Senior Manager, Marketing - Remote

📌 Core Information

🔹 Job Title: Senior Manager, Marketing - Remote

🔹 Company: The Jackson Laboratory

🔹 Location: Remote (with up to 25% travel)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth.
• Leading and managing a marketing team to ensure high performance and effective execution of marketing plans.
• Overseeing the creation and execution of marketing campaigns across various channels, including digital, social media, email, and traditional media.
• Analyzing market trends and consumer behavior to identify opportunities for growth and improvement.
• Collaborating with cross-functional teams to ensure alignment and effective execution of marketing plans.
• Managing the marketing budget to maximize ROI and ensure efficient allocation of resources.
• Monitoring and reporting on the performance of marketing initiatives using data-driven insights to optimize strategies.
• Building and maintaining relationships with external partners, agencies, and vendors.

ASSUMPTION: This role requires a dynamic leader with a strong background in digital marketing, brand management, and team leadership. The ideal candidate will have a proven track record of developing and executing successful marketing strategies and a passion for innovation and continuous improvement.

📋 Key Responsibilities

✅ Develop and implement comprehensive marketing strategies to achieve business objectives.

✅ Lead and manage the marketing team, providing guidance and support to ensure high performance.

✅ Oversee the creation and execution of marketing campaigns across various channels.

✅ Analyze market trends and consumer behavior to identify opportunities for growth and improvement.

✅ Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure alignment and effective execution of marketing plans.

✅ Manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI.

✅ Monitor and report on the performance of marketing initiatives, using data-driven insights to optimize strategies.

✅ Build and maintain relationships with external partners, agencies, and vendors.

ASSUMPTION: The role may require occasional travel to JAX sites, conferences, or client visits, up to 25% of the time.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).

Experience: 7+ years of experience in marketing, with at least 3 years in a managerial role.

Required Skills:

• Proven track record of developing and executing successful marketing strategies.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Proficiency in digital marketing tools and platforms.
• Analytical mindset with the ability to interpret data and make informed decisions.
• Creative thinker with a passion for innovation and continuous improvement.
• Ability to travel up to 25%.

Preferred Skills:

• Experience in the biotechnology or research industry.
• Fluency in additional languages.

ASSUMPTION: Candidates with relevant industry experience and a strong portfolio demonstrating their marketing expertise will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: $98,885 - $165,554. Salary will be determined based on qualifications and experience.

Benefits:

• Competitive benefits package, including health, dental, and vision insurance.
• 401(k) retirement plan with employer match.
• Generous paid time off and holidays.
• Tuition reimbursement and professional development opportunities.
• Employee assistance program and wellness initiatives.

Working Hours: Full-time, typically Monday through Friday, 8:30 AM to 5:00 PM ET, with flexibility for remote work.

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The final salary offer will be determined based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: The Jackson Laboratory is a nonprofit biomedical research institution focused on discovering precise genomic solutions for disease and empowering the global biomedical community in the shared quest to improve human health.

Company Size: With nearly 3,000 employees across multiple locations in the United States, Japan, and China, JAX is a mid-sized organization with a significant impact on its local communities.

Founded: 1929, in Bar Harbor, Maine.

Company Description:

• The Jackson Laboratory is an independent, nonprofit biomedical research institution with a National Cancer Institute-designated Cancer Center and nearly 3,000 employees in locations across the United States (Maine, Connecticut, California), Japan, and China.
• Its mission is to discover precise genomic solutions for disease and empower the global biomedical community in the shared quest to improve human health.
• JAX applies over nine decades of expertise in genetics to increase understanding of human disease, advancing treatments and cures for cancer, neurological and immune disorders, diabetes, aging, and heart disease.

Company Specialties:

• Nonprofit research
• Biomedical research
• Genomics
• Genetics
• Cancer
• Neuroscience
• Immunology
• Aging
• Bioinformatics
• Computational biology
• Genomic medicine
• Reproductive biology
• Developmental biology
• Eye research
• Hearing research
• Healthcare
• Pharmaceutical

Company Website: www.jax.org

ASSUMPTION: The Jackson Laboratory is a well-established organization with a strong reputation in the biomedical research community. Its mission-driven approach to research and commitment to improving human health make it an attractive employer for individuals passionate about scientific discovery and its application to medicine.

📊 Role Analysis

Career Level: This role is a senior management position, reporting directly to the Vice President of Marketing and Communications. It is responsible for leading the marketing team and driving strategic initiatives to achieve business objectives.

Reporting Structure: The Senior Manager, Marketing will report directly to the Vice President of Marketing and Communications and oversee the marketing team, including marketing specialists, coordinators, and other support staff.

Work Arrangement: This role is fully remote, with the expectation that the hired candidate will be able to travel to JAX sites, conferences, or client visits as needed, up to 25% of the time.

Growth Opportunities:

• As a senior management role, this position offers opportunities for career advancement within the marketing department or the organization as a whole.
• JAX provides professional development opportunities, including training and mentorship programs, to support the growth and success of its employees.
• The organization's commitment to research and innovation creates an environment that encourages continuous learning and development.

ASSUMPTION: The Senior Manager, Marketing role offers a unique opportunity for a dynamic leader to make a significant impact on the organization's marketing efforts and contribute to its mission of improving human health through genomic research.

🌍 Location & Work Environment

Office Type: Remote, with occasional travel to JAX sites, conferences, or client visits.

Office Location(s): The Jackson Laboratory has multiple locations across the United States (Maine, Connecticut, California), Japan, and China. The primary office for this role is remote, but the candidate may be required to travel to any of these locations as needed.

Geographic Context:

• The United States, with a focus on the Northeast region, where JAX has a significant presence.
• Japan and China, where JAX has established research and collaboration partnerships.
• Remote work, allowing for flexibility and work-life balance.

Work Schedule: Full-time, typically Monday through Friday, 8:30 AM to 5:00 PM ET, with flexibility for remote work.

ASSUMPTION: The remote work arrangement for this role offers candidates the opportunity to work from anywhere in the United States, with the expectation that they will be available during core business hours on the East Coast.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the JAX careers portal.
• Phone or video screening with the hiring manager or HR representative.
• In-depth interviews with key stakeholders, including the Vice President of Marketing and Communications and other members of the marketing team.
• Final interview with the Senior Vice President of Marketing and Communications.
• Background check and reference checks for the final candidate.

Key Assessment Areas:

• Marketing strategy and campaign development.
• Leadership and team management skills.
• Communication and interpersonal skills.
• Analytical and problem-solving skills.
• Cultural fit and alignment with JAX's mission and values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and accomplishments.
• Be prepared to discuss your marketing philosophy and approach to strategic planning.
• Demonstrate your ability to lead and manage a team, as well as your capacity to work collaboratively with cross-functional stakeholders.
• Showcase your understanding of the biotechnology or research industry and how your experience can contribute to JAX's mission.

ATS Keywords: Marketing strategy, campaign management, team leadership, market analysis, cross-functional collaboration, budget management, data analysis, communication, interpersonal skills, creative thinking, innovation, continuous improvement, analytical mindset, resource allocation, biotechnology, research, nonprofit, biomedical research, genomics, genetics, cancer, neuroscience, immunology, aging, bioinformatics, computational biology, genomic medicine, reproductive biology, developmental biology, eye research, hearing research, healthcare, pharmaceutical.

ASSUMPTION: Applicants should tailor their application materials to highlight their relevant marketing experience and demonstrate their ability to lead and manage a team in a dynamic and innovative research environment.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo, Pardot)
• Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
• Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
• Search engine optimization (SEO) and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs)
• Email marketing platforms (e.g., Mailchimp, Constant Contact, Campaign Monitor)
• Graphic design software (e.g., Adobe Creative Suite, Canva, Sketch)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The Senior Manager, Marketing should be proficient in using marketing automation, CRM, and project management tools to streamline workflows and optimize marketing efforts.

👔 Cultural Fit Considerations

Company Values:

• Excellence: We strive for the highest standards in all that we do.
• Integrity: We act with honesty, fairness, and respect in all our interactions.
• Collaboration: We work together to achieve our shared goals.
• Innovation: We foster a culture of creativity and continuous learning.
• Accountability: We take responsibility for our actions and their outcomes.

Work Style:

• Dynamic and fast-paced, with a focus on driving results and achieving business objectives.
• Collaborative and team-oriented, with a strong emphasis on cross-functional communication and coordination.
• Data-driven and analytical, with a commitment to using data and insights to inform decision-making.
• Adaptable and flexible, with a willingness to pivot and adjust strategies as needed to achieve success.

Self-Assessment Questions:

• Do you have a proven track record of developing and executing successful marketing strategies in a dynamic and innovative environment?
• Are you able to lead and manage a team, providing guidance and support to ensure high performance and effective execution of marketing plans?
• Do you have strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional stakeholders?
• Are you comfortable working in a remote environment, with the expectation of occasional travel as needed?
• Do you share JAX's commitment to improving human health through genomic research and discovery?

ASSUMPTION: Candidates who align with JAX's values and work style, and who are passionate about the organization's mission, will be well-suited to the Senior Manager, Marketing role and its unique challenges and opportunities.

⚠️ Potential Challenges

• The remote work arrangement may present challenges in terms of communication and collaboration, requiring the Senior Manager, Marketing to be proactive and adaptable in their approach to leadership and team management.
• The dynamic and fast-paced nature of the role may require the Senior Manager, Marketing to be able to pivot and adjust strategies quickly, with a strong focus on data-driven decision-making.
• The Senior Manager, Marketing may face challenges in balancing the demands of strategic planning and execution with the need to manage a team and oversee day-to-day marketing operations.
• The competitive nature of the biotechnology and research industries may present challenges in terms of market differentiation and customer acquisition.

ASSUMPTION: The Senior Manager, Marketing role offers a unique set of challenges and opportunities, requiring a dynamic and adaptable leader with a strong background in digital marketing, brand management, and team leadership.

📈 Similar Roles Comparison

• Compared to other marketing management roles, the Senior Manager, Marketing at JAX places a stronger emphasis on strategic planning and innovation, with a focus on driving business growth through data-driven marketing initiatives.
• In the biotechnology and research industries, marketing roles often require a strong understanding of scientific concepts and the ability to translate complex research findings into compelling marketing messages.
• Career progression in marketing management roles may vary depending on the organization's size and structure. At JAX, the Senior Manager, Marketing role offers opportunities for career advancement within the marketing department or the organization as a whole.

ASSUMPTION: Applicants should consider the unique aspects of the Senior Manager, Marketing role at JAX and how their experience and skills align with the organization's mission and values.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy to launch a new research initiative or product, including market analysis, target audience identification, and campaign development.
• Managing a team to create and execute a multi-channel marketing campaign to drive brand awareness and customer acquisition, with a focus on digital and social media channels.
• Analyzing market trends and consumer behavior to identify opportunities for growth and improvement, and developing data-driven marketing strategies to capitalize on these opportunities.

ASSUMPTION: The Senior Manager, Marketing role at JAX offers a unique opportunity to work on high-impact marketing projects that drive business growth and contribute to the organization's mission of improving human health through genomic research and discovery.

❓ Key Questions to Ask During Interview

• Can you describe the marketing team's structure and how this role fits within it?
• How does the Senior Manager, Marketing role collaborate with other departments, such as sales, product development, and customer service?
• What are the key priorities for the Senior Manager, Marketing in the first 90 days in the role?
• How does JAX support the professional development and growth of its marketing team members?
• What are the most significant challenges facing the marketing department, and how can the Senior Manager, Marketing address them?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the Senior Manager, Marketing role, the marketing team's dynamics, and JAX's marketing priorities and challenges.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the JAX careers portal.
• Tailor your resume and cover letter to highlight your relevant marketing experience and accomplishments, with a focus on strategic planning, team leadership, and data-driven decision-making.
• Prepare for interviews by researching JAX's mission, values, and marketing priorities, as well as the biotechnology and research industries.
• If invited to interview, be prepared to discuss your marketing philosophy and approach to strategic planning, as well as your ability to lead and manage a team in a dynamic and innovative research environment.
• Follow up with the hiring manager or HR representative within one week of your interview to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.