Senior Marketing Executive

📌 Core Information

🔹 Job Title: Senior Marketing Executive

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Overseeing media relations, social media management, and creative campaigns
• Acting as the key liaison between internal teams and external agencies
• Driving the effectiveness of media campaigns and ensuring alignment with brand guidelines
• Managing budgets and tracking financial transactions related to media and creative activities

ASSUMPTION: This role requires a strategic approach to managing relationships with media and creative agencies, as well as strong project management skills to handle multiple high-priority projects simultaneously.

📋 Key Responsibilities

✅ Content Strategy and Execution: Work with internal teams and agencies to develop and execute a cohesive content strategy that supports PR initiatives and brand objectives. Ensure all content aligns with the overall marketing strategy and brand identity.

✅ Strategic Media and PR Management: Lead the monitoring and analysis of media coverage, providing insights and reporting significant mentions to senior management. Maintain and enhance relationships with key media contacts and influencers, ensuring compliance with agreements and optimizing media exposure.

✅ Creative and Media Agency Coordination: Oversee all creative and media agency activities, ensuring campaigns are executed effectively and align with brand guidelines. Provide strategic feedback on creative concepts and ensure timely delivery of creative assets that meet the brand’s objectives.

✅ Social Media Management: Manage the social media content calendar, working closely with agencies to plan, review, and approve content that resonates with target audiences. Analyze social media performance, adjusting strategies to enhance engagement and alignment with overall brand messaging.

✅ Campaign Planning and Execution: Lead the planning and execution of major media events and campaigns, coordinating with internal and external stakeholders to meet deadlines and objectives. Ensure that all creative and media resources are optimally utilized, and campaigns are delivered on time and within budget.

✅ Performance Analysis and Reporting: Conduct in-depth reviews of media and creative agency performance, providing actionable insights and reporting on campaign effectiveness to senior management. Submit comprehensive monthly media and social media reports, highlighting key achievements and areas for improvement.

✅ Budget Management: Manage and track budgets related to media and creative agencies, ensuring cost-effective solutions without compromising quality. Approve and raise purchase orders, keeping accurate records of all financial transactions related to media and creative activities.

ASSUMPTION: This role requires strong analytical skills to interpret media and campaign performance data, as well as excellent communication, negotiation, and relationship-building skills to manage multiple stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 5-10 years of experience in media/PR management and creative agency coordination

Required Skills:

• Proven ability to create content from scratch
• Excellent communication, negotiation, and relationship-building skills
• Strong analytical skills with the ability to interpret media and campaign performance data
• Ability to manage multiple high-priority projects simultaneously
• Class 3 license

Preferred Skills:

• Experience in a similar role within the staffing and recruiting industry
• Fluency in additional languages (e.g., Mandarin, Malay, or Tamil)

ASSUMPTION: A Class 3 license is required for this role due to the need to travel and attend events as part of the job responsibilities.

💰 Compensation & Benefits

Salary Range: SGD 3800 - SGD 4300 per month

Benefits:

• Competitive salary package
• Performance-based bonuses
• Opportunities for professional development and growth
• Health insurance and other employee benefits

Working Hours: Monday to Thursday, 8:30 AM - 6:00 PM; Friday, 8:30 AM - 5:30 PM

ASSUMPTION: The salary range provided is based on industry standards for a senior marketing executive role in Singapore with 5-10 years of experience.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting Pte Ltd operates in the staffing and recruiting industry, specializing in various sectors such as technology, finance, and human resources.

Company Size: Flintex Consulting Pte Ltd is a small to medium-sized company with 11-50 employees, providing a collaborative and dynamic work environment.

Founded: Flintex Consulting Pte Ltd was founded in 2017, with a mission to match job candidates with suitable vacancies and provide valuable insights to both candidates and clients.

Company Description:

• Flintex Consulting Pte Ltd is a leading recruitment agency in Singapore, specializing in technology, BFSI, human resource & administration, engineering & manufacturing, sales & marketing, and finance & accounting sectors.
• The company offers a wide range of services, including IT recruitments, staff augmentation, contract staffing, salary advisory, temporary hiring, executive search, project-based search, RPO, payroll services, work pass application, leadership hiring, and trainings.
• Flintex Consulting Pte Ltd is committed to fostering fruitful careers rather than short-term jobs and placements, utilizing an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: https://flintex.com.sg/

ASSUMPTION: As a recruitment agency, Flintex Consulting Pte Ltd has a strong network within the staffing and recruiting industry, providing ample opportunities for candidates to connect with potential employers.

📊 Role Analysis

Career Level: This role is a senior-level position, requiring a minimum of 5-10 years of experience in media/PR management and creative agency coordination.

Reporting Structure: The Senior Marketing Executive will report directly to the Marketing Manager and work closely with internal teams and external agencies.

Work Arrangement: This role is on-site, with standard office hours from Monday to Thursday, 8:30 AM - 6:00 PM, and Friday, 8:30 AM - 5:30 PM.

Growth Opportunities:

• Progression to a Marketing Manager or similar leadership role within the marketing department
• Expansion of responsibilities to include additional marketing channels or regions
• Opportunities to work on high-profile campaigns and events, gaining valuable experience and exposure

ASSUMPTION: Given the company's focus on career growth and development, there are likely opportunities for the right candidate to advance within the organization.

🌍 Location & Work Environment

Office Type: Flintex Consulting Pte Ltd operates from a single office location in Singapore.

Office Location(s): 10 Anson Road, 10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a global hub for finance, technology, and business, providing ample opportunities for career growth and development.
• The office is located in the Central Business District (CBD), offering easy access to public transportation, shopping, and dining options.
• The CBD is a vibrant and dynamic work environment, with a mix of multinational corporations and local businesses.

Work Schedule: Standard office hours, with the option to work from home occasionally, depending on the role and team's requirements.

ASSUMPTION: The work environment at Flintex Consulting Pte Ltd is likely collaborative and dynamic, with a focus on teamwork and open communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with the marketing team or other stakeholders
• Job offer and onboarding

Key Assessment Areas:

• Communication and presentation skills
• Strategic thinking and problem-solving abilities
• Cultural fit and alignment with company values
• Portfolio or examples of previous work (if applicable)

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of successful media campaigns or projects you've worked on in the past
• Research Flintex Consulting Pte Ltd and the staffing and recruiting industry to demonstrate your knowledge and enthusiasm

ATS Keywords: media relations, social media management, creative campaigns, PR management, creative agency coordination, campaign planning, performance analysis, budget management, communication skills, negotiation skills, relationship-building skills, analytical skills, project management, deadline management, content creation, media analysis

ASSUMPTION: As a recruitment agency, Flintex Consulting Pte Ltd is likely to use an Applicant Tracking System (ATS) to manage and organize job applications. Including relevant keywords in your resume and cover letter can help ensure that your application is not overlooked by the ATS.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Social media management platforms (e.g., Hootsuite, Buffer)
• Media monitoring and analysis tools (e.g., Mention, Brand24)
• Project management software (e.g., Asana, Trello)
• Creative design software (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's preferences and the candidate's existing skill set.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Upholding ethical standards and acting with honesty and transparency
• Excellence: Striving for the highest quality in all aspects of work
• Collaboration: Working together to achieve common goals and drive success
• Innovation: Embracing new ideas and approaches to stay ahead of the competition

Work Style:

• Dynamic and fast-paced work environment
• Focus on teamwork and open communication
• Encouragement of creativity and innovation
• Strong emphasis on results and performance

Self-Assessment Questions:

• Do you possess strong communication, negotiation, and relationship-building skills?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you have a proven track record of managing multiple high-priority projects simultaneously?
• Are you able to work independently and take initiative when needed?

ASSUMPTION: As a recruitment agency, Flintex Consulting Pte Ltd values candidates who are proactive, results-driven, and able to work effectively in a team environment.

⚠️ Potential Challenges

• Managing multiple high-priority projects simultaneously, often with tight deadlines
• Balancing the needs and expectations of internal teams and external agencies
• Adapting to changes in the staffing and recruiting industry and adjusting marketing strategies accordingly
• Ensuring compliance with brand guidelines and maintaining a consistent brand message across all marketing channels

ASSUMPTION: The potential challenges of this role are likely to be related to the fast-paced and dynamic nature of the staffing and recruiting industry, as well as the need to manage multiple stakeholders effectively.

📈 Similar Roles Comparison

• Compared to a Marketing Manager role, this position focuses more on day-to-day campaign execution and less on strategic planning and team management
• Unlike a PR Specialist role, this position requires a broader range of marketing skills and a stronger focus on creative agency coordination
• Compared to a Social Media Manager role, this position places greater emphasis on media relations and PR management, as well as campaign planning and execution

ASSUMPTION: This role is unique in its focus on media relations, social media management, and creative campaigns, requiring a diverse skill set and strong project management abilities.

📝 Sample Projects

• Planning and executing a successful media event or campaign, such as a product launch or brand awareness initiative
• Developing and implementing a comprehensive social media strategy, including content creation, scheduling, and analysis
• Managing a creative agency to deliver high-quality creative assets that meet brand guidelines and objectives

ASSUMPTION: The specific projects required for this role may vary depending on the company's marketing objectives and the candidate's existing skill set.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does the company support the professional development and growth of its marketing employees?
• What are the key priorities for this role in the first 90 days?
• How does the company measure the success of its marketing campaigns and initiatives?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and provide valuable information about the company and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of successful media campaigns or projects you've worked on in the past
• Research Flintex Consulting Pte Ltd and the staffing and recruiting industry to demonstrate your knowledge and enthusiasm
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.