Senior Manager, Programmatic

📌 Core Information

🔹 Job Title: Senior Manager, Programmatic

🔹 Company: Brainlabs

🔹 Location: Remote in the United States or Canada

🔹 Job Type: On-site

🔹 Category: Advertising Services

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote Solely

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creating and delivering best-in-class programmatic work for clients
• Defining and optimizing campaign delivery plans
• Promoting innovative concepts using a test and learn approach
• Improving automation and process efficiencies

ASSUMPTION: This role focuses on both strategic and operational leadership, enhancing both client outcomes and internal capabilities through innovation and process optimization. This assumption is based on the emphasis placed on campaign management and process improvement in the job description.

📋 Key Responsibilities

✅ Oversee programmatic planning, execution, and insights for multiple campaigns for a major client

✅ Mentor a direct report, developing leadership and delegation skills

✅ Collaborate with vendors to optimize client results

✅ Serve as a primary point of contact for client deliverables

✅ Contribute to process improvements, including automation initiatives

✅ Develop a best-practice roadmap for continuous programmatic offering enhancements

ASSUMPTION: Responsibilities highlight a leadership role with a focus on mentorship, client relationship management, and strategic thinking in programmatic campaigns. These are inferred from context and expectations set for a senior managerial position.

🎯 Required Qualifications

Education: Not specified

Experience: Minimum of 2 years in programmatic delivery

Required Skills:

• Programmatic Delivery
• Campaign Optimization
• Data Analysis
• Communication and Presentation

Preferred Skills:

• Leadership and Mentoring
• Process Improvement and Automation

ASSUMPTION: The role assumes a foundational expertise in programmatic advertising with additional emphasis on leadership skills, inferred from managerial responsibilities and strategic process improvement duties.

💰 Compensation & Benefits

Salary Range: $85,000 - $100,000 USD

Benefits:

• Comprehensive health insurance
• Retirement savings plan
• Paid time off and holidays

Working Hours: 40 hours per week; flexible schedule assumed given remote nature

ASSUMPTION: Benefits are inferred from common industry practices, as specifics were not provided. Assumed flexibility due to the fully remote nature of the job.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 501-1,000 employees, indicating potential for close-knit teams with significant resources

Founded: Not specified

Company Description:

• Global digital-first media agency with a focus on innovative marketing strategies
• Cultivates a unique culture with a commitment to winning together
• Experienced in various digital channels including SEO, CRO, and Programmatic

Company Specialties:

• PPC
• Programmatic
• Google Marketing Platform Consulting

Company Website: http://www.brainlabsdigital.com

ASSUMPTION: Company details are based on standard digital agency structures and specialties, leveraging provided LinkedIn data.

📊 Role Analysis

Career Level: Mid to Senior Level

Reporting Structure: Reports to Director, Programmatic

Work Arrangement: Completely remote, open to US and Canadian citizens/residents only

Growth Opportunities:

• Leadership development through mentoring responsibilities
• Potential to spearhead innovation in programmatic practices
• Visibility to senior leadership through major client engagements

ASSUMPTION: Growth opportunities inferred from role's strategic impact and mentorship avenues, as well as scale of client responsibility.

🌍 Location & Work Environment

Office Type: Not applicable, fully remote

Office Location(s): US and Canada, with operational offices in major cities globally

Geographic Context:

• Remote work allows flexibility in work location
• Access to major city resources for potential in-person meetings
• Potential global collaboration given international office presence

Work Schedule: Regular business hours, flexible schedule as per remote work norms

ASSUMPTION: Environment assumes flexibility typical for remote roles; geographic details based on available office locations.

💼 Interview & Application Insights

Typical Process:

• Initial screening
• Skills assessment interviews
• Team fit interview

Key Assessment Areas:

• Technical proficiency in programmatic advertising
• Problem-solving and innovation
• Communication and leadership abilities

Application Tips:

• Highlight experience in programmatic campaign optimization
• Showcase leadership and mentoring experiences
• Provide examples of process improvements or automation

ATS Keywords: Programmatic, Campaign Optimization, Data Analysis, Communication, Leadership

ASSUMPTION: Interview process and key assessment areas assumed based on industry standards for senior roles.

🛠️ Tools & Technologies

• Google Marketing Platform
• Data analysis and visualization software
• Automation tools

ASSUMPTION: Suggested tools and technologies are standard for senior programmatic roles in digital marketing.

👔 Cultural Fit Considerations

Company Values:

• Commitment to continuous learning
• Team collaboration and winning together
• Innovation and data-driven decision-making

Work Style:

• Autonomous with a focus on results
• Collaborative within a team environment
• Proactive and strategic in problem-solving

Self-Assessment Questions:

• Are you experienced in programmatic advertising?
• Do you excel in leading and mentoring teams?
• Can you innovate within established processes?

ASSUMPTION: Cultural fit considerations derived from company emphasis on culture-first attitude and role responsibilities.

⚠️ Potential Challenges

• Balancing remote work and team collaboration
• Adapting to new technologies and processes
• Maintaining accountability in a virtual environment
• Handling high-impact client deliverables consistently

ASSUMPTION: Challenges are common in remote roles with high client deliverable expectations and technological advancements.

📈 Similar Roles Comparison

• Higher emphasis on innovation compared to standard programmatic roles
• Additional responsibility for mentoring and leadership development
• Greater client-facing and strategic responsibilities

ASSUMPTION: Role comparison assumptions made based on typical differences in senior managerial roles in programmatic advertising.

📝 Sample Projects

• Leading a major rebranding and programmatic strategy overhauling project
• Developing an automation tool to streamline campaign deliveries
• Implementing a test-and-learn strategy for optimizing client media spend

ASSUMPTION: Sample projects created to reflect typical responsibilities in dynamic programmatic leadership roles.

❓ Key Questions to Ask During Interview

• How does Brainlabs measure success in this role?
• What tools and technologies are currently used in the programmatic team?
• How is team collaboration handled in a remote environment?
• What opportunities are there for professional growth and development?
• How is feedback typically given and received within teams?

ASSUMPTION: Recommended interview questions structured to gain clarity on expectations, support mechanisms, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through Brainlabs' official careers page or job portal
• Prepare for an initial screening process
• Be ready for skills interview assessments
• Ensure clarity on role requirements and responsibilities
• Engage with the interview process actively to understand company culture

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.