π Core Information
πΉ Job Title: Senior Manager, Marketing Operations
πΉ Company: RepRisk AG
πΉ Location: Manila, Philippines
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 11, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid (3 days remote per week)
π Job Overview
Key aspects of this role include:
- Leading and mentoring a team of Marketing Operations professionals in Manila
- Driving revenue growth and building brand reputation through targeted marketing campaigns
- Optimizing the use of marketing tools such as Salesforce and Marketing Cloud Account Engagement (formerly Pardot)
- Collaborating with cross-functional teams to deliver client-focused marketing activities
ASSUMPTION: This role requires a strategic mindset and strong leadership skills to guide the team in achieving business goals while maintaining a client-centric focus.
π Key Responsibilities
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Lead, mentor, and develop RepRiskβs Marketing Operations Team in Manila, Philippines
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Inspire and guide the team to shape and deliver highly targeted lead generation campaigns and other client marketing activities to achieve business goals
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Manage lead generation and lead nurturing activities, in close collaboration with Commercial Operations, Business Development, and Sales teams
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Guide the team in their effective use of marketing systems and tools to drive results and Marketing Qualified Leads (MQLs)
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Leverage SEO strategies, analytics, and A/B testing to drive traffic, conversion, and engagement
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Establish, monitor, track, and analyze performance metrics to evaluate the impact and effectiveness of marketing campaigns and website performance
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Generate reports and dashboards to provide actionable insights to stakeholders in quick-to-digest formats, spotlighting success and supporting continuous improvement
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Establish governance for marketing operations, ensuring clear processes, systems, and tools that enable the team to scale, automate, and optimize delivery
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Foster collaboration with Brand colleagues to ensure that content produced adheres to brand visual identity standards and guidelines, and those of Partners, as required
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Manage project resourcing within the team, ensuring that work is scheduled according to prioritized business needs, and stakeholder expectations are handled proactively
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects and priorities effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field. Professional qualifications in Project Management and Marketing Operations are also considered.
Experience: 10+ years of experience managing B2B marketing operations teams in global companies, ideally in the financial industry or in technology/IT/digital/engineering organizations.
Required Skills:
- Proven experience in using Salesforce as a CRM system and leveraging marketing automation platforms, especially Marketing Cloud Account Engagement (formerly Pardot)
- Experience in implementing and optimizing lead nurturing programs to guide prospects through the journey, ensuring smooth operations across the marketing funnel
- Data and analytics-savvy, with experience using Google Analytics and implementing SEO strategies to optimize website performance
- Ability to develop end-to-end processes and establish governance mechanisms that enable projects to be planned, prioritized, created, reviewed, approved, and published
- Proven track record of delivering targeted, multi-channel client campaigns that leverage digital channels (website, email, social media) to drive prospect-to-client conversion
- Adept at collaborating with content and campaign teams to deliver timely and personalized, automated email sequences and other lead nurture content
- Strong communication skills, with fluency (near native) in English. Every other language is a plus!
Preferred Skills:
- Experience working in a global organization and collaborating with diverse teams
- Familiarity with project management tools such as Asana or Trello
- Knowledge of the financial industry or ESG-related topics
ASSUMPTION: Candidates with experience in the financial industry or working with ESG-related topics may have a competitive advantage in this role.
π° Compensation & Benefits
Salary Range: Based on the company's size and industry standards for a senior marketing role in Manila, the estimated salary range is PHP 2,500,000 - PHP 3,500,000 per year (approximately USD 47,000 - USD 66,000).
Benefits:
- Flexible working conditions, supporting a good work-life balance
- Paid volunteering and training days, plus a donation matching program and a health and fitness subsidy
- Frequent social events and a diverse, multicultural work environment
- Market-based compensation, benefits, and perks in line with the company's culture and values
Working Hours: Full-time position with flexible work arrangements, allowing up to 3 days of remote work per week.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Information Services, specifically focused on ESG (Environmental, Social, and Governance) business intelligence and risk management.
Company Size: Medium-sized company with 201-500 employees, offering a collaborative and dynamic work environment.
Founded: 1998, with headquarters in Zurich, Switzerland.
Company Description:
- RepRisk is a pioneer in ESG data science, combining AI and machine learning with human intelligence to analyze public information and identify material ESG risks
- The company's flagship product, the RepRisk ESG Risk Platform, is the world's largest and most comprehensive due diligence database on ESG and business conduct risks
- RepRisk serves leading financial institutions and corporations, providing due diligence and risk management solutions across operations, business relationships, and investments
Company Specialties:
- ESG business intelligence
- UNGC, UNPRI, and KYC compliance
- Supplier risk management
- Company risk reporting
- Screening and monitoring of clients, transactions, suppliers, and counterparties
- Quantitative ESG risk measures and due diligence database for risk management
Company Website: www.reprisk.com
ASSUMPTION: RepRisk's focus on ESG-related topics and data-driven approach may appeal to candidates interested in sustainability and responsible business conduct.
π Role Analysis
Career Level: Senior management level, with the opportunity to lead and mentor a team of marketing professionals.
Reporting Structure: The role reports directly to the Associate Director, Digital Marketing, based in London.
Work Arrangement: Hybrid work arrangement, with up to 3 days of remote work per week.
Growth Opportunities:
- Potential career progression within the global Marketing & Communications team
- Opportunities to develop leadership and management skills by guiding and mentoring the Manila-based Marketing Operations team
- Chance to gain experience in a mission-driven company focused on ESG risks and responsible business conduct
ASSUMPTION: This role offers growth opportunities for candidates looking to advance their careers in marketing operations and leadership.
π Location & Work Environment
Office Type: Hybrid office, with a mix of on-site and remote work arrangements.
Office Location(s): Manila, Philippines (with additional offices in Zurich, London, Berlin, Toronto, and Tokyo).
Geographic Context:
- Manila is the capital and largest city of the Philippines, with a population of over 13 million people
- The city is known for its vibrant culture, bustling nightlife, and historical sites
- The Philippines has a tropical marine climate, with temperatures ranging from 21Β°C to 32Β°C (70Β°F to 90Β°F) throughout the year
Work Schedule: Full-time position with flexible work arrangements, allowing up to 3 days of remote work per week.
ASSUMPTION: Candidates should be comfortable working in a hybrid office environment and be able to adapt to the local culture and climate in Manila.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening with the hiring manager or HR representative
- Technical assessment or case study, focusing on marketing operations and campaign management skills
- Final round interview with the Associate Director, Digital Marketing, and other key stakeholders
Key Assessment Areas:
- Candidates' understanding of marketing operations and campaign management
- Leadership and team management skills
- Ability to work effectively in a global, hybrid team environment
- Alignment with RepRisk's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing operations and leadership experience
- Demonstrate your understanding of RepRisk's business and the role's responsibilities in your application materials
- Prepare for interview questions focused on your experience with marketing automation tools, lead generation strategies, and team management
ATS Keywords: Marketing Operations, CRM, Salesforce, Marketing Cloud Account Engagement, Lead Generation, SEO, Analytics, A/B Testing, Project Management, Team Leadership, Digital Marketing, Client Engagement, Campaign Management
ASSUMPTION: RepRisk's hiring process may vary depending on the role and the candidate's background, so it's essential to stay informed and adapt your application strategy accordingly.
π οΈ Tools & Technologies
- Salesforce
- Marketing Cloud Account Engagement (formerly Pardot)
- Asana or Trello (for project management)
- Google Analytics
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
π Cultural Fit Considerations
Company Values:
- Integrity
- Expertise
- Collaboration
- Innovation
- Client-centricity
Work Style:
- Global, collaborative, and dynamic work environment
- Focus on continuous improvement and client-centric mindset
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you have experience working in a global organization and collaborating with diverse teams?
- Are you comfortable engaging with stakeholders from C-suite leaders through to sales, business development, and technical teams?
- Do you have strong leadership and mentoring skills, with the ability to guide and motivate a team to achieve business goals?
ASSUMPTION: Candidates should assess their fit with RepRisk's company values and work style, ensuring they align with the organization's mission and culture.
β οΈ Potential Challenges
- Managing a team remotely, with up to 3 days of remote work per week
- Balancing the needs and priorities of multiple stakeholders, including C-suite leaders, sales, business development, and technical teams
- Adapting to a hybrid work environment and maintaining productivity in a global team setting
- Keeping up with the latest marketing trends and technologies, while also staying informed about ESG-related topics and industry developments
ASSUMPTION: These challenges may require candidates to demonstrate strong leadership, communication, and adaptability skills to succeed in this role.
π Similar Roles Comparison
- Compared to other marketing operations roles, this position offers a unique focus on ESG-related topics and data-driven approaches to risk management
- RepRisk's global presence and collaborative work environment provide opportunities for professional growth and development
- Candidates with experience in the financial industry or working with ESG-related topics may find this role particularly appealing
ASSUMPTION: This role offers a unique blend of marketing operations and ESG-related responsibilities, making it an attractive opportunity for candidates interested in sustainability and responsible business conduct.
π Sample Projects
- Developing and implementing a lead nurturing program to guide prospects through the marketing funnel, resulting in increased MQLs and improved conversion rates
- Optimizing website performance through SEO strategies, A/B testing, and analytics, leading to increased traffic and engagement
- Collaborating with cross-functional teams to deliver targeted, multi-channel client campaigns that drive prospect-to-client conversion and reinforce RepRisk's brand positioning
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for success in this role, providing candidates with a clear understanding of the expectations and deliverables.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the global Marketing & Communications team's strategy, and what are the opportunities for growth and development?
- What are the most significant challenges facing the Marketing Operations team, and how can this role address them?
- How does RepRisk support work-life balance, and what resources are available to help employees manage their time effectively?
- What are the most important qualities and skills for success in this role, and how do they align with RepRisk's company values and work style?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and provides an opportunity to assess the company's culture and fit.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing operations and leadership experience, as well as your understanding of RepRisk's business and the role's responsibilities
- Prepare for interview questions focused on your experience with marketing automation tools, lead generation strategies, and team management
- If selected for an interview, be ready to discuss your approach to marketing operations, campaign management, and team leadership in a global, hybrid team environment
- Follow up with the hiring manager or HR representative within one week of your interview to express your interest in the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.