πΉ Job Title: Senior Marketing Manager
πΉ Company: Fresenius Medical Care
πΉ Location: Wanchai, Hong Kong (Remote OK)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: April 18, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Global role open to all countries across AP
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of marketing principles, consumer insights, and brand management. The global nature of the role demands adaptability and cultural sensitivity.
β Develop and implement annual brand/segment marketing plans
β Collaborate with marketing leaders to ensure consistent and current messaging of Fresenius Medical Care brands
β Partner with cross-functional groups to work collaboratively across marketing and communications on campaigns that drive overall brand health
β Drive cross-functional execution of brand programs to drive increased awareness and brand engagement
β Track, monitor, and report brand health metrics and recommend corrective measures if necessary
β Develop a solid understanding of consumer insights regarding target audiences
β Manage communication development process through management of budget, timeline, and project management for self and affiliated agencies
β Oversee day-to-day operations of marketing programs including vendor management, internal and external communications, event coordination, and materials production
β Other duties as assigned
ASSUMPTION: The role involves a mix of strategic planning, creative development, and project management. Strong organizational skills and the ability to manage multiple priorities are crucial.
Education: Bachelorβs Degree within Marketing or related field; advance degree desirable
Experience: 2+ years related experience in marketing, preferable in the health care sector
Required Skills:
Preferred Skills:
ASSUMPTION: Given the global nature of the role, candidates with experience in international marketing or multicultural environments may have an advantage.
Salary Range: HKD 500,000 - 700,000 per annum (Estimated, based on industry standards for a Senior Marketing Manager in Hong Kong with 2-5 years of experience)
Benefits:
Working Hours: Full-time, 40 hours per week. Flexible work arrangements may be available.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
Industry: Fresenius Medical Care is a global leader in products and services for individuals with renal diseases, operating in the Hospitals and Health Care industry.
Company Size: With over 10,000 employees worldwide, Fresenius Medical Care offers a large and diverse work environment.
Founded: The company was founded in 1996 and has since grown into a global organization with a strong presence in the healthcare sector.
Company Description:
Company Specialties:
Company Website: http://www.freseniusmedicalcare.com
ASSUMPTION: Fresenius Medical Care's extensive global presence and focus on renal care make it an attractive employer for marketing professionals interested in the healthcare industry.
Career Level: This role is at the senior level, reporting directly to the Marketing Director or similar position.
Reporting Structure: The Senior Marketing Manager may oversee a summer intern or other junior marketing team members.
Work Arrangement: The role is remote-friendly, with the option to work from any country across AP.
Growth Opportunities:
ASSUMPTION: Given the global nature of the role, there may be opportunities for international travel and exposure to diverse markets.
Office Type: The role is remote-friendly, with the option to work from any country across AP. There may be occasional on-site requirements for meetings or events.
Office Location(s): Wanchai, Hong Kong (Headquarters)
Geographic Context:
Work Schedule: The role follows a standard full-time work schedule, with the possibility of flexible hours or remote work arrangements.
ASSUMPTION: Candidates should be comfortable working in a remote or hybrid work environment and be able to manage their time effectively.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Brand Management, Consumer Insights, Project Management, Cross-Functional Teams, Global Marketing, Healthcare Marketing
ASSUMPTION: Fresenius Medical Care uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application stand out.
ASSUMPTION: Familiarity with these tools is not required but may be an advantage. The company provides training and support to help employees develop the necessary skills.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Fresenius Medical Care values diversity and inclusion, and candidates who can demonstrate their fit with the company's values and work style are more likely to succeed.
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them in their application and interview.
ASSUMPTION: Candidates should research similar roles in the healthcare industry and consider how this position aligns with their career goals and interests.
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives the Senior Marketing Manager may be involved in. Actual projects may vary depending on the company's priorities and the candidate's skills and experience.
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment. Candidates should tailor their questions to their specific interests and concerns.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.