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Senior Manager, Marketing, CCL & PACS Intelligence (MCPI) Planning & Orchestration

The Coca-Cola Company
Full-time
On-site
London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Manager, Marketing, CCL & PACS Intelligence (MCPI) Planning & Orchestration

πŸ”Ή Company: The Coca-Cola Company

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 11, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Facilitating horizontal ways of working and agile teams across product-focused Intelligence vertical teams
  • Driving consistent excellence in delivery and greater effectiveness, efficiency, integration, and user-centricity across the portfolio of Intelligence Solutions
  • Managing, governing, and integrating the end-to-end intelligence suite, aligning with the enterprise data and technology strategy and team
  • Cultivating and managing key external global agency partnerships
  • Developing internal and external progress-to-plan metrics, inclusive of priority and holistic investment tracking and delivery
  • Fostering a community of practice among cross-functional team experts

ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively in a matrixed organization.

πŸ“‹ Key Responsibilities

βœ… Facilitate and support horizontal ways of working and agile teams across product-focused Intelligence vertical teams

βœ… Drive consistent excellence in delivery and greater effectiveness, efficiency, integration, and user-centricity across the portfolio of Intelligence Solutions

βœ… Manage, govern, and integrate the end-to-end intelligence suite, aligning with the enterprise data and technology strategy and team

βœ… Cultivate and manage key external global agency partnerships

βœ… Develop internal and external progress-to-plan metrics, inclusive of priority and holistic investment tracking and delivery

βœ… Foster a community of practice among cross-functional team experts

ASSUMPTION: This role involves a high degree of collaboration and stakeholder management, as well as the ability to balance multiple priorities and projects.

🎯 Required Qualifications

Education: Bachelor's Degree required; MBA or Advanced Degree preferred

Experience: Minimum of 7 years of relevant experience, ideally in international settings leading culturally diverse teams

Required Skills:

  • Expertise in strategic planning and project management
  • Ability to lead the development, launch, and continual enhancement of user-centric digital products
  • Strong communication, stakeholder management, and influencing skills
  • Analytical problem-solving skills
  • Proven experience in developing and operationalizing strategic and executional plans
  • Excellent project management skills with familiarity in project management software

Preferred Skills:

  • Experience in agency/consulting/client-services
  • Experience building data and analytics solutions and/or leveraging data and analytics solutions as a business user within marketing or another function
  • Strong background in design thinking and agile methodologies

ASSUMPTION: Candidates should have a strong strategic mindset, excellent communication skills, and the ability to lead cross-functional teams in a complex, matrixed organization.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 USD (Estimated, based on industry standards for the role, experience level, and location)

Benefits:

  • Health, dental, and vision insurance
  • Retirement savings plan with company match
  • Paid time off and holidays
  • Employee discounts on company products

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for similar roles. The actual salary may vary based on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: The Coca-Cola Company operates in the Food and Beverage Services industry, with a focus on sparkling soft drinks, water, sports, coffee, tea, juice, value-added dairy, and plant-based beverages.

Company Size: The Coca-Cola Company has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: The Coca-Cola Company was founded in 1886 and is headquartered in Atlanta, Georgia, USA.

Company Description:

  • The Coca-Cola Company is a total beverage company, offering a wide range of brands across several beverage categories worldwide.
  • The company's purpose is to refresh the world and make a difference, positively impacting people's lives, communities, and the planet through water replenishment, packaging recycling, sustainable sourcing practices, and carbon emissions reductions.
  • The Coca-Cola Company employs more than 700,000 people worldwide, helping bring economic opportunity to local communities.

Company Specialties:

  • Beverages

Company Website: http://www.coca-colacompany.com

ASSUMPTION: The Coca-Cola Company is a well-established and iconic brand with a strong global presence and a commitment to sustainability and community impact.

πŸ“Š Role Analysis

Career Level: This role is at the senior manager level, requiring strategic thinking, leadership, and the ability to manage cross-functional teams and projects.

Reporting Structure: The Senior Manager, Marketing, CCL & PACS Intelligence (MCPI) Planning & Orchestration will report directly to the Director of Marketing, CCL & PACS Intelligence Planning & Orchestration.

Work Arrangement: This role is on-site, with the primary work location in London, United Kingdom.

Growth Opportunities:

  • Potential to expand the role's scope and influence as the intelligence suite and platform evolve
  • Opportunities to lead and mentor team members, fostering a culture of continuous improvement and high performance
  • Possibility to take on additional responsibilities or projects based on the company's growth and changing needs

ASSUMPTION: This role offers significant growth potential, both in terms of the role's scope and the individual's career development.

🌍 Location & Work Environment

Office Type: The Coca-Cola Company's London office is a modern, collaborative workspace with a casual dress code and a focus on employee well-being.

Office Location(s): 1a Upper Wimpole Street, London, England W1G 6, GB

Geographic Context:

  • London is a major global city with a diverse population and a thriving business environment
  • The city offers a wide range of cultural attractions, entertainment options, and culinary experiences
  • London has a temperate maritime climate, with mild winters and warm summers

Work Schedule: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: The London office provides a dynamic and engaging work environment, with easy access to public transportation and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the hiring manager
  • On-site or virtual interview with the hiring manager and key stakeholders
  • Final round interview with the director or another senior leader
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and stakeholder management abilities
  • Leadership and team management capabilities
  • Technical skills in digital product development and user-centric design

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your strategic planning and project management experience, as well as your ability to lead cross-functional teams
  • Demonstrate your understanding of the Coca-Cola Company's business and the role's requirements
  • Showcase your creativity and innovation in developing user-centric digital products

ATS Keywords: Strategic Planning, Project Management, Digital Product Development, User-Centric Design, Stakeholder Management, Leadership, Marketing Intelligence, Data Analytics, Agile Methodologies

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, leadership, and technical skills, as well as their cultural fit with the Coca-Cola Company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management software (e.g., Microsoft Project, Smart Sheets, Trello)
  • User experience design tools (e.g., Sketch, Figma, Adobe XD)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Collaboration and communication platforms (e.g., Microsoft Teams, Slack)

ASSUMPTION: The required tools and technologies for this role may vary based on the candidate's specific responsibilities and the team's needs.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Leadership: The ability to inspire and influence others, driving meaningful outcomes
  • Collaboration: Working together to achieve common goals, leveraging diverse perspectives and expertise
  • Innovation: Embracing creativity and continuous learning to stay ahead of the curve
  • Accountability: Taking responsibility for one's actions and delivering on commitments

Work Style:

  • Agile and adaptable, with a focus on iterative progress and continuous improvement
  • Data-driven and analytical, with a strong emphasis on evidence-based decision-making
  • Customer-centric, with a deep understanding of consumer needs and preferences
  • Matrixed organization structure, with a high degree of collaboration and cross-functional teamwork

Self-Assessment Questions:

  • How do you approach strategic planning and project management in a complex, matrixed organization?
  • Can you provide an example of a time when you led a cross-functional team to develop and launch a user-centric digital product?
  • How do you balance short-term priorities and long-term planning to drive sustainable results?

ASSUMPTION: Candidates should be able to demonstrate their alignment with the Coca-Cola Company's values and work style, as well as their ability to thrive in a dynamic, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple priorities and projects simultaneously, requiring strong time management and organizational skills
  • Navigating a matrixed organization structure, with a high degree of collaboration and stakeholder management
  • Balancing short-term delivery excellence with long-term strategic planning and innovation
  • Adapting to a dynamic and evolving business environment, with changing priorities and priorities

ASSUMPTION: Candidates should be prepared to face these challenges and demonstrate their ability to thrive in a fast-paced, complex work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on planning and orchestrating marketing, CCL, and PACS intelligence solutions across multiple product-focused vertical teams
  • Compared to other marketing intelligence roles, this position requires a broader scope of responsibilities and a higher degree of strategic thinking and leadership
  • Career path comparison: This role may lead to senior leadership positions within the Coca-Cola Company's marketing, CCL, or PACS intelligence functions or other related areas

ASSUMPTION: Candidates should understand the unique aspects of this role and be prepared to take on the broader scope of responsibilities and strategic leadership requirements.

πŸ“ Sample Projects

  • Developing and implementing a user-centric digital platform to serve as the 'front door' access point to the Enterprise for MCPI intelligence suite (e.g., SIMON)
  • Managing the roadmap for the intelligence suite, collaborating with enterprise data and technology teams
  • Leading the development, launch, and continual enhancement of user-centric digital products to drive adoption and usability

ASSUMPTION: These sample projects demonstrate the strategic and leadership aspects of the role, as well as the candidate's ability to manage complex projects and drive user-centric digital product development.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the intelligence suite and the roadmap for its evolution?
  • How does this role fit into the broader organizational structure, and who are the key stakeholders?
  • What are the primary challenges facing the intelligence suite, and how can this role address them?
  • How does the company support the professional development and growth of its employees?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Candidates should ask thoughtful and insightful questions to demonstrate their interest in the role and their understanding of the company's business and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for interviews by researching the Coca-Cola Company and practicing your responses to common interview questions
  • Follow up with the hiring manager within one week of your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.