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Senior Marketing Manager: Customer + Partner

Augment Code
Full-time
On-site
Palo Alto, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Manager: Customer + Partner

πŸ”Ή Company: Augment Code

πŸ”Ή Location: Palo Alto, California, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 18, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (Palo Alto, CA)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving growth and advocacy through customer stories, partner campaigns, and creative marketing strategy
  • Building and managing relationships with engaged customers and partners
  • Collaborating with cross-functional teams to incorporate customer and partner insights into product launches
  • Working in a fast-paced, dynamic environment with a high degree of autonomy
  • Helping shape the narrative around AI adoption in professional engineering teams

ASSUMPTION: This role requires a strong ability to thrive in ambiguity and adapt to changing priorities. It's ideal for someone who enjoys finding creative solutions to complex marketing challenges.

πŸ“‹ Key Responsibilities

βœ… Build and manage relationships with engaged customers and partners to drive advocacy and content

βœ… Source and develop compelling customer stories for various marketing channels

βœ… Lead co-marketing initiatives with key partners, including the MCP integration ecosystem

βœ… Identify and activate developer champions across social media, events, and product communities

βœ… Collaborate with sales, solutions engineering, and product teams to incorporate customer and partner insights into key launches

βœ… Shape the narrative around AI adoption in professional engineering teams and Augment Code's role in it

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5+ years in B2B marketing, with at least 2+ years in customer marketing, partner marketing, or community marketing

Required Skills:

  • Proven ability to source and turn customer stories into powerful content
  • Strong technical curiosity and ability to connect with senior engineering and product audiences
  • Excellent communication skills and bias toward action
  • Comfort working in ambiguity and proactively identifying high-impact opportunities

Preferred Skills:

  • Experience leading partner campaigns or managing developer-facing integrations
  • Familiarity with AI and software development industries

ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the software development industry will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $170,000 - $210,000 USD per year

Benefits:

  • Flexible work hours
  • Competitive salary and equity
  • Tools stipend
  • Health, dental, vision, and life insurance
  • Short-term and long-term disability
  • Unlimited paid time off + holidays
  • Numerous company social events

Working Hours: Full-time (40 hours/week), with flexible scheduling

ASSUMPTION: The salary range provided is based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically AI-powered coding assistants for professional engineers

Company Size: 51-200 employees (as of 2025)

Founded: 2022

Company Description:

  • Augment Code is the only AI coding assistant built for professional software engineers working in large, production-grade codebases
  • The company's Context Engine understands entire repositories, enabling developers to stay in flow while writing, reviewing, and understanding code
  • Augment Code is backed by top-tier investors and trusted by engineering teams at leading tech companies

Company Specialties:

  • AI-powered coding assistance
  • Developer tools and productivity
  • Software engineering and platform engineering

Company Website: http://www.augmentcode.com

ASSUMPTION: Augment Code is a fast-growing startup with a strong focus on innovation and customer success. The company's small size allows for significant employee impact and growth opportunities.

πŸ“Š Role Analysis

Career Level: Senior Marketing Manager, reporting directly to the VP of Marketing or a similar role

Reporting Structure: This role may have direct reports, depending on the company's organizational structure

Work Arrangement: On-site in Palo Alto, California, with potential for remote work (to be discussed during the interview process)

Growth Opportunities:

  • Potential to grow into a leadership role as the company expands its marketing team
  • Opportunity to shape the company's marketing strategy and make a significant impact on its growth
  • Chance to learn and develop skills in AI, software development, and marketing

ASSUMPTION: This role offers significant growth potential for the right candidate, as Augment Code continues to expand its customer base and market presence.

🌍 Location & Work Environment

Office Type: On-site office in Palo Alto, California

Office Location(s): 3450 Alma Street, Palo Alto, CA 94306

Geographic Context:

  • Palo Alto is located in the heart of Silicon Valley, offering easy access to top tech companies and industry events
  • The area is known for its high cost of living, but also offers excellent job opportunities and a vibrant tech community
  • Palo Alto is home to numerous parks, museums, and cultural attractions

Work Schedule: Full-time (40 hours/week), with flexible scheduling and unlimited paid time off

ASSUMPTION: The on-site work arrangement allows for better collaboration and integration with the company's product and engineering teams, but remote work may be considered for the right candidate.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR team
  • Technical interview with the hiring manager or a senior team member
  • On-site interview with the VP of Marketing and other team members
  • Final interview with the CEO or another executive

Key Assessment Areas:

  • Marketing strategy and creativity
  • Customer and partner relationship management
  • Communication and presentation skills
  • Technical understanding of AI and software development

Application Tips:

  • Highlight your experience in customer or partner marketing and your ability to source compelling customer stories
  • Tailor your resume and cover letter to emphasize your technical curiosity and understanding of AI and software development
  • Prepare for behavioral and situational interview questions that focus on your marketing strategy, creativity, and problem-solving skills

ATS Keywords: Customer Marketing, Partner Marketing, Content Development, Marketing Strategy, AI, Software Development, Developer Tools

ASSUMPTION: The interview process for this role is likely to be rigorous and competitive, as Augment Code seeks a highly qualified candidate to fill this critical position.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used by Augment Code may vary depending on the company's current tech stack and the candidate's expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-focused
  • Innovative
  • Collaborative
  • Adaptable

Work Style:

  • Fast-paced and dynamic
  • High degree of autonomy and ownership
  • Cross-functional collaboration
  • Focus on results and impact

Self-Assessment Questions:

  • Do you thrive in fast-paced, dynamic environments with a high degree of autonomy?
  • Are you comfortable working with cross-functional teams and managing multiple priorities?
  • Do you have a strong understanding of AI and software development, and a passion for driving growth through customer stories and partner campaigns?

ASSUMPTION: Augment Code values candidates who are adaptable, innovative, and customer-focused, with a strong work ethic and a passion for driving growth through creative marketing strategies.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Building and maintaining strong relationships with customers and partners in a competitive market
  • Adapting to changing priorities and market conditions
  • Working with a small marketing team and taking on a wide range of responsibilities

ASSUMPTION: These challenges are inherent to the role and require a candidate with strong organizational skills, adaptability, and a results-driven mindset.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong understanding of AI and software development, as well as the ability to source compelling customer stories
  • This role is unique in its focus on customer and partner marketing, with a strong emphasis on driving growth through advocacy and content
  • Career progression in this role may involve moving into a leadership position as the company grows and expands its marketing team

ASSUMPTION: This role offers a unique opportunity for a marketing professional with a strong background in customer or partner marketing and a passion for driving growth through creative, customer-focused strategies.

πŸ“ Sample Projects

  • Developing a customer referral program to drive advocacy and growth
  • Creating a series of blog posts or case studies highlighting customer success stories and the benefits of using Augment Code
  • Launching a co-marketing campaign with a key partner to drive awareness and adoption of Augment Code's AI-powered coding assistant

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a successful candidate might undertake in this role, but the specific projects will vary depending on the company's priorities and market conditions.

❓ Key Questions to Ask During Interview

  • How does Augment Code differentiate itself from other AI-powered coding assistants and developer tools?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Augment Code support the growth and development of its marketing team members?
  • What are the most significant challenges facing the company in the next 12-24 months, and how can this role help address them?
  • How does Augment Code approach work-life balance, and what resources are available to support employee well-being?

ASSUMPTION: These questions are designed to help candidates better understand the company's priorities, culture, and growth opportunities, as well as the specific challenges and expectations of the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience in customer or partner marketing and your ability to source compelling customer stories
  • Prepare for behavioral and situational interview questions that focus on your marketing strategy, creativity, and problem-solving skills
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.