Senior Manager, Marketing Programs

📌 Core Information

🔹 Job Title: Senior Manager, Marketing Programs

🔹 Company: Level Access

🔹 Location: Remote - London, UK

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 19, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Strategic program ownership and coordination across marketing teams and workstreams
• Marketing planning, budget management, and process improvement
• CMO and leadership support, including executive meeting preparation and QBR framework implementation
• Program management, including project delivery, risk tracking, and AI tool adoption

ASSUMPTION: This role requires a high level of organization, strategic thinking, and the ability to thrive in a fast-paced, matrixed environment. Successful candidates will have a proven track record in program management, marketing coordination, or operational roles, ideally in a B2B SaaS or high-growth environment.

📋 Key Responsibilities

✅ Lead and coordinate cross-functional marketing initiatives, ensuring alignment across teams and workstreams

✅ Build, own, and maintain the master marketing calendar, creating visibility and cohesion across campaigns, launches, events, and achievements

✅ Serve as the central point of contact for shared programs that span multiple owners or areas of responsibility

✅ Manage the global marketing budget in partnership with Finance and the CMO, including tracking, reporting, and forecasting

✅ Establish and maintain centralized systems and workflows for planning, documentation, teamwork, and performance tracking

✅ Implement governance for shared processes, ensuring clarity on roles, approvals, deadlines, and deliverables

✅ Maintain a single source of truth for campaign calendars, shared assets, templates, and operational resources

✅ Create and manage one central location for all key documents, ensuring easy access and version control for the broader team

✅ Serve as a strategic partner to the CMO, supporting leadership team rhythms, executive and board-level meeting preparation, and QBR framework creation

✅ Lead and deliver high-impact, cross-team projects from planning to completion, including timelines, resource coordination, and retrospectives

✅ Track progress and dependencies across initiatives, flagging risks and driving resolution when needed

✅ Ensure marketing programs are delivered on time, on budget, and with clear impact

✅ Partner with the CMO to help with the marketing team’s adoption of AI tools and processes

ASSUMPTION: This role requires strong communication, project management, and stakeholder coordination skills. Successful candidates will be comfortable operating in a matrixed environment and influencing without direct authority.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 6+ years in program management, marketing coordination, or operational roles, ideally in a B2B SaaS or high-growth environment

Required Skills:

• Proven success managing cross-functional initiatives, shared planning processes, and executive-level coordination
• Experience owning and maintaining centralized calendars, documentation systems, and planning spaces for cross-functional marketing teams
• Skilled at consolidating inputs for executive and board-level meetings and building frameworks for QBRs and team reporting
• Acts as a champion for critical initiatives, such as AI, bringing structure, clarity, and momentum to rollout and implementation
• Comfortable operating in a matrixed environment and influencing without direct authority
• Thrives in fast-paced settings with multiple priorities, is highly organized, detail-oriented, and able to drive alignment and execution across teams

Preferred Skills:

• Experience with marketing automation tools and CRM systems
• Familiarity with AI tools and processes

ASSUMPTION: While not explicitly stated, familiarity with marketing automation tools and AI would be beneficial for this role. Candidates with experience in these areas may have an advantage.

💰 Compensation & Benefits

Salary Range: £70,000 - £90,000 per year (AI-estimated, based on role, experience level, and location)

Benefits:

• Bonus Opportunities
• Unlimited Vacation/FTO

Working Hours: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: The salary range provided is an AI-estimate based on industry standards for similar roles in the UK. Actual salary may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Level Access operates in the IT Services and IT Consulting industry, focusing on digital accessibility compliance software and services.

Company Size: Level Access has 501-1,000 employees, providing ample opportunities for collaboration and growth.

Founded: 1997, with over two decades of experience in digital accessibility.

Company Description:

• Level Access combines the most robust platform and deepest bench of accessibility expertise to help organizations create accessible and legally compliant websites, mobile apps, software, and other technology.
• The company has supported the accessibility initiatives of thousands of organizations, from Fortune 500 enterprises to public sector and government agencies, educational institutions, and private sector businesses of all sizes.
• Level Access is committed to workforce diversity and is an equal opportunity employer.

Company Specialties:

• Web Accessibility
• Section 508
• WCAG
• CVAA
• AODA
• ADA
• Compliance
• A11y
• and VPAT

Company Website: http://www.levelaccess.com

ASSUMPTION: Level Access is a well-established company with a strong focus on digital accessibility. Candidates should be passionate about making technology accessible to everyone.

📊 Role Analysis

Career Level: This role is a senior management position, requiring strategic thinking and leadership skills.

Reporting Structure: The Senior Manager, Marketing Programs will report directly to the CMO and work closely with the broader marketing leadership team.

Work Arrangement: This role is remote-friendly, with the option to work from the London, UK office or remotely.

Growth Opportunities:

• As a senior management role, this position offers opportunities for career progression within the marketing department or the broader organization.
• Candidates can expect to gain valuable experience in strategic program ownership, marketing planning, and leadership support.
• The company's commitment to workforce diversity and equal opportunity employment provides ample opportunities for professional development and growth.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's marketing efforts and digital accessibility initiatives.

🌍 Location & Work Environment

Office Type: Level Access has multiple office locations, with the option for remote work.

Office Location(s): Vienna, Virginia; San Francisco, California; Manchester, New Hampshire; and remote

Geographic Context:

• The London, UK office is located in a vibrant and multicultural city, offering a wealth of cultural, historical, and recreational opportunities.
• The UK is home to a thriving tech industry, with numerous networking and professional development opportunities.
• The remote work option provides flexibility and the ability to work from anywhere with a stable internet connection.

Work Schedule: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: The remote work option provides candidates with the flexibility to balance their personal and professional lives while still enjoying the benefits of working for a well-established company with a strong focus on digital accessibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Behavioral and skills-based interviews with the hiring manager and team members
• Final interview with the CMO

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Project management and organizational skills
• Communication and stakeholder coordination skills
• Adaptability and comfort in a fast-paced, matrixed environment

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with cross-functional initiatives, shared planning processes, and executive-level coordination
• Demonstrate your understanding of digital accessibility and Level Access's mission

ATS Keywords: Marketing Programs, Senior Manager, Program Management, Marketing Coordination, Operational Roles, Cross-Functional Initiatives, Budget Management, Documentation Systems, Executive Coordination, AI Tools Adoption, Detail-Oriented, Fast-Paced Environment, Strategic Planning, Performance Tracking, Team Reporting, Governance, Project Management

ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, project management, and communication skills, as well as their cultural fit with the company's mission and values.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, HubSpot)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• AI tools (e.g., IBM Watson, Microsoft Azure AI)

ASSUMPTION: Familiarity with marketing automation tools, CRM systems, and project management tools would be beneficial for this role. Experience with AI tools would be a plus.

👔 Cultural Fit Considerations

Company Values:

• Accessibility for All
• Integrity
• Innovation
• Collaboration
• Accountability

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Adaptable and resilient
• Data-driven and strategic

Self-Assessment Questions:

• Do you thrive in fast-paced, dynamic environments with multiple priorities?
• Are you comfortable operating in a matrixed environment and influencing without direct authority?
• Do you have a proven track record of driving alignment and execution across teams?
• Are you passionate about making technology accessible to everyone?

ASSUMPTION: Successful candidates will be highly organized, detail-oriented, and able to thrive in a fast-paced, matrixed environment. They will also be passionate about Level Access's mission to make technology accessible to everyone.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced environment
• Operating in a matrixed environment with multiple stakeholders
• Adapting to changes in priorities and scope
• Ensuring consistency and alignment across multiple teams and workstreams

ASSUMPTION: While this role presents unique challenges, successful candidates will be able to thrive in a fast-paced, dynamic environment and make a significant impact on the company's marketing efforts and digital accessibility initiatives.

📈 Similar Roles Comparison

• This role is similar to a Senior Marketing Program Manager or Senior Marketing Operations Manager, but with a stronger focus on strategic program ownership and cross-functional coordination
• In the digital accessibility industry, this role is unique in its combination of strategic program ownership, marketing planning, and leadership support
• Career progression from this role could include moving into a VP of Marketing or Chief Marketing Officer position, or transitioning into a strategic consulting or advisory role within the digital accessibility space

ASSUMPTION: Candidates should be aware of the unique aspects of this role and how it compares to similar positions in the industry. They should also consider the potential career growth opportunities that this role offers.

📝 Sample Projects

• Developing and implementing a comprehensive marketing calendar for a global marketing team
• Managing a cross-functional team to deliver a major product launch, including event planning, PR, and marketing campaign execution
• Implementing a new marketing automation tool and CRM system, including data migration, user training, and process optimization
• Partnering with the CMO to develop and deliver a quarterly business review (QBR) framework for the marketing department

ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and operational aspects of the Senior Manager, Marketing Programs role. Candidates should be prepared to discuss their relevant experience and how it applies to these types of projects.

❓ Key Questions to Ask During Interview

• Can you describe the current marketing calendar and how it is maintained?
• How does the marketing team collaborate with other departments, such as Sales and Product?
• What are the biggest challenges facing the marketing department, and how can this role help address them?
• How does the company support the professional development and growth of its employees?
• What are the most important qualities for success in this role, according to the hiring manager?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the team dynamics. They should also demonstrate the candidate's interest in and understanding of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral and skills-based interviews by reflecting on your experience with cross-functional initiatives, shared planning processes, and executive-level coordination
• Research Level Access and the digital accessibility industry to demonstrate your understanding and enthusiasm for the company's mission
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.