π Core Information
πΉ Job Title: Senior Marketing Manager: Customer + Partner
πΉ Company: Augment Code
πΉ Location: Palo Alto, California, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 18, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Palo Alto, CA)
π Job Overview
Key aspects of this role include:
- Driving growth and advocacy through customer stories, partner campaigns, and creative marketing strategy
- Building and managing relationships with engaged customers and partners
- Collaborating with cross-functional teams to incorporate customer and partner insights into product launches
- Working in a fast-paced, dynamic environment with a high degree of autonomy
- Helping shape the narrative around AI adoption in professional engineering teams
ASSUMPTION: This role requires a strong ability to thrive in ambiguity and adapt to changing priorities. It's ideal for someone who enjoys finding creative solutions to complex marketing challenges.
π Key Responsibilities
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Build and manage relationships with engaged customers and partners to drive advocacy and content
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Source and develop compelling customer stories for various marketing channels
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Lead co-marketing initiatives with key partners, including the MCP integration ecosystem
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Identify and activate developer champions across social media, events, and product communities
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Collaborate with sales, solutions engineering, and product teams to incorporate customer and partner insights into key launches
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Shape the narrative around AI adoption in professional engineering teams and Augment Code's role in it
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and project management skills.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years in B2B marketing, with at least 2+ years in customer marketing, partner marketing, or community marketing
Required Skills:
- Proven ability to source and turn customer stories into powerful content
- Strong technical curiosity and ability to connect with senior engineering and product audiences
- Excellent communication skills and bias toward action
- Comfort working in ambiguity and proactively identifying high-impact opportunities
Preferred Skills:
- Experience leading partner campaigns or managing developer-facing integrations
- Familiarity with AI and software development industries
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the software development industry will be most successful in this role.
π° Compensation & Benefits
Salary Range: $170,000 - $210,000 USD per year
Benefits:
- Flexible work hours
- Competitive salary and equity
- Tools stipend
- Health, dental, vision, and life insurance
- Short-term and long-term disability
- Unlimited paid time off + holidays
- Numerous company social events
Working Hours: Full-time (40 hours/week), with flexible scheduling
ASSUMPTION: The salary range provided is based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Software Development, specifically AI-powered coding assistants for professional engineers
Company Size: 51-200 employees (as of 2025)
Founded: 2022
Company Description:
- Augment Code is the only AI coding assistant built for professional software engineers working in large, production-grade codebases
- The company's Context Engine understands entire repositories, enabling developers to stay in flow while writing, reviewing, and understanding code
- Augment Code is backed by top-tier investors and trusted by engineering teams at leading tech companies
Company Specialties:
- AI-powered coding assistance
- Developer tools and productivity
- Software engineering and platform engineering
Company Website: http://www.augmentcode.com
ASSUMPTION: Augment Code is a fast-growing startup with a strong focus on innovation and customer success. The company's small size allows for significant employee impact and growth opportunities.
π Role Analysis
Career Level: Senior Marketing Manager, reporting directly to the VP of Marketing or a similar role
Reporting Structure: This role may have direct reports, depending on the company's organizational structure
Work Arrangement: On-site in Palo Alto, California, with potential for remote work (to be discussed during the interview process)
Growth Opportunities:
- Potential to grow into a leadership role as the company expands its marketing team
- Opportunity to shape the company's marketing strategy and make a significant impact on its growth
- Chance to learn and develop skills in AI, software development, and marketing
ASSUMPTION: This role offers significant growth potential for the right candidate, as Augment Code continues to expand its customer base and market presence.
π Location & Work Environment
Office Type: On-site office in Palo Alto, California
Office Location(s): 3450 Alma Street, Palo Alto, CA 94306
Geographic Context:
- Palo Alto is located in the heart of Silicon Valley, offering easy access to top tech companies and industry events
- The area is known for its high cost of living, but also offers excellent job opportunities and a vibrant tech community
- Palo Alto is home to numerous parks, museums, and cultural attractions
Work Schedule: Full-time (40 hours/week), with flexible scheduling and unlimited paid time off
ASSUMPTION: The on-site work arrangement allows for better collaboration and integration with the company's product and engineering teams, but remote work may be considered for the right candidate.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- Technical interview with the hiring manager or a senior team member
- On-site interview with the VP of Marketing and other team members
- Final interview with the CEO or another executive
Key Assessment Areas:
- Marketing strategy and creativity
- Customer and partner relationship management
- Communication and presentation skills
- Technical understanding of AI and software development
Application Tips:
- Highlight your experience in customer or partner marketing and your ability to source compelling customer stories
- Tailor your resume and cover letter to emphasize your technical curiosity and understanding of AI and software development
- Prepare for behavioral and situational interview questions that focus on your marketing strategy, creativity, and problem-solving skills
ATS Keywords: Customer Marketing, Partner Marketing, Content Development, Marketing Strategy, AI, Software Development, Developer Tools
ASSUMPTION: The interview process for this role is likely to be rigorous and competitive, as Augment Code seeks a highly qualified candidate to fill this critical position.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used by Augment Code may vary depending on the company's current tech stack and the candidate's expertise.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Adaptable
Work Style:
- Fast-paced and dynamic
- High degree of autonomy and ownership
- Cross-functional collaboration
- Focus on results and impact
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments with a high degree of autonomy?
- Are you comfortable working with cross-functional teams and managing multiple priorities?
- Do you have a strong understanding of AI and software development, and a passion for driving growth through customer stories and partner campaigns?
ASSUMPTION: Augment Code values candidates who are adaptable, innovative, and customer-focused, with a strong work ethic and a passion for driving growth through creative marketing strategies.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Building and maintaining strong relationships with customers and partners in a competitive market
- Adapting to changing priorities and market conditions
- Working with a small marketing team and taking on a wide range of responsibilities
ASSUMPTION: These challenges are inherent to the role and require a candidate with strong organizational skills, adaptability, and a results-driven mindset.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong understanding of AI and software development, as well as the ability to source compelling customer stories
- This role is unique in its focus on customer and partner marketing, with a strong emphasis on driving growth through advocacy and content
- Career progression in this role may involve moving into a leadership position as the company grows and expands its marketing team
ASSUMPTION: This role offers a unique opportunity for a marketing professional with a strong background in customer or partner marketing and a passion for driving growth through creative, customer-focused strategies.
π Sample Projects
- Developing a customer referral program to drive advocacy and growth
- Creating a series of blog posts or case studies highlighting customer success stories and the benefits of using Augment Code
- Launching a co-marketing campaign with a key partner to drive awareness and adoption of Augment Code's AI-powered coding assistant
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a successful candidate might undertake in this role, but the specific projects will vary depending on the company's priorities and market conditions.
β Key Questions to Ask During Interview
- How does Augment Code differentiate itself from other AI-powered coding assistants and developer tools?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Augment Code support the growth and development of its marketing team members?
- What are the most significant challenges facing the company in the next 12-24 months, and how can this role help address them?
- How does Augment Code approach work-life balance, and what resources are available to support employee well-being?
ASSUMPTION: These questions are designed to help candidates better understand the company's priorities, culture, and growth opportunities, as well as the specific challenges and expectations of the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in customer or partner marketing and your ability to source compelling customer stories
- Prepare for behavioral and situational interview questions that focus on your marketing strategy, creativity, and problem-solving skills
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.