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Senior Marketing Campaign Operations Specialist

Dataiku
Full-time
On-site
London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Campaign Operations Specialist

πŸ”Ή Company: Dataiku

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Hybrid (On-site/Hybrid)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 7, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Evolving and maintaining lead processes to drive growth at Dataiku
  • Protecting and optimizing campaign structure for global marketing teams
  • Collaborating with marketers to identify pain points and create solutions
  • Liaising between operations and demand generation teams for overlapping projects
  • Managing marketing enablement program in Mindtickle and campaign analytics dashboards

ASSUMPTION: This role requires a balance of operational and strategic thinking, with a strong focus on process improvement and stakeholder management.

πŸ“‹ Key Responsibilities

βœ… Audit current systems and processes, identify opportunities for transformation

βœ… Act as the first line of defense between marketers and campaign operations

βœ… Work with marketers to identify pain points and create projects to address them

βœ… Become the liaison between Ops and Demand Gen teams, helping define and scope overlapping projects

βœ… Own and manage the Marketing Enablement program in Mindtickle

βœ… Build out campaign analytics dashboards in concert with the Analytics team

βœ… Solicit lead quality feedback from BDR leaders and adjust scoring rules in kind

βœ… Optimize and consolidate HubSpot workflows to decrease processing time

ASSUMPTION: This role involves a mix of day-to-day operations and strategic planning, with a focus on continuous improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-4 years of experience working in marketing operations supporting mid to large marketing organizations

Required Skills:

  • Proven experience with marketing automation tools and marketing technology
  • Strong understanding of B2B marketing (online, offline, ABM)
  • Excellent project management skills and ability to build long-term relationships with stakeholders
  • Demonstrated ability to use data to drive decision-making
  • Comfortable working operationally in the tools and formalizing high-level frameworks

Preferred Skills:

  • Experience using HubSpot, Salesforce, and Tableau
  • Familiarity with dataiku's products and services

ASSUMPTION: The ideal candidate will have a strong background in marketing operations and a proven track record of driving process improvement and stakeholder management.

πŸ’° Compensation & Benefits

Salary Range: Β£55,000 - Β£70,000 per year (Based on industry standards for a Senior Marketing Campaign Operations Specialist in London)

Benefits:

  • Competitive benefits package
  • Flexible working hours
  • Hybrid work arrangement (2-3 days on-site per week)

Working Hours: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in London. Benefits may vary based on the company's standard benefits package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Dataiku operates in the software development industry, focusing on data science, machine learning, and AI solutions. The company is known for its collaborative data science platform and end-to-end data science capabilities.

Company Size: Dataiku has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: Dataiku was founded in 2013 in Paris, France, and has since expanded globally with offices in New York, London, and other major cities.

Company Description:

  • Dataiku is The Universal AI Platformβ„’, empowering organizations to control their AI talent, processes, and technologies
  • Agnostic to clouds, data platforms, AI services, and legacy systems, Dataiku ensures full technology optionality
  • Provides no-, low-, and full-code capabilities, meeting teams where they are today and allowing them to build with AI using existing skills and knowledge

Company Specialties:

  • Data Science
  • Machine Learning
  • Data Science Platform
  • Collaborative Data Science
  • End-to-End Data Science Platform
  • Enterprise AI
  • Big Data
  • AutoML
  • Data Prep
  • Responsible AI
  • Transparent AI
  • Scalable AI
  • Data Democratization

Company Website: dataiku.com

ASSUMPTION: Dataiku's focus on AI and data science makes it an attractive employer for professionals interested in cutting-edge technology and innovation.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, offering opportunities for growth and leadership within the marketing operations team.

Reporting Structure: The Senior Marketing Campaign Operations Specialist will report directly to the Head of Marketing Operations and work closely with global marketing teams.

Work Arrangement: This is a hybrid role, requiring 2-3 days on-site per week, with the remainder of the work being done remotely.

Growth Opportunities:

  • Potential to advance to a management or leadership role within the marketing operations team
  • Opportunities to learn and develop skills in AI, machine learning, and data science
  • Chance to work on high-impact projects that drive growth and innovation at Dataiku

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance within the company.

🌍 Location & Work Environment

Office Type: Dataiku's London office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 6 Devonshire Square, Liverpool Street, England EC2M 4YE, GB

Geographic Context:

  • London is a major global city with a vibrant tech industry and a diverse talent pool
  • The office is located in the heart of the City of London, with easy access to public transportation and amenities
  • The area is known for its bustling atmosphere, with numerous restaurants, cafes, and shops nearby

Work Schedule: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: Dataiku's London office provides a dynamic and collaborative work environment, with easy access to the city's many amenities and attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • Technical assessment or case study
  • On-site or virtual interview with the marketing operations team
  • Final interview with the Head of Marketing Operations

Key Assessment Areas:

  • Problem-solving skills and ability to think strategically
  • Technical proficiency with marketing automation tools and marketing technology
  • Stakeholder management and communication skills
  • Data analysis and decision-making skills

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing operations experience and relevant skills
  • Be prepared to discuss your experience with marketing automation tools and how you've used them to drive process improvement
  • Demonstrate your understanding of Dataiku's products and services and how you can contribute to the company's growth

ATS Keywords: Marketing Operations, B2B Marketing, Automation Systems, Project Management, Data Analysis, HubSpot, Salesforce, Tableau, Lead Process Management, Campaign Structure, Campaign Analytics, Stakeholder Relationships, Detail-Oriented, Process Optimization, Collaboration, Innovation

ASSUMPTION: Dataiku's hiring process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit within the marketing operations team.

πŸ› οΈ Tools & Technologies

  • HubSpot
  • Salesforce
  • Tableau
  • Mindtickle
  • Dataiku's products and services

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used daily to manage marketing campaigns and operations.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Customer-centricity
  • Integrity
  • Accountability

Work Style:

  • Data-driven and results-oriented
  • Collaborative and team-focused
  • Adaptable and open to change
  • Proactive and solutions-oriented

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced environment where change is constant?
  • Are you comfortable working with diverse teams and stakeholders to drive consensus and action?
  • Do you have a proven track record of using data to inform decision-making and drive process improvement?

ASSUMPTION: Dataiku values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

  • Managing multiple stakeholders with competing priorities and expectations
  • Keeping up with the fast-paced, ever-changing nature of marketing operations in a high-growth company
  • Balancing operational tasks with strategic planning and process improvement
  • Adapting to a hybrid work environment and managing remote team members

ASSUMPTION: These challenges are inherent in a senior marketing campaign operations role at a high-growth company like Dataiku and require a proactive, solutions-oriented approach.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing operations roles, this position requires a strong focus on campaign structure and analytics, as well as stakeholder management and process improvement
  • Dataiku's emphasis on AI and data science sets it apart from other companies in the industry, offering unique opportunities for growth and learning
  • Career progression in this role may lead to management or leadership positions within the marketing operations team or other areas of the business

ASSUMPTION: This role offers a unique blend of operational and strategic responsibilities, with a focus on campaign management, analytics, and stakeholder management.

πŸ“ Sample Projects

  • Developing and implementing a new lead scoring model to improve lead quality and conversion rates
  • Optimizing HubSpot workflows to reduce processing time and improve campaign performance
  • Creating and managing a marketing enablement program in Mindtickle to improve marketer proficiency and productivity

ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available in this role, from operational tasks to strategic initiatives.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing operations strategy at Dataiku?
  • What are the biggest challenges facing the marketing operations team currently, and how can this role help address them?
  • How does Dataiku support the professional development and growth of its marketing operations team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Dataiku foster a culture of innovation and collaboration within its marketing operations team?

ASSUMPTION: These questions help candidates better understand the role's context, priorities, and growth opportunities, as well as Dataiku's culture and commitment to professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing operations experience and relevant skills
  • Prepare for your interview by researching Dataiku's products, services, and company culture
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.