📌 Core Information
🔹 Job Title: Senior Marketing Manager
🔹 Company: Bratte
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Full-Time, Remote OK
🔹 Category: Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK (Anywhere, Warsaw)
🚀 Job Overview
Key aspects of this role include:
- Driving sustainable growth through strategic marketing initiatives
- Acquiring paid users, primarily creators, and growing their communities
- Optimizing web-based acquisition funnels, paid media, influencer partnerships, and social campaigns
- Collaborating cross-functionally with product, growth, design, and sales teams
ASSUMPTION: This role requires a balance of creative and analytical thinking, with a strong focus on performance-driven marketing strategies.
📋 Key Responsibilities
✅ Drive Creator Acquisition: Organize and lead performance-driven user acquisition campaigns to bring in 3,000 paid creators by December 2025, focusing on scalable, efficient paid channels.
✅ Launch Influencer Growth Engine: Develop and execute a repeatable TikTok Ambassador Playbook, resulting in 10 million+ impressions and high engagement from creator communities.
✅ Establish Creative Production Pipeline: Set up and run a continuous creative production process from ideation to launch, delivering fresh ad assets weekly to support growth campaigns across channels.
✅ Collaborate with cross-functional teams to ensure marketing efforts are deeply integrated and aligned with the company's mission and growth goals.
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field. Relevant work experience may substitute for formal education.
Experience: Proven track record of acquiring users at scale, especially within creator ecosystems. 5-10 years of experience in growth-driven marketing roles.
Required Skills:
- Strategic Planning: Design and execute high-impact marketing strategies aligned with the company's mission and ambitious growth goals.
- Paid Media Expertise: Confidently manage and optimize paid campaigns across Google Ads, Meta, and TikTok, always aiming for maximum ROI and scale.
- Creative Production Management: Lead the full creative lifecycle, ensuring strong storytelling, brand consistency, and performance.
- Web Funnel Optimisation: Continuously improve web-based funnels to convert interest into action, using both qualitative insights and data-driven experimentation.
- Influencer Marketing: Identify, onboard, and activate influencers and ambassadors to create authentic, high-impact campaigns.
- Analytical Thinking: Skilled at identifying valuable audience segments, evaluating campaign performance, and adjusting strategy based on insights.
- Cross-Functional Collaboration: Work seamlessly across product, growth, design, and sales teams, bringing others along and ensuring marketing efforts are deeply integrated.
- Fluent English: Essential for effective communication and collaboration within the global team.
Preferred Skills:
- Experience with creator ecosystems and understanding of creator communities.
- Familiarity with the Polish market and local creator trends.
- Bilingual or multilingual skills.
ASSUMPTION: While not explicitly stated, proficiency in relevant marketing tools and platforms is expected for this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (Estimated, based on market research for Senior Marketing Manager roles in Warsaw, Poland)
Benefits:
- Work from anywhere: fully remote, hybrid, or on-site in Warsaw.
- Flexible paid time off.
- Annual care allowance for health & wellness and educational purposes.
- Workplace setup budget if based outside Warsaw.
- Open culture and freedom to come up with fresh ideas and initiatives.
Working Hours: Full-time (40 hours per week), with flexibility for remote work.
ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in Warsaw, Poland. The actual salary may vary depending on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Bratte is a startup studio focused on building consumer-oriented products, operating in the technology, information, and internet industry.
Company Size: Bratte is a small company with 2-10 employees, offering a dynamic and agile work environment.
Founded: Bratte was founded in 2019, making it a relatively young and innovative company.
Company Description:
- Bratte aims to find, validate, and fund high-potential ideas to build successful companies that impact millions of people.
- The company applies its strong expertise in building consumer-oriented products and uses cutting-edge technologies to make the world smart, kind, and fun.
- Bratte's mission is to create a positive impact on society through its products and services.
Company Specialties:
- Consumer-oriented products
- Startup studio
- Cutting-edge technologies
- Social impact
Company Website: bratte.com
ASSUMPTION: Bratte's focus on consumer-oriented products and social impact creates an environment where innovative and creative thinking is valued.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high degree of expertise and experience in marketing.
Reporting Structure: The Senior Marketing Manager will report directly to the company's leadership team and collaborate closely with cross-functional teams.
Work Arrangement: This role offers remote work flexibility, allowing employees to work from anywhere or choose a hybrid or on-site arrangement in Warsaw.
Growth Opportunities:
- As a senior-level role, this position offers opportunities for career advancement within the company or the broader startup ecosystem.
- Working at a startup studio provides exposure to various projects and industries, fostering personal and professional growth.
- The dynamic nature of the role allows for continuous learning and skill development in marketing and related fields.
ASSUMPTION: Given Bratte's focus on growth and innovation, this role presents numerous opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: Bratte offers a flexible work environment, with options for remote, hybrid, or on-site work in Warsaw.
Office Location(s): Warsaw, Poland
Geographic Context:
- Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene, rich history, and a thriving tech industry.
- The city is home to numerous startups, tech companies, and incubators, providing ample networking opportunities and collaboration.
- Warsaw's central location in Europe makes it an ideal hub for working with international teams and clients.
Work Schedule: Full-time (40 hours per week), with flexibility for remote work and a focus on results and performance.
ASSUMPTION: Warsaw's dynamic tech scene and central location in Europe create an ideal environment for a marketing professional to thrive and grow.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study
- Final interview with the leadership team
Key Assessment Areas:
- Marketing strategy and planning
- Paid media expertise and optimization
- Creative production management
- Cross-functional collaboration and communication
- Problem-solving and analytical thinking
Application Tips:
- Highlight relevant experience and achievements in creator ecosystems and user acquisition campaigns.
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications.
- Prepare examples of successful marketing campaigns and their outcomes to discuss during the interview.
- Demonstrate your understanding of Bratte's mission and how your skills and experiences align with the company's goals.
ATS Keywords: Creator acquisition, user growth, strategic marketing, paid media, influencer partnerships, web funnel optimization, cross-functional collaboration, creator ecosystems, performance-driven marketing, TikTok Ambassador Playbook
ASSUMPTION: Bratte's hiring process is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit within the company.
🛠️ Tools & Technologies
- Google Ads
- Meta (Facebook Ads, Instagram Ads)
- TikTok Ads
- Marketing automation and analytics tools (e.g., Google Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies for this role may evolve as the company grows and adapts to new marketing trends and platforms.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and cross-functional teamwork
- Impact and social responsibility
Work Style:
- Agile and dynamic, with a focus on results and performance
- Data-driven and analytical, with a strong emphasis on continuous improvement
- Open and inclusive, with a culture that values fresh ideas and initiatives
Self-Assessment Questions:
- How do your marketing strategies align with Bratte's mission and values?
- Can you provide examples of successful creator acquisition campaigns you've led, and how you optimized web funnels to drive results?
- How do you approach collaborating with cross-functional teams to ensure marketing efforts are deeply integrated and aligned with company goals?
ASSUMPTION: Bratte's culture values innovation, collaboration, and impact, seeking candidates who can thrive in a dynamic and agile work environment.
⚠️ Potential Challenges
- Managing multiple priorities and stakeholders in a fast-paced, startup environment
- Balancing creative and analytical thinking to drive results and optimize marketing campaigns
- Adapting to new marketing trends, tools, and platforms as the company grows and evolves
- Working remotely and maintaining productivity and focus in a flexible work environment
ASSUMPTION: These challenges can be overcome by strong project management skills, adaptability, and a results-driven mindset.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on creator ecosystems and user acquisition, requiring a unique blend of creative and analytical skills.
- Bratte's startup studio environment offers a dynamic and innovative work culture, distinct from more established companies in the industry.
- Career progression in a startup studio may differ from traditional corporate paths, offering opportunities for growth and diversification within the broader startup ecosystem.
ASSUMPTION: This role presents a unique opportunity for marketing professionals seeking to work in a dynamic, innovative environment focused on creator ecosystems and user growth.
📝 Sample Projects
- Developing and executing a TikTok Ambassador Playbook to drive creator community engagement and growth
- Optimizing web funnels to improve conversion rates and drive user acquisition for a new creator platform
- Collaborating with cross-functional teams to launch a marketing campaign for a new consumer product, integrating branding, content, and social media strategies
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the Senior Marketing Manager role at Bratte, requiring a broad skill set and adaptability.
❓ Key Questions to Ask During Interview
- How does Bratte support the professional development and growth of its marketing team members?
- Can you describe the typical marketing team structure and how this role fits within it?
- How does Bratte measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What are the biggest marketing challenges facing Bratte in the next 12-24 months, and how can this role contribute to addressing them?
- How does Bratte's remote work policy support a healthy work-life balance, and what resources are available to remote employees?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role, the team, and the company's goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful marketing campaigns and their outcomes to discuss during the interview
- Research Bratte's mission, values, and recent projects to demonstrate your understanding and enthusiasm for the company
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
