📌 Core Information
🔹 Job Title: Senior Marketing Operations Manager
🔹 Company: DigitalOcean
🔹 Location: Boston, MA
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Managing critical marketing technology, including Martech implementations and migrations
- Improving and iterating upon the Martech stack to support product-led growth and sales motions
- Leading cross-functional teams to experiment with AI-powered workflows and drive productivity
- Collaborating with sales, data and analytics, and revenue operations teams to drive revenue success
ASSUMPTION: This role requires a strong technical aptitude and a deep understanding of marketing automation platforms, data enrichment, and marketing systems architecture.
📋 Key Responsibilities
✅ Manage and optimize our most critical marketing technology, including Marketo, Clay, Knak, and other tools
✅ Plan and execute Martech implementations, migrations, system administration, tech stack planning, vendor relationship management, renewals, and procurement
✅ Lead cross-functional teams to experiment with AI-powered workflows and enhance decision-making, data insights, productivity, and customer experience
✅ Partner with sales, data and analytics, and revenue operations teams to drive revenue success and meet business goals
ASSUMPTION: This role involves a high degree of cross-functional collaboration and project management, requiring strong attention to detail and the ability to understand and plan against cross-dependencies.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing operations, with a strong focus on marketing automation platforms and Martech stack management
Required Skills:
- Proven expertise in marketing automation platforms (e.g., Marketo, Pardot, HubSpot)
- Experience with data enrichment and marketing systems architecture
- Strong project management skills and attention to detail
- Proven ability to work cross-functionally and collaborate effectively
- Strategic thinking and problem-solving skills
- Familiarity with cloud infrastructure or developer services (a plus)
Preferred Skills:
- Experience with AI-powered workflows and marketing analytics
- Familiarity with Salesforce and other CRM platforms
- Experience with marketing data management and data governance
ASSUMPTION: Candidates with experience in cloud infrastructure or developer services may have an advantage in this role, as DigitalOcean is a cloud computing company.
💰 Compensation & Benefits
Salary Range: $130,000 - $150,000 per year (based on market data, relevant years of experience, and skills)
Benefits:
- Competitive salary and bonus opportunities
- Equity compensation, including equity grants upon hire and participation in the Employee Stock Purchase Program
- Employee Assistance Program
- Flexible time off policy
- Career development resources, including reimbursement for relevant conferences and access to LinkedIn Learning's 10,000+ courses
Working Hours: Full-time, with flexible hours and a remote work arrangement
ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's skills, experience, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: DigitalOcean is a cloud computing company that simplifies cloud computing for businesses, enabling developers to spend more time creating software that changes the world.
Company Size: DigitalOcean has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: DigitalOcean was founded in 2012 and has since grown to become a leading cloud computing provider, with a strong focus on simplicity, security, community, and customer support.
Company Description:
- DigitalOcean simplifies cloud computing, enabling businesses to spend more time creating software that changes the world.
- The company offers mission-critical infrastructure and fully managed offerings, helping developers at startups and growing digital businesses rapidly build, deploy, and scale.
- DigitalOcean combines the power of simplicity, security, community, and customer support to help customers focus less on managing their infrastructure and more on building innovative applications that drive business growth.
Company Specialties:
- Cloud Computing
- Cloud Servers
- Virtual Hosting
- Cloud Hosting
- Cloud Infrastructure
- Simple Hosting
- Virtual Servers
Company Website: www.digitalocean.com
ASSUMPTION: DigitalOcean's focus on simplicity and ease of use makes it an attractive option for businesses looking to streamline their cloud computing needs.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high degree of expertise and experience in marketing operations and Martech stack management.
Reporting Structure: The Senior Marketing Operations Manager reports directly to the Director of Growth Marketing and works cross-functionally with sales, data and analytics, and revenue operations teams.
Work Arrangement: This is a remote, full-time position with flexible hours, allowing for a healthy work-life balance.
Growth Opportunities:
- Potential to lead and mentor junior marketing operations team members
- Opportunity to gain experience with AI-powered workflows and marketing analytics
- Possibility to advance to a director or vice president role within the marketing operations department
ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in marketing operations and Martech stack management.
🌍 Location & Work Environment
Office Type: Remote, with no physical office location required
Office Location(s): Boston, MA (though remote work is allowed)
Geographic Context:
- Boston, MA is a major city with a thriving tech industry, offering ample opportunities for networking and professional growth
- The city is known for its rich history, cultural attractions, and high quality of life
- Boston has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Full-time, with flexible hours and the ability to work remotely
ASSUMPTION: The remote work arrangement for this role allows for a greater degree of flexibility and work-life balance, as well as the opportunity to live and work from various locations.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final interview with the team
Key Assessment Areas:
- Technical expertise in marketing automation platforms and Martech stack management
- Project management skills and attention to detail
- Collaboration and cross-functional teamwork
- Strategic thinking and problem-solving abilities
Application Tips:
- Highlight relevant experience with marketing automation platforms and Martech stack management
- Demonstrate strong project management skills and attention to detail in your resume and cover letter
- Showcase your ability to work cross-functionally and collaborate effectively with other teams
- Prepare for a technical assessment or case study by brushing up on your marketing automation and Martech stack knowledge
ATS Keywords: Marketing Operations, Martech Stack, Marketing Automation, Project Management, Cross-functional Collaboration, AI-powered Workflows, Data Enrichment, Cloud Infrastructure
ASSUMPTION: DigitalOcean's hiring process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- Marketo
- Clay
- Knak
- Salesforce (or other CRM platforms)
- AI-powered workflows and marketing analytics tools
ASSUMPTION: The specific tools and technologies used in this role may evolve over time as the Martech stack is improved and iterated upon.
👔 Cultural Fit Considerations
Company Values:
- Simplicity
- Security
- Community
- Customer Support
Work Style:
- Collaborative and cross-functional
- Focused on driving productivity and enhancing customer experience
- Committed to continuous improvement and iteration
Self-Assessment Questions:
- Do you have a deep understanding of marketing automation platforms and Martech stack management?
- Are you comfortable working cross-functionally and collaborating with other teams to drive revenue success?
- Do you have strong project management skills and the ability to plan against cross-dependencies?
ASSUMPTION: DigitalOcean values candidates who are passionate about driving simplicity, security, community, and customer support in their roles.
⚠️ Potential Challenges
- Managing multiple Martech tools and platforms simultaneously
- Balancing the needs of various teams and stakeholders, including sales, data and analytics, and revenue operations
- Keeping up with the latest trends and best practices in marketing automation and AI-powered workflows
- Adapting to changes in the Martech stack as the company grows and evolves
ASSUMPTION: These challenges can be overcome through strong project management skills, a collaborative mindset, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional marketing operations roles, this position places a strong emphasis on AI-powered workflows and data insights
- DigitalOcean's focus on simplicity and ease of use sets it apart from other cloud computing providers
- This role offers significant growth potential for candidates looking to advance their careers in marketing operations and Martech stack management
ASSUMPTION: This role is well-suited for candidates with experience in marketing operations and Martech stack management, as well as those interested in exploring the intersection of marketing and AI.
📝 Sample Projects
- Migrating marketing data from one platform to another, ensuring data integrity and accuracy throughout the process
- Implementing and configuring a new Martech tool to support a specific marketing campaign or initiative
- Developing and executing a comprehensive Martech stack review and optimization plan, in collaboration with cross-functional teams
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the Senior Marketing Operations Manager in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy and roadmap for the company?
- What are the most pressing challenges facing the marketing operations team, and how can this role help address them?
- How does DigitalOcean support the professional development and growth of its marketing operations team members?
- What are the key performance indicators (KPIs) used to measure the success of this role, and how are they tracked and reported?
- How does the marketing operations team collaborate with other departments, such as sales, data and analytics, and revenue operations, to drive revenue success?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest in and commitment to the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience with marketing automation platforms, Martech stack management, and project management
- Prepare for a technical assessment or case study by brushing up on your marketing automation and Martech stack knowledge
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
