🔹 Job Title: Senior Manager, Executive Keynote Content
🔹 Company: ServiceNow
🔹 Location: San Diego, California, United States
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 5-8 years
🔹 Remote Status: Remote OK (up to 25% travel required)
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in content development, executive communications, or narrative storytelling, with a proven track record of crafting keynote-level narratives for senior leaders. Familiarity with enterprise technology, SaaS, or AI-driven transformation is a plus.
✅ Develop keynote content for senior executive speakers, from outlines and scripts to story arcs and speaker notes
✅ Collaborate with the VP of Executive Keynotes to align each presentation with broader messaging strategy and business priorities
✅ Translate complex ideas into clear, engaging storytelling that resonates with enterprise audiences across industries
✅ Craft outlines, scripts, speaker notes, and visual storytelling elements (in partnership with keynotes, design, and brand teams)
✅ Partner with teams across marketing, comms, customer marketing, product, and creative to gather inputs and ensure message alignment
✅ Lead and participate in content reviews and executive prep sessions to fine-tune delivery and messaging
✅ Stay informed on emerging trends, customer proof points, and product innovation to support relevant, forward-looking content
ASSUMPTION: This role requires strong writing, editing, and synthesis skills, as well as the ability to collaborate effectively with senior stakeholders and cross-functional teams. High attention to detail, calm under pressure, and a detail-oriented approach are essential for managing multiple deadlines.
Education: Bachelor's degree in Journalism, Communications, English, or a related field (or equivalent experience)
Experience: 5-8 years of experience in content development, executive communications, or narrative storytelling, ideally in a B2B tech environment
Required Skills:
Preferred Skills:
ASSUMPTION: While a Bachelor's degree is preferred, relevant experience may be considered in lieu of formal education. Familiarity with enterprise technology, SaaS, or AI-driven transformation is a significant advantage for this role.
Salary Range: $131,300 - $229,800 per year (base pay, plus equity, variable/incentive compensation, and benefits)
Benefits:
Working Hours: Full-time (40 hours per week, with up to 25% travel required)
ASSUMPTION: The salary range provided is a guideline and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. Benefits are subject to change and may vary based on the employee's location and employment status.
Industry: ServiceNow is a global market leader in intelligent cloud-based platforms that seamlessly connect people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. They serve over 8,100 customers, including 85% of the Fortune 500®.
Company Size: ServiceNow has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: ServiceNow was founded in 2004 in San Diego, California.
Company Description:
Company Specialties:
Company Website: http://www.servicenow.com
ASSUMPTION: ServiceNow's large size and global presence offer applicants a wide range of opportunities for growth and career development. Their focus on AI-enhanced technology and digital transformation makes them an attractive choice for tech professionals seeking to work at the forefront of innovation.
Career Level: This role is a senior management position, requiring strategic thinking, leadership, and expertise in content development and executive communications.
Reporting Structure: The Senior Manager, Executive Keynote Content, reports directly to the VP of Executive Keynotes and works closely with cross-functional partners across marketing, comms, customer marketing, product, and creative teams.
Work Arrangement: This role is remote-friendly, with up to 25% travel required to support mainstage keynotes at tier-1 events, globally.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and develop a diverse skill set that is valuable in a wide range of industries and functions.
Office Type: ServiceNow's offices are modern, collaborative workspaces designed to foster innovation and creativity.
Office Location(s): San Diego, California, United States (with the option to work remotely)
Geographic Context:
Work Schedule: Full-time (40 hours per week, with up to 25% travel required)
ASSUMPTION: ServiceNow's remote-friendly work arrangement and modern office spaces provide employees with the flexibility and resources they need to thrive in their roles. The company's strategic location in San Diego offers employees a high quality of life and access to a dynamic tech industry.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Executive communications, keynote content, storytelling, narrative development, cross-functional collaboration, enterprise technology, AI-driven transformation
ASSUMPTION: ServiceNow's application process is designed to assess candidates' skills, experience, and cultural fit for the role. Applicants should be prepared to provide specific examples of their work and demonstrate their understanding of the company and its business.
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and Keynote presentation software. Familiarity with content management systems and project management tools is also beneficial for collaborating with cross-functional teams and managing multiple projects.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: ServiceNow's culture is characterized by its commitment to customer obsession, integrity, teamwork, agility, and fun. Candidates who align with these values and thrive in a fast-paced, collaborative environment are likely to be a strong fit for this role.
ASSUMPTION: While this role offers numerous opportunities for growth and career development, it also presents challenges that require strong time management, prioritization, and communication skills. Candidates should be prepared to manage multiple deadlines and priorities in a fast-paced, dynamic environment and be comfortable with travel requirements.
ASSUMPTION: While this role shares similarities with other content development and executive communications positions, its focus on keynote content for senior executive speakers at high-profile events and ServiceNow's unique business context make it a distinct opportunity within the industry.
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, providing applicants with a clear understanding of the work they will be expected to perform and the impact they will be able to make in the position.
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and provides you with valuable information about the company and its culture. Applicants should focus on understanding the key priorities, responsibilities, and growth opportunities for the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.