π Core Information
πΉ Job Title: Senior Manager of Marketing Experimentation
πΉ Company: Spreetail
πΉ Location: Remote
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 15, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Hybrid (1 day/week in Lincoln, NE)
π Job Overview
Key aspects of this role include:
- Owning and operating advanced experimentation engines, roadmaps, and methodologies for advertising and content.
- Working with a talented team to drive critical learnings and solve practical causal challenges at scale.
- Managing up and communicating effectively to focus learning roadmaps on what's best for the company.
- Operationalizing learnings from experiments into org-wide rollouts to capture full value.
- Collaborating with executives and experts who have run advanced experimentation at Amazon, Microsoft, and startups.
ASSUMPTION: This role requires a high level of expertise in marketing experimentation and the ability to work independently and collaboratively with a diverse team.
π Key Responsibilities
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Design, execute, and analyze A/B/n tests, MDEs, and pre/post-test analyses to drive learning and improve KPIs.
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Develop and maintain a systematic learning roadmap from hypothesis generation to causal learning runs.
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Communicate findings and recommendations to stakeholders, including executives and cross-functional teams.
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Break down major initiatives and insights needs into smaller components and tasks.
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Stay up-to-date with the latest experimentation techniques, tools, and best practices.
ASSUMPTION: This role involves a significant amount of data analysis and requires strong statistical and data science skills.
π― Required Qualifications
Education: Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Economics, or a related field) or equivalent experience.
Experience: 5-10 years of experience in marketing experimentation, with a proven track record of delivering 100%+ gains on primary KPIs.
Required Skills:
- Advanced understanding of experimentation designs and measurement capabilities.
- Hands-on experience building and deploying end-to-end experimentation programs at scale.
- Excellent communication abilities, both written and verbal.
- Excellent project management capabilities.
- Intermediate SQL extract (SELECT statements) skills.
Preferred Skills:
- Experience in content, pricing, advertising, and/or ecommerce experimentation at scale.
- A degree in Statistics, Machine Learning, or a related quantitative field.
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio of past projects may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: $140,000 - $160,000 per year
Benefits:
- Generous vacation policy
- Paid time-off for wedding week
- Paid parental leave
- Health & wellness programs
- Affordable medical, dental, and vision plans
- Free telehealth and on-demand mental health resources
Working Hours: 40 hours per week, with 1 day/week required in Lincoln, NE
ASSUMPTION: The salary range provided is based on market research for similar roles in the United States. Actual compensation may vary based on factors such as job-related knowledge, skills, and experience.
π Applicant Insights
π Company Context
Industry: Spreetail operates in the retail industry, focusing on ecommerce market share growth and operational cost reduction.
Company Size: Spreetail has 1,001-5,000 employees, providing ample opportunities for collaboration and growth.
Founded: 2006, with a history of continuous growth and innovation in the ecommerce space.
Company Description:
- Spreetail buys, sells, ships, and grows products from top brands on major marketplaces like Amazon, Walmart, Target, and Home Depot.
- The company leverages cutting-edge marketing and advertising strategies to boost sales across all channels.
- Spreetail's innovative home-grown software and network of seven fulfillment centers enable next-day shipping to 80% of the US population.
- The company accelerates ecommerce growth by anticipating market shifts and adapting with agility.
Company Specialties:
- Buyer/Merchandiser
- Customer Service
- Supply Chain Management
- SEO Marketing
- Amazon
- Marketplace Merchandising
- E-Commerce Listing Management
- E-Commerce Listing Optimization
- Next-Day Order Fulfillment
- Inventory Planning
- Brand Control
- Content Management
- Marketplace Retailer
- E-commerce Growth Coaching
- and E-Commerce
Company Website: Spreetail
ASSUMPTION: Spreetail's focus on ecommerce growth and operational efficiency provides a dynamic and challenging work environment for employees.
π Role Analysis
Career Level: This role is at the senior manager level, requiring strategic decision-making and leadership skills.
Reporting Structure: The Senior Manager of Marketing Experimentation reports directly to the Chief Marketing Officer.
Work Arrangement: Hybrid (1 day/week in Lincoln, NE) with the flexibility to work remotely the rest of the week.
Growth Opportunities:
- Potential to expand the experimentation team and take on additional responsibilities.
- Opportunities to collaborate with and learn from experienced executives and experts in the field.
- Potential to drive significant business impact and gain recognition for successful experimentation initiatives.
ASSUMPTION: Spreetail's commitment to growth and innovation provides ample opportunities for career advancement and professional development.
π Location & Work Environment
Office Type: Spreetail has multiple office locations and fulfillment centers across the United States, with the corporate team based in Lincoln, NE.
Office Location(s): Lincoln, NE (corporate headquarters), Austin, TX, Omaha, NE, Ellabell, GA, Greenwood, IN, Las Vegas, NV, Nanticoke, PA, Hutchins, TX, Tacoma, WA, and Leighton Buzzard, UK
Geographic Context:
- Lincoln, NE, is the corporate headquarters and offers a midwestern lifestyle with a growing tech scene.
- Spreetail's remote work arrangement allows employees to live and work in various locations across the United States and internationally.
- The company's fulfillment centers are strategically located to provide next-day shipping to 80% of the US population.
Work Schedule: 40 hours per week, with 1 day/week required in Lincoln, NE, and the flexibility to work remotely the rest of the week.
ASSUMPTION: Spreetail's hybrid work arrangement offers the best of both worlds: the freedom to work remotely with meaningful opportunities to connect and collaborate in person.
πΌ Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- On-site interview with the team
- Final interview with the Chief Marketing Officer
- Background check and offer extension
Key Assessment Areas:
- Technical expertise in marketing experimentation
- Data analysis and statistical skills
- Communication and presentation skills
- Project management capabilities
- Cultural fit with Spreetail's values and work environment
Application Tips:
- Highlight relevant experience and achievements in marketing experimentation.
- Include specific examples of successful experimentation initiatives and their impact on KPIs.
- Tailor your resume and cover letter to emphasize your fit for the role and Spreetail's company culture.
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work collaboratively in a dynamic environment.
ATS Keywords: Marketing Experimentation, A/B Testing, Data Analysis, Statistics, Project Management, Communication, SQL, Causal Learning, Hypothesis Generation, Randomized Controlled Experiments, Operationalization, Learning Roadmap, Signal and Noise, Alternative Test Designs, Experimentation Methodologies
ASSUMPTION: Spreetail's hiring process is designed to assess candidates' technical skills, cultural fit, and potential to drive business impact.
π οΈ Tools & Technologies
- SQL
- R or Python for data analysis
- Experiment design and analysis software (e.g., Optimizely, Adobe Target, Google Optimize)
- Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Spreetail uses a variety of tools and technologies to support its experimentation and data analysis efforts. Candidates should be comfortable learning and utilizing new tools as needed.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Data-driven
- Innovative
- Collaborative
- Adaptable
- Results-oriented
Work Style:
- Spreetail values a work culture that promotes results and encourages taking time off when needed.
- The company offers a generous vacation policy, paid time-off for wedding week, and paid parental leave.
- Spreetail celebrates accomplishments and recognizes people pursuing impacts with Spreetail Spotlight Awards.
- The company cares about employee health and wellness, offering affordable medical, dental, and vision plans, as well as free telehealth and on-demand mental health resources.
- Spreetail encourages employees to give back and make a social impact, offering paid time off to do so.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment that requires adaptability and innovation?
- Are you comfortable working remotely and collaborating with a distributed team?
- Do you have strong communication and presentation skills, and can you effectively communicate complex data-driven insights to stakeholders?
- Are you results-oriented and driven by a desire to make a significant impact on business KPIs?
ASSUMPTION: Spreetail's company culture values employees who are customer-centric, data-driven, innovative, collaborative, adaptable, and results-oriented.
β οΈ Potential Challenges
- Managing up and communicating effectively to focus learning roadmaps on what's best for the company may require strong political skills and the ability to navigate complex organizational dynamics.
- Working with a diverse team of executives and experts may present unique challenges in terms of communication, collaboration, and decision-making.
- The hybrid work arrangement may require additional effort to maintain strong working relationships with colleagues based in Lincoln, NE.
- Spreetail's focus on ecommerce growth and operational efficiency may result in a fast-paced work environment with high expectations for performance.
ASSUMPTION: Spreetail's dynamic and challenging work environment may not be suitable for candidates who prefer a more structured or predictable work environment.
π Similar Roles Comparison
- Compared to other senior marketing experimentation roles, this position offers the opportunity to work with a talented team of executives and experts, including those who have run advanced experimentation at Amazon, Microsoft, and startups.
- Spreetail's focus on ecommerce growth and operational efficiency provides a unique context for experimentation initiatives, with a strong emphasis on driving business impact.
- This role offers significant career growth potential, with the opportunity to expand the experimentation team and take on additional responsibilities.
ASSUMPTION: Candidates should consider their fit for Spreetail's company culture and the unique challenges and opportunities presented by this role compared to similar positions in the industry.
π Sample Projects
- Designing and executing a randomized controlled experiment to test the impact of different advertising channels on customer acquisition costs and lifetime value.
- Developing a learning roadmap to optimize content strategy based on user engagement and conversion data.
- Analyzing pre- and post-test data to assess the impact of a pricing experiment on revenue and customer satisfaction.
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a Senior Manager of Marketing Experimentation might work on at Spreetail. Actual projects may vary based on the company's current priorities and business needs.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does Spreetail support the professional development and growth of its employees?
- What are the most significant challenges facing the marketing experimentation team, and how can this role help address them?
- How does Spreetail measure the success of its experimentation initiatives, and what metrics are most important for this role?
- What opportunities are there for collaboration and knowledge-sharing with other teams and departments within the company?
ASSUMPTION: Candidates should use the interview process to assess their fit for the role and Spreetail's company culture, as well as to gain a deeper understanding of the company's priorities and business needs.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your fit for the role and Spreetail's company culture.
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work collaboratively in a dynamic environment.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about next steps in the interview process.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.