Senior Lead Product Manager - Security Marketing

📌 Core Information

🔹 Job Title: Senior Lead Product Manager - Security Marketing

🔹 Company: Lumen

🔹 Location: Remote, United States

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 2, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote (Work From Home)

🚀 Job Overview

Key aspects of this role include:

• Strategic product marketing leadership to drive usage and cross-sell of Security and Vyvx products
• Crafting compelling product positioning and messaging that resonates with target audiences
• Data-driven marketing campaigns to boost product awareness, adoption, and revenue growth
• Team leadership and mentorship to ensure cohesive alignment on product and solution messaging and positioning
• Cross-functional collaboration with product, IT, and customer service departments to support and enhance product strategy

ASSUMPTION: This role requires a high level of strategic thinking and leadership, with a focus on driving product success through innovative marketing strategies.

📋 Key Responsibilities

✅ Develop and execute innovative product marketing strategies and solutions to drive usage and cross-sell of Security and Vyvx products and solutions

✅ Craft powerful value propositions and messaging that deeply resonate with target audiences, setting our products and solutions apart in the market

✅ Lead the implementation of sophisticated marketing campaigns to boost product awareness, adoption, and revenue growth in collaboration with the Growth Marketing team

✅ Inspire and mentor product marketing leaders, ensuring cohesive alignment on product and solution messaging and positioning

✅ Forge strong partnerships with product, IT, and customer service departments to support and enhance product and solution strategy

✅ Conduct thorough market research and competitive analysis to identify trends, opportunities, and threats, informing strategic marketing decisions

✅ Create high-impact content for external websites, first meeting presentations, product fit validation, and deployment architectures

✅ Cultivate and maintain robust relationships with stakeholders, gathering valuable insights to support and refine product strategy

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management, requiring a well-rounded marketing professional.

🎯 Required Qualifications

Education: Bachelor’s degree in Business, Marketing, or a related field

Experience: 8+ years of distinguished experience in Product Marketing, preferably within the telecommunications or cybersecurity industry

Required Skills:

• Proven track record of developing and implementing comprehensive marketing strategies
• Exceptional leadership skills, with the ability to mentor and inspire a team
• Superior written and verbal communication skills, with the ability to convey complex ideas clearly and persuasively
• Strong analytical skills, with the ability to interpret market trends and data to inform and shape marketing strategies

Preferred Skills:

• Experience with marketing automation tools and CRM systems
• Familiarity with the telecommunications or cybersecurity industry

ASSUMPTION: While not explicitly stated, a strong understanding of the telecommunications or cybersecurity industry and relevant marketing tools would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $129,639 - $190,137 per year (based on location)

Benefits:

• Comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits
• Other perks that enhance physical, mental, emotional, and financial wellbeing

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on national data and may vary depending on the candidate's location. The benefits package is designed to be comprehensive and competitive.

📌 Applicant Insights

🔍 Company Context

Industry: Lumen operates in the Satellite Telecommunications industry, providing global connectivity solutions

Company Size: Lumen is a large company with 10,001+ employees, offering extensive resources and opportunities for growth

Founded: 1968, with a rich history in the telecommunications industry

Company Description:

• Lumen connects the world, igniting business growth by connecting people, data, and applications quickly, securely, and effortlessly
• Committed to teamwork, trust, and transparency, Lumen fosters a culture from the people up
• Offers flexibility and the opportunity to thrive and deliver lasting impact

Company Specialties:

• Global connectivity solutions
• Network services
• Security and managed services

Company Website: lumen.com

ASSUMPTION: Lumen's extensive experience in the telecommunications industry and global presence provide a solid foundation for this role.

📊 Role Analysis

Career Level: This role is at the senior leadership level, requiring a high degree of strategic thinking and decision-making

Reporting Structure: The Senior Lead Product Manager reports directly to the Senior Director of Product Marketing

Work Arrangement: This is a remote, work-from-home position in the United States

Growth Opportunities:

• Potential to lead and mentor a team of product marketing professionals
• Opportunity to work on high-impact projects with a global impact
• Possibility to advance to a director-level or higher role within the organization

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership skills and make a substantial impact on the company's success.

🌍 Location & Work Environment

Office Type: Remote (Work From Home)

Office Location(s): United States

Geographic Context:

• The United States offers a large talent pool and diverse market opportunities
• The remote work arrangement allows for a flexible and balanced work-life integration
• The role's focus on global products and solutions exposes the candidate to international markets and stakeholders

Work Schedule: Full-time (40 hours per week), with the flexibility to work remotely

ASSUMPTION: The remote work arrangement provides flexibility and work-life balance, while the global focus of the role exposes the candidate to diverse markets and stakeholders.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-depth interviews with cross-functional stakeholders
• Final interview with the senior leadership team

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Leadership and mentoring abilities
• Communication and presentation skills
• Industry knowledge and market awareness

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their outcomes to demonstrate your capabilities
• Research Lumen's products, services, and market position to show your understanding of the company and industry

ATS Keywords: Product Marketing, Strategic Planning, Marketing Campaigns, Team Leadership, Cross-functional Collaboration, Market Research, Competitive Analysis

ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, leadership, and communication skills, as well as their understanding of the telecommunications industry and Lumen's products and services.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, Pardot, HubSpot)
• CRM systems (e.g., Salesforce, HubSpot CRM, Zoho CRM)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The specific marketing automation and CRM tools used by Lumen may vary, but the candidate should have experience with similar tools and be willing to learn the company's preferred platforms.

👔 Cultural Fit Considerations

Company Values:

• Connecting people, data, and applications
• Igniting business growth
• Fostering a culture from the people up

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and responsive to change

Self-Assessment Questions:

• How do you approach strategic planning and execution in a dynamic market landscape?
• Can you provide an example of a time when you successfully led and mentored a team to achieve a common goal?
• How do you stay up-to-date with industry trends and competitor activities, and how do you incorporate this knowledge into your marketing strategies?

ASSUMPTION: Lumen values candidates who are strategic thinkers, strong leaders, and adaptable to change, with a deep understanding of the telecommunications industry and a commitment to driving business growth.

⚠️ Potential Challenges

• Managing a remote team and fostering a collaborative work environment
• Balancing strategic planning with day-to-day tactical execution
• Keeping up with the fast-paced and ever-evolving telecommunications industry
• Adapting to a large, global organization with diverse stakeholders

ASSUMPTION: These challenges require strong leadership, adaptability, and a strategic mindset to overcome successfully.

📈 Similar Roles Comparison

• Compared to other senior product marketing roles, this position offers a broader scope of responsibilities and a higher level of strategic influence
• In the telecommunications industry, this role is more focused on security and managed services, whereas other similar roles may concentrate on core network services or emerging technologies
• Career progression in this role could lead to director-level or higher positions within the organization, with potential opportunities to specialize in specific product lines or geographies

ASSUMPTION: This role offers unique opportunities for growth and specialization within the telecommunications industry, with a focus on security and managed services.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new security product launch
• Conducting market research and competitive analysis to inform product positioning and messaging
• Leading a cross-functional team to create high-impact content for a product launch event

ASSUMPTION: These sample projects demonstrate the strategic, tactical, and collaborative aspects of the role, showcasing the candidate's ability to drive product success through innovative marketing strategies.

❓ Key Questions to Ask During Interview

• Can you describe the current product marketing team structure and how this role fits within it?
• How does Lumen support the professional development and growth of its product marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Lumen approach cross-functional collaboration, and what are the expectations for this role in that regard?
• What are the most significant challenges facing the Security and Vyvx product lines, and how can this role address them?

ASSUMPTION: These questions help the candidate understand the role's context, expectations, and opportunities for growth within Lumen's product marketing team.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their outcomes to demonstrate your capabilities
• Research Lumen's products, services, and market position to show your understanding of the company and industry
• Follow up with the hiring manager one week after your application submission to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.