🔹 Job Title: Senior Marketing Manager
🔹 Company: Epic Games
🔹 Location: Multiple Locations (US)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and cross-functional collaboration to effectively manage marketing initiatives for a high-profile game like Fortnite.
✅ Develop and execute global marketing strategies that align with business goals and brand vision
✅ Lead cross-functional teams to deliver marketing campaigns that engage and grow the player community
✅ Collaborate with licensed IP partners to create co-branded content, communication strategies, and in-game assets
✅ Coordinate with external partners, including IP, first-party, and hardware partners, to maximize marketing impact
✅ Work with internal teams, such as production, design, art, online services, and business intelligence, to ensure marketing visibility on all initiatives
✅ Present plans and discuss strategy with leadership, providing insights for campaign optimization
✅ Manage resources and prioritize projects to ensure optimal allocation of internal resources
ASSUMPTION: This role requires a strong understanding of the gaming industry, experience with licensed IP, and the ability to balance multiple projects and stakeholders.
Education: Bachelor's degree in Marketing, Communications, Business, or a related field
Experience: 5+ years of experience in video game marketing, including PC, console, and mobile gaming
Required Skills:
Preferred Skills:
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio may be considered equivalent.
Salary Range: The expected annual base pay range for this position in New York City is $151,231 - $252,051 USD. In California, the range is $142,157 - $236,928 USD. These ranges are relevant only for individuals who are residents of or will be expected to work within the specified locales. Compensation varies based on various factors, including skills, qualifications, knowledge, and experience.
Benefits:
Working Hours: Full-time position with standard business hours, but may require occasional evenings or weekends to support events or campaigns
ASSUMPTION: The provided salary ranges are estimates based on the information given in the job listing. Actual compensation may vary based on the factors mentioned and should be confirmed with the employer.
Industry: Epic Games is a leading interactive entertainment company and provider of 3D engine technology, operating Fortnite and developing Unreal Engine. The company operates in a highly competitive and dynamic gaming industry.
Company Size: Epic Games has 1,001-5,000 employees globally, providing a large and diverse work environment with ample opportunities for collaboration and growth.
Founded: Epic Games was founded in 1991 and has since grown into a major player in the gaming industry, with a strong focus on innovation and creativity.
Company Description:
Company Specialties:
Company Website: http://www.epicgames.com/
ASSUMPTION: Epic Games is a well-established company in the gaming industry, with a strong focus on innovation and creativity. The company's size and global presence provide ample opportunities for career growth and development.
Career Level: This role is at the senior level, requiring a high degree of expertise and leadership in marketing strategy and execution.
Reporting Structure: The Senior Marketing Manager will report directly to the Fortnite Marketing Director and collaborate with various internal and external teams.
Work Arrangement: This role is open to multiple locations across the US, including CA and NYC, and is remote-friendly.
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on the marketing efforts for Fortnite and other Epic Games initiatives.
Office Type: Epic Games has multiple offices worldwide, with a flexible work environment that supports remote work.
Office Location(s): Multiple locations across the US, including CA and NYC
Geographic Context:
Work Schedule: Full-time, with standard business hours and occasional evenings or weekends as needed
ASSUMPTION: The flexible work environment and multiple office locations provide candidates with the opportunity to find a suitable work arrangement that balances their personal and professional needs.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Video Game Marketing, Licensed IP, Marketing Strategy, Campaign Optimization, Cross-Functional Leadership, Global Marketing, Fortnite, Unreal Engine, Epic Games
ASSUMPTION: The interview process for this role is likely to be comprehensive, with a focus on assessing the candidate's strategic thinking, leadership, and collaboration skills.
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the candidate's location and the team's preferences.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Epic Games values candidates who are innovative, creative, and results-driven, with a strong passion for gaming and a collaborative work style.
ASSUMPTION: This role presents unique challenges that require strong leadership, strategic thinking, and adaptability to succeed.
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a strong focus on Fortnite and licensed IP integrations.
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the marketing efforts for Fortnite and licensed IP integrations.
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and team dynamics.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.