📌 Core Information
🔹 Job Title: Senior Manager, Advertising & Content
🔹 Company: Papa Johns
🔹 Location: HQ_Atlanta
🔹 Job Type: Full-Time
🔹 Category: Marketing & Advertising
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading national advertising campaigns across all paid media channels
- Collaborating with cross-functional teams for culture-driven activations
- Developing brand, communication, and marketing plans
- Analyzing data and insights to inform marketing strategies
- Managing campaigns from concept to completion in collaboration with senior leadership and agencies
ASSUMPTION: This role requires a high level of collaboration and project management skills to successfully execute national advertising campaigns and cross-functional activations.
📋 Key Responsibilities
✅ Day-to-day interaction with creative agency partners, focusing on the lead creative agency of record
✅ Developing brand, communication, and marketing plans that connect national campaign efforts to integrated channel strategies
✅ Building strong and high-quality content storytelling opportunities for Franchisees and key internal stakeholders
✅ Partnering with the consumer insights team to analyze data and identify insights that inform marketing goals
✅ Collaborating with cross-functional supporting creative team members, including social media, internal design, and digital content asset management
✅ Managing campaigns from concept to completion in collaboration with senior leadership and agencies
ASSUMPTION: This role requires strong communication, project management, and analytical skills to effectively manage campaigns and collaborate with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 5+ years (7+ years preferred) in-house brand role, creative agency, or combined experience leading advertising campaigns, content, or integrated programming
Required Skills:
- Foundation in integrated marketing and multi-media channel marketing, including an understanding of digital channels
- Advertising production experience
- Ability to collaborate with agencies to develop and communicate brand messages that engage consumers
- Ability to manage campaigns from concept to completion in collaboration with senior leadership and agencies
- Ability to evaluate and provide feedback on creative ideas in a way that improves the quality and effectiveness of the work while maintaining strong working relationships with internal resources and agency partners
Preferred Skills:
- Experience with E-Verify and Right to Work posters
- Fluency in Spanish
ASSUMPTION: Candidates with experience in fast-paced environments and a strong understanding of the restaurant industry may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on experience and industry standards for a Senior Manager role in the Marketing & Advertising field in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Papa John's products
- Opportunities for career growth and advancement
Working Hours: Full-time, Monday-Friday, with occasional evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Manager role in the Marketing & Advertising field in the United States. Actual compensation may vary based on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Papa Johns operates in the fast-paced restaurant industry, with a focus on delivering high-quality pizza and exceptional customer service
Company Size: Papa Johns is a large corporation with over 10,000 employees, providing ample opportunities for career growth and development
Founded: Papa Johns was founded in 1984, with a commitment to using high-quality ingredients and providing excellent customer service
Company Description:
- Papa Johns is a publicly traded company that specializes in pizza delivery and carryout
- The company is committed to using high-quality ingredients and providing exceptional customer service
- Papa Johns offers a variety of career opportunities for talented and passionate individuals
Company Specialties:
- Pizza delivery and carryout
- High-quality ingredients and exceptional customer service
- Career growth and development opportunities
Company Website: http://www.papajohns.com
ASSUMPTION: Papa Johns is a well-established company in the restaurant industry, with a strong commitment to quality and customer service. This commitment is reflected in the company's values and culture.
📊 Role Analysis
Career Level: Senior Manager
Reporting Structure: This role reports directly to the Senior Director, Advertising & Design
Work Arrangement: On-site, with occasional remote work possible for certain tasks
Growth Opportunities:
- Advancement within the Marketing & Advertising department
- Expansion into other areas of the business, such as Operations or Franchise Development
- Opportunities to work on special projects or initiatives
ASSUMPTION: This role offers significant opportunities for career growth and development within the company, as well as the chance to work on high-impact projects and initiatives.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): Atlanta, Georgia
Geographic Context:
- Atlanta is a major metropolitan area with a diverse population and a thriving business community
- The city offers a variety of cultural, recreational, and entertainment options
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time, Monday-Friday, with occasional evenings and weekends as needed
ASSUMPTION: The corporate headquarters in Atlanta offers a dynamic and fast-paced work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the Talent Acquisition team
- In-person or virtual interview with the hiring manager and/or other team members
- Final interview with the Senior Director, Advertising & Design
Key Assessment Areas:
- Problem-solving and critical thinking skills
- Communication and collaboration skills
- Understanding of integrated marketing and multi-media channel marketing
- Ability to manage campaigns from concept to completion
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Tailor your application to demonstrate your understanding of the restaurant industry and Papa Johns' values
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
ATS Keywords: Advertising campaigns, integrated marketing, content development, creative collaboration, data analysis, project management, communication skills, problem-solving, attention to detail, team collaboration, consumer insights, brand messaging, cultural activations, digital media, marketing strategy, creative thinking
ASSUMPTION: Papa Johns uses an Applicant Tracking System (ATS) to manage job applications, so it's essential to include relevant keywords in your resume and cover letter to increase your chances of being considered for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Project management tools (e.g., Asana, Trello, JIRA)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Everyone Belongs – Diversity, Equity, Inclusion, and Teamwork
- Do the Right Thing – Integrity, Character, and Community
- People First – Customer and Team Member Focus
- Innovate to Win – Think Differently and Lead Change
- Have Fun – It's Pizza, It Has To Be Fun!
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on delivering high-quality results
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about delivering high-quality results and exceeding customer expectations?
- Do you have a strong understanding of integrated marketing and multi-media channel marketing?
ASSUMPTION: Candidates who align with Papa Johns' values and work style are more likely to be successful in this role and contribute to the company's ongoing success.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Collaborating with various teams and stakeholders to execute campaigns and activations
- Adapting to changes in the market and consumer behavior
- Working in a fast-paced, dynamic environment
ASSUMPTION: These challenges can be overcome with strong project management, communication, and collaboration skills, as well as a willingness to adapt and pivot as needed.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Senior Advertising Manager position in other companies
- However, this role is unique in its focus on the restaurant industry and the need to collaborate with franchisees and internal stakeholders
- Career paths in this role may include advancement within the Marketing & Advertising department or expansion into other areas of the business
ASSUMPTION: While this role shares similarities with other Senior Marketing or Advertising Manager positions, its unique focus on the restaurant industry and collaboration with franchisees and internal stakeholders sets it apart.
📝 Sample Projects
- Developing and executing a national advertising campaign for a new product launch
- Collaborating with the social and PR teams to create culturally-driven activations that resonate with target audiences
- Analyzing consumer insights data to inform marketing strategies and improve campaign performance
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, from creative development and execution to data analysis and strategic planning.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing & Advertising department?
- How does this role collaborate with franchisees and internal stakeholders to execute campaigns and activations?
- What are the most significant challenges facing the Marketing & Advertising department, and how can this role help address them?
- What opportunities are there for career growth and development within the company?
- How does Papa Johns support work-life balance for its employees?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in advertising, marketing, and project management
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
- Research Papa Johns' values and company culture to demonstrate your fit with the organization
- Follow up with the hiring manager or Talent Acquisition team within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
