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Senior Marketing Director, FR/BN Shark- Maternity Cover

SharkNinja
Full-time
On-site
Paris, Île-de-France, France
🌐 Digital Marketing
Based on the provided job listing, here's the enhanced job description following the specified format:

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Director, FR/BN Shark- Maternity Cover

πŸ”Ή Company: SharkNinja

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Contractor

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-20

πŸ”Ή Experience Level: Experienced

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Leading a team to deliver brand awareness growth and GTM strategy for the category across France and Benelux.
  • Collaborating with various teams to achieve key performance indicators and oversee product launch communications.
  • Developing and implementing the annual product strategy and brand communication plan across France/Benelux.
  • Actively responding to market changes and actual performance to update, evolve, and implement new activities and actions.
  • Aligning, negotiating business opportunities, gaining consensus, and approval with US, country, and Leadership Team on the components of the category plan.

ASSUMPTION: This role requires strong leadership, communication, and strategic thinking skills with a broad spectrum of GTM marketing skills from storytelling to building commercial product plans via a team. An eye on improving mechanisms and processes is essential.

πŸ“‹ Key Responsibilities

βœ… Lead a team of Senior Category Marketing Managers and Marketing Managers who own the product line plan and its GTM implementation.

βœ… Collaborate with Product Development teams and country teams to achieve key KPIs, revenue, volume, share, brand awareness metrics, profit, and investment targets.

βœ… Oversee product launch materials and product launch communication, ranging and sell-through.

βœ… Deeply understand, interpret, and champion the category, the market, its consumers, channels, and competitors within Regional, Country, and US teams and reflect in the plan.

βœ… Align, negotiate business opportunities, gain consensus, and approval with US, country, and Leadership Team on the components of the category plan.

βœ… Actively track and report the status of the plan, identify and analyze areas of performance, and make recommendations on how to correct or offset.

βœ… Work with peer group, PD, Media, Countries, and wider business to rapidly escalate opportunities and build effective growth plan.

βœ… Understand Shark Ninja segmentation and customer audiences to set communications strategy and fill CI gaps where necessary.

ASSUMPTION: The role requires a strong understanding of the market, consumer behavior, and competitive landscape to make informed decisions and drive growth.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (MBA or equivalent preferred)

Experience: 10+ years of job experience in Brand and Product Marketing, preferably within the category (Masters in Product/Marketing preferred)

Required Skills:

  • Proven leadership experience
  • EU/EMEA multi-matrix org management
  • Languages: proficiency in English, French (Dutch is a plus)
  • Proven commercial acumen
  • Strong technical aptitude
  • Proven ability to work in a hybrid environment

Preferred Skills:

  • Product lifecycle management experience
  • Proven ability to work in a fast-paced environment

ASSUMPTION: The role requires a unique blend of skills, including strong leadership, strategic thinking, and the ability to thrive in a dynamic, multi-cultural environment.

πŸ’° Compensation & Benefits

Salary Range: Competitive, based on experience and market conditions (not specified in the original listing)

Benefits:

  • Health Insurance
  • Retirement Plans
  • Paid Time Off
  • Employee Stock Purchase Options
  • Wellness Programs
  • Product Discounts

ASSUMPTION: The salary range is estimated based on market conditions for a senior marketing role in the consumer goods industry, with a starting point of €80,000 - €120,000 per annum, depending on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Consumer Goods, specifically Appliances, Electrical, and Electronics Manufacturing

Company Size: 1,001-5,000 employees

Founded: 1994

Company Description:

  • SharkNinja is a global product design and technology company that creates 5-star rated lifestyle solutions through innovative products for consumers around the world.
  • Known for its two billion-dollar brands, Shark and Ninja, SharkNinja has a proven track record of establishing leadership positions by disrupting numerous household product categories.

Company Specialties:

  • Consumer Goods and Product Marketing

Company Website: http://www.sharkninja.com

πŸ“Š Role Analysis

Career Level: Senior/Managerial

Reporting Structure: To be determined based on the successful candidate's background and fit within the organization

Work Arrangement: Hybrid (3 days on-site, based in Paris)

Growth Opportunities:

  • Potential to grow within the marketing function or take on additional responsibilities based on performance and organizational needs

ASSUMPTION: The role offers opportunities for professional growth and development within a dynamic, global organization.

🌍 Location & Work Environment

Office Type: Hybrid (3 days on-site per week)

Office Location(s): Paris, Île-de-France, France

Geographic Context:

  • Paris, Île-de-France, France

Work Schedule: To be determined based on the successful candidate's background and fit within the organization

ASSUMPTION: The hybrid work arrangement allows for flexibility while maintaining a strong connection to the team and company culture.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interviews with hiring managers and/or team members
  • Final round interviews with senior leadership
  • Background and reference checks
  • Job offer and onboarding

Key Assessment Areas:

  • Marketing strategy and planning
  • Leadership and team management
  • Cross-functional collaboration
  • Adaptability to a dynamic, multi-cultural environment

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral interview questions focusing on leadership, strategic thinking, and problem-solving
  • Research the company, its products, and market position to demonstrate your understanding and enthusiasm
  • Practice your presentation skills to showcase your ability to communicate complex ideas clearly and persuasively

ASSUMPTION: The interview process will focus on assessing your strategic thinking, leadership skills, and cultural fit within the organization.

πŸ›  Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer-centricity
  • Collaboration
  • Accountability
  • Continuous learning

Work Style:

  • Agile and adaptable
  • Data-driven
  • Collaborative
  • Results-oriented

Self-Assessment Questions:

  • How do you approach strategic planning and execution in a dynamic, multi-cultural environment?
  • Can you provide an example of a time when you had to adapt your marketing strategy due to changing market conditions?
  • How do you foster a culture of collaboration and accountability within your team?

ASSUMPTION: Successful candidates will demonstrate a strong alignment with SharkNinja's values and work style, with a proven track record of driving results in a dynamic, global organization.

⚠️ Potential Challenges

  • Managing a team across multiple countries and time zones
  • Balancing short-term priorities with long-term strategic planning
  • Adapting to a fast-paced, dynamic work environment
  • Navigating a complex, multi-cultural organization

ASSUMPTION: The role presents unique challenges that require strong leadership, adaptability, and a strategic mindset to succeed.

πŸ“ˆ Similar Roles Comparison

  • Similar roles may include: Senior Marketing Manager, Category Marketing Director, or Global Brand Director within the consumer goods industry
  • These roles may differ in scope, team size, or regional focus, but share similar core responsibilities and required skills

ASSUMPTION: The role offers a unique opportunity to lead a team and drive growth within a specific category, with potential for career progression based on performance and organizational needs.

πŸ“ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the organization's long-term growth plans?
  • What are the key challenges facing the category and how can this role address them?
  • How does the company support the professional development of its marketing leaders?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those initiatives?

ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and commitment to driving success within the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link: https://job-boards.greenhouse.io/sharkninjaoperatingllc/jobs/4569065006
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral interview questions focusing on leadership, strategic thinking, and problem-solving
  • Research the company, its products, and market position to demonstrate your understanding and enthusiasm
  • Practice your presentation skills to showcase your ability to communicate complex ideas clearly and persuasively
  • Follow up with the hiring manager after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.