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Senior Manager, Marketing Ops & Strategy

Academic Partnerships
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Manager, Marketing Ops & Strategy

πŸ”Ή Company: Academic Partnerships

πŸ”Ή Location: US - Remote

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Higher Education

πŸ”Ή Date Posted: 2025-05-19

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Leveraging data and analytics to understand university partners and build strategies for their performance and growth
  • Collaborating with cross-functional teams to provide thought leadership and drive growth
  • Managing a team of analysts to ensure successful execution of partner projects
  • Developing strategic data-driven analysis, planning, and performance measurement to drive long-term growth

ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively in cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Leverage data and analytics to deeply understand university partners and build strategies to support their performance and growth

βœ… Collaborate with cross-functional teams to provide thought leadership and drive growth

βœ… Manage a team of analysts to ensure successful execution of partner projects

βœ… Develop strategic data-driven analysis, planning, and performance measurement to drive long-term growth

βœ… Establish and monitor key performance indicators (KPIs) to track the effectiveness of data analytics initiatives

βœ… Communicate findings and insights to diverse stakeholders through compelling presentations and reports

βœ… Form a deep understanding of AP’s processes, systems/tools, personnel, strategic direction, and broader market ecosystem

βœ… Mentor and develop high-caliber strategy & operations analyst team

ASSUMPTION: This role involves a mix of strategic thinking, data analysis, and team management, requiring strong problem-solving skills and the ability to work effectively in a dynamic environment.

🎯 Required Qualifications

Education: Bachelor's degree with a proven record of achievement and quantitative proficiency

Experience: 5+ years of experience in a professional services organization (consulting, private equity, investment banking) and/or cross-functional leadership role (corporate finance / decision support, corporate strategy, business operations, or corporate transformation)

Required Skills:

  • Fluency in data (strong in Excel, SQL) and its communication (e.g., high-quality slides)
  • Master’s degree or equivalent experience in data analytics, business intelligence, or data science area is preferred
  • Proficiency in statistical analysis tools such as Python and R, as well as data visualization tools like Tableau or Power BI is a plus
  • Experience in leading teams and people development is preferred

Preferred Skills:

  • Proficiency in statistical analysis tools such as Python and R, as well as data visualization tools like Tableau or Power BI

ASSUMPTION: Candidates should have a strong analytical background, with experience in data analysis and strategic planning. Proficiency in data visualization tools and experience in leading teams are preferred.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 (Estimated based on industry standards for the role, experience level, and location)

Benefits:

  • 18 days PTO + Winter Shutdown
  • 12 designated holidays + 1 floating holiday
  • Medical, Dental, Vision
  • Life & Disability (company paid)
  • Flexible Spending Account & Health Savings Account
  • Retirement plan with company match
  • Maternity / Paternity / Parental Leave (company paid)
  • Volunteer Time Off
  • Wellness program, Alternative medicine options, Pet discounts, Accident, Critical Illness and Hospital Indemnity
  • Continuous Professional and Leadership Development Programs, Tuition Reimbursement for employees and their dependents, Rewards & Recognition programs

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM ET, with flexibility for remote work

ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Benefits are comprehensive and include health, wellness, and professional development opportunities.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Higher Education, specifically focused on expanding access to high-quality, affordable, and workforce-relevant education for working and adult students

Company Size: 1,001-5,000 employees, providing opportunities for growth and collaboration within a mid-sized organization

Founded: 2007, with a mission to expand access to education and drive student success

Company Description:

  • Academic Partnerships (formerly Academic Partnerships) is an education technology company that provides services to help universities grow and increase access to affordable, life-changing education
  • The company works with regional universities to make their academic programs available to students online, focusing on single-minded dedication to student success, an integrated set of services, and data-driven performance
  • Academic Partnerships brings a deep understanding of the higher education landscape and a commitment to driving innovation and continuous improvement

Company Specialties:

  • Higher education management
  • Online education
  • Edtech

Company Website: http://www.risepoint.com

ASSUMPTION: Academic Partnerships is a well-established company in the higher education industry, with a strong focus on innovation and student success. The company offers a comprehensive benefits package and opportunities for professional development.

πŸ“Š Role Analysis

Career Level: Mid-level management, with opportunities for growth and development within the organization

Reporting Structure: This role reports directly to the Senior Vice President of Partner Strategy & Analytics and oversees a team of analysts

Work Arrangement: Remote, with flexibility for on-site work as needed

Growth Opportunities:

  • Potential to advance to a director or vice president role within the Partner Strategy & Analytics team
  • Opportunities to work on cross-functional projects and gain exposure to other areas of the business
  • Chance to develop leadership skills and mentor team members

ASSUMPTION: This role offers opportunities for career growth and development within the organization, with a focus on building strategic partnerships and driving data-driven decision-making.

🌍 Location & Work Environment

Office Type: Remote, with the option for on-site work as needed

Office Location(s): US - Remote

Geographic Context:

  • Academic Partnerships operates remotely, allowing for flexibility and work-life balance
  • The company works with regional universities across the United States, providing opportunities to collaborate with diverse stakeholders
  • The remote work environment requires strong communication and time management skills

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM ET, with flexibility for remote work

ASSUMPTION: The remote work environment offers flexibility and work-life balance, while also requiring strong communication and time management skills. The company's focus on collaboration and cross-functional teamwork provides opportunities to engage with diverse stakeholders.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • On-site or virtual interview with the hiring team
  • Final round interview with senior leadership

Key Assessment Areas:

  • Data analysis and strategic thinking skills
  • Communication and presentation skills
  • Leadership and team management skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your ability to analyze data and develop strategic recommendations
  • Showcase your leadership and team management skills through examples from your past experiences
  • Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work effectively in a dynamic environment

ATS Keywords: Data Analysis, Strategic Planning, Cross-Functional Teamwork, Performance Measurement, Stakeholder Engagement, Business Understanding, Leadership, Analytical Skills, Problem-Solving, Communication Skills, Presentation Skills, Attention to Detail, Project Management, Data Visualization, Statistical Analysis

ASSUMPTION: The interview process focuses on assessing the candidate's data analysis and strategic thinking skills, as well as their ability to work effectively in a dynamic, cross-functional team environment. Candidates should be prepared to demonstrate their leadership and team management skills, as well as their cultural fit with the organization.

πŸ› οΈ Tools & Technologies

  • Excel
  • SQL
  • Python
  • R
  • Tableau
  • Power BI

ASSUMPTION: Proficiency in data analysis tools such as Excel and SQL, as well as statistical analysis tools such as Python and R, is required for this role. Experience with data visualization tools such as Tableau or Power BI is preferred.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Student-centered
  • Innovative
  • Collaborative
  • Data-driven
  • Accountable

Work Style:

  • Remote-friendly, with a focus on results and productivity
  • Cross-functional, with a emphasis on collaboration and teamwork
  • Data-driven, with a commitment to using data to inform decision-making

Self-Assessment Questions:

  • Do you have a strong commitment to student success and a passion for using data to drive innovation and growth?
  • Are you comfortable working remotely and managing your time effectively in a dynamic, cross-functional team environment?
  • Do you have strong communication and presentation skills, with the ability to convey complex concepts and recommendations to stakeholders at all levels?

ASSUMPTION: Academic Partnerships values a student-centered, innovative, and collaborative work environment. Candidates should be comfortable working remotely and have strong communication and presentation skills, as well as a commitment to using data to drive decision-making.

⚠️ Potential Challenges

  • Managing a remote team and ensuring effective communication and collaboration
  • Balancing strategic thinking and data analysis with day-to-day team management responsibilities
  • Adapting to a dynamic, fast-paced work environment with competing priorities and tight deadlines
  • Navigating a large, complex organization with multiple stakeholders and competing priorities

ASSUMPTION: This role presents unique challenges, including managing a remote team, balancing strategic thinking and data analysis with team management responsibilities, and navigating a dynamic, fast-paced work environment with competing priorities.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Manager, Business Intelligence or Senior Manager, Data Analytics role in other organizations, with a focus on leveraging data and analytics to drive strategic decision-making
  • Unlike other roles, this position is specific to the higher education industry and requires a deep understanding of university partnerships and student success
  • Career path comparison: This role offers opportunities for growth and development within the organization, with potential to advance to a director or vice president role within the Partner Strategy & Analytics team

ASSUMPTION: While this role shares similarities with other Senior Manager, Business Intelligence or Senior Manager, Data Analytics positions, it is unique in its focus on the higher education industry and requires a deep understanding of university partnerships and student success.

πŸ“ Sample Projects

  • Developing a comprehensive data analysis and visualization dashboard to track university partner performance and growth
  • Conducting a strategic assessment of the university partner portfolio to identify opportunities for growth and optimization
  • Leading a cross-functional team to develop and implement a data-driven marketing campaign to increase student enrollment and retention

ASSUMPTION: These sample projects illustrate the strategic, data-driven, and cross-functional nature of the role, requiring strong analytical skills, strategic thinking, and team management abilities.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Partner Strategy & Analytics team?
  • How does the company support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does the company measure the success of its university partnerships, and what are the key performance indicators (KPIs) used to track progress?
  • What is the company's approach to work-life balance, and how does it support employees working remotely?

ASSUMPTION: These interview questions focus on understanding the team structure and dynamics, professional development opportunities, key priorities, performance metrics, and work-life balance within the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work effectively in a dynamic environment
  • Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.