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Senior Manager, Corporate Reputation Marketing

Early Warningยฎ
Full-time
On-site
New City, New York, United States
๐ŸŒ Digital Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Senior Manager, Corporate Reputation Marketing

๐Ÿ”น Company: Early Warningยฎ

๐Ÿ”น Location: New York City, NY

๐Ÿ”น Job Type: Hybrid

๐Ÿ”น Category: Marketing

๐Ÿ”น Date Posted: April 10, 2025

๐Ÿ”น Experience Level: 7-10 years

๐Ÿ”น Remote Status: On-site (Hybrid)

๐Ÿš€ Job Overview

Key aspects of this role include:

  • Strategic management of thought leadership initiatives focused on company reputation
  • Developing narratives and messages that align with marketing goals
  • Leading initiatives that showcase the company's expertise and impact
  • Creating and distributing engaging corporate thought leadership content
  • Maximizing the value of thought leadership content and event amplification

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work collaboratively across teams.

๐Ÿ“‹ Key Responsibilities

โœ… Develops enterprise-wide narratives and messages, ensuring alignment with overarching marketing goals

โœ… Identifies new, bold strategies and leads initiatives that showcase the companyโ€™s expertise, insights, innovations, and impact

โœ… Owns thought leadership calendar and creates engaging corporate thought leadership content

โœ… Builds a strategy that maximizes the value of thought leadership content and event amplification

โœ… Works with key stakeholders to build and execute the pilot thought leadership program for executives

โœ… Builds and maintains strong relationships with internal and external partner constituencies

โœ… Analyzes insights/trends in and outside of the financial industry and keeps up to date on marketing best practices

โœ… Reviews the effectiveness and impact of current marketing initiatives and advises on optimization

โœ… Supports the companyโ€™s commitment to risk management and protecting the integrity and confidentiality of systems and data

ASSUMPTION: This role involves a mix of strategic planning, content creation, and stakeholder management.

๐ŸŽฏ Required Qualifications

Education: Bachelor's degree

Experience: 7-10 years of progressive direct/related experience

Required Skills:

  • Excellent writing, messaging, editing, and strategic storytelling skills
  • Ability to engage with and influence key stakeholders
  • Comfortable working across functions and balancing multiple priorities in a fast-paced environment
  • Ability to handle multiple complex projects, work independently, and meet tight deadlines
  • Excellent oral, written, and interpersonal skills
  • Strong project management skills
  • Highly engaged, self-starter with ability to balance achieving results and fostering collaboration

Preferred Skills:

  • Previous experience managing relationships with varying levels of seniority
  • Financial services or fintech marketing experience
  • Experience analyzing data
  • Superior copywriting and presentation skills

ASSUMPTION: Candidates should have a strong marketing background with a focus on thought leadership and stakeholder management.

๐Ÿ’ฐ Compensation & Benefits

Salary Range: $140,000 - $160,000 per year

Benefits:

  • Healthcare Coverage
  • 401(k) Retirement Plan
  • Paid Time Off
  • Paid Parental Leave
  • Maven Family Planning

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is competitive for the role and location, and benefits are comprehensive.

๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry: Financial Services

Company Size: 1,001-5,000 employees

Founded: 1990

Company Description:

  • Early Warning Services, LLC is a financial services technology leader
  • Empowers and protects consumers, small businesses, and the U.S. financial services ecosystem
  • Offers cutting-edge risk, fraud, and payment solutions
  • Partners with more than 2,500 bank and credit union brands
  • Increases access to financial services and products and protects financial transactions

Company Specialties:

  • Real-time Payments
  • Risk Mitigation
  • and P2P

Company Website: Early Warning Services

ASSUMPTION: Early Warning Services is a well-established company in the financial services industry with a strong focus on innovation and partnerships.

๐Ÿ“Š Role Analysis

Career Level: Mid-level to Senior-level management role

Reporting Structure: Reports directly to the Senior Director, Corporate Reputation Marketing

Work Arrangement: Hybrid (2-3 days on-site per week)

Growth Opportunities:

  • Potential to expand the thought leadership program and take on additional responsibilities
  • Opportunities to work on high-impact projects and collaborate with senior leadership
  • possibility to transition into a more senior role as the company grows

ASSUMPTION: This role offers opportunities for professional growth and development within the company.

๐ŸŒ Location & Work Environment

Office Type: Hybrid (onsite and remote work arrangement)

Office Location(s): New York City, NY

Geographic Context:

  • New York City is a major financial hub with a diverse range of industries and cultural attractions
  • The office is located in Midtown Manhattan, offering easy access to public transportation and nearby amenities
  • The city offers a vibrant and dynamic work environment with numerous networking opportunities

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility.

๐Ÿ’ผ Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • On-site or virtual interview with the senior director and other stakeholders
  • Final interview with the senior vice president or another executive
  • Background check and onboarding

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Cultural fit and alignment with company values
  • Ability to manage multiple projects and priorities
  • Industry-specific knowledge and experience

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare for behavioral and situational interview questions
  • Research the company and industry to demonstrate your knowledge and enthusiasm
  • Be ready to discuss your thought leadership ideas and strategies
  • Follow up with a thank-you note after each interview

ATS Keywords: Thought Leadership, Marketing Strategy, Content Creation, Stakeholder Engagement, Data Analysis, Risk Management, Collaboration, Communication, Event Amplification

ASSUMPTION: The interview process is comprehensive and designed to assess the candidate's strategic thinking, communication skills, and cultural fit.

๐Ÿ› ๏ธ Tools & Technologies

  • Microsoft Office Suite
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Content creation and design tools (e.g., Adobe Creative Suite, Canva)
  • Marketing automation platforms (e.g., Marketo, HubSpot)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The required tools and technologies are standard for marketing and project management roles.

๐Ÿ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Excellence
  • Customer-centricity

Work Style:

  • Fast-paced and dynamic
  • Team-oriented and collaborative
  • Results-driven and accountable
  • Adaptable and resilient
  • Focused on continuous learning and improvement

Self-Assessment Questions:

  • How do you align with Early Warning's values, particularly 'Innovation' and 'Collaboration'?
  • How comfortable are you working in a fast-paced, dynamic environment with multiple priorities?
  • How do you approach continuous learning and improvement in your role?

ASSUMPTION: Early Warning Services values a strong cultural fit, with an emphasis on innovation, collaboration, and a results-driven work style.

โš ๏ธ Potential Challenges

  • Managing multiple complex projects and priorities simultaneously
  • Balancing strategic planning and execution
  • Navigating a fast-paced, dynamic work environment
  • Working with various stakeholders and managing relationships
  • Keeping up with industry trends and best practices

ASSUMPTION: This role presents unique challenges that require strong project management, communication, and adaptability skills.

๐Ÿ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position places a stronger emphasis on thought leadership and strategic planning
  • In the financial services industry, this role is unique in its focus on corporate reputation and executive thought leadership
  • Career path comparison: This role can lead to senior management or director-level positions within the marketing department or other related functions

ASSUMPTION: This role offers a unique blend of strategic planning, content creation, and stakeholder management within the financial services industry.

๐Ÿ“ Sample Projects

  • Developing a comprehensive thought leadership strategy for the company's executive team
  • Creating and executing a high-impact event amplification strategy for a major industry conference
  • Managing a cross-functional team to create a successful marketing campaign for a new product launch

ASSUMPTION: These sample projects demonstrate the strategic, collaborative, and execution-focused nature of the role.

โ“ Key Questions to Ask During Interview

  • What are the most pressing challenges facing the thought leadership program, and how can I contribute to addressing them?
  • How does this role collaborate with other marketing teams and departments within the company?
  • What are the key priorities for the first 90 days in this role?
  • How does the company support the professional growth and development of its employees?
  • What are the most successful thought leadership initiatives the company has implemented in the past, and what can I learn from them?

ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and your potential impact.

๐Ÿ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare for behavioral and situational interview questions
  • Research the company and industry to demonstrate your knowledge and enthusiasm
  • Follow up with a thank-you note after each interview

โš ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.