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Senior Marketing Manager | Platform

Delivery Hero
Full-time
On-site
Greece
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Manager | Platform

πŸ”Ή Company: Delivery Hero

πŸ”Ή Location: Neo Irakleio, Greece

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 22, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and leading marketing strategies for efood's platform
  • Managing national campaigns and 360Β° marketing initiatives
  • Overseeing marketing partnerships and sponsorships
  • Collaborating cross-functionally to ensure smooth execution of projects
  • Monitoring business and marketing KPIs to drive data-driven strategies

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing channels and best practices.

πŸ“‹ Key Responsibilities

βœ… Propose and manage efood's affordability strategy and big national campaigns planning.

βœ… Lead the marketing strategy and execute 360Β° campaigns for partnered shops (restaurants & coffee shops).

βœ… Oversee marketing partnerships' strategy and contracts with third-party companies (FMCGs, Banking, Telco etc.).

βœ… Drive efood's sponsorships & offline events strategy.

βœ… Set quarterly targets and KPIs aligned with overall marketing priorities.

βœ… Handle ToM budget (TV, Radio, OOH, Vendor Branding) and plan allocation per Q.

βœ… Guide and support the marketing team through effective leadership.

βœ… Monitor business and marketing KPIs and propose data-driven marketing strategies.

βœ… Evaluate campaign performance and present results to C-level management.

βœ… Propose methodologies that facilitate cross-departmental collaboration aiming at excellence, innovation and facilitation of marketing projects.

βœ… Stay up-to-date with industry best practices, emerging marketing trends, and technological advancements to drive innovation in marketing strategies.

ASSUMPTION: This role involves a high level of responsibility and requires a proactive approach to problem-solving and decision-making.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Economics, Computer Science, Marketing, or a related field.

Experience: At least 7 years in a managerial role within Marketing, Strategy, or Business Development.

Required Skills:

  • Proven track record in budget management
  • Solid understanding of marketing strategies and available channels
  • Familiarity with marketing best practices
  • Excellent communication and negotiation skills
  • Hands-on involvement in cross-departmental collaboration and project management
  • Experience with campaign analysis and development of reports that provide actionable insights
  • Analytical thinking and attention to detail
  • Data-driven decision making and creativity
  • Excellent Microsoft Office skills
  • Team-oriented attitude, adaptability, and effective conflict resolution capabilities

Preferred Skills:

  • Previous working experience in the tech industry

ASSUMPTION: Candidates with a strong background in marketing and a proven track record of driving successful campaigns are most likely to excel in this role.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (Estimated based on market research and company size)

Benefits:

  • Attractive remuneration package
  • Ticket restaurant card to spend in restaurants and/or food supplies
  • Private Medical & Life Insurance
  • Access to an online mental health platform
  • Access to an online training platform for personal and professional growth
  • In-house cafeteria and gym
  • Global Mobility plan
  • Pension Plan

Working Hours: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: The estimated salary range is based on market research and the company's size, as no salary information was provided in the original job listing.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Delivery Hero operates in the technology, information, and internet industry, focusing on online food ordering and delivery.

Company Size: Delivery Hero is a large company with over 10,000 employees, providing ample opportunities for growth and collaboration.

Founded: Delivery Hero was founded in 2011 and has since grown into a leading global platform for online food delivery.

Company Description:

  • Delivery Hero is the world's leading local delivery platform, operating in over 70 countries worldwide
  • The company enables ambitious talent to deliver solutions that create impact within its ecosystem
  • Delivery Hero moves fast, takes action, and adapts, fostering a dynamic and innovative work environment

Company Specialties:

  • Online food ordering
  • eCommerce
  • Technology
  • Online food delivery
  • Marketing
  • Apps
  • Food tech
  • Machine Learning
  • Delivery and logistics

Company Website: http://www.deliveryhero.com

ASSUMPTION: Delivery Hero's large size and global presence offer numerous opportunities for professional growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring a high level of expertise and experience in marketing.

Reporting Structure: The Senior Marketing Manager reports directly to the Head of Marketing and oversees the marketing team.

Work Arrangement: This role is on-site, with flexible working hours and the possibility of occasional remote work.

Growth Opportunities:

  • Potential to grow within the marketing department or explore other areas within the company
  • Opportunities to work on international projects and collaborate with teams across different countries
  • Access to training and development resources to enhance personal and professional skills

ASSUMPTION: The growth opportunities in this role are vast, given Delivery Hero's global presence and commitment to employee development.

🌍 Location & Work Environment

Office Type: Delivery Hero's office in Neo Irakleio, Greece, is a modern and collaborative workspace designed to foster innovation and creativity.

Office Location(s): Neo Irakleio, Greece

Geographic Context:

  • Neo Irakleio is a bustling neighborhood in Athens, Greece, with a vibrant food scene and numerous cultural attractions
  • The office is conveniently located near public transportation, making it easily accessible
  • Greece offers a Mediterranean climate, with mild winters and hot, dry summers

Work Schedule: The work schedule is full-time, with flexible hours and the possibility of occasional remote work.

ASSUMPTION: The work environment at Delivery Hero is dynamic and collaborative, with a strong focus on innovation and employee growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interviews with the hiring manager and team members
  • Final decision and job offer

Key Assessment Areas:

  • Marketing expertise and strategic thinking
  • Leadership skills and team management
  • Communication and negotiation skills
  • Analytical thinking and problem-solving abilities
  • Cultural fit and alignment with Delivery Hero's values

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing experience and achievements
  • Prepare examples of successful marketing campaigns you've led and the results you've achieved
  • Research Delivery Hero's company culture and values to demonstrate your fit with the organization

ATS Keywords: Marketing strategy, campaign management, budget management, cross-functional collaboration, data-driven decision making, emerging marketing trends, technological advancements

ASSUMPTION: The interview process at Delivery Hero is thorough and designed to assess candidates' skills, experience, and cultural fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are standard in the marketing industry and can be learned or improved upon with relevant experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • We build
  • We deliver
  • We lead

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Innovative and data-driven

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working collaboratively with cross-functional teams?
  • Do you have a strong desire to learn and adapt to new technologies and marketing trends?

ASSUMPTION: Candidates who are proactive, adaptable, and passionate about marketing are likely to find a good cultural fit at Delivery Hero.

⚠️ Potential Challenges

  • The role requires a high level of responsibility and may involve working under tight deadlines
  • The company's fast-paced growth may present challenges in terms of keeping up with changes and new initiatives
  • The on-site work arrangement may require commuting to the office in Neo Irakleio daily
  • The role may involve occasional remote work, which could present challenges in terms of maintaining work-life balance

ASSUMPTION: The potential challenges in this role are outweighed by the opportunities for professional growth and development within Delivery Hero.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Marketing Manager position in other companies, but with a focus on the food delivery industry and a global platform
  • Compared to other marketing roles, this position offers a higher level of responsibility and strategic decision-making
  • In terms of career path, this role can lead to further senior management or leadership positions within the marketing department or other areas of the company

ASSUMPTION: This role offers unique opportunities for growth and development within the marketing industry and the broader technology sector.

πŸ“ Sample Projects

  • Developing and executing a national marketing campaign to promote a new product launch
  • Managing a team to create and implement a 360Β° marketing strategy for a partnered restaurant or coffee shop
  • Negotiating and securing a marketing partnership with a major FMCG company to drive brand awareness and customer acquisition

ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for the Senior Marketing Manager | Platform role at Delivery Hero.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the organization?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Delivery Hero support the professional development and growth of its employees?
  • What are the most challenging aspects of working in this role, and how can I best prepare for them?
  • How does Delivery Hero foster a culture of innovation and adaptability within its marketing department?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing experience and achievements
  • Prepare examples of successful marketing campaigns you've led and the results you've achieved
  • Research Delivery Hero's company culture and values to demonstrate your fit with the organization
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.