📌 Core Information
🔹 Job Title: Senior Marketing Campaign Manager
🔹 Company: Schroders Personal Wealth
🔹 Location: London, Head Office & London Hub
🔹 Job Type: Fixed Term (Fixed Term)
🔹 Category: Marketing
🔹 Date Posted: 2025-05-02
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (On-site and Remote)
🚀 Job Overview
Key aspects of this role include:
- Planning and deploying end-to-end multi-channel marketing campaigns
- Utilizing data, insights, and research to identify revenue generation opportunities
- Client journey planning and deployment
- Working closely with data analysts and other planners to ensure actionable and measurable campaigns
- Campaign reporting and interpretation to stakeholders
ASSUMPTION: This role requires a strong background in data-driven marketing, digital planning, and campaign delivery. Experience in the financial services industry is beneficial but not essential.
📋 Key Responsibilities
✅ Using insight to plan and deploy end-to-end multi-channel, multi-contact marketing campaigns
✅ Utilising data, insights (propensity models, personas etc) and research to identify opportunities for revenue generation through client contact strategies
✅ Client journey planning and deployment
✅ Opportunity sizing
✅ Data cleaning, enhancements, profiling and planning
✅ Working closely with the other planners, analysts and researchers to ensure appropriate development and evolution of segmentations, modelling, profiling etc.
✅ Ensuring all output is actionable and measurable so learnings can be undertaken in a test and learn approach for maximum impact and efficiency
✅ Campaign reporting and interpretation to stakeholders across the business
✅ Developing testing matrices and recommending optimisations driven by data
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work autonomously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of proven marketing experience, preferably within a senior role
Required Skills:
- Proven experience in data, digital, planning, and campaign delivery
- Strong Excel competency
- Excellent communication and stakeholder management skills
- Ability to manipulate and analyze data to shape strategy and drive positive outcomes
- Commercial outlook and positive, self-motivated attitude
Preferred Skills:
- Experience in the financial services industry
- Fluency in additional languages
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: £54,500 - £70,000 (London: £63,500 - £70,000, National: £54,500 - £60,000)
Benefits:
- Generous Holiday Entitlement (30 days + bank holidays, option to buy/sell 5 days)
- Health & Wellbeing (Private Medical Insurance, Life Insurance, Health Screening)
- Company Pension Contribution (matched pension contribution of up to 15% of base pay)
- Cash Allowance (Flexible allowance for additional benefits)
- Bonus Opportunity (Dependent on individual/company performance)
- Financial Advice (Access to free financial advice)
Working Hours: Full-time (37.5 hours/week), flexible working arrangements available
ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior marketing role in the UK. Actual compensation may vary based on individual qualifications and company performance.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: Medium (501-1,000 employees)
Founded: 2019
Company Description:
- Schroders Personal Wealth is a joint venture between Lloyds Banking Group and Schroders, aiming to make financial advice more affordable, accessible, and powerful for more people.
- The company focuses on improving the way financial advice is offered by making it more transparent and personal.
- Schroders Personal Wealth operates under the Senior Managers and Certification Regime.
Company Specialties:
- Financial Planning
- Investment Management
- Wealth Management
Company Website: http://www.spw.com
ASSUMPTION: Schroders Personal Wealth is a growing company with a strong focus on innovation and client-centricity. Its joint venture with Lloyds Banking Group provides it with solid foundations and a strong heritage.
📊 Role Analysis
Career Level: Senior
Reporting Structure: Reports to the Head of Client Campaigns and Insight
Work Arrangement: Hybrid (On-site and Remote)
Growth Opportunities:
- Potential to grow within the Client Communication & Campaigns team or explore other opportunities within Schroders Personal Wealth
- Opportunity to work on high-impact campaigns and drive positive outcomes for the business
- Chance to develop skills in data analysis, digital planning, and campaign delivery
ASSUMPTION: This role offers excellent growth opportunities for the right candidate, with the potential to make a significant impact on the business.
🌍 Location & Work Environment
Office Type: Head Office & London Hub
Office Location(s): One London Wall Place, London, EC2Y 5AU, GB
Geographic Context:
- London is a major global city with a vibrant financial sector and a diverse cultural scene.
- The office is located in the heart of the City of London, offering easy access to public transportation and amenities.
- The company encourages a flexible and inclusive work environment, with a focus on work-life balance.
Work Schedule: Full-time (37.5 hours/week), with flexible working arrangements available
ASSUMPTION: The London office provides a dynamic and collaborative work environment, with easy access to public transportation and amenities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Data analysis and manipulation skills
- Campaign planning and delivery experience
- Communication and stakeholder management skills
- Commercial outlook and strategic thinking
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of successful marketing campaigns you've worked on
ATS Keywords: Marketing, Campaign Management, Data Analysis, Digital Planning, Stakeholder Management, Client Journey Planning, Campaign Reporting
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on data-driven marketing experience and strong communication skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis tools (e.g., SQL, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite and relevant marketing automation tools is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Client-centricity
- Integrity
- Collaboration
- Innovation
Work Style:
- Data-driven and analytical
- Collaborative and inclusive
- Flexible and adaptable
- Results-oriented
Self-Assessment Questions:
- Do you have a strong background in data-driven marketing and digital campaign delivery?
- Are you comfortable working autonomously and managing multiple projects simultaneously?
- Do you thrive in a collaborative and inclusive work environment?
ASSUMPTION: Schroders Personal Wealth values candidates who are data-driven, collaborative, and results-oriented, with a strong focus on client-centricity and innovation.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with large datasets and complex data analysis tools
- Adapting to a fast-paced and evolving work environment
- Balancing the need for data-driven decision-making with the need for quick and efficient campaign delivery
ASSUMPTION: This role may present challenges in terms of data analysis, project management, and adaptability to a fast-paced work environment.
📈 Similar Roles Comparison
- This role differs from other marketing campaign manager positions in its focus on data-driven decision-making and revenue generation opportunities.
- Industry-specific context: Financial services industry experience is beneficial but not essential for this role.
- Career path comparison: This role offers growth opportunities within the Client Communication & Campaigns team or exploration of other opportunities within Schroders Personal Wealth.
ASSUMPTION: This role is unique in its focus on data-driven marketing and revenue generation opportunities within the financial services industry.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign to drive client engagement and revenue growth
- Analyzing client data to identify opportunities for targeted marketing campaigns and improved client experience
- Collaborating with data analysts and other planners to refine and optimize client segmentation and modeling
ASSUMPTION: Sample projects for this role may involve data analysis, campaign planning and delivery, and collaboration with cross-functional teams.
❓ Key Questions to Ask During Interview
- Can you describe the typical campaign planning and delivery process for this role?
- How does this role collaborate with other teams within the company, such as data analysts and front office functions?
- What are the key priorities for this role in the first 30-60-90 days?
- How does Schroders Personal Wealth support the growth and development of its employees?
- What are the key challenges facing the Client Communication & Campaigns team, and how can this role help address them?
ASSUMPTION: Interview questions should focus on understanding the role's responsibilities, the company's culture, and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and achievements
- Write a cover letter demonstrating your understanding of the role and company
- Prepare examples of successful marketing campaigns you've worked on
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
