π Core Information
πΉ Job Title: Senior Marketing Specialist
πΉ Company: FedEx
πΉ Location: FXE_APAC/THA/THHHQA/TNT head office, Thailand
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-20
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving marketing initiatives and strategies to connect people and possibilities
- Leveraging diverse talents and experiences to respond to customer challenges
- Adapting to change and contributing to a dynamic, global team
- Collaborating with cross-functional teams to deliver innovative solutions
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a global environment.
π Key Responsibilities
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Develop and implement marketing strategies that align with business objectives
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Conduct market research and analysis to identify trends and opportunities
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Collaborate with cross-functional teams to develop new products and services
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Create and execute marketing communications plans to promote FedEx offerings
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Monitor and report on marketing campaign performance using analytics tools
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Stay up-to-date with industry trends and competitor activities
ASSUMPTION: This role requires a proactive approach, strong project management skills, and the ability to work independently and in a team environment.
π― Required Qualifications
Education: Bachelorβs degree in marketing or a related field
Experience: Four (4) years of experience in marketing with proven results in research & analysis, new product & service development, or marketing communications.
Required Skills:
- Proven experience in market research and analysis
- Strong project management skills
- Excellent communication and presentation skills
- Ability to work effectively in a global, cross-functional team environment
- Proficient in Microsoft Office Suite and marketing analytics tools
Preferred Skills:
- Experience in the logistics or transportation industry
- Fluency in multiple languages
- Certification in digital marketing or a related field
ASSUMPTION: Candidates with experience in a global organization and familiarity with the logistics industry may have an advantage in this role.
π° Compensation & Benefits
Salary Range: The salary range for this role is THB 1,200,000 - 1,800,000 per year, based on industry standards for a Senior Marketing Specialist in Thailand with 4-5 years of experience.
Benefits:
- Career Mobility and Development opportunities
- Total Compensation and Benefits Package, including health insurance and retirement plans
- Flexible Work Arrangements and programs to support well-being
Working Hours: Full-time position with standard office hours (Monday-Friday, 8:30 AM - 5:30 PM), with flexibility for occasional remote work or adjusted hours as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: FedEx operates in the Freight and Package Transportation industry, connecting people and possibilities worldwide.
Company Size: FedEx is a large corporation with over 10,000 employees globally, offering a structured and established work environment.
Founded: FedEx was founded in 1971 and has since grown into a global leader in transportation and logistics services.
Company Description:
- FedEx connects people and possibilities through its worldwide portfolio of shipping, transportation, e-commerce, and digital supply chain services.
- The company is committed to innovation, sustainability, and corporate social responsibility.
- FedEx fosters a diverse, equitable, and inclusive workforce, offering equal opportunities to all employees.
Company Specialties:
- Shipping and logistics services
- E-commerce and digital supply chain solutions
- Global trade and corporate citizenship initiatives
- Sustainability and innovation in transportation and technology
Company Website: careers.fedex.com
ASSUMPTION: FedEx's large size and global presence offer applicants numerous opportunities for career growth and development.
π Role Analysis
Career Level: This role is a senior-level position, offering opportunities for leadership and strategic decision-making.
Reporting Structure: The Senior Marketing Specialist will report directly to the Marketing Manager and collaborate with cross-functional teams across the organization.
Work Arrangement: This role is primarily on-site, with flexibility for occasional remote work or adjusted hours as needed.
Growth Opportunities:
- Progression to a Marketing Manager or Director role
- Expansion into other functional areas, such as sales or operations
- International assignments or relocation opportunities
ASSUMPTION: Successful candidates will have the opportunity to grow within the organization and take on increased responsibilities over time.
π Location & Work Environment
Office Type: The office is a modern, professional environment with collaborative workspaces and amenities to support employee well-being.
Office Location(s): FXE_APAC/THA/THHHQA/TNT head office, Thailand
Geographic Context:
- The office is located in the heart of Bangkok, offering easy access to public transportation and nearby amenities.
- Thailand's vibrant business environment and growing economy present exciting opportunities for professional growth.
- The country offers a rich cultural experience, with a mix of traditional and modern influences.
Work Schedule: Standard office hours (Monday-Friday, 8:30 AM - 5:30 PM), with flexibility for occasional remote work or adjusted hours as needed.
ASSUMPTION: The office environment is designed to foster collaboration and innovation, with a focus on employee well-being and work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interviews with cross-functional team members
- Final interview with the Marketing Manager or another senior leader
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and interpretation
- Communication and presentation skills
- Cultural fit and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and achievements.
- Demonstrate your understanding of FedEx's business and the role's responsibilities in your application materials.
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and adaptability.
ATS Keywords: Marketing strategy, market research, new product development, marketing communications, analytics, global teamwork, cross-functional collaboration
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, analytical skills, and cultural fit within the FedEx organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing analytics tools (e.g., Google Analytics, Tableau, or similar)
- Project management software (e.g., Asana, Trello, or similar)
- Collaboration platforms (e.g., Microsoft Teams, Slack)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is expected, with opportunities for training and development provided by the company.
π Cultural Fit Considerations
Company Values:
- People-first approach
- Integrity and respect
- Excellence in all we do
- One team, one reputation
- Innovation and continuous improvement
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Data-driven and analytical
- Results-focused and accountable
Self-Assessment Questions:
- How do you demonstrate FedEx's commitment to a people-first approach in your daily work?
- Can you provide an example of a time when you had to adapt to significant change and how you handled it?
- How do you use data and analytics to inform your marketing strategies and measure their success?
ASSUMPTION: Successful candidates will align with FedEx's core values and demonstrate a strong work ethic, adaptability, and a commitment to continuous learning and improvement.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced, global environment
- Adapting to change and navigating a complex organizational structure
- Working effectively with cross-functional teams across different time zones
- Balancing strategic thinking with day-to-day tactical tasks
ASSUMPTION: Candidates should be prepared to manage competing priorities, work independently, and collaborate effectively with team members across the organization.
π Similar Roles Comparison
- Compared to other Senior Marketing Specialist roles, this position offers a unique opportunity to work in the dynamic and global logistics industry.
- FedEx's large size and global presence provide extensive opportunities for career growth and development.
- This role may have more focus on global collaboration and cross-functional teamwork compared to similar roles in smaller organizations.
ASSUMPTION: Applicants should consider their interest in the logistics industry and their ability to thrive in a global, cross-functional team environment when evaluating this role.
π Sample Projects
- Developing and implementing a global marketing campaign to promote a new logistics service offering
- Conducting market research to identify trends and opportunities in the e-commerce market
- Collaborating with product management to launch a new product or service in a target market
ASSUMPTION: Sample projects should demonstrate the candidate's ability to work strategically, analyze data, and collaborate effectively with cross-functional teams.
β Key Questions to Ask During Interview
- How does this role contribute to FedEx's overall business strategy and growth objectives?
- Can you describe the team structure and dynamics within the marketing department?
- How does FedEx support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how are they measured and reported?
- How does FedEx foster a diverse, equitable, and inclusive work environment?
ASSUMPTION: Interview questions should focus on understanding the role's strategic importance, the team dynamics, and the company's commitment to employee development and diversity, equity, and inclusion.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and adaptability
- Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.