π Core Information
πΉ Job Title: Senior Manager, Marketing
πΉ Company: Mission Bio
πΉ Location: South San Francisco, California, United States
πΉ Job Type: On-site, Full-time
πΉ Category: Marketing
πΉ Date Posted: May 24, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing go-to-market strategies for the pharmaceutical sector
- Generating top-of-funnel opportunities to support the pharma business development team
- Collaborating with cross-functional teams to create sales collateral and training materials
- Supporting field events and tradeshows as needed
ASSUMPTION: This role requires a strong understanding of the pharmaceutical industry and marketing principles to succeed.
π Key Responsibilities
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Work closely with product management and commercial teams to develop and implement go-to-market strategies, including channel, positioning, messaging, pricing, promotion, sales collateral, training materials, and other programs
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Plan and execute marketing activities, maintaining a detailed understanding of customer needs, competitive situations, and technology developments
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Support business development activities, including customer collaborations and other external parties, to meet strategic objectives
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Help establish and maintain successful relationships with key customers and partners to ensure successful early adoption of new products
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Support the field organization to ensure accomplishment of the revenue plan and deep technical understanding of the technology and relevant applications
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Partner with leadership and external creative agency to develop brand identity and other marketing collateral and content
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Create and implement relevant marketing content across multiple channels, including web, video, social media, print, and more
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Interact with varying levels of internal and external personnel, including direct customer communication, public presentation, and a team-focused approach
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Support field events and tradeshows as needed (~25% estimated travel)
ASSUMPTION: This role may require occasional travel to attend industry events and meet with clients.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 4-6 years in product management, market development, marketing, or similar roles in life sciences or a related field
Required Skills:
- Strong communication, presentation, and time and project management skills
- Strong business acumen, customer focus, and customer-facing experience
- Solid record of building alignment and working collaboratively in cross-functional teams
Preferred Skills:
- Knowledge/experience in marketing products to biotech and pharma companies
- Experience working on integrated marketing campaigns
- Development of marketing plans, general knowledge of operating plans or industry practices for promoting and selling similar products
- Knowledge of: 4Ps, marketing communication mix, communication channels, channels-to-market, segmentation, value proposition, messaging and marketing program development and execution, content strategy/marketing, content audit, customer journey maps
- Experience with marketing and voice of customer (VOC)
ASSUMPTION: Candidates with experience in the biotech or pharma industry may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $140,000 - $160,000 USD per year
Benefits:
- Comprehensive Benefits: Medical, dental, and vision insurance, pre-tax commuter options, and a 401(k) plan
- Unlimited PTO and Flexible Working Hours: Unlimited vacation time and flexible working hours to accommodate individual needs
- Training and Professional Development: Collaborative goal-setting with managers to advance professionally
- Employee Assistance Program: Support for various aspects of employee well-being
- Travel Assistance Program: Care and support for employees while traveling
Working Hours: Full-time, typically 40 hours per week, with occasional travel required
ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior marketing manager role in the biotech industry.
π Applicant Insights
π Company Context
Industry: Mission Bio operates in the biotechnology research industry, focusing on single-cell, multi-omics analysis to help eradicate diseases like cancer
Company Size: Mission Bio is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment
Founded: Mission Bio was founded in 2014, spun out of Adam Abateβs lab for high-throughput biology at the University of California, San Francisco (UCSF)
Company Description:
- Mission Bio is dedicated to solving complex biological problems with precision engineering, innovative biochemistry, and supported bioinformatics
- The company's precision genomics platform is based on pioneering droplet microfluidics work
- Mission Bio aims to help researchers and clinicians unlock single-cell biology to enable the discovery, development, and delivery of precision medicine
Company Specialties:
- Genomics
- Single-cell analysis
- Precision Medicine
- Precision Genomics
- Bioinformatics Support
- DNA Analysis
- Droplet Microfluidics
Company Website: http://www.missionbio.com
ASSUMPTION: Mission Bio's focus on precision medicine and single-cell analysis makes it an attractive employer for candidates interested in cutting-edge biotechnology research.
π Role Analysis
Career Level: Senior Manager, Marketing
Reporting Structure: This role reports directly to the Vice President of Marketing and may have supervisory responsibilities over junior marketing team members
Work Arrangement: On-site, with occasional travel required (~25%)
Growth Opportunities:
- Potential career progression into a director or vice president role within the marketing department
- Expanding skills and expertise in the biotech and pharma industries
- Gaining experience in marketing high-throughput solutions for single-cell, multi-omics analysis
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader biotech industry.
π Location & Work Environment
Office Type: On-site, with a collaborative and dynamic work environment
Office Location(s): 400 E Jamie Ct, Suite 100, South San Francisco, California 94080, US
Geographic Context:
- South San Francisco is located in the San Francisco Bay Area, providing easy access to Silicon Valley and other tech hubs
- The area offers a mix of urban and suburban living, with numerous amenities and recreational opportunities nearby
- Mission Bio's office is conveniently located near public transportation, making it easily accessible for employees
Work Schedule: Full-time, typically 40 hours per week, with occasional travel required
ASSUMPTION: The on-site work environment at Mission Bio fosters collaboration and innovation, with a strong emphasis on teamwork and cross-functional communication.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral and skills-based interviews with cross-functional team members
- Final interview with the Vice President of Marketing
Key Assessment Areas:
- Marketing strategy and planning
- Cross-functional team collaboration
- Industry knowledge and understanding of the pharmaceutical sector
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, particularly in the biotech or pharma industries
- Prepare examples of successful marketing campaigns or projects you've led, focusing on results and impact
- Research Mission Bio and the biotech industry to demonstrate your enthusiasm and understanding of the company's mission
ATS Keywords: Marketing strategy, go-to-market, pharmaceutical sector, business development, sales collateral, training materials, customer relationships, brand identity, content marketing, voice of customer (VOC)
ASSUMPTION: Mission Bio uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help improve your chances of being considered for the role.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Customer Relationship Management (CRM) software (e.g., Salesforce)
- Content management systems (e.g., WordPress, Drupal)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with common marketing tools and technologies is essential for success in this role, as they enable efficient management of marketing campaigns and customer relationships.
π Cultural Fit Considerations
Company Values:
- Passion for solving complex biological problems
- Collaboration and teamwork
- Innovation and continuous learning
Work Style:
- Dynamic and fast-paced work environment
- Cross-functional team collaboration
- Focus on results and impact
Self-Assessment Questions:
- Do you thrive in a dynamic, collaborative work environment?
- Are you passionate about solving complex biological problems through innovative marketing strategies?
- Do you have experience working in the biotech or pharma industries, and are you comfortable navigating the unique challenges and opportunities they present?
ASSUMPTION: Mission Bio values candidates who are passionate, collaborative, and results-driven, with a strong interest in the biotech industry and a desire to make a meaningful impact on the company's mission.
β οΈ Potential Challenges
- Navigating the complexities of the pharmaceutical industry and its regulatory environment
- Balancing multiple priorities and projects simultaneously
- Occasional travel requirements (~25%)
- Keeping up with the latest trends and developments in the biotech and pharma industries
ASSUMPTION: These challenges can be overcome through strong communication, project management, and industry-specific knowledge, as well as a willingness to adapt and learn in a dynamic work environment.
π Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on the pharmaceutical sector, requiring a deep understanding of the industry and its unique marketing challenges
- Mission Bio's focus on precision medicine and single-cell analysis sets it apart from other biotech companies, offering candidates the opportunity to work on cutting-edge research and technology
- This role offers the potential for career growth and development within the marketing department and the broader biotech industry
ASSUMPTION: When comparing this role to similar positions, candidates should consider the unique focus on the pharmaceutical sector and the opportunity to work on innovative biotechnology research.
π Sample Projects
- Developing and executing a go-to-market strategy for a new product launch in the pharmaceutical sector
- Creating and implementing a customer journey map to improve customer engagement and satisfaction
- Conducting a content audit and developing a comprehensive content strategy to support business development efforts
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Senior Manager, Marketing might undertake at Mission Bio, highlighting the role's focus on strategy, execution, and customer engagement.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Mission Bio?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Mission Bio support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the pharmaceutical sector, and how can this role help address them?
- How does Mission Bio foster a culture of innovation and collaboration within its marketing department?
ASSUMPTION: These interview questions help candidates better understand the role's priorities, expectations, and opportunities for growth, as well as the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience, particularly in the biotech or pharma industries
- Prepare examples of successful marketing campaigns or projects you've led, focusing on results and impact
- Research Mission Bio and the biotech industry to demonstrate your enthusiasm and understanding of the company's mission
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.