S

Senior Manager of Marketing Experimentation

Spreetail
Full-time
Remote
Worldwide
πŸ§ͺ Conversion Rate Optimization (CRO)

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Manager of Marketing Experimentation

πŸ”Ή Company: Spreetail

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (1 day/week in Lincoln, NE)

πŸš€ Job Overview

Key aspects of this role include:

  • Owning and operating advanced experimentation engines, roadmaps, and methodologies for advertising and content.
  • Working with a talented team to drive critical learnings and solve practical causal challenges at scale.
  • Managing up and communicating effectively to focus learning roadmaps on what's best for the company.
  • Operationalizing learnings from experiments into org-wide rollouts to capture full value.
  • Collaborating with executives and experts who have run advanced experimentation at Amazon, Microsoft, and startups.

ASSUMPTION: This role requires a high level of expertise in marketing experimentation and the ability to work independently and collaboratively with a diverse team.

πŸ“‹ Key Responsibilities

βœ… Design, execute, and analyze A/B/n tests, MDEs, and pre/post-test analyses to drive learning and improve KPIs.

βœ… Develop and maintain a systematic learning roadmap from hypothesis generation to causal learning runs.

βœ… Communicate findings and recommendations to stakeholders, including executives and cross-functional teams.

βœ… Break down major initiatives and insights needs into smaller components and tasks.

βœ… Stay up-to-date with the latest experimentation techniques, tools, and best practices.

ASSUMPTION: This role involves a significant amount of data analysis and requires strong statistical and data science skills.

🎯 Required Qualifications

Education: Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Economics, or a related field) or equivalent experience.

Experience: 5-10 years of experience in marketing experimentation, with a proven track record of delivering 100%+ gains on primary KPIs.

Required Skills:

  • Advanced understanding of experimentation designs and measurement capabilities.
  • Hands-on experience building and deploying end-to-end experimentation programs at scale.
  • Excellent communication abilities, both written and verbal.
  • Excellent project management capabilities.
  • Intermediate SQL extract (SELECT statements) skills.

Preferred Skills:

  • Experience in content, pricing, advertising, and/or ecommerce experimentation at scale.
  • A degree in Statistics, Machine Learning, or a related quantitative field.

ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio of past projects may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $140,000 - $160,000 per year

Benefits:

  • Generous vacation policy
  • Paid time-off for wedding week
  • Paid parental leave
  • Health & wellness programs
  • Affordable medical, dental, and vision plans
  • Free telehealth and on-demand mental health resources

Working Hours: 40 hours per week, with 1 day/week required in Lincoln, NE

ASSUMPTION: The salary range provided is based on market research for similar roles in the United States. Actual compensation may vary based on factors such as job-related knowledge, skills, and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Spreetail operates in the retail industry, focusing on ecommerce market share growth and operational cost reduction.

Company Size: Spreetail has 1,001-5,000 employees, providing ample opportunities for collaboration and growth.

Founded: 2006, with a history of continuous growth and innovation in the ecommerce space.

Company Description:

  • Spreetail buys, sells, ships, and grows products from top brands on major marketplaces like Amazon, Walmart, Target, and Home Depot.
  • The company leverages cutting-edge marketing and advertising strategies to boost sales across all channels.
  • Spreetail's innovative home-grown software and network of seven fulfillment centers enable next-day shipping to 80% of the US population.
  • The company accelerates ecommerce growth by anticipating market shifts and adapting with agility.

Company Specialties:

  • Buyer/Merchandiser
  • Customer Service
  • Supply Chain Management
  • SEO Marketing
  • Amazon
  • Marketplace Merchandising
  • E-Commerce Listing Management
  • E-Commerce Listing Optimization
  • Next-Day Order Fulfillment
  • Inventory Planning
  • Brand Control
  • Content Management
  • Marketplace Retailer
  • E-commerce Growth Coaching
  • and E-Commerce

Company Website: Spreetail

ASSUMPTION: Spreetail's focus on ecommerce growth and operational efficiency provides a dynamic and challenging work environment for employees.

πŸ“Š Role Analysis

Career Level: This role is at the senior manager level, requiring strategic decision-making and leadership skills.

Reporting Structure: The Senior Manager of Marketing Experimentation reports directly to the Chief Marketing Officer.

Work Arrangement: Hybrid (1 day/week in Lincoln, NE) with the flexibility to work remotely the rest of the week.

Growth Opportunities:

  • Potential to expand the experimentation team and take on additional responsibilities.
  • Opportunities to collaborate with and learn from experienced executives and experts in the field.
  • Potential to drive significant business impact and gain recognition for successful experimentation initiatives.

ASSUMPTION: Spreetail's commitment to growth and innovation provides ample opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Spreetail has multiple office locations and fulfillment centers across the United States, with the corporate team based in Lincoln, NE.

Office Location(s): Lincoln, NE (corporate headquarters), Austin, TX, Omaha, NE, Ellabell, GA, Greenwood, IN, Las Vegas, NV, Nanticoke, PA, Hutchins, TX, Tacoma, WA, and Leighton Buzzard, UK

Geographic Context:

  • Lincoln, NE, is the corporate headquarters and offers a midwestern lifestyle with a growing tech scene.
  • Spreetail's remote work arrangement allows employees to live and work in various locations across the United States and internationally.
  • The company's fulfillment centers are strategically located to provide next-day shipping to 80% of the US population.

Work Schedule: 40 hours per week, with 1 day/week required in Lincoln, NE, and the flexibility to work remotely the rest of the week.

ASSUMPTION: Spreetail's hybrid work arrangement offers the best of both worlds: the freedom to work remotely with meaningful opportunities to connect and collaborate in person.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screen with the hiring manager
  • On-site interview with the team
  • Final interview with the Chief Marketing Officer
  • Background check and offer extension

Key Assessment Areas:

  • Technical expertise in marketing experimentation
  • Data analysis and statistical skills
  • Communication and presentation skills
  • Project management capabilities
  • Cultural fit with Spreetail's values and work environment

Application Tips:

  • Highlight relevant experience and achievements in marketing experimentation.
  • Include specific examples of successful experimentation initiatives and their impact on KPIs.
  • Tailor your resume and cover letter to emphasize your fit for the role and Spreetail's company culture.
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work collaboratively in a dynamic environment.

ATS Keywords: Marketing Experimentation, A/B Testing, Data Analysis, Statistics, Project Management, Communication, SQL, Causal Learning, Hypothesis Generation, Randomized Controlled Experiments, Operationalization, Learning Roadmap, Signal and Noise, Alternative Test Designs, Experimentation Methodologies

ASSUMPTION: Spreetail's hiring process is designed to assess candidates' technical skills, cultural fit, and potential to drive business impact.

πŸ› οΈ Tools & Technologies

  • SQL
  • R or Python for data analysis
  • Experiment design and analysis software (e.g., Optimizely, Adobe Target, Google Optimize)
  • Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Spreetail uses a variety of tools and technologies to support its experimentation and data analysis efforts. Candidates should be comfortable learning and utilizing new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Data-driven
  • Innovative
  • Collaborative
  • Adaptable
  • Results-oriented

Work Style:

  • Spreetail values a work culture that promotes results and encourages taking time off when needed.
  • The company offers a generous vacation policy, paid time-off for wedding week, and paid parental leave.
  • Spreetail celebrates accomplishments and recognizes people pursuing impacts with Spreetail Spotlight Awards.
  • The company cares about employee health and wellness, offering affordable medical, dental, and vision plans, as well as free telehealth and on-demand mental health resources.
  • Spreetail encourages employees to give back and make a social impact, offering paid time off to do so.

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment that requires adaptability and innovation?
  • Are you comfortable working remotely and collaborating with a distributed team?
  • Do you have strong communication and presentation skills, and can you effectively communicate complex data-driven insights to stakeholders?
  • Are you results-oriented and driven by a desire to make a significant impact on business KPIs?

ASSUMPTION: Spreetail's company culture values employees who are customer-centric, data-driven, innovative, collaborative, adaptable, and results-oriented.

⚠️ Potential Challenges

  • Managing up and communicating effectively to focus learning roadmaps on what's best for the company may require strong political skills and the ability to navigate complex organizational dynamics.
  • Working with a diverse team of executives and experts may present unique challenges in terms of communication, collaboration, and decision-making.
  • The hybrid work arrangement may require additional effort to maintain strong working relationships with colleagues based in Lincoln, NE.
  • Spreetail's focus on ecommerce growth and operational efficiency may result in a fast-paced work environment with high expectations for performance.

ASSUMPTION: Spreetail's dynamic and challenging work environment may not be suitable for candidates who prefer a more structured or predictable work environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior marketing experimentation roles, this position offers the opportunity to work with a talented team of executives and experts, including those who have run advanced experimentation at Amazon, Microsoft, and startups.
  • Spreetail's focus on ecommerce growth and operational efficiency provides a unique context for experimentation initiatives, with a strong emphasis on driving business impact.
  • This role offers significant career growth potential, with the opportunity to expand the experimentation team and take on additional responsibilities.

ASSUMPTION: Candidates should consider their fit for Spreetail's company culture and the unique challenges and opportunities presented by this role compared to similar positions in the industry.

πŸ“ Sample Projects

  • Designing and executing a randomized controlled experiment to test the impact of different advertising channels on customer acquisition costs and lifetime value.
  • Developing a learning roadmap to optimize content strategy based on user engagement and conversion data.
  • Analyzing pre- and post-test data to assess the impact of a pricing experiment on revenue and customer satisfaction.

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a Senior Manager of Marketing Experimentation might work on at Spreetail. Actual projects may vary based on the company's current priorities and business needs.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does Spreetail support the professional development and growth of its employees?
  • What are the most significant challenges facing the marketing experimentation team, and how can this role help address them?
  • How does Spreetail measure the success of its experimentation initiatives, and what metrics are most important for this role?
  • What opportunities are there for collaboration and knowledge-sharing with other teams and departments within the company?

ASSUMPTION: Candidates should use the interview process to assess their fit for the role and Spreetail's company culture, as well as to gain a deeper understanding of the company's priorities and business needs.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to emphasize your fit for the role and Spreetail's company culture.
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work collaboratively in a dynamic environment.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about next steps in the interview process.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.