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Senior Marketing Specialist

FedEx
Full-time
On-site
Thailand
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Specialist

πŸ”Ή Company: FedEx

πŸ”Ή Location: FXE_APAC/THA/THHHQA/TNT head office, Thailand

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-20

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving marketing initiatives and strategies to connect people and possibilities
  • Leveraging diverse talents and experiences to respond to customer challenges
  • Adapting to change and contributing to a dynamic, global team
  • Collaborating with cross-functional teams to deliver innovative solutions

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a global environment.

πŸ“‹ Key Responsibilities

βœ… Develop and implement marketing strategies that align with business objectives

βœ… Conduct market research and analysis to identify trends and opportunities

βœ… Collaborate with cross-functional teams to develop new products and services

βœ… Create and execute marketing communications plans to promote FedEx offerings

βœ… Monitor and report on marketing campaign performance using analytics tools

βœ… Stay up-to-date with industry trends and competitor activities

ASSUMPTION: This role requires a proactive approach, strong project management skills, and the ability to work independently and in a team environment.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing or a related field

Experience: Four (4) years of experience in marketing with proven results in research & analysis, new product & service development, or marketing communications.

Required Skills:

  • Proven experience in market research and analysis
  • Strong project management skills
  • Excellent communication and presentation skills
  • Ability to work effectively in a global, cross-functional team environment
  • Proficient in Microsoft Office Suite and marketing analytics tools

Preferred Skills:

  • Experience in the logistics or transportation industry
  • Fluency in multiple languages
  • Certification in digital marketing or a related field

ASSUMPTION: Candidates with experience in a global organization and familiarity with the logistics industry may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is THB 1,200,000 - 1,800,000 per year, based on industry standards for a Senior Marketing Specialist in Thailand with 4-5 years of experience.

Benefits:

  • Career Mobility and Development opportunities
  • Total Compensation and Benefits Package, including health insurance and retirement plans
  • Flexible Work Arrangements and programs to support well-being

Working Hours: Full-time position with standard office hours (Monday-Friday, 8:30 AM - 5:30 PM), with flexibility for occasional remote work or adjusted hours as needed.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: FedEx operates in the Freight and Package Transportation industry, connecting people and possibilities worldwide.

Company Size: FedEx is a large corporation with over 10,000 employees globally, offering a structured and established work environment.

Founded: FedEx was founded in 1971 and has since grown into a global leader in transportation and logistics services.

Company Description:

  • FedEx connects people and possibilities through its worldwide portfolio of shipping, transportation, e-commerce, and digital supply chain services.
  • The company is committed to innovation, sustainability, and corporate social responsibility.
  • FedEx fosters a diverse, equitable, and inclusive workforce, offering equal opportunities to all employees.

Company Specialties:

  • Shipping and logistics services
  • E-commerce and digital supply chain solutions
  • Global trade and corporate citizenship initiatives
  • Sustainability and innovation in transportation and technology

Company Website: careers.fedex.com

ASSUMPTION: FedEx's large size and global presence offer applicants numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, offering opportunities for leadership and strategic decision-making.

Reporting Structure: The Senior Marketing Specialist will report directly to the Marketing Manager and collaborate with cross-functional teams across the organization.

Work Arrangement: This role is primarily on-site, with flexibility for occasional remote work or adjusted hours as needed.

Growth Opportunities:

  • Progression to a Marketing Manager or Director role
  • Expansion into other functional areas, such as sales or operations
  • International assignments or relocation opportunities

ASSUMPTION: Successful candidates will have the opportunity to grow within the organization and take on increased responsibilities over time.

🌍 Location & Work Environment

Office Type: The office is a modern, professional environment with collaborative workspaces and amenities to support employee well-being.

Office Location(s): FXE_APAC/THA/THHHQA/TNT head office, Thailand

Geographic Context:

  • The office is located in the heart of Bangkok, offering easy access to public transportation and nearby amenities.
  • Thailand's vibrant business environment and growing economy present exciting opportunities for professional growth.
  • The country offers a rich cultural experience, with a mix of traditional and modern influences.

Work Schedule: Standard office hours (Monday-Friday, 8:30 AM - 5:30 PM), with flexibility for occasional remote work or adjusted hours as needed.

ASSUMPTION: The office environment is designed to foster collaboration and innovation, with a focus on employee well-being and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • In-depth interviews with cross-functional team members
  • Final interview with the Marketing Manager or another senior leader

Key Assessment Areas:

  • Marketing strategy and planning
  • Data analysis and interpretation
  • Communication and presentation skills
  • Cultural fit and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and achievements.
  • Demonstrate your understanding of FedEx's business and the role's responsibilities in your application materials.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and adaptability.

ATS Keywords: Marketing strategy, market research, new product development, marketing communications, analytics, global teamwork, cross-functional collaboration

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, analytical skills, and cultural fit within the FedEx organization.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing analytics tools (e.g., Google Analytics, Tableau, or similar)
  • Project management software (e.g., Asana, Trello, or similar)
  • Collaboration platforms (e.g., Microsoft Teams, Slack)

ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is expected, with opportunities for training and development provided by the company.

πŸ‘” Cultural Fit Considerations

Company Values:

  • People-first approach
  • Integrity and respect
  • Excellence in all we do
  • One team, one reputation
  • Innovation and continuous improvement

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Data-driven and analytical
  • Results-focused and accountable

Self-Assessment Questions:

  • How do you demonstrate FedEx's commitment to a people-first approach in your daily work?
  • Can you provide an example of a time when you had to adapt to significant change and how you handled it?
  • How do you use data and analytics to inform your marketing strategies and measure their success?

ASSUMPTION: Successful candidates will align with FedEx's core values and demonstrate a strong work ethic, adaptability, and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced, global environment
  • Adapting to change and navigating a complex organizational structure
  • Working effectively with cross-functional teams across different time zones
  • Balancing strategic thinking with day-to-day tactical tasks

ASSUMPTION: Candidates should be prepared to manage competing priorities, work independently, and collaborate effectively with team members across the organization.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Senior Marketing Specialist roles, this position offers a unique opportunity to work in the dynamic and global logistics industry.
  • FedEx's large size and global presence provide extensive opportunities for career growth and development.
  • This role may have more focus on global collaboration and cross-functional teamwork compared to similar roles in smaller organizations.

ASSUMPTION: Applicants should consider their interest in the logistics industry and their ability to thrive in a global, cross-functional team environment when evaluating this role.

πŸ“ Sample Projects

  • Developing and implementing a global marketing campaign to promote a new logistics service offering
  • Conducting market research to identify trends and opportunities in the e-commerce market
  • Collaborating with product management to launch a new product or service in a target market

ASSUMPTION: Sample projects should demonstrate the candidate's ability to work strategically, analyze data, and collaborate effectively with cross-functional teams.

❓ Key Questions to Ask During Interview

  • How does this role contribute to FedEx's overall business strategy and growth objectives?
  • Can you describe the team structure and dynamics within the marketing department?
  • How does FedEx support the professional development and growth of its employees?
  • What are the key performance indicators (KPIs) for this role, and how are they measured and reported?
  • How does FedEx foster a diverse, equitable, and inclusive work environment?

ASSUMPTION: Interview questions should focus on understanding the role's strategic importance, the team dynamics, and the company's commitment to employee development and diversity, equity, and inclusion.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and adaptability
  • Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.