Senior Marketing Executive

📌 Core Information

🔹 Job Title: Senior Marketing Executive

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore, Singapore

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Overseeing media relations, social media management, and creative campaigns
• Acting as the key liaison between internal teams and external agencies
• Driving the effectiveness of media campaigns and ensuring content aligns with brand message
• Managing budgets and tracking performance of media and creative agencies

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. It is well-suited for candidates with experience in media/PR management and creative agency coordination.

📋 Key Responsibilities

✅ Content Strategy and Execution: Work with internal teams and agencies to develop and execute a cohesive content strategy that supports PR initiatives and brand objectives. Ensure all content aligns with the overall marketing strategy and brand identity.

✅ Strategic Media and PR Management: Lead the monitoring and analysis of media coverage, providing insights and reporting significant mentions to senior management. Maintain and enhance relationships with key media contacts and influencers, ensuring compliance with agreements and optimizing media exposure.

✅ Creative and Media Agency Coordination: Oversee all creative and media agency activities, ensuring campaigns are executed effectively and align with brand guidelines. Provide strategic feedback on creative concepts and ensure timely delivery of creative assets that meet the brand’s objectives.

✅ Social Media Management: Manage the social media content calendar, working closely with agencies to plan, review, and approve content that resonates with target audiences. Analyze social media performance, adjusting strategies to enhance engagement and alignment with overall brand messaging.

✅ Campaign Planning and Execution: Lead the planning and execution of major media events and campaigns, coordinating with internal and external stakeholders to meet deadlines and objectives. Ensure that all creative and media resources are optimally utilized, and campaigns are delivered on time and within budget.

✅ Performance Analysis and Reporting: Conduct in-depth reviews of media and creative agency performance, providing actionable insights and reporting on campaign effectiveness to senior management. Submit comprehensive monthly media and social media reports, highlighting key achievements and areas for improvement.

✅ Budget Management: Manage and track budgets related to media and creative agencies, ensuring cost-effective solutions without compromising quality. Approve and raise purchase orders, keeping accurate records of all financial transactions related to media and creative activities.

ASSUMPTION: This role involves a high degree of multitasking and requires strong project management skills to ensure deadlines are met and campaigns are executed successfully.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 5-10 years of experience in media/PR management and creative agency coordination

Required Skills:

• Excellent communication, negotiation, and relationship-building skills
• Strong analytical skills with the ability to interpret media and campaign performance data
• Proven ability to manage multiple high-priority projects simultaneously
• Excellent project management skills
• Strong strategic thinking and planning skills
• Ability to create content from scratch
• Class 3 license (mandatory)

Preferred Skills:

• Experience with specific media monitoring and analytics tools
• Fluency in additional languages

ASSUMPTION: Candidates with experience in the staffing and recruiting industry may have an advantage in understanding the specific needs and challenges of the role.

💰 Compensation & Benefits

Salary Range: SGD 3800 - SGD 4300 per month

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and collaborative work environment

Working Hours: Monday to Thursday: 8:30 AM - 6:00 PM, Friday: 8:30 AM - 5:30 PM

ASSUMPTION: The salary range provided is based on industry standards for mid-senior level marketing roles in Singapore. Benefits may vary depending on the company's specific policies and practices.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting operates in the staffing and recruiting industry, specializing in various sectors such as technology, BFSI, human resources, engineering, sales, and finance. The company focuses on matching job candidates with suitable opportunities and guiding both candidates and clients through the recruitment process.

Company Size: Flintex Consulting is a small to medium-sized company with 11-50 employees. This size allows for a more personal and collaborative work environment, with opportunities for growth and development.

Founded: Flintex Consulting was founded in 2017, making it a relatively young and dynamic company with a strong focus on innovation and growth.

Company Description:

• Flintex Consulting is a leading recruitment agency in Singapore, specializing in various sectors and offering a wide range of services, including IT recruitments, staff augmentation, contract staffing, salary advisory, temporary hiring, executive search, project-based search, RPO, payroll services, work pass application, leadership hiring, and trainings.
• The company aims to foster fruitful careers rather than short-term jobs and placements, utilizing an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards.
• Flintex Consulting has been successful in collaborating with multiple leading employers, vendors, and clients, offering valuable insight to candidates and companies to maximize their recruitment efforts.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project-based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: flintex.com.sg

ASSUMPTION: As a recruitment agency, Flintex Consulting has a strong understanding of the job market and can provide valuable insights to candidates seeking to advance their careers in the staffing and recruiting industry.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a high degree of experience and expertise in marketing, media, and PR management. The ideal candidate will have a proven track record of success in similar roles and be able to hit the ground running.

Reporting Structure: The Senior Marketing Executive will report directly to the Marketing Manager or a similarly titled role. They will work closely with internal teams, external agencies, and other stakeholders to ensure the successful execution of marketing campaigns and initiatives.

Work Arrangement: This role is on-site, requiring the candidate to work from the company's office in Singapore. However, there may be opportunities for flexible work arrangements, such as working from home or remote work, depending on the company's policies and the candidate's specific needs.

Growth Opportunities:

• As a mid-senior level role, this position offers opportunities for career advancement within the company, such as taking on a leadership role or moving into a more strategic marketing position.
• The company's focus on growth and innovation may also present opportunities for the candidate to expand their skillset and take on new challenges as the company evolves.

ASSUMPTION: Given the company's size and focus on growth, there may be opportunities for the right candidate to take on additional responsibilities and grow within the organization.

🌍 Location & Work Environment

Office Type: Flintex Consulting's office is located in the International Plaza building in Singapore's Central Business District (CBD). The office is a modern, professional space designed to foster collaboration and productivity.

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a global hub for business, finance, and technology, with a thriving job market and numerous opportunities for career growth and development.
• The CBD is a vibrant and dynamic area, with easy access to public transportation, shopping, dining, and entertainment options.
• The company's location in the CBD allows for convenient access to major transportation hubs, making it easy for employees to commute to and from work.

Work Schedule: The work schedule for this role is Monday to Thursday: 8:30 AM - 6:00 PM, and Friday: 8:30 AM - 5:30 PM. The company may offer flexible work arrangements, such as working from home or remote work, depending on the specific needs of the role and the candidate.

ASSUMPTION: The company's location in the CBD and its focus on collaboration and productivity may appeal to candidates who enjoy working in a dynamic and fast-paced environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the hiring manager or a panel of interviewers
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Communication and interpersonal skills
• Problem-solving and analytical skills
• Creativity and strategic thinking
• Project management and organizational skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their outcomes to demonstrate your abilities
• Research the company and its industry to show your understanding of the role and the company's mission and values
• Practice common interview questions and prepare questions to ask the interviewer about the role and the company

ATS Keywords: Marketing, PR, Media Relations, Social Media Management, Creative Campaigns, Agency Coordination, Budget Management, Performance Analysis, Strategic Planning, Project Management, Communication Skills, Relationship Building

ASSUMPTION: As a recruitment agency, Flintex Consulting has a well-established application and interview process, with a focus on assessing the candidate's skills, experience, and cultural fit for the role.

🛠️ Tools & Technologies

• Media monitoring and analytics tools (e.g., Mention, Brand24, Hootsuite Insights)
• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Creative design tools (e.g., Adobe Creative Suite, Sketch, Canva)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's existing infrastructure and the candidate's specific skillset.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Upholding the highest ethical standards in all aspects of our business
• Excellence: Striving for the best in all that we do, continuously improving and innovating
• Collaboration: Working together to achieve common goals and drive success
• Accountability: Taking responsibility for our actions and delivering on our commitments

Work Style:

• Dynamic and fast-paced environment
• Focus on collaboration and teamwork
• Opportunities for growth and development
• Results-driven and performance-oriented culture

Self-Assessment Questions:

• Do you have a proven track record of success in media/PR management and creative agency coordination?
• Are you comfortable working in a dynamic and fast-paced environment, managing multiple projects simultaneously?
• Do you have strong communication, negotiation, and relationship-building skills?
• Are you able to work independently and take initiative, while also collaborating effectively with internal teams and external agencies?

ASSUMPTION: As a recruitment agency, Flintex Consulting places a strong emphasis on cultural fit and alignment with the company's values and work style.

⚠️ Potential Challenges

• Managing multiple high-priority projects simultaneously, often with tight deadlines
• Balancing the needs and expectations of internal teams, external agencies, and senior management
• Adapting to a dynamic and fast-paced work environment, with changes in priorities and workload
• Ensuring consistent and high-quality output across multiple channels and platforms

ASSUMPTION: The fast-paced and dynamic nature of the role may present challenges for candidates who prefer a more structured or predictable work environment.

📈 Similar Roles Comparison

• This role is similar to other senior marketing executive positions in the staffing and recruiting industry, with a focus on media relations, social media management, and creative campaigns
• However, the specific requirements and responsibilities of the role may vary depending on the company's size, industry, and target market
• Candidates with experience in the staffing and recruiting industry may have an advantage in understanding the specific needs and challenges of the role

ASSUMPTION: The specific requirements and responsibilities of this role may vary depending on the company's size, industry, and target market, as well as the candidate's specific skillset and experience.

📝 Sample Projects

• Developing and executing a comprehensive content strategy for a major marketing campaign, including social media, PR, and creative assets
• Managing a team of external agencies to deliver a complex, multi-channel marketing campaign, ensuring alignment with brand guidelines and meeting tight deadlines
• Conducting a thorough analysis of media and social media performance, providing actionable insights and recommendations to senior management

ASSUMPTION: The specific projects and initiatives undertaken by the Senior Marketing Executive may vary depending on the company's needs, priorities, and the candidate's skillset and experience.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy and how this role fits into it?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional growth and development of its marketing team members?
• What are the key challenges facing the marketing team currently, and how can this role help address them?
• How does the company measure the success of its marketing campaigns, and what are the key performance indicators (KPIs) for this role?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process can help demonstrate the candidate's interest in and understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: Senior Marketing Executive
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past marketing campaigns and their outcomes to demonstrate your abilities
• Research the company and its industry to show your understanding of the role and the company's mission and values
• Practice common interview questions and prepare questions to ask the interviewer about the role and the company
• Follow up with the hiring manager or HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.