📌 Core Information
🔹 Job Title: Senior Manager - Creator Events, Growth & Development
🔹 Company: Wasserman
🔹 Location: USA-NY - Brooklyn (Dumbo), USA-CA - Los Angeles HQ, USA-NY - New York Remote
🔹 Job Type: Full-Time
🔹 Category: Entertainment Providers
🔹 Date Posted: May 9, 2025
🔹 Experience Level: Mid-Senior level (3-5 years)
🔹 Remote Status: On-site with remote flexibility
🚀 Job Overview
Key aspects of this role include:
- Collaborating on new business proposals, ensuring they are grounded in research and insights.
- Developing strategic concepts for talent-driven experiential opportunities focused on creators and content.
- Managing project workflows and enforcing deliverable dates for new business responses.
- Working collaboratively with Wasserman divisions to ensure flawless project delivery against client objectives and agreed-upon budgets.
ASSUMPTION: This role requires a balance of creativity, strategic thinking, and operational feasibility. Candidates should be comfortable working in a fast-paced environment and managing multiple projects simultaneously.
📋 Key Responsibilities
✅ Own various components of a new business response and support the day-to-day operations of the integrated Wasserman new business team.
✅ Develop and deliver strategic POV around talent-driven experiential opportunities focused on creators and content.
✅ Gather research and form insights to inform the creative development of new business responses.
✅ Develop status sheets, project milestone documents, and enforce deliverable dates essential to each new business response’s success.
✅ Proactively gather industry best-practices and trends to inform new and innovative solutions.
✅ Support the strategic development of activation concepts that deliver on client briefs, demonstrating critical thinking and creative solutions.
✅ Own specific workflows within the RFP response, while also having the ability to manage all aspects and overarching storyline of an experiential proposal.
✅ Work in a collaborative manner with all Wasserman divisions to ensure flawless project delivery against the prospective client’s objectives and agreed-upon budget.
✅ Eager to and resourceful in understanding the landscape for each new client’s business/sector.
✅ Create a positive, collaborative, team-oriented environment that aligns with Wasserman company culture and values.
✅ Troubleshoot and embrace creative problem-solving throughout response development.
✅ Follow and proactively develop all project and new business processes and procedures to uphold quality standards and consistency across the division and business overall.
✅ Ensure consistent positive working relationships between departments and other Wasserman Experience team members.
ASSUMPTION: This role requires strong attention to detail, exceptional written and oral communication skills, and the ability to remain calm under pressure. Candidates should be highly motivated, with a can-do attitude and a focus on growing the company.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
Experience: 3-5 years of relevant experience in creator and/or experiential workstreams.
Required Skills:
- Strong attention to detail and highly organized
- Background in creating and delivering proposals, campaigns/experiences in tight timelines
- Ability to remain calm under pressure, work on multiple projects simultaneously, and achieve deadlines
- Possess exceptional written and oral communication skills
- Full working capabilities in Keynote and Microsoft PowerPoint
- Maintain an open-minded mentality, allowing thorough exploration of all ideas and thought-starters
- Must be comfortable working as an integral part of a team environment
- Highly motivated and approaches each task with a can-do attitude
- Ability to put out small "fires", with an understanding of when to escalate
- Focused and strong-minded with an ambition to help grow the company
- Ability to multi-task and prioritize workload while coordinating with others to proactively meet deadlines
- Thrive in a fast-paced environment and possess a ‘can-do’ attitude at all times
- Ability to identify trends and creative inspiration to position the company as a thought leader
- Ability to operate ‘in the gray’ – figuring out process, structure, and solutions that aren’t always exactly defined
- Project management and key stakeholder management
Preferred Skills:
- Design skills (not mandatory but a valued asset)
- Experience in the entertainment industry
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, having experience in the entertainment industry or familiarity with its nuances could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $75,000 - $90,000 depending on experience, plus bonus potential if applicable for the role.
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, 40 hours per week. Some flexibility for remote work is available.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. Actual compensation may vary based on factors such as market dynamics, location, and individual qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Wasserman operates at the epicenter of sports, music, entertainment, and culture, serving talent, brands, and properties on a global scale.
Company Size: Wasserman has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Wasserman was founded in 1998 and has since grown to have a presence in 28 countries and more than 70 cities worldwide.
Company Description:
- Wasserman operates at the epicenter of sports, music, entertainment, and culture, serving talent, brands, and properties on a global scale.
- The company's brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines.
- Wasserman is a trusted partner to every major league, team, and venue, building meaningful connections between brands, properties, and fans.
Company Specialties:
- Talent Representation
- Brands
- Properties
- Baseball
- Basketball
- Broadcast
- Coaching
- Golf
- Soccer
- Action Sports & Olympics
- Digital Marketing
- Sponsorships
- Strategy & Planning
- Research & Insights
- Lifestyle
- Multicultural
- Social Media
- Influencers
- Media Rights
- and Artists
Company Website: www.teamwass.com
ASSUMPTION: Wasserman's extensive experience and global presence provide a strong foundation for growth and learning opportunities in this role.
📊 Role Analysis
Career Level: Mid-Senior level (3-5 years of experience)
Reporting Structure: This role reports directly to the Senior Director, Experiential Marketing.
Work Arrangement: On-site with remote flexibility. The role is based in Los Angeles but offers remote work options for New York-based applicants.
Growth Opportunities:
- Advancement within the Experiential Marketing team or other Wasserman divisions
- Expanding industry knowledge and expertise in creator events and growth strategies
- Potential to work on high-profile projects with iconic brands and properties
ASSUMPTION: Wasserman's global presence and diverse client base offer numerous growth opportunities for the right candidate.
🌍 Location & Work Environment
Office Type: Wasserman's offices are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): Los Angeles (headquarters), New York, and other global locations
Geographic Context:
- Los Angeles: A vibrant, multicultural city with a thriving entertainment industry and numerous networking opportunities
- New York: A global hub for entertainment, media, and culture, offering a dynamic and fast-paced work environment
Work Schedule: Full-time, 40 hours per week. Some flexibility for remote work is available, with core hours between 9:00 AM and 5:00 PM PST.
ASSUMPTION: Wasserman's offices provide a collaborative and engaging work environment, with opportunities for both in-person and remote collaboration.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-person or virtual interview with the hiring manager and other team members
- Final interview with the Senior Director, Experiential Marketing
Key Assessment Areas:
- Creativity and strategic thinking
- Project management skills
- Communication and collaboration skills
- Understanding of the entertainment industry and creator events
Application Tips:
- Highlight relevant experience in creator and experiential workstreams
- Demonstrate strong attention to detail and organizational skills in your resume and cover letter
- Showcase your ability to work under pressure and manage multiple projects simultaneously
- Tailor your application to emphasize your understanding of Wasserman's business and the entertainment industry
ATS Keywords: Creator events, experiential marketing, proposal development, project management, entertainment industry, talent-driven opportunities, strategic thinking, collaboration, Wasserman
ASSUMPTION: Wasserman's interview process is designed to assess candidates' creativity, strategic thinking, and ability to work collaboratively in a fast-paced environment.
🛠️ Tools & Technologies
- Keynote and Microsoft PowerPoint
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Collaboration tools (e.g., Microsoft Teams, Slack, or Google Workspace)
ASSUMPTION: Wasserman uses industry-standard tools and technologies to facilitate collaboration and project management.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Integrity
- Excellence
- Accountability
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on client success
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working on multiple projects simultaneously and managing deadlines?
- Do you possess strong attention to detail and exceptional communication skills?
- Are you passionate about the entertainment industry and creator events?
ASSUMPTION: Wasserman values candidates who are creative, collaborative, and results-driven, with a strong work ethic and a passion for the entertainment industry.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Working in a fast-paced, dynamic environment with frequent changes and priorities
- Navigating the complexities of the entertainment industry and understanding client needs
- Balancing creativity and strategic thinking with operational feasibility and project management
ASSUMPTION: Wasserman's fast-paced environment and dynamic nature can present challenges, but also offers opportunities for growth and learning.
📈 Similar Roles Comparison
- This role is unique in its focus on creator events and growth strategies within the entertainment industry
- Similar roles in other industries may have different focuses, such as product marketing or brand management
- Career progression in this role could lead to senior leadership positions within Wasserman's Experiential Marketing team or other divisions
ASSUMPTION: Wasserman's focus on the entertainment industry and creator events sets this role apart from similar positions in other industries.
📝 Sample Projects
- Developing a strategic proposal for a major sports league's fan engagement event, incorporating creator-driven activations
- Managing the project workflow for a high-profile brand's experiential campaign, ensuring all deliverables are met and deadlines are enforced
- Collaborating with Wasserman's talent representation division to create a unique, talent-driven experience for a client's event
ASSUMPTION: Wasserman's diverse client base and global presence offer numerous opportunities for creative and impactful project work.
❓ Key Questions to Ask During Interview
- How does this role contribute to Wasserman's overall strategy and growth in the creator events space?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Wasserman support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Wasserman foster a culture of collaboration and innovation within its teams?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into Wasserman's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in creator and experiential workstreams, as well as your strong attention to detail and organizational skills
- Prepare examples of your previous proposal development and project management work to showcase your skills and accomplishments
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
