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Senior Marketing Associate

PwC
Full-time
On-site
Dubai, Dubayy, United Arab Emirates
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Associate

πŸ”Ή Company: PwC

πŸ”Ή Location: Dubai, United Arab Emirates

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: May 29, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing brand strategies to enhance and protect PwC's brand image
  • Managing brand campaigns and conducting market research
  • Supporting the Marketing & Communications Lead and Operations Lead in achieving team goals and managing overall team operations
  • Creating clear and impactful copy for thought leadership publications, marketing materials, and event invitations
  • Driving marketing material production and maintaining website content for priority business areas

ASSUMPTION: This role requires a strong understanding of marketing principles and the ability to work collaboratively with various teams to achieve organizational targets.

πŸ“‹ Key Responsibilities

βœ… Develop and implement brand strategies to enhance and protect PwC's brand image

βœ… Manage brand campaigns and conduct market research

βœ… Support the Marketing & Communications Lead and Operations Lead in achieving team goals and managing overall team operations

βœ… Create clear and impactful copy for thought leadership publications, marketing materials, and event invitations

βœ… Drive marketing material production and maintain website content for priority business areas

βœ… Support major projects as and when required

βœ… Become an expert on Salesforce Marketing Cloud to enhance the customer experience

βœ… Support/Manage Industry business-related events, sponsorships, and conferences, specifically related to Financial Services

βœ… Provide support and assistance to the wider team, ensuring agility in the role to build up wider Marketing & Communications capabilities

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and operational support to drive marketing initiatives and enhance PwC's brand presence.

🎯 Required Qualifications

Education: Bachelor's Degree in Marketing

Experience: 2-3 years in Marketing & Communications roles

Required Skills:

  • Excellent communication (verbal and written) skills, with a particular focus on writing abilities
  • Clear understanding of marketing principles and approach to problem-solving
  • Agility and flexibility
  • Enthusiastic team player
  • Fluent in spoken and written English

Preferred Skills:

  • Fluent in Arabic
  • Experience in Salesforce Marketing Cloud

ASSUMPTION: Given the role's focus on brand management, marketing, and communications, a strong educational background in marketing and relevant work experience are essential for success.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Dubai typically falls between AED 150,000 - 200,000 per annum, based on experience and qualifications. This estimate is based on market research and industry standards.

Benefits:

  • Health insurance
  • Dental insurance
  • Life insurance
  • Retirement plan
  • Employee discounts
  • Professional development opportunities

Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility based on project demands.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: PwC operates in the professional services industry, focusing on assurance, tax, and consulting services. The company is a global leader in its field, with a strong presence in the Middle East.

Company Size: PwC is a large organization with over 299,000 employees worldwide, providing a dynamic and diverse work environment.

Founded: PwC was founded in 1913 and has since grown into one of the largest professional services firms globally.

Company Description:

  • PwC is committed to building trust and solving important problems.
  • The company operates with integrity, works together, reimagines what's possible, shows genuine interest in its people, and makes a difference in society.
  • PwC combines innovative technologies with the expertise of its people to help organizations build trust and deliver sustainable results.

Company Specialties:

  • Assurance
  • Tax services
  • Consulting
  • Global Outsourcing Solutions
  • Advisory
  • Acceleration Center

Company Website: http://www.pwc.com/ar

ASSUMPTION: PwC's extensive global presence and diverse service offerings provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior associate level, indicating significant experience and expertise in marketing and communications.

Reporting Structure: The Senior Marketing Associate will report directly to the Marketing & Communications Lead and work closely with the Operations Lead to achieve team goals.

Work Arrangement: This is an on-site role, with the expectation of working from PwC's Dubai office. However, some flexibility may be available based on project demands.

Growth Opportunities:

  • Progression to a management role within the Marketing & Communications team
  • Expansion into other areas of PwC's business, such as consulting or assurance
  • International assignments or secondments within PwC's global network

ASSUMPTION: Given PwC's large size and global presence, there are numerous opportunities for career progression and development within the organization.

🌍 Location & Work Environment

Office Type: PwC's Dubai office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): Emaar Square, Dubai, United Arab Emirates

Geographic Context:

  • Dubai is a major global hub for business, finance, and tourism, providing ample opportunities for networking and professional growth.
  • The United Arab Emirates offers a tax-free income and a high standard of living, making it an attractive destination for expats.
  • Dubai's diverse and multicultural environment fosters a dynamic and inclusive work environment.

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility based on project demands.

ASSUMPTION: PwC's Dubai office provides a modern, collaborative work environment that supports productivity and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager and/or team members
  • Final interview with the Marketing & Communications Lead or another senior stakeholder

Key Assessment Areas:

  • Marketing and communications skills
  • Brand management expertise
  • Problem-solving abilities
  • Cultural fit and alignment with PwC's values

Application Tips:

  • Highlight relevant marketing and communications experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of PwC's business and the role's requirements
  • Prepare examples of your writing skills and brand management experience for the interview

ATS Keywords: Marketing, Communications, Brand Management, Digital Marketing, Market Research, Creative Campaigns, Sales Strategies, Copywriting, Project Management, Customer Experience, Stakeholder Engagement, Agility, Team Player, Salesforce Marketing Cloud, Event Management, Content Development

ASSUMPTION: PwC's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Salesforce Marketing Cloud
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Adobe Creative Suite (Photoshop, Illustrator)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with industry-standard marketing and project management tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Act with integrity
  • Work together
  • Reimagine what's possible
  • Show genuine interest in others
  • Make a difference

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and focused on delivering high-quality work

Self-Assessment Questions:

  • Do you have a strong understanding of marketing principles and brand management strategies?
  • Are you comfortable working in a dynamic, collaborative environment and adapting to changing priorities?
  • Do you share PwC's commitment to building trust and solving important problems?

ASSUMPTION: PwC values candidates who align with its core values and demonstrate a strong work ethic, collaborative spirit, and commitment to delivering high-quality work.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working in a fast-paced, dynamic environment with tight deadlines
  • Adapting to changes in the market and PwC's business priorities
  • Navigating a large, complex organization with diverse stakeholders

ASSUMPTION: Given the role's focus on brand management, marketing, and communications, candidates should be prepared to work in a fast-paced, dynamic environment and adapt to changing priorities.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing and communications roles, this position places a greater emphasis on brand management and strategic planning
  • PwC's global presence and diverse service offerings provide unique opportunities for career growth and development
  • This role may offer more opportunities for international assignments or secondments compared to similar roles in other organizations

ASSUMPTION: While this role shares similarities with other marketing and communications positions, its focus on brand management and PwC's global presence set it apart.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive brand strategy for PwC's Middle East region
  • Managing a high-profile event or conference, including logistics, speaker management, and promotion
  • Creating a series of thought leadership articles or blog posts on a specific marketing or communications topic

ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives a Senior Marketing Associate might undertake in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Marketing & Communications department?
  • How does this role contribute to PwC's overall business strategy and growth objectives?
  • What opportunities exist for professional development and career progression within the Marketing & Communications team and PwC more broadly?
  • How does PwC support work-life balance for its employees?
  • What are the key priorities for this role in the first 90 days?

ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and provides valuable insights into the organization and the team dynamics.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the PwC careers portal
  • Tailor your resume to highlight relevant marketing and communications experience and achievements
  • Write a cover letter that demonstrates your understanding of PwC's business and the role's requirements
  • Prepare examples of your writing skills and brand management experience for the interview
  • Follow up with the hiring manager or recruiter one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.