📌 Core Information
🔹 Job Title: Senior Marketing Manager
🔹 Company: Sibylline Ltd
🔹 Location: London, England, United Kingdom
🔹 Job Type: Full-time, Hybrid
🔹 Category: Business Consulting and Services
🔹 Date Posted: June 27, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site with occasional remote work
🚀 Job Overview
Key aspects of this role include:
- Leading a small marketing team to create and execute comprehensive outreach campaigns
- Aligning marketing efforts with the company's strategic priorities and revenue goals
- Cross-functional collaboration with key internal stakeholders
- Direct line management of a social media specialist and audio/visual media producer
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a dynamic, fast-paced environment.
📋 Key Responsibilities
✅ Lead a small marketing team, including a social media specialist and audio/visual media producer
✅ Oversee the creation of digital, solution-focused marketing campaigns aligned with brand standards and strategic vision
✅ Establish and track KPIs to measure campaign effectiveness and ROI, and optimize based on data insights
✅ Collaborate with key internal stakeholders, including product teams, customer success, people team, and branding
✅ Conduct market research and maintain a deep understanding of the company's products, services, and market evolutions
✅ Develop marketing and promotional materials for external and internal events, both pre- and post-event
✅ On occasion, project manage cross-team collaboration on various facets of planning, execution, and follow-up activities
✅ On occasion, manage calls or projects outside of traditional business hours
ASSUMPTION: This role may require occasional work outside of regular business hours to meet project deadlines or attend events.
🎯 Required Qualifications
Education: Bachelor's Degree in Communications, Marketing, English, or a similar field
Experience: 8-12 years of progressive experience in marketing, including leadership roles in fast-paced environments
Required Skills:
- Proven success in scaling B2B or B2C marketing efforts at a mid-sized company or startup
- Ability to thrive in an electronic environment and utilise technology to deliver information
- Proficiency in Microsoft Office Suite and LinkedIn Marketing strategies
- Excellent communication (both written and verbal, with English fluency) and strong interpersonal skills
- Exceptional leadership, team development, and project management skills
- Strong communication and presentation skills with the ability to influence stakeholders at all levels
Preferred Skills:
- Pre-existing knowledge of the risk/security intelligence industry, and/or experience in an adjacent industry
ASSUMPTION: Candidates with experience in the risk/security intelligence industry or an adjacent field may have a competitive advantage in this role.
💰 Compensation & Benefits
Salary Range: £70,000 - £90,000 per annum (Based on industry standards for a Senior Marketing Manager role in London with 8-12 years of experience)
Benefits:
- Competitive benefits package
- Opportunities for career progression within a successful company
- Fast-paced, entrepreneurial working environment
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with occasional flexibility required for events or projects
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Marketing Manager role in London with the required experience level. The actual salary may vary depending on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Business Consulting and Services, specifically focused on strategic risk consultancy
Company Size: 201-500 employees, offering a fast-paced, entrepreneurial working environment with opportunities for career progression
Founded: 2010, with a history of supporting businesses, governments, and NGOs through high-quality risk analysis and due diligence services
Company Description:
- Sibylline is a leading strategic risk consultancy, delivering timely, accurate, relevant, and actionable intelligence
- Offers tailored solutions to increase organizational resilience and decision advantage
- Provides a range of services, including country security risk assessments, travel security assessments, terrorism tracking and analysis, maritime security, due diligence/business intelligence, intelligence training and recruiting, and more
Company Specialties:
- Country security risk assessments
- Travel security assessments
- Terrorism tracking and analysis
- Maritime security
- Due diligence/business intelligence
- Intelligence training and recruiting
- UK Security Risk Monitor
- Social Media intelligence and investigations
- Threat Monitoring
Company Website: http://www.sibylline.co.uk
ASSUMPTION: Sibylline's expertise in strategic risk consultancy and its focus on delivering high-quality, actionable intelligence make it an attractive employer for candidates interested in the security sector.
📊 Role Analysis
Career Level: Senior-level role, reporting directly to the Chief Operating Officer
Reporting Structure: Direct line management of a small marketing team, with cross-functional collaboration with key internal stakeholders
Work Arrangement: Hybrid, with occasional presence required in the London office
Growth Opportunities:
- Potential for career progression within the successful and fast-growing company
- Exposure to high-profile clients and challenges
- Opportunities to build personal profiles as well-regarded analysts within the broader industry
ASSUMPTION: This role offers strong growth opportunities for the right candidate, with the potential to make a significant impact on the company's marketing efforts and market presence.
🌍 Location & Work Environment
Office Type: Hybrid, with occasional presence required in the London office
Office Location(s): Black Prince Road, London, England, United Kingdom
Geographic Context:
- London is a major global city with a vibrant business ecosystem
- The company's location in London provides easy access to key clients and industry events
- London offers a diverse range of cultural, recreational, and entertainment options
Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with occasional flexibility required for events or projects
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Initial call with a Talent Acquisition team member
- 30-minute video interview with the hiring manager
- Panel interview with team members and hiring managers at Sibylline
Key Assessment Areas:
- Marketing strategy and campaign development
- Leadership and team management skills
- Communication and presentation skills
- Industry knowledge and market research capabilities
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Sibylline's business and the role's requirements
- Prepare for behavioral and situational interview questions focused on marketing campaigns, team management, and problem-solving
ATS Keywords: Marketing strategy, campaign development, leadership, team management, communication, presentation, industry knowledge, market research, B2B marketing, B2C marketing, digital marketing, customer engagement
ASSUMPTION: The interview process is designed to assess the candidate's marketing expertise, leadership skills, and cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite
- LinkedIn Marketing strategies
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry and can be learned or improved upon with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Self-motivated, auto-improving individuals who can couple initiative and boldness with good judgement
- Excellent written and spoken English
- Clarity of thought and analytical flair
- Strong, demonstrable interest in security and intelligence
- The ability to work under pressure, demonstrate leadership when required but also be able to collaborate effectively in teams
- Excellent attention to detail
Work Style:
- Fast-paced, dynamic, and entrepreneurial working environment
- Collaborative team culture with a focus on cross-functional collaboration
- Opportunities for career progression and personal development
Self-Assessment Questions:
- Do you possess strong leadership skills and the ability to thrive in a dynamic, fast-paced environment?
- Are you comfortable working with a diverse range of stakeholders and managing cross-functional projects?
- Do you have a strong interest in the security and intelligence industry, and a desire to build your personal profile within the broader industry?
ASSUMPTION: Candidates who align with Sibylline's company values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- Managing a small team and balancing multiple priorities and projects
- Occasional work outside of regular business hours for events or projects
- Keeping up with the fast-paced, dynamic nature of the role and the company
- Navigating a competitive job market and demonstrating a unique perspective to potential employers
ASSUMPTION: These challenges can be overcome with strong leadership, time management, and adaptability skills.
📈 Similar Roles Comparison
- This role differs from other marketing manager positions in its focus on strategic risk consultancy and the requirement to manage a small team
- Industry-specific context: The role requires a strong understanding of the security and intelligence industry and its market trends
- Career path comparison: This role offers opportunities for career progression within a successful and fast-growing company
ASSUMPTION: Candidates should research similar roles and the industry to better understand the unique aspects of this position and how it fits into their career path.
📝 Sample Projects
- Developing and executing a comprehensive marketing campaign to launch a new service offering
- Conducting market research to identify new business opportunities and expand Sibylline's market presence
- Managing cross-functional collaboration on various facets of planning, execution, and follow-up activities for external and internal events
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and dynamic nature of the role and the marketing team's responsibilities.
❓ Key Questions to Ask During Interview
- Can you describe the company's marketing strategy and how this role fits into that plan?
- How does the marketing team collaborate with other departments, such as product, customer success, and branding?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Sibylline support the professional development and career growth of its employees?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
ASSUMPTION: Asking these questions demonstrates a candidate's interest in the role, the company, and its marketing strategy, and shows that they have thought critically about the position's requirements and responsibilities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and achievements
- Write a cover letter demonstrating your understanding of Sibylline's business and the role's requirements
- Prepare for behavioral and situational interview questions focused on marketing campaigns, team management, and problem-solving
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
