Work Arrangement: This role is a hybrid position, requiring employees to work on-site in the NYC office for three days per week. The remaining two days can be worked remotely.

Growth Opportunities:

  • As Allara Health continues to grow, there will be opportunities for the Senior Growth Product Manager to take on additional responsibilities and advance within the organization.
  • The company's focus on innovation and continuous improvement creates an environment where employees can learn and develop new skills.
  • Working closely with cross-functional teams provides opportunities to build relationships and expand professional networks.

ASSUMPTION: Given the company's rapid growth and focus on innovation, there will be ample opportunities for the right candidate to grow and make a significant impact in this role.

🌍 Location & Work Environment

Office Type: Allara Health's office is located in New York City, providing employees with access to a vibrant and diverse urban environment.

Office Location(s): 10003, New York, United States

Geographic Context:

  • New York City is a major hub for healthcare and technology, providing ample opportunities for networking and collaboration.
  • The city offers a wide range of cultural, recreational, and dining options, making it an attractive place to live and work.
  • Allara Health's office is located in the heart of the city, providing easy access to public transportation and other amenities.

Work Schedule: This role follows a standard full-time work schedule, with the expectation of working 40 hours per week. The hybrid work arrangement allows for some flexibility in scheduling, with employees working on-site for three days per week.

ASSUMPTION: The hybrid work arrangement provides a good balance between in-person collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • Technical assessment or case study
  • On-site or video interview with the team
  • Final interview with the Head of Product or a similar executive role

Key Assessment Areas:

  • Data analysis and interpretation skills
  • Problem-solving abilities
  • li>Growth mindset and strategic thinking
  • Collaboration and communication skills
  • Cultural fit and alignment with Allara Health's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your experience with growth frameworks, product analytics, and data-driven decision-making.
  • Be prepared to discuss your approach to growth, conversion, and activation strategies, as well as your experience with user research and data analysis.
  • Demonstrate your ability to thrive in a fast-paced, hypergrowth environment and your commitment to Allara Health's mission of improving patient care.

ATS Keywords: Growth, Product Management, Data Analysis, User Research, Conversion Funnel, AARRR, SQL, Hypergrowth, Collaboration, Strategic Thinking

ASSUMPTION: Allara Health uses an Applicant Tracking System (ATS) to manage and organize job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.

πŸ› οΈ Tools & Technologies

  • Product analytics tools (e.g., Amplitude, Mixpanel, Segment, Looker)
  • SQL databases
  • Project management tools (e.g., Asana, Jira, Trello)
  • Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: The specific tools and technologies used by Allara Health may vary depending on the role and the team's needs. However, proficiency in product analytics tools and SQL is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centered care
  • Innovation and continuous improvement
  • Collaboration and teamwork
  • Empathy and inclusivity
  • Accountability and results-driven approach

Work Style:

  • Data-driven and analytical
  • Creative and experimental
  • Collaborative and team-oriented
  • Autonomous and self-directed
  • Adaptable and responsive to change

Self-Assessment Questions:

  • How do you balance business objectives with user needs when making product decisions?
  • Can you provide an example of a time when you identified a growth opportunity through data analysis and executed a successful experiment to capitalize on it?
  • How do you approach working with cross-functional teams to build and iterate on growth features?

ASSUMPTION: Allara Health places a strong emphasis on cultural fit and alignment with the company's mission and values. Candidates who can demonstrate a strong fit with the company's culture and a commitment to its mission will be more likely to succeed in this role.

⚠️ Potential Challenges

  • Working in a fast-paced, hypergrowth environment can be demanding and may require long hours and quick decision-making.
  • The competitive nature of the telemedicine market may present challenges in driving growth and expanding Allara Health's patient population.
  • Balancing the need for rapid iteration and experimentation with the need for scalability and long-term sustainability may be challenging.
  • The hybrid work arrangement may present challenges in maintaining a healthy work-life balance and fostering a strong company culture.

ASSUMPTION: While these challenges may present obstacles, they also provide opportunities for growth and learning, as well as the chance to make a significant impact on Allara Health's success.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on driving growth and expansion within the women's telemedicine market. While there may be similar roles in other industries or companies, the specific context and challenges of this role make it distinct.
  • The competitive nature of the telemedicine market and the need for continuous innovation and improvement set this role apart from similar positions in other industries.
  • Career paths for Senior Growth Product Managers may vary depending on the company's size, industry, and growth trajectory. However, this role provides ample opportunities for growth and advancement within Allara Health and the broader telemedicine market.

ASSUMPTION: While this role may share some similarities with other product management positions, its unique context and focus on growth and expansion within the women's telemedicine market make it a distinct and valuable opportunity for the right candidate.

πŸ“ Sample Projects

  • Conducting a comprehensive analysis of Allara Health's patient acquisition funnel to identify opportunities for improvement and optimization
  • Developing and executing a data-driven growth strategy to expand Allara Health's patient population and improve conversion rates
  • Collaborating with cross-functional teams to build and iterate on growth features that enhance the patient experience and drive user engagement
  • Launching new products or channels to drive new growth and expand Allara Health's reach within the women's telemedicine market

ASSUMPTION: These sample projects illustrate the data-driven, collaborative, and experimental nature of the Senior Growth Product Manager role at Allara Health.

❓ Key Questions to Ask During Interview

  • How does Allara Health measure and track growth and conversion metrics? What tools and technologies are used for this purpose?
  • Can you describe the team structure and dynamics within the Product Management department? How does this role fit into the broader organizational structure?
  • How does Allara Health foster a culture of innovation and continuous improvement? What resources and support are provided to employees to drive growth and development?
  • What are the most significant growth opportunities for Allara Health in the coming years? How does this role contribute to capitalizing on those opportunities?
  • How does Allara Health support work-life balance and employee well-being, particularly in a hybrid work arrangement?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to Allara Health's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience with growth frameworks, product analytics, and data-driven decision-making
  • Prepare for your interview by researching Allara Health's mission, values, and competitive landscape in the women's telemedicine market
  • Be ready to discuss your approach to growth, conversion, and activation strategies, as well as your experience with user research and data analysis
  • Follow up with the Hiring Manager one week after your interview to express your continued interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.